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Against Clickbbait by Schopenhauer

"The 19th century German philosopher Arthur Schopenhauer would have recognized the problem of clickbait. In his essays, On Authorship and On Reading, he identified two types of authors: those who write for the sake of the subject, and those who write for the sake of writing (and really, for the sake of making money). ...It’s the literary equivalent of clickbait – content created not to inform, but simply to capture eyeballs and sell ads. Our world is awash in this type of soul-sucking content. As Schopenhauer put it, writing for money is “at bottom, the ruin of literature. It is only the man who writes absolutely for the sake of the subject that writes anything worth writing.” ...Not all writing is worth reading. Just because someone can put words on a page doesn’t mean they are worth reading or add value." - Shane Parrish "Master Your Attention: Schopenhauer’s Strategy Against Clickbait." Farmant Street ...Read more