The Formula of Getting Rich- Ojijo the Formula of Getting Rich One Million Dollars In Twelve Months 1 The Formula of Getting Rich- Ojijo If I Had One Million Dollars, How Would My Life Look Like? 2 The Formula of Getting Rich- Ojijo The Formula of Getting Rich! FIRST EDITION, 2012 ISBN: 978-9966-123-16-9 Copyright © 2012, Ojijo. All rights reserved. This work is copyrighted by the author. No parts of this publication maybe reproduced, stored in a retrieval system, or transmitted in any form, without permission of the publisher. ojijobooks.com Tirupati Mazima Mall, Nsambya, Ggaba-Road, Plot 2530, P. O. Box 34416. Kampala, Uganda. Tel: +256 41 4696004/31 251 7908 Email: info@ojijobooks.com Website: www.ojijobooks.com (256) 0776 1000 59 * (256) 0701 1000 59 * (256) 772 864 893 3 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. OJIJO ’ S 54 B OOKS F INANCIAL L ITERACY B OOKS Be Bold, Sell Something –Ojijo’s Guide For Entrepreneurs, Entrepreneurship Trainers, and Business Coaches Managing Business Cashflow Ojijo’s Guide to Raising, Protecting and Growing Business Finances )nvest: Ojijo’s Guide to Financial )nstruments & Alternative Investment Products Successful Saccos - Managers' Guide to Acquire, Retain and Grow Membership, Savings and Assets Making Money Together: Ojijo’s )nvestment Club Manual Making My Child Financially Intelligent: Money Lessons by Age Group (from 3-13yrs) Retire Happy: 21 Questions to Plan My Retirement 69 Ways to Earn Extra Money While Keeping My Day Job What Can I Sell? 101 Business Ideas for Youth in Africa Asset Management Manual I Am A Network Marketer - Ojijo's Network Marketing Guide 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. P ERSONAL B RANDING B OOKS Stupid Writers: Ojijo’s Guide to Writing Articles, Reports, Plans, Profiles & Proposals People Buy People - 23 Ways To Use Networking Skills To Sell Myself and My Products Talanta: Ojijo’s Guide to )dentifying, Developing & Selling My Talent This Is How To Treat A Man (Fathers, Husbands, Lovers, Sons, Brothers) Soft Sweet Words: Romantic Whispers to My Woman Cause Action: Ojijo’s Public Speaking (andbook The Formula Of Getting Rich! Seventy-7 Moves of a Sexy Woman Self-Discipline - What, Why & How 99 Ways to Make People Laugh 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. The Formula of Getting Rich- Ojijo L AW B OOKS Business Transactions & Contracts Law Handbook Family Law Handbook Intellectual Property Law Handbook Alternative Dispute Resolution Law Handbook Real Estate Law Handbook Civil Litigation Law Handbook Energy Law Handbook Labour Relations Law Handbook Administrative Law Handbook Environmental Law Handbook Criminal Litigation Law Handbook Ojijo’s Financial Services Law Rich Lawyers, Poor Lawyers : Law Firm Management Handbook African Jurisprudence, Luo Jurisprudence: Theories, Institutions and Procedures of Law and Justice (Introduction to Law) Legal Rhetoric: Ojijo’s Guide to Legal Writing, Legal Arguments & Legal )nterpretation Policy & Legal Issues in E-Commerce & E-Governance (ICT Law) 38. 39. 40. 41. 42. 43. 44. P OLITICS AND RELIGION Why Did Hitler Kill The Jews? Politics of Poverty: The Odinga Curse to the Luos Open Religion: My Religion is the Best Religion Garveyism: The Philosophy of Marcus Garvey Upright Men: World’s Greatest Revolutionary Politicians The Mungiki: Terrorists, Victims, Saints: Three Sides of the Same Coin! This Is How To Manipulate Voters: Ojijo's Guide for Campaign Managers, Politicians and Aspiring Politicians! 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. OTHER B OOKS Fireplace Stories: Ojijo’s Performance Poems The Half Story of My Life: Follow Your Heart, Live Your Dream I Speak Luo: Conversational Phrases of Luo Language The Luo Nation: History & Culture of Joluo (The Luo People Of Kenya) Luo Traditional Medicine : Curative and Preventive Plant, Animal and Mineral Extracts Tuongee Kiswahili: A Conversational Phrasebook With Audio CDs Eat Rich, Keep Fit-Foods & Exercises for Healthy Living This Is How To Improve School Performance-Responsibilities of Teachers, Students & Non Academic Staff I Am Sorry Father-A True Life Story of HIV-AIDS Teenager My Body: 100 Common Medical Symptoms, Causes, Possible Diseases, Treatment, Home Remedies & Prevention 4 The Formula of Getting Rich- Ojijo To that woman called my mother. Fibi. Nyadiedo. The girl from Adiedo! 5 The Formula of Getting Rich- Ojijo Success knows no tribe or race. Fame belongs to all religions, local or foreign. Riches can be attained by any sex, male or female. Money is accessible to children of serfs and children of lords. -Ojijo 6 The Formula of Getting Rich- Ojijo The Formula of Getting Rich! This pocket book is intended for me whose most pressing need is for money. If I am already rich, I have no need for this book, only to gift it to someone who is poor. I should not read any other book but this one until I become rich! 7 The Formula of Getting Rich- Ojijo Table of Contents There Is A formula To Everything In The World! 1.1 There Is A Formula To Everything In Life ...... 9 1.2 There Is Formula Of Getting Rich ................. 10 The Formula for Getting Rich 2.1 Imagine Yourself Rich, All The Time! .......... 11 2.2 Have One Purpose In Life, To Be Rich! ........ 38 2.3 Have Faith, Expect To Be Rich. ..................... 66 2.4 Attract Money-Be Valuable! .......................... 82 2.5 Attract Money-Employ Men! ....................... 112 2.6 Attract Money-Invest! .................................. 116 2.7 Attract Money- Look Rich ........................... 124 Formula For Getting Rich® Curriculum 3.1 Ambience of Room ...................................... 143 3.2 Procedure ...................................................... 143 3.3 Training to Follow the Chapters................... 144 8 The Formula of Getting Rich- Ojijo 1 1.1 There Is A formula To Everything In The World! There Is A Formula To Everything In Life 1.1.1 In the 17th Century, Galileo famously stated that our universe is a ―grand book‖ written in the language of mathematics. In 1960s, the Nobel laureate Eugene Wigner argued in the 1960s that ―the unreasonable effectiveness of mathematics in the natural world demanded an explanation‖. 1.1.2 There is no more scientific method of computation in mathematics than by addition, subtraction, multiplication, and division; no other method is possible. There can be but one shortest distance between two points. 1.1.3 Plants grow in a given way. Animals age in a given way. The body of organisms, plants or animals, operate in a given different way for all given species. There is a formula. 1.1.4 There are universal laws of motion, gravity, electricity, magnetism, light, heat, chemistry, radioactivity and subatomic particles. There is a formula. 1.1.5 The formula is nature's way to make living life to the full possible. 9 The Formula of Getting Rich- Ojijo 1.2 There Is Formula Of Getting Rich 1.2.1 There is a formula of getting rich, and it is an exact Formula, like algebra or arithmetic. 1.2.2 Wallace D. Wattles, the American author, confirms that having one million dollars is a result of certain actions precisely carried out when he writes, ‗There is a science of getting rich, and it is an exact science, like algebra or arithmetic. 1.2.3 There are certain laws which govern the process of acquiring riches, and once these laws are learned and obeyed by anyone, that person will get rich with mathematical certainty.‘ George S. Clason, the author of the classical book The Richest Man in Babylon, wrote, ‗Money is plentiful for those who understand the simple laws which govern its acquisition.‘ Thomas Edison was right when he wrote, ―accumulation of money cannot be left to chance, fortune and good luck.‖ 1.2.4 The formula of getting rich is based on thinking rich, and acting rich, as below: 10 The Formula of Getting Rich- Ojijo 2 2.1 The Formula for Getting Rich Imagine Yourself Rich, All The Time! 2.1.1 If I had one million dollars, how would my life look like? 2.1.2 What is the picture of my life, my clothes, my shoes, my house, my food, and my health, if I had United States Dollars 1,000,000? 2.1.3 I think of having one million dollars. I feed my mind from morning to evening with words, pictures, information and ideas consistent with having one million dollars. 2.1.4 My thought creates my circumstances. 2.1.5 Alexander the Great, the undefeated Greek King and one of the most successful commanders of all time, candidly said, „I am the master of my fate and the captain of my ship.‟ 2.1.6 Men are anxious to improve their circumstances, but are unwilling to improve their thoughts; they therefore remain lacking money. 2.1.7 He who would accomplish little must sacrifice little; he who would achieve much must sacrifice much; he who would attain 11 The Formula of Getting Rich- Ojijo highly must sacrifice greatly. My greatest sacrifice is to think rich thoughts. 2.1.8 Rich thoughts make rich habits. 2.1.9 Getting rich starts with my mindset - with the belief that I really can accumulate riches. 2.1.10 All that a man achieves is the direct result of his own thoughts. My weakness and strength with money are my own and not another man's. I can only be altered by myself. My riches and my lack of money are evolved from within. 2.1.11 As I think about money, so am I; as I continue to think about money, so I remain. 2.1.12 I can only rise, conquer and achieve riches by lifting up my thoughts about money. 2.1.13 The higher I lift my thoughts, the greater are my success. Achievement of any kind is the crown of thought. 2.1.14 By thought, the money I want is brought to me. Man is made or unmade by himself; in the armoury of thought he forges the weapons by which he destroys himself; he also fashions the tools with which he builds himself. 12 The Formula of Getting Rich- Ojijo 2.1.15 My mind is like a garden, which may be intelligently cultivated or allowed to run wild; but whether cultivated or neglected, it must, and will, bring forth. If no useful seeds are put into it, then an abundance of useless weed seeds will fall therein, and will continue to produce their kind. 2.1.16 If I was born without money, it is not my fault, if I die without money, it is my fault. 2.1.17 The physically weak can be made strong by patient training and the man of weak money thoughts can make them strong by exercising himself in right money thinking. 2.1.18 Thoughts create feelings of love or fear. 2.1.19 If I love riches, and fear poverty, that is alright. But I am always thinking about poverty, I am poor. If I am constantly think about riches, I be rich. Every thought-seed allowed to take root in my mind will eventually produce the fruit of its nature. Rich thoughts bear riches as fruits; poor thoughts bear poverty as fruits. 2.1.20 I think about what I want, having one million dollars, all the time. Imagination is reality. I nurture my mind with great thoughts. „To believe in the heroic makes heroes.‟ said Benjamin Disraeli. 13 The Formula of Getting Rich- Ojijo 2.1.21 Bryan Tracy advises, „The key to success is to focus our conscious mind on things we desire not things we fear.‟ Everyone fears something. To diminish a fear, I must first face it. And the best way to face the fear is to focus on what I want, having one million dollars. 2.1.22 I be very positive in my thoughts, only thinking of what I want, having one million dollars, and deliberately refusing to think of what I do not want. 2.1.23 Paul Nitze, the high-ranking United States government official who helped shape Cold War defense policy over the course of numerous presidential administrations wrote, „One of the most dangerous forms of human error is forgetting what one is trying to achieve.‟ 2.1.24 I need to focus on what I want, having one million dollars. After all, the good life I am seeking is right here. Whatever I am seeking is seeking me. I create my own reality. 2.1.25 The focus of my goal, to have one million dollars, should not be centered on describing a problem I want to eliminate, but the good I want in my life. I am what I think about most, and I attract what I think about most. 2.1.26 I cause the effect I want! 14 The Formula of Getting Rich- Ojijo 2.1.27 Today, I remind myself that everything we do in life creates our future. Our present reality (effect) is only the result of our past (causes). Many say that the only reality is ‗now‘, but this is a lie, since the universal law of cause and effect proves that ‗now‘ is only an effect of ‗past‘ causes. What is truly real is the cause, and the present is the effects. The things we see are only effects. To create desirable effects regardless of current effects (present physical reality) I must continuously create different and yet desirable causes from the ‗now‘. 2.1.28 Mahatma Gandhi was right, ‗A man is what he thinks‟. I attract more of what I think about. This is the real secret of attraction. 2.1.29 Norman Vincent Peale, the Protestant preacher and author and a progenitor of the theory of ‗positive thinking‘ said; „The secret of achievement is to hold a picture of a successful outcome in mind.‟ 2.1.30 Indeed, C.S. Lewis, the author of The Chronicles of Narnia, the successful book that sold over 100 million copies, noted, ‗it all began with a picture in my head when I was 17 years old, and when I reached 40, I decided to put it into a story.‘ 2.1.31 The secret of attraction is in the reticular cortex of the brain, a small organ, a 15 The Formula of Getting Rich- Ojijo ‗gatekeeper‘, which directs incoming stimulus to my conscious or unconscious mind. My thoughts instruct it as to what to bring to my attention. This is why if I start studying flowers, for example, I might start seeing flowers all over that I never noticed before. I have effectively said to my reticular cortex, „Let in anything about flowers.‟ 2.1.32 Today, if I keep my thoughts focused on money, then, the reticular cortex will make me more aware of things related to money; it will make me aware of opportunities to make some. Then I just have to take the relevant actions listed in this book, which will help me attain the money and get rich. 2.1.33 Today, if I keep trying things in ways that increase the probabilities of success, I certainly get better results. This is the Universal Law of Probabilities, which says that the more things you try, the more likely one of them will work. Doing something over and over improves „The probability of attraction‟ and increases the odds of getting what it is that I want. This is the secret of attraction. 2.1.34 The sums of man‘s thoughts are his actions, which create his circumstance. Every action springs forth first from thought – even actions considered to be spontaneous and unpremeditated. Indeed, James Allen was 16 The Formula of Getting Rich- Ojijo right, "As a man thinketh in his heart, so is he‖. 2.1.35 Act is the blossom of thought, and joy and suffering are its fruit. And every action creates an effect. 2.1.36 The law of cause and effect exists in the world of thought, not just the natural world. A rich-like character is the result of rich-like thoughts. A lack of money character is the result of lack of money thoughts. Man is made or unmade by his own thoughts, which can destroy him or build him up. Man becomes master of his "household" of thoughts, by application, self-analysis and experience. 2.1.37 There is a theory called, ‟the butterfly effect‟, that a small change at one place can result in large differences to a later state. The name of the effect, coined by Latin American Philosopher and scientist, Edward Lorenz, refers to the idea that a butterfly's wings might create tiny changes in the atmosphere that may ultimately alter the path of a tornado or delay, accelerate or even prevent the occurrence of a tornado in another location. The flapping wing represents a small change in the initial condition of the system, which causes a chain of events leading to large-scale alterations of events (domino effect). Had the butterfly not flapped 17 The Formula of Getting Rich- Ojijo its wings, the trajectory of the system might have been vastly different. 2.1.38 Maximus Decimus Meridus, the Roman statesman, lyric, poet and orator, rightly noted, „What we do in life echoes an eternity.‟ In my life, every action creates an effect. Cause and effect is the basis of creation and evolution. Cause and effect underlies destiny. Indeed, the Luo proverb reminds me that, „Do not look where you fell, but where you slipped.‘ The cause of the effect is more important than the effect! 2.1.39 My mind can think getting rich thoughts, which will create getting rich emotions, which will lead to getting rich actions, will realise a getting rich state. 2.1.40 The power of the human will was embraced by Joseph Vissarionovich Stalin, the Soviet politician, head of state and first General Secretary of the Communist Party of the Soviet Union, who launched a period of rapid industrialization, when he told his soldiers, „I believe in one thing only, the power of human will.‟ 2.1.41 Today, I cause a desirable effect by imagining. Imagination is the cause used to create desirable effects. Imagination forms the future. 18 The Formula of Getting Rich- Ojijo 2.1.42 Imagination must not be confused with fantasy, fairyland or dayvisioning. Dayvisioning can only lead to mental amusement and eventually to mental disaster; constructive imagination requires mental effort, directed thought and planned ideas. These are the causes in which we all can make our visions come true. „Imagination is everything, it is the preview of life‟s coming attractions,‟ said Albert Einstein. 2.1.43 Today, I seek to understand the simple formula, „Thoughts are causes. Conditions are effects.‟ So if I wish to change effects I must change my mind. It is futile to attempt to fight to change present conditions with effects, or exchange effects for effects. Many try to change their external world so it can match what they think they have within. 2.1.44 Today, I choose to understand how the law of cause and effect operates. I think to the root of my problems, and understand that every effect is the result of a specific cause. I do not uselessly alleviate my disappointment with excuses focusing on self-defense instead of taking personal responsibility. Likewise, I may freely choose what I think, but my thoughts are governed by the unchangeable law of cause and effect. 19 The Formula of Getting Rich- Ojijo 2.1.45 Today, I do not hope and wish for outcomes. And why should I, if I can cause them? 2.1.46 Everything in existence (effect) has a cause. Cause and effect exists and is closely related to the: „The Butterfly Effect,‟ „Chaos Theory,‟ „Karma,‟ „Action and Reaction,‟ and the paradox of „Destiny and Freewill.‟ Indeed, even right now, by reading this sentence, I have already altered my experience of time and physical reality; I have already altered my present experience and my future events. If I would not be reading this book, I would be doing something else and experiencing a totally different reality. 2.1.47 I must watch, control and alter my thoughts because my thoughts are the maker of my destiny. 2.1.48 My financial status is the servant of the mind. With lack of money and ugly thoughts my financial status sinks into lack of money. With rich and beautiful thoughts it becomes clothed with riches. 2.1.49 Thoughts of fear can kill my financial status. Anxiety quickly demoralizes my financial status. Strong, pure and happy thoughts build up my financial status in vigor and grace. 20 The Formula of Getting Rich- Ojijo 2.1.50 The habits of thoughts will produce their effects -- good or bad -- upon my financial status. Thought is the fount of action, life, and manifestation. I make the fountain rich, and I be rich. 2.1.51 If I would perfect my financial status, I must guard my mind. Thoughts of want, lack, and poverty rob my financial status of its health and grace. 2.1.52 Rich people vision of rich lives. They have million dollar visions. If I am going to be rich, I need to have million dollar visions. 2.1.53 People who believe their best days are behind them rarely get rich, and often struggle with unhappiness and depression. Rich people get rich because they are willing to project their visions, goals, and ideas into an unknown future. 2.1.54 My vision, having one million dollars, is a result of my thoughts. It is a creation of my thoughts. The Buddha said, „we are what we think. All that we are arises with our thoughts. With our thoughts, we make the world‟. Thoughts become things, as all that I see today, were at one time imaginations in people‘s minds, imaginations which became realities. W. Clement Stone, the businessman, philanthropist and self-help 21 The Formula of Getting Rich- Ojijo book author said, ‗whatever the mind of man can conceive, it can achieve‟. 2.1.55 The creators are the saviors of the world. The entire visible world is sustained by the invisible. He who cherishes a beautiful vision, a lofty ideal in his heart, will one day realize it. To desire is to obtain, to aspire is to achieve. 2.1.56 My vision is the promise of what I shall one day be. The greatest achievements were at first and for a time a vision. I cannot travel on the inside and remain still on the outside. 2.1.57 I need to think big. I need to think of having one million dollars. 2.1.58 It is my choice how I live my life. I want to live big. I can accomplish anything I can envision. If I think small, I accomplish small. If I think big, I accomplish big. All the big money guys have big money goals. 2.1.59 I am as small as my controlling desire, or as great as my dominant aspiration. 2.1.60 I need not hesitate about asking largely. God, our creator, wants us to have life, and have it in abundance. The universe wants me to have all that I can use for the living of the most abundant life. 22 The Formula of Getting Rich- Ojijo 2.1.61 God wants those who can play music to have every other instrument, and to have the means to cultivate their talents to the fullest extent; those who can appreciate beauty to be able to surround themselves with beautiful things; those who can discern truth to have every opportunity to travel and observe; those who can appreciate dress to be beautifully clothed; and those who can appreciate good food to be luxuriously fed. 2.1.62 So I need to ask largely; I need to ask for one million dollars. 2.1.63 My part is to focalize and express the desire. This is a difficult point with those who lack money; they retain something of the old idea that lack of money and self-sacrifice are pleasing to God. They look upon lack of money as a part of the plan, a necessity of nature. They have the idea that God has finished his work, and that the majority of men must stay in lack of money because there is not enough to go around. They hold to so much of this erroneous thought that they feel ashamed to ask for riches; they try not to want more than just enough to make them fairly comfortable. 2.1.64 The vision that I glorify in my mind is the reality I create. Today, I glorify the vision of one million dollars. 23 The Formula of Getting Rich- Ojijo 2.1.65 As Benjamin Franklin said, ‗I do not be like other men, who die at age 25, because they stop visioning.‘ Why should I not vision? I am encouraged by George Bernard Shaw when he wrote, ‗You see things that are; and you ask ‗Why?‘ But I vision things that never were; and I ask ‗Why not?‘ 2.1.66 Getting rich is the final thing I want in my life. It is the ultimate goal of my life, the where I am going, and the destination I seek. It is the basic building block of my success. The clear and vivid picture of this final destination is the vision. Helen Keller, the blind, deaf and dumb motivational speaker and teacher was once asked, ‗what would be worse than being born blind‟, and she responded, ‗to have sight but no vision‟. 2.1.67 The vision is the key that will keep me focused. Hubert H. Humphrey said, „What you see is what you can be.‟ 2.1.68 Seneca, the Greek philosopher was right, ―go to the future and see what you want to achieve, then come back to the present, and start working towards it.‖ 2.1.69 My vision, having one million dollars, is what I want, having one million dollars, so badly, that I am willing to pay any price to achieve it. It is that which lingers in my mind 24 hours a day. It is something I think about every 24 The Formula of Getting Rich- Ojijo moment. Zadok Rabinowitz correctly said, ‗Man‟s visions are an index to his greatness.‟ Konrad Adenauer was correct when he said, ‗We all live under the same sky, but we do not have the same horizon.‟ Muhammad Ali, the boxing legend, and three-time World Heavyweight Champion, confessed, „Champions are not made in gyms. Champions are made from something they have deep inside them a desire, a vision, a vision.‟ 2.1.70 Today, I must find my vision, having one million dollars, and stand by it. „A man who stands for nothing will fall for anything.‟ said Malcolm X, the Afrikan-American Muslim minister, public speaker, and human rights activist. 2.1.71 My vision, having one million dollars, is the compelling reason why I do what I do every day. It is the reason why I wake up early, go to school or go to work every day. 2.1.72 Why I do something is more important than what I do, or how I do it. 2.1.73 The vision covers all aspects of my life: my education, my career, my talent, my riches, my happiness, my relationships, my health, my spirituality, my ability to help people, and my time management. My vision, having one million dollars! Carl Sandburg, the American 25 The Formula of Getting Rich- Ojijo writer and editor, best known for his poetry, said, ‗Nothing happens unless first a vision.‟ 2.1.74 Angelo D‘Amico was in agreement when he wrote, ‗if the vision is big enough, the facts do not count.‘ Napoleon Hill advises us thus, ‗Cherish your visions, as they are the blue print to your achievement.‘ 2.1.75 My vision, having one million dollars, gives meaning to my actions; it explains my activities the whole day. My vision, having one million dollars, is the painting of what I want my life to be like. Henry David Thoreau said, ‗…if one advances confidently in the direction of his visions, and endeavors to live the life he has imagined, he will meet with success unexpected in common hours…‟ 2.1.76 When I know what I want, having one million dollars, and how badly I want it, then I focus on it, work towards it, and subsequently achieve it. I never have anything until I discover what it is I want. I agree -with the philosopher who said, “The world stands aside to let anyone pass who knows where she is going“. 2.1.77 It is through constant focusing on what I want, having one million dollars, that I attract it. It must be crystal clear in my mind; what it is I seek. Then it will drive me, push me, and pull me, even when the weather is sickly, 26 The Formula of Getting Rich- Ojijo even when the papers are negative, even when the ‗friends‘ are laughing at me, even when I do not have the feeling of moving on. 2.1.78 I must form a clear and definite mental image of having one million dollars; and I must hold this mental image in my thoughts. 2.1.79 The man who wishes to get rich must spend his leisure hours in contemplating his vision, and in earnest thanksgiving that the reality is being given to him. There must be frequent contemplation of the mental image. 2.1.80 We act, or fail to act, but because of imagination. 2.1.81 A human being always acts and feels and performs in accordance with what he imagines to be true about himself and his environment. This is a basic and fundamental law of mind. It is the way we are built. 2.1.82 We do feel and act according to what we imagine to be true. I act, and feel, not according to what things are really like, but according to the image my mind holds of what they are like. I have certain mental images of myself, my world, and the people around me, and I behave as though these images were the truth, the reality, rather than the things they represent. 27 The Formula of Getting Rich- Ojijo 2.1.83 The goals are MENTAL IMAGES, or mental pictures, which we create by the use of IMAGINATION. 2.1.84 Serious thinkers of all ages, as well as hardheaded "practical" men, have recognized the fact and made use of it. "Imagination rules the world," said Napoleon. I can imagine my future. 2.1.85 I must have a clear mental picture of the correct thing before I can do it successfully. Rich men and women have, since the beginning of time, used "mental pictures," to become rich. 2.1.86 Conrad Hilton imagined himself operating a hotel long before he ever bought one. When a boy he used to "play" that he was a hotel operator. 2.1.87 I must first clearly see a thing in my mind before I can do it. When I do see a thing clearly in my mind, my creative "success mechanism" within me takes over and does the job much better than I could do it by conscious effort, or "will power." 2.1.88 This mechanism within me can help me achieve my best possible "self" if I form a picture in my imagination of the self I wanted to be and "see myself" in the new role. This is a necessary condition to getting rich. 28 The Formula of Getting Rich- Ojijo 2.1.89 Somehow, before a person can change, he must "see" himself in a new role. I must hold a picture of myself long and steadily enough in my mind's eye and I be drawn toward it. I must picture myself vividly as defeated and that alone will make victory impossible. I picture myself vividly as winning and that alone will contribute immeasurably to success. Great living starts with a picture, held in my imagination, of what great life I would like live. 2.1.90 The important thing is to make these pictures as vivid and as detailed as possible. I want my mental pictures to approximate actual experience as much as possible. The way to do this is pay attention to small details, sights, colours, sizes, heights, depths, sounds, objects, in my imagined environment. 2.1.91 This exercise builds a new image of self. After practicing it for a time, I be surprised to find myself "acting differently," more or less automatically and spontaneously—"without trying." 2.1.92 Today, I focus only on what I want, having one million dollars. Focusing on what I want, having one million dollars, does increase the probabilities of success, by putting the reticular cortex to work for me. Then I learn what I need to learn as well, and do what I 29 The Formula of Getting Rich- Ojijo need to do to be rich. The real secret of attraction is to get my mind and my actions working towards my goal, to have one million dollars,. It does not matter where I am coming from, all that matters is where I am going. 2.1.93 Today, I visualize the vision lifestyle I want. „Without a vision, a people perish‟ the Holy Bible reminds me. I close my eyes, relax, smile, and calmly visualize myself having achieved the vision of my life. I see my goal, to have one million dollars, as though it were already a reality. Dr. Norman Peale said, „When you visualize, you materialize‟. I see myself with My vision, having one million dollars, and then the whole day today, I talk, walk, sit and act as if I have achieved My vision, having one million dollars,. The more I do this, the more my mind gets tuned to this lifestyle, the more I develop a positive attitude, positive thoughts and positive emotions. 2.1.94 This state of positive and vibrant and happy moods will make it easier for me to get what it is I want, to have one million dollars; to acquire what it is I need. W. Clement Stone can be quoted yet again, ‗whatever the mind of man can conceive and believe, it can achieve‟. 30 The Formula of Getting Rich- Ojijo 2.1.95 To get rich, I need to use my will power upon myself. When I know what to think and do, then I must use my will to compel myself to think and do the right things. That is the legitimate use of the will in getting what I want, having one million dollars-to use it in holding myself to the right course. I use my will to keep myself thinking and acting to attract money. 2.1.96 As this impression spreads, all things are set moving toward its realization; every living thing, every inanimate thing, are stirred toward bringing into being that which I want. All force begins to be exerted in that direction; all things begin to move toward me. 2.1.97 I cannot retain a true and clear vision of riches if I am constantly turning my attention to opposing pictures, whether they be external or imaginary. I do not tell of my past troubles of a financial nature, if I have had them, I do not think of them at all. I do not tell of the lack of money of my parents, or the hardships of my early life; to do any of these things is to mentally class myself with those who lack money for the time being, and it will certainly check the movement of things in my direction. I let the dead bury their dead. I put lack of money and all things that pertain to lack of money completely behind me. 31 The Formula of Getting Rich- Ojijo 2.1.98 Since belief is all important, it behoves me to guard my thoughts; and as my beliefs are shaped to a very great extent by the things I observe and think about, it is important that I should command my attention. 2.1.99 If I want to become rich, I must not make a study of poverty or lack of money. Things are not brought into being by thinking about their opposites. Health is never to be attained by studying disease and thinking about disease; righteousness is not to be promoted by studying sin and thinking about sin; and no one ever got rich by studying lack of money and thinking about lack of money. I do not talk about lack of money; I do not investigate it, or concern myself with it. I do not mind what its causes are; I have nothing to do with them. What concerns me is the cure. I put lack of money behind me, and put all that pertains to it behind me, and "make good." I cannot hold the mental image which is to make me rich if I fill my mind with pictures of lack of money. I do not read books or papers which give circumstantial accounts of the wretchedness of the tenement dwellers, of the horrors of child labor, and so on. I do not read anything which fills my mind with gloomy images of want and suffering. 2.1.100 I cannot help those who lack money in the least by knowing about these things; and 32 The Formula of Getting Rich- Ojijo the wide-spread knowledge of them does not tend at all to do away with lack of money. If I want to help those who lack money, I demonstrate to them that they can become rich; I prove it by getting rich myself. Those who lack of money are to be inspired rather than pitied. Then they will catch the inspiration, and begin to search for the way out. The only way in which lack of money will ever be banished from this world is by getting a large and constantly increasing number of people to practice the teachings of this book. 2.1.101 What tends to do away with lack of money is not the getting of pictures of lack of money into my mind, but getting pictures of riches into my mind. 2.1.102 By continuous contemplation I get the picture of what I want, having one million dollars, even to the smallest details, so firmly fixed upon my mind, and so completely transferred to the mind of universe that in my working hours I need only to mentally refer to the picture to stimulate my faith and purpose, and cause my best effort to be put forth. I contemplate my picture in my leisure hours until my consciousness is so full of it that I can grasp it instantly. I am so enthused with its bright promises that the mere thought of it 33 The Formula of Getting Rich- Ojijo will call forth the strongest energies of my whole being. 2.1.103 What I am today is a result of what I thought and imagined yesterday. ‗Man, alone, has the power to transform his thoughts into physical reality; man, alone, can vision and make his visions come true‟, said Napoleon Hill. Indeed, ‗an invasion of armies can be resisted, but not an idea whose time has come‟, so said Victor-Marie Hugo, the French poet, playwright, novelist, essayist, visual artist, statesman and human rights activist. The strength of an idea is also reflected in the fear it had in the minds of past dictators. ‗Ideas are more powerful than guns. We would not let our enemies have guns, why should we let them have ideas.‘ said Joseph Stalin, the first General Secretary of the Communist Party of the Soviet Union's Central Committee and leader of the Soviet Union after Lenin. 2.1.104 It is in my mind, through my ideas, that the solutions to my problems shall be found. Bantu Steve Biko, the martyr and symbol of black resistance to the oppressive Apartheid regime and the founder of the Black Consciousness Movement in South Afrika, noted, „The most potent weapon in the hands of the oppressor is the mind of the oppressed.‟ 34 The Formula of Getting Rich- Ojijo 2.1.105 My life will unfold and evolve through thought. The creative thinker dwells within me, forever revealing itself to me in manifested form. Henry Ford, the American founder of the Ford Motor Company and father of modern assembly lines used in mass production was right, „Whether I think I can or I cannot, either way I am right.‟ 2.1.106 Bryan Tracy said, ‗All successful men and women are big creators. They imagine what their future could be, ideal in every respect, and then they work every day toward their distant vision, getting rich.‟ 2.1.107 Today, I am a no-limit person! I believe in Mark Twain, „it matters not the size of the dog in the fight, it is the size of the fight in the dog‟. I can change my life by changing the way I think about my potential. Robert Nesta ‗Bob‘ Marley, the Jamaican reggae singer-songwriter and musician, who spearheaded the Rastafarian movement to the worldwide audience, asked that we, ‗Emancipate ourselves from mental slavery. None but ourselves can free our minds.‟ Bruce Lee, the great karate teacher, actor and legend, once remembered a lesson given to him by his master thus; „if you learn to adapt, you will never lose a fight‟. 2.1.108 Those who lack money find themselves living a savage, impossible life 35 The Formula of Getting Rich- Ojijo because they do not imagine a life of riches. Charles Darwin wrote, ‗It is not the strongest of the species that will survive, or the most intelligent, but the ones most responsive to change.‟ And Mohandas Gandhi agreed with him, „A man is but the product of his thoughts; what he thinks, he becomes.‟ 2.1.109 Today, I open new doors to unlimited possibilities and put myself on the road to a richer life by thinking positive thoughts. Napoleon Hill rightly noted, ‗more money has been mined from the thoughts of men than has ever been taken from the earth.‟ 2.1.110 I am a self-conscious, luminous sphere of unimaginable extent, the mental sphere of my mind has no defined limits; it reaches as far as my thoughts can go. Within me everything is contained. Outside of me is nothing of which I can conceive; I can know nothing except that which exists in my mind. No god or devil, no spirit or any power whatsoever can act upon me unless it centers into my constitution. Only that which exists inside me has existence. 2.1.111 The greatest gift that I have, apart from the fact that I am alive, is my mind; my power to exercise free will. This is an immutable Universal Law of nature, the Universal Law of Freedom; that free will is given to each individual, to follow their path 36 The Formula of Getting Rich- Ojijo or blueprint in life or to alter that path at any time and go down another path. I have free will in order for me to advance my own personal growth; to live my life based on my needs and not to be led by those who would use me for their increase. The recognition of the principle of tacit personal creation can further increase personal power and responsibility. When I realize that I personally create all my thoughts, meanings, knowledge, feelings, and emotions, I am more powerful. 37 The Formula of Getting Rich- Ojijo 2.2 Have One Purpose In Life, To Be Rich! 2.2.1 My purpose is what I say it is. My mission is what I choose to do. 2.2.2 Frantz Fanon‘s challenge to humanity was that ―each generation must discover its mission, fulfil it, or betray it.‖ 2.2.3 The very motion of our life is toward happiness.‟ The purpose of life is to be happy. Happy in what career I have, happy in my relationships, happy in my health and fitness status; happy in my spiritual beliefs and happy in the knowledge that I have made an impact, that someone has lived a better life because I dared to help, because I dared to share. Robert Kiyosaki, in his bestselling book, Rich Dad Poor Dad, agrees when he eloquently writes, „life was meant to be enjoyed.‟ 2.2.4 But how can I be happy if I do not have money? 2.2.5 To become really rich is the noblest aim I can have in life, for it includes everything else. 2.2.6 My purpose is to get rich. 2.2.7 I want to get rich in order that I may eat, drink, and be merry when it is time to do 38 The Formula of Getting Rich- Ojijo these things; in order that I may surround myself with beautiful things, see distant lands, feed my mind, and develop my intellect; in order that I may love men and do kind things, and be able to play a good part in helping the world to find truth. 2.2.8 I want make the most of myself, for myself, and for others; and I can help others more by making the most of myself than in any other way. 2.2.9 I can aim at nothing so great or noble as to become rich; and I must fix my attention upon my mental picture of riches, to the exclusion of all that may tend to dim or obscure the vision. 2.2.10 Some people remain in lack of money because they are ignorant of the fact that there is riches for them; and these can best be taught by showing them the way to affluence in my own person and practice. 2.2.11 I can serve God and man in no more effective way than by getting rich; that is, if I get rich by the creative method and not by the competitive one. 2.2.12 I must be rich. 2.2.13 My singular pattern is now, immediately, going to be one: to be very rich. 39 The Formula of Getting Rich- Ojijo 2.2.14 My focussed purpose will make me passionate and positive about my goal, to have one million dollars, to be rich, and this will rub onto other people around me as they see the energy in me. 2.2.15 The more steady and continuous my faith and purpose, the more rapidly I get rich, because I make only POSITIVE impressions upon the universe; and I do not neutralize or offset them by negative impressions. 2.2.16 The picture of my desires, held with faith and purpose, is taken up by the universe, and permeates it to great distances-throughout the universe. Doubt or unbelief is as certain to start a movement away from me as faith and purpose are to start one toward me. Every hour and moment I spend in giving heed to doubts and fears, every hour I spend in worry, every hour in which my soul is possessed by unbelief, sets a current away from me in the whole domain of the universe. All the promises are unto them that believe and unto them only. 2.2.17 I act with the idea of advancing myself. I hold the faith and purpose of increase during work hours, after work hours, and before work hours. I hold it in such a way that every person who comes in contact with me, whether foreman, fellow workman, or social acquaintance, will feel the power of purpose 40 The Formula of Getting Rich- Ojijo radiating from me; so that everyone will get the sense of increase from me. Men are attracted to me, and if there is no possibility for increase in my present job, I very soon see an opportunity to take another job. 2.2.18 If I begin this way of thinking and acting, my faith and purpose will make me quick to see any opportunity to better my condition. 2.2.19 Whatever I think, or do, I ask myself only ask one question: will this make me rich? 2.2.20 I should make this purpose the centralizing point of my thoughts. 2.2.21 This purpose, getting rich, is my supreme duty and I devote myself to its attainment, not allowing my thoughts to wander into fanciful imaginings. This is the royal road to true concentration of thought. I may repeatedly fail to accomplish this purpose, but I overcome weaknesses and grow in character -- a measure of true success and the starting point for future power and triumph. 2.2.22 ‗Purpose is what gives life a meaning‘, said Charles Pankhurst. 2.2.23 All achievements -- business, intellectual, spiritual -- are the result of clarity of purpose. 41 The Formula of Getting Rich- Ojijo 2.2.24 Marcus Garvey, in challenging the Afrikans in America to change their thinking and take charge of their lives, said that it is the role of man to use nature to his advantage. He cried, „God placed man on earth as the lord of Creation. The elements—all nature are at our command—it is for us to harness them subdue them, and use them.‟ He told his audiences severally. 2.2.25 When I am on purpose, my goal, to have one million dollars, to be rich will guide me towards the good that I desire, and through the Universal Law of attraction and vibration, the good I desire are moving in my direction. 2.2.26 The fact that money is not everything is irrelevant, because nothing is everything. Money is the best first step on the way towards everything. 2.2.27 The basic drive toward getting rich is to desire deeply that which I seek for myself. This desire goes beyond simple wishful thinking or hoping. If I have doubts that I can really reach those targets, I have less chance of succeeding. Wanting a desired goal focuses on the lack of its existence. Desiring it concentrates on its realization. 2.2.28 This passion to be rich must burn in me. I must want to be rich against all odds. If I approach the task hesitantly, wondering 42 The Formula of Getting Rich- Ojijo whether I can really get there, I am unlikely to be rich. 2.2.29 I test the depth of my passion by asking myself whether I am prepared to concentrate exclusively on getting rich, abandoning everything else in the way to achieving it. Should I encounter setbacks along the way, which are inevitable, I need to draw on this deep desire in order to revitalize my determination to achieve my goal, to have one million dollars,. 2.2.30 Napoleon Hill, the American author and one of the earliest producers of the modern genre of personal-success literature, in his famous work, Think and Grow Rich, advises us to constantly keep in our minds, „The starting point of all achievement is desire. Weak desires bring weak results, just as a small amount of fire makes a small amount of heat.‟ Many People either have results or reasons; I decide today the kind of person I want to be, one who delivers results and not the one who has reasons for not having results. 2.2.31 I work to make enough money. 2.2.32 Unquestionably, ‗with money in my pocket, I can buy peoples effort to do what I HATE doing; and hence ‗buy‘ more time in my life 43 The Formula of Getting Rich- Ojijo to do what I LOVE doing; and this will make me happy.‘ 2.2.33 I can do without a wife; indeed, I do not have to marry or have children in life. I do not have to go to college or learn a foreign language, and neither do I need to profess any religion at all, but I need money. I must have money! Money is power; money is freedom; money is a cushion. Money is companionship and friendship. The Book of Proverbs summarises it thus; ‗riches make many friends, but those who lack money is separated from his friends.‟ The Italians appreciated the wisdom in this and codified it in their proverb thus: „The rich never have to seek out their relatives‟. 2.2.34 Money, though not everything is an important part of everything; THE most important part of everything. William Sommerset, the English playwright, novelist and short story writer was right, „Money is like a sixth sense - and you cannot make use of the other five without it‟. And Pablo Picasso, the great Spanish painter, draughtsman, and sculptor, understood it, as he wrote, „I would like to live as a poor man with lots of money.‟ George S. Clason wrote, ‗Having one million dollars is power. With riches many things are possible.‟ Money will 44 The Formula of Getting Rich- Ojijo make My vision, having one million dollars,s come true. 2.2.35 At anytime, even now, I can decide to alter the course of my life. No one can take that away from me. I control my destiny. I do not have to work on a particular job. I do not have to buy from anyone. I do not have to participate in any relationship. I can choose. The choice is mine. The next move is mine. ‗It is always my next move‟, Deno wrote. The purpose of my life is to be happy. 2.2.36 I choose to be rich. 2.2.37 I Believe Lack Of Money Is A Curse! 2.2.38 People who lack money are like ‗dumb, driven cattle,‘ herded by shrewd political; shrewd economic bosses; and shrewd religious bosses. Their children are stunted, their homes are cramped, their rights are denied them, their food is poisoned, and they are insulted, despised, pillaged, and swindled, simply because they are ignorant, they are victims of intellectual lack of money; they will not know what to do. They are uncivilized; and they are uncultured. 2.2.39 Wallace D. Wattles wrote, ‗It is not possible to live a really complete, happy and successful life unless one has money.‘ This 45 The Formula of Getting Rich- Ojijo is why when God blesses, She gives ‗other‘ things, and material riches also. 2.2.40 Rich people believe poverty is the root of all evil while people who lack money think money is the root of all evil. There is shame that comes along with "getting rich" in lowerincome communities. Those who lack money have been brainwashed to believe rich people are lucky or dishonest," he writes. Those who lack money know that while having money does not guarantee happiness, it does make life easier and more enjoyable. 2.2.41 People who lack money experience starvation and are malnourished. They are weak people; illiterate people; houseless people; beggars; wearing rags; and their life is not secure when they are old and ill. Lack of money means more crime, in lack of money health, ignorance, et cetera. Lack of money, without a doubt, is a curse. 2.2.42 Lack of money leads to being perpetually broke, always without money. The state where I cannot meet my needs, and my needs are education, giving, shelter, emergency and insurance, transport and communication, food and drinks, entertainment, household furniture, fixtures and appliances, clothing and hygiene, and saving-2-invest. When I cannot meet these, 46 The Formula of Getting Rich- Ojijo then I am in lack of money. The Jewish Talmud says, ―A person who lacks money is considered dead‖. A person who lacks money cannot make any contribution. People who lack money cannot even pay tithe. Lack of money is curse. People who lack money are sinners. People who lack money will not go to heaven. 2.2.43 'Zig' Ziglar taught, ‗anyone who says he is not interested in money will lie about other things as well‘. Pretending that I do not care about money when I really do will only make me unhappy. The old maxim is appropriate, ‗I lie the loudest when I lie to myself.‘ 2.2.44 It is neither humble nor stylish to lack money. Some people think that God inflicts lack of money upon her children so that they will live a life of humility. But I do not have to be broke in order to be humble! Over the centuries, a tradition has developed within the religions that lack of money is God's way for Her children. That is a lie straight from hell! God does not work that way. People who lack money have neither morals nor value systems. The Chinese are right, ‗before I teach I should ethics, be sure to put food in my stomach, and clothes on my back.‘ And the Russians have for long held that, ‗Prosperity is the best protector of principle.‘ Even in politics, money, not a 47 The Formula of Getting Rich- Ojijo platform, is the true king-maker, and even there, big donors only want to give to someone who already has attracted big bucks: money loves company, of money. The kingpins of power reside in money; they have power because they have money. 2.2.45 God will never put me in the pit of lack of money to make me humble. God wants us rich. God wants me rich. Why else would She create me? To lack money? A true believer cannot lack money. Today, I must remove the lack of money mentality! God wants me prosperous. I do not let anyone talk me out of this. Any kind of lack is bad: material, intellectual, emotional or spiritual. 2.2.46 Many say that they are against the 'prosperity theory'. They say they will not want anything more than what they need! That is 'selfishness' because they cannot then share with the ones that need help. Jesus said, ‗feed those who lack money'. How am I going to feed those who lack money if I have just enough to feed myself? Islam commands the faithful to give alms. How can I give what I do not have? ‗No one can give what he does not personally possess.‘ so penned Pope Benedict XVI. How can I give if what I have is only enough for me? If I wish to be relevant to those who lack money, then I remember the old saying, 48 The Formula of Getting Rich- Ojijo ‗the best thing I can do to those who lack money is not to be one of them.‘ This is wholesomely true. Ralph Waldo Emerson agreed when he wrote, ‗If I would lift me; I must be on a higher ground.‘ Money is power, relevance, influence, entertainment, security, status, and comfort. Money is energy. 2.2.47 George Bernard Shaw, the Irish poet and playwright wrote, ‗lack of money is the root of all evil‘. Irrefutably, the greatest and most gruesome crimes, whether in the office, in the family, or in governance, whether genocide or family violence, are grounded in sharing of resources, in access to money. 2.2.48 Money is good. It is glorious to get rich. It is good to have money. Money makes life easier. 2.2.49 It takes money to buy homes, cars, clothes, food and acquire most of the good things in life. Money is party for friends. Money is medical costs; vacation expenses; tuition fees; and, yes, dowry and romance. ‗Unless one has money there is no use in being a charming fellow. Romance is the privilege of the rich, not the profession of the unemployed. Those who lack money are practical and ordinary.‘ Oscar Wilde wrote. 49 The Formula of Getting Rich- Ojijo 2.2.50 Money is help to those who lack money and needy. 2.2.51 Margaret Thatcher, the ‗Iron Lady‘, who served as the Prime Minister of the United Kingdom and Leader of the Conservative Party-the only woman to have held either post-noted, ‗no one would have remembered the Good Samaritan if he only had good intentions. He had money as well.‘ I can do a lot of good with money. All that is possible in the way of greatness and soul unfoldment, of service and lofty endeavor, comes by way of getting rich; all is made possible by the use of things. If I lack for physical health, I find that the attainment of it is conditional on my getting rich. 2.2.52 It is good to desire money! 2.2.53 Rich people see money as a friend while people who lack money see it as their enemy. Those who lack money have a dysfunctional, adversarial relationship with money. After all, we are taught that money is scarce - hard to earn and harder to keep. Money is not my enemy but my greatest ally. It is a friend that has the power to end sleepless nights of worry and physical pain, and can even save my life. Money is a special friend that can help me in ways no other friend can. 50 The Formula of Getting Rich- Ojijo 2.2.54 There is nothing wrong in wanting to get rich. The desire for riches is really the desire for a richer, fuller, and more abundant life; and that desire is praise worthy. The man who does not desire to live more abundantly is abnormal, and so the man who does not desire to have money enough to buy all I want is abnormal. It is perfectly right that I should desire to be rich; if I am a normal man or woman I cannot help doing so. It is perfectly right that I should give my best attention to Getting Rich, for it is the noblest and most necessary of all studies. If I neglect this study, I am derelict in my duty to myself, to God and humanity; for me can render to God and humanity no greater service than to make the most of myself. 2.2.55 I am meant to have money! 2.2.56 Money is out there for everyone. Some of that money has my name on it. It is waiting for me to take it. I deserve to be rich. I now act to make it happen. 2.2.57 I deserve to have money! 2.2.58 Money is the one factor in life that is constant. We all need money, and what it buys, whether I am light skinned and I am dark skinned; whether I am young and I am old; whether I am male and I am female; whether I be tall and I be short; and whether 51 The Formula of Getting Rich- Ojijo I am good looking and me, a mean looking guy; we all need money. I deserve to have money! 2.2.59 Voltaire, the French Enlightenment writer and philosopher famous for his advocacy of civil liberties, and who produced more than 20,000 letters, books and pamphlets in almost every literary form including plays, poetry, novels, essays, historical and scientific works, correctly captured this in his wonderful quote ‗When it is a question of money, everybody is of the same religion.‘ 2.2.60 Money truly is the common denominator. 2.2.61 I can do without a wife; indeed, I do not have to marry or have children in life. I do not have to go to college or learn a foreign language, and neither do I need to profess any religion at all, but I need money. I must have money! Money is power; money is freedom; money is a cushion. Money is companionship and friendship. The Book of Proverbs summarises it thus; ‗riches make many friends, but those who lack money are separated from their friends.‘ The Italians appreciated the wisdom in this and codified it in their proverb thus: ‗The rich never have to seek out their relatives‘. 2.2.62 Money is the sum of all blessings; indeed, money is the measure of blessings. It is no 52 The Formula of Getting Rich- Ojijo wonder God‘s best friends have always been very rich and never lacked. King Solomon lavished in gold, myrrh and fine garments; Ayub had animal and land riches beyond measure; and even The Prophet Mohammed, Peace Be Upon Him (PBUH), was prosperous as a tradesman and skilled negotiator and mediator, never lacking in anything. The Chinese say that before I teach I should ethics, first put food in my stomach, and clothe son my back. And the Luos of Africa agree: ―the music of hunger in the stomach makes the ear deaf to reason and morality.‖ It is money that puts food in the stomach, and clothes on the back. 2.2.63 Money is the most important thing in life! 2.2.64 Oscar Wilde, the Irish writer, poet, and prominent aesthete said, ‗when I was young I used to think that money was the most important thing in life; now that I am old, I know it is.‘ Indeed, even love needs money. It is a wise man who once wrote, ‗love is not a necklace, or bumper sticker to be displayed; love must be proved, and it takes money to express love.‘ 2.2.65 Money, though not everything, is an important part of everything; THE most important part of everything. William Sommerset, the English playwright, novelist and short story writer was right, ‗Money is 53 The Formula of Getting Rich- Ojijo like a sixth sense - and I cannot make use of the other five without it‘. And Pablo Picasso, the great Spanish painter, draughtsman, and sculptor, understood it, as he wrote, ‗I would like to live as a poor man with lots of money.‘ George S. Clason wrote, ‗Having one million dollars is power. With riches many things are possible.‘ Money will make My vision, having one million dollars,s come true. 2.2.66 Having one million dollars gives me abundant free time. 2.2.67 Free time is time we spend with others, for maintaining our health, for self-improvement, for planning our next move, and for creating those experiences that make life worth living. The richer we are, the more of it we have. 2.2.68 Money gives financial freedom! 2.2.69 To be rich is to be financially free. Financial freedom is independence from working for money. It is that state of being able to sit back, and money comes to sustain me and my family and dependants. Having one million dollars is hence a state of complete freedom. When I am rich, I do not have to work, and even if I work, I work because I want to, and not because I have to. This is called financial independence; financial freedom; and ultimately, personal freedom and personal independence. Doing what I 54 The Formula of Getting Rich- Ojijo want, having one million dollars, to do is life; and there is no real satisfaction in living if we are compelled to be forever doing something which we do not like to do, and can never do what we want to do. This is the reason why 99% of the world population works. 2.2.70 The rich I do not feel compelled to work at a job. The more money they have gives them more options. Mark Cuban says, ‗When I have a lot of money, I can afford to take chances.‘ The rich have the money to do for them the things they want to be done. This leaves them with time in their hands to do the things they love to do, not the things they will not love doing. Indeed, having one million dollars is to have both money and time. The rich have both. They live at the top. Beyond doubt, my Kenyan friend, lawyer, and entrepreneur, Kamau Gikuru, was right, ‗the top is never crowded, why not be there?‘ It is true, there are no traffic jams when we go the extra mile. 2.2.71 Having money will give me financial freedom; that vision of financial independence which is shared by all human beings, but is only lived by 1% of the world‘s population. 2.2.72 Henry David Thoreau, the American author, poet, naturalist, tax resister, growth critic, surveyor, mytorian, philosopher, and leading 55 The Formula of Getting Rich- Ojijo transcendentalist rightly noted, ‗the majority of men lead lives of quiet desperation‘. Out of every hundred people, only one is financially free. Marx Grucho, the American comedian and film star famed as a master of wit told about the power of money when he said, ‗Money frees me from doing things I dislike.‘ Mark Cuban, the American internet billionaire and owner of the Dallas Mavericks-an NBA basketball team-, owner of Landmark Theatres, and Chairman of HDNet, an HDTV cable network, says, ‗I have the money. I can do what I want, having one million dollars, when I want.‘ Since the rich have their money working for them; they have the time to follow other things. 2.2.73 Money gives options. 2.2.74 Having money will make me live by the Golden rule as was declared by 'Buzzie' Bavasi, ‗Those who have the gold make the rules.‘ The Jews have a proverb which agrees with Bavasi. It goes thus: ‗with money in my pocket, I am wise and I am handsome and I sing well, too‘. It is true, nobody is ugly, they are just broke. Donald Trump concurs when he says, ‗The problem of being very rich is that I can get anything I want.‘ Yes, when money talks, nobody notices what grammar it uses. 56 The Formula of Getting Rich- Ojijo 2.2.75 Money leads to growth 2.2.76 I deserve a life of progress. I can make the most of myself only by getting rich; so it is right and praiseworthy that I should give my first and best thought to the work of acquiring riches. Every person naturally wants to become all that they are capable of becoming; this desire to realize innate possibilities is inherent in human nature; we cannot help wanting to be all that we can be. Success in life is becoming what I want, having one million dollars, to be; I can become what I want, having one million dollars, to be only by making use of things, and I can have the free use of things only as I am rich enough to buy them. To understand the formula of getting rich is therefore the most essential of all knowledge. 2.2.77 Marcus Garvey said, ‗God Almighty created each and every one of us for a place in the world, and for the least of us to think that we were created only to be what we are and not what we can make ourselves, is to impute an improper motive to the Creator for creating us.‘ 2.2.78 Whatever may be said in praise of lack of money, the fact remains that it is not possible to live a really complete or successful life unless one is rich. No man can be peaceful in heart, healthy in physical 57 The Formula of Getting Rich- Ojijo body, loving in relationships, an expert in trade, or adventurous and enjoy the world, unless he has plenty of money. 2.2.79 The object of all life is growth; and everything that lives has an inalienable right to all the growth it is capable of attaining. My right to life means my right to have the free and unrestricted use of all the things which may be necessary to my fullest mental, spiritual, and physical growth; in other words, my right to be rich. 2.2.80 To be rich does not mean to be satisfied or contented with a little. No man ought to be satisfied with a little. The purpose of nature is the increase and growth of life; and every man should have all that can contribute to the power; elegance, beauty, and richness of life; to be content with less is sinful. 2.2.81 I cannot live fully in body without good food, comfortable clothing, and warm shelter; and without freedom from excessive toil. Rest and recreation are also necessary to my physical life. I cannot live fully in mind without books and time to study them, without opportunity for travel and observation, or without intellectual companionship. To live fully in mind I must have intellectual recreations, and must surround myself with all the objects of art and beauty I am capable of using and 58 The Formula of Getting Rich- Ojijo appreciating. To live fully in soul, I must have love; and love is denied expression by lack of money. 2.2.82 Money Makes Us Happy 2.2.83 My highest happiness is found in the bestowal of benefits on those I love; love finds its most natural and spontaneous expression in giving. When I have nothing to give I cannot fill my place as a husband or father, as a citizen or as I should. It is in the use of material things that I find full life for my body, develop my mind, and unfold my soul. It is therefore of supreme importance that I should be rich. 2.2.84 I am slowly learning how to speak the language of finance and investing. It is impossible to have an intelligent conversation with a financial professional if I cannot even speak the language. Inflation, depreciation, deductions, IRAs, long-term capital gains, and other terms are all just simple vocabulary to the rich. I am teaching this language to my wife, my children, and my close confidants, giving them a competitive edge in schooling and careers. 2.2.85 I create my own life. I am in control of my life: things do not happen by chance, they happen by choice. I am taking full responsibility for my as step one towards 59 The Formula of Getting Rich- Ojijo creating the life I vision of. And when things do not work out? I do not blame or criticize others, and I do not justify myself. I just learn from it, and keep on pushing ahead, and do better next time. I am either going to make it happen, or I am going to fail. Failure is fine, but I do not make excuses. As I fail, I am figuring out the reasons why I failed and I am trying again. Excuses are for people who blame the world for their shortcomings, instead of themselves. The more excuses I make, the less I believe I can make things happen on my own. 2.2.86 I now play the money game to win. My aim is not to ―be comfortable financially‖. I aim to be rich. 2.2.87 I am committed to having one million dollars. I do not wish to be rich. Wishing is not enough. I have committed to having one million dollars. It is absolutely clear in my mind that I create exceptional riches. 2.2.88 I focus on positive side of things! 2.2.89 Most things that happen to us have two sides, a bad side, and a good side. I see the good side. I see opportunity and not obstacle when things are not working. II choose to see everything as a blessing, as a stepping stone for something greater. I focus on finding opportunities. I am always looking for 60 The Formula of Getting Rich- Ojijo synergies and leverage. Whenever I go out with a new member at my club, I am always excited to get to know backgrounds of people because there could be synergies. 2.2.90 I admire other rich people. 2.2.91 I associate positive feelings to riches. When I see rich people, I do not think of them as corrupt, thieves, politically made businessmen. I see them as myself in future. I admire their riches. I want to drive cars like theirs, and live in houses like theirs, and give my loved ones opportunities like they do. 2.2.92 You Can Be Both Rich And Happy 2.2.93 Rich people are both rich and happy. They know they can be both while people who lack money believe they must choose between being happy and having one million dollars. 2.2.94 The idea that riches must come at the expense of happiness is nothing but a lie, straight from hell, and only believed by those who lack money. 2.2.95 I do not have to choose between riches and happiness-they spring from the same fountain of abundance. 61 The Formula of Getting Rich- Ojijo 2.2.96 Those who lack money have been brainwashed to believe it is an either/or equation. 2.2.97 All Gods, in all religions, want their followers rich. God wants me rich. The Holy Bible itself says, ‗money answereth all problems‘. The Holy Quran says lack of money will move me closer to sin; and the Holy Bible says a person who lacks money is more likely to curse God. The Jewish Talmud teaches that it is better to die, than to lack money. Having money is my religious duty. 2.2.98 Even though money is not the key to happiness; the more money I have, the easier it are to get the key made. Anyone who says money does not buy happiness does not know where to shop. It is true money is not everything, but again, nothing is everything. However, without a doubt, money is the best place to start on the journey of getting everything. 2.2.99 The rich people have plenty of resources on hand. They are able to manage their industries well. The rich enjoy luxuries and comfort. They are able to provide sufficient food, clothing and shelter to their people. Their standard of living is high. They are well educated and are able to contribute to the economy in a positive way. The rich people are not a burden, but an asset. They have 62 The Formula of Getting Rich- Ojijo freedom from want. They are living, not surviving. The Socialists are right, ‗all humans deserve freedom from want.‘ Karl Marx, the author of Das Kapital, the leading work on relationships between owners of capital and owners of labour, said ‗money makes opposites embrace‘. 2.2.100 We must get rich, so that we can live more. The desire for riches is simply the capacity for larger life seeking fulfilment; every desire is the effort of an unexpressed possibility to come into action. It is power seeking to manifest which causes desire. That which makes me want more money is the same as that which makes the plant grow; it is Life, seeking fuller expression. 2.2.101 It is the desire of God that I should get rich. God wants me to get rich because she can express himself better through me if I have plenty of things to use in giving him expression. I can live more in me if I have unlimited command of the means of life. The universe desires me to have everything I want to have. 2.2.102 I am spending much more time thinking about my finances. I am spending, on average, all the time I have, thinking about getting rich. How to grow it and to multiply it. This focusing on my money, dramatically improves the decisions I make 63 The Formula of Getting Rich- Ojijo with regard to it. As I invest more time planning my finances, I invariably make better decisions, get better results, and achieve financial independence. 2.2.103 I remember the story of the young man who asked an old wise man the secret to success. 2.2.104 A young man travelled to a far off land in search of the secret of success. He saw an old wise man that was told to be wise in all things. The old wise man asked the younger man, 2.2.105 ―Do you really want to know the secret of success. ― 2.2.106 Yes! The young man answered. ― 2.2.107 Then follow me‖ said the wise man. 2.2.108 They both travelled for what seemed like hours. The young man began to ask himself if this was really worth the effort of this seemingly never-ending trek. When they finally reached their destination, a mountain top lake retreat, the old man said, 2.2.109 ―Success is in the lake; look very closely at the water‖. 64 The Formula of Getting Rich- Ojijo 2.2.110 The young man brought his face to the very edge of the water as he was told when the old man grabbed his head and shoved his head under the water until he could barely hold his breath. The old wise man then took his head out of the water and watched patiently as the young man gasped for air. He then shoved his head under the water again. Splashing the water and feeling desperate for air, the young man fought splashed, kicked and tried everything imaginable to break free when he was finally pulled out of the water. When the young man regained his senses he asked, 2.2.111 ―Why did you do that? I thought you brought me up here to show me the secret of success? 2.2.112 The old wise man replied, 2.2.113 ―Remember the feeling that you got as you were under the water? 2.2.114 ―Yes! How could I ever forget!, replied the young man. 2.2.115 Looking directly into the young man‘s eyes the old wise man replied, 2.2.116 ―When you want success as bad as you wanted to breath, nothing will stop you! 65 The Formula of Getting Rich- Ojijo 2.3 Have Faith, Expect To Be Rich. 2.3.1 I expect to be rich. Very rich. 2.3.2 Faith is next only to thought in getting rich. Faith is in fact a type of self-confidence that borders on having no doubt that what we seek shall come to pass. 2.3.3 When a desire stems and attracts emotions that arise from deep within one‘s belief, it attracts faith as well. For a desire to come true, you must have faith that it is possible and that it will come true. When I truly have faith in a desire and believe it will come true, it starts manifesting into its physical self. Those who believe they are not worthy of money, even on a subconscious level, often find themselves continuously in the same pattern of financial partnerships that they somehow sabotage even if it may seem that they are the victims in it. 2.3.4 John Stuart Mill, the great jurist and philosopher said, ‗one person with belief is equal in force to ninety-nine who only have interest‟. He was right! And so was Fidel Castro, leader of the Cuban Revolution and the President of the Council of State of Cuba when he said, „I began revolution with 82 men. If I had to do it again, I‟d do it with 10 or 15 with absolute faith. It does not matter how small you are if you have faith and plan of 66 The Formula of Getting Rich- Ojijo action.‟ Belief in great results is the driving force, the power behind all great books, plays, scientific discoveries. Belief in success is behind every successful business, church, and political organization. Disbelief is negative power. Dr. Schwarz was right, „Belief is the thermostat that regulates what I accomplish in life. I need to adjust my thermostat forward.‟ 2.3.5 Life in itself knows no limits or boundaries. Life is infinite and free and contains within itself all possibilities. Life is meant to be abundant in all spheres. Life has no limitations. The concept of life as limitation represents ignorance of formula of getting rich. „Life is phenomenal, a magnificent trip‟, Dr. Norman Peale says. This is my life I am writing down. I am the Michelangelo of my life, I sculptor my image, the image I want of myself. I paint my own reality, I choose the colour of the eye shades I want to wear, and I see this life as I want. 2.3.6 Success knows no tribe or race. Fame belongs to all religions, local or foreign. Having one million dollars can be attained by any sex, male or female. Money is accessible to all age groups, at any age group. 2.3.7 Anyone can be rich. Indeed, ALL OF US CAN BE RICH. There are women who are 67 The Formula of Getting Rich- Ojijo rich and there are men who are rich. There are single parents who are rich, and married people who are rich. There are thin people who are rich, and fat people who are rich. Indeed, there are professionals, be they lawyers, teachers, or engineers, who are rich, and people with no professional qualification who are also rich. Yes, there are black people who are rich, and white people who are rich. Indeed, amongst the residents of a particular town, city or village, there is a rich person, and of course, A person who lacks money. All these confirm one important truth. There is no limit on the number of people that can be rich; just as there is no limit on the number of people that can breathe air. Everyone can breathe air. There is enough to go around. It is not necessary that some people should lack money, in order that others can be rich. 2.3.8 Talented people get rich, and blockheads get rich; intellectually brilliant people get rich, and very stupid people get rich; physically strong people get rich and weak and sickly people get rich. 2.3.9 We can compete to be rich, but we will not need to compete. Competition is based on the idea that there is not enough to go around. This is a lie. The idea of limited supply is a lie. There is enough water, air, 68 The Formula of Getting Rich- Ojijo land and other resources to satisfy all our needs. ANYONE CAN BE RICH! 2.3.10 There are two types of people, the great men, and the little men. The great men invent, create, lead, and transform. They influence and inspire to empower. They are more than successful; they make others successful. These are the legends. The blue chip, top notch and high-flying achievers. They cause their success! I can be in this category. Today, I choose to agree with Benjamin Franklin, one of the founding presidents of America, ―Either write something worth reading or do something worth writing about.‖ 2.3.11 These are the achievers, those men and women, single or married, religious or not, young and old, who have risen above all odds, conquered their worst fears, and achieved their utmost visions and goals. They have made tremendous achievements and continue to make an impact in their careers wherever they live. They no matter their tribe, sex, nationality, age or religion. They cause their success! 2.3.12 Getting rich is not a matter of environment, for, if it were, all the people in certain neighborhoods would become rich; the people of one city would all be rich, while those of other towns would all lack money; or 69 The Formula of Getting Rich- Ojijo the inhabitants of one state would roll in riches, while those of an adjoining state would be in lack of money. 2.3.13 But everywhere we see rich and in lack of money living side-by-side, in the same environment, and often engaged in the same vocations. When two men are in the same locality, and in the same business, and one gets rich while the other remains in lack of money, it shows that getting rich is not, primarily, a matter of environment. Some environments may be more favorable than others, but when two men in the same business are in the same neighborhood, and one gets rich while the other fails. And further many people who have great talent remain in lack of money, while other who have very little talent get rich. 2.3.14 Getting rich is not the result of saving, or "thrift"; many very penurious people are in lack of money, while free spenders often get rich. 2.3.15 Yes, anyone can be rich, so long as they have getting rich as their sole purpose. For no one becomes rich by accident. 2.3.16 I must believe I achieve it, after all, I am meant to live a great and happy life; we all are meant to live great and happy lives. Speechwriter and comedy author Robert 70 The Formula of Getting Rich- Ojijo Orben asserted, “there are only two kinds of people in this world—the realists and the creators. The realists know where they are going. The creators have already been there.” I believe I can have the vision lifestyle I want, I believe that I deserve it, and I believe that it is possible to live a good life. Warren Buffet once said, „I always knew I was going to be rich. I do not think I ever doubted it for a minute.‟ 2.3.17 Belief is a powerful and important tool to achieving My vision, having one million dollars,. Adolf Hitler said, „It is always more difficult to fight against faith than against knowledge.‟ 2.3.18 Today, I believe that no one, not even me, knows what will happen in the next minute, no one knows whether I be successful or not in the next venture, in my business, in my relationships, so, I be positive and think I am going to be rich. After all, if I do not know the outcome, why suppose it are negative? Napoleon Hill taught, ‗no one is ready for anything until he believes he can acquire it‟. The state of mind must be belief, not merely wish or hope. 2.3.19 To believe My vision, having one million dollars, I set realistic, believable goals. Goals I can believe in. My vision, having one million dollars, is only My vision, having one million 71 The Formula of Getting Rich- Ojijo dollars, if I believe I am going to achieve it, otherwise, it is just a wish. Eleanor Roosevelt noted this and wrote, ‗the future belongs to those who believe in the beauty of their visions‟. I believe that I can achieve it, and I believe that I deserve it. 2.3.20 It is faith that makes desires come true. Faith is a state of mind which may be induced, or created, by a deep conviction as to what we love. 2.3.21 My vision and faith will set the creative force in motion to bring it toward me, and my action will cause the forces in my own environment to move me toward the place I want. A mind dominated by positive emotions becomes a favourable adobe for the state of mind known as faith. Faith is more important than the facts. 2.3.22 The subconscious mind makes no distinction between constructive and destructive thought impulses. It works with the material we feed it, through our thought impulses. The subconscious mind will translate what I feel into reality. A thought driven by fear is as readily translated into reality as a thought driven by love. A thought produces the thing that is imagined by the thought. 2.3.23 Lack of money is I manifestation of a mind that does not see opportunities. Lack of 72 The Formula of Getting Rich- Ojijo money is not scarcity or lack of money, land, or property; lack of money is the manifestation of lack of ideas to make use of what we have. The greatest capital is the head, and the head ought to think. Indeed, the word capital, originates from capitus, the Latin word for head. 2.3.24 We are all meant to be rich, but people who lack money think like chicken, yet they want to fly. If I am a hawk, and I think like a chicken, I never fly. 2.3.25 Rich people expect to make more money while people who lack money expect to struggle. 2.3.26 Thought is the only power which can produce tangible riches from nothing. As the mind thinks of a form, it takes that form; as it thinks of a motion, it makes that motion. That is the way all things were created. We live in a thought world, which is part of a thought universe. 2.3.27 Man is a thinking center, and can originate thought. All the forms that man fashions with hands must first exist in thought. I cannot shape a thing until thought has shaped it. 2.3.28 From thinking, all things are made. A thought, hence, produces the thing that is imagined by the thought. 73 The Formula of Getting Rich- Ojijo 2.3.29 I have said that men get rich by doing things in a Rich way; and in order to do so, men must become able to think in a rich way. 2.3.30 It is not enough that I should have a general desire for riches. If I were going to send a wireless message to a friend, I would not send the letters of the alphabet in their order, and let him construct the message for himself; nor would I take words at random from the dictionary. I would send a coherent sentence; one which meant something. I must know what I want, having one million dollars, and be definite. I can never get rich, or start the creative power into action, by sending out unformed longings and vague desires. 2.3.31 That clear mental picture I must have continually in mind, as the sailor has in mind the port toward which he is sailing the ship; I must keep my face toward it all the time. I must no more lose sight of it than the steersman loses sight of the compass. 2.3.32 It is not necessary to take exercises in concentration, nor to set apart special times for prayer and affirmation, nor to "go into the silence," nor to do occult stunts of any kind. These things are well enough, but all I need is to know what I want, having one million dollars, and to want it badly enough so that it will stay in my thoughts. 74 The Formula of Getting Rich- Ojijo 2.3.33 I spend as much of my leisure time as I can in contemplating my picture, but no one needs to take exercises to concentrate my mind on a thing which he really wants; it is the things I do not really care about which require effort to fix my attention upon them. 2.3.34 And unless I really want to get rich, so that the desire is strong enough to hold my thoughts directed to the purpose as the magnetic pole holds the needle of the compass, it will hardly be worthwhile for me to try to carry out the instructions given in this book. 2.3.35 The more clear and definite I make my picture then, and the more I dwell upon it, bringing out all its delightful details, the stronger my desire are; and the stronger my desire, the easier it are to hold my mind fixed upon the picture of what I want, having one million dollars. Something more is necessary, however, than merely to see the picture clearly. If that is all I do, I am only a visioner, and will have little or no power for accomplishment. 2.3.36 Behind my clear vision must be the purpose to realize it; to bring it out in tangible expression. And behind this purpose must be an invincible and unwavering FAITH that the thing is already mine; that it is "at hand" and I have only to take possession of it. 75 The Formula of Getting Rich- Ojijo 2.3.37 The desire to be rich can be turned into reality through having the faith in yourself to accomplish your target. Faith is the bridge that takes you from your passionate desire to be rich to having the vision come true. You must have faith in yourself — that you are the one who has the ability to fulfil your desires. 2.3.38 I live in the new house, mentally, until it takes form around I physically. In the mental realm, enter at once into full enjoyment of the things I want. 2.3.39 I see the things I want as if they were actually around I all the time; see myself as owning and using them. Make use of them in imagination just as I use them when they are my tangible possessions. I dwell upon my mental picture until it is clear and distinct, and then take the Mental Attitude of Ownership toward everything in that picture. Take possession of it, in mind, in the full faith that it is actually mine. I hold to this mental ownership; I do not waiver for an instant in the faith that it is real. 2.3.40 My part is to intelligently formulate my desire for the things which make for a larger life, and to get these desire arranged into a coherent whole. 76 The Formula of Getting Rich- Ojijo 2.3.41 I do not make this impression by repeating strings of words; I make it by holding the vision with unshakable PURPOSE to attain it, and with steadfast FAITH that I do attain it. 2.3.42 The answer to prayer is not according to my faith while I am talking, but according to my faith while I am working. 2.3.43 I cannot impress the mind of God by having a special Sabbath day set apart to tell Him what I want, having one million dollars, and the forgetting Him during the rest of the week. I cannot impress Him by having special hours to go into my closet and pray, if I then dismiss the matter from my mind until the hour of prayer comes again. Oral prayer is well enough, and has its effect, especially upon myself, in clarifying my vision and strengthening my faith; but it is not my oral petitions which get I what I want, having one million dollars. In order to get rich I do not need a "sweet hour of prayer"; I need to "pray without ceasing." And by prayer I mean holding steadily to my vision, with the purpose to cause its creation into solid form, and the faith that I am doing so. "Believe that ye receive them." 2.3.44 The whole matter turns on receiving, once I have clearly formed my vision. When I have formed it, it is well to make an oral statement; and from that moment I must, in 77 The Formula of Getting Rich- Ojijo mind, receive what I ask for. Live in the new house; wear the fine clothes; ride in the automobile; go on the journey, and confidently plan for greater journeys. Think and speak of all the things I have asked for in terms of actual present ownership. Imagine an environment, and a financial condition exactly as I want them, and live all the time in that imaginary environment and financial condition. Mind, however, that I do not do this as a mere visioner and castle builder; hold to the FAITH that the imaginary is being realized, and to the PURPOSE to realize it. It is faith and purpose in the use of the imagination which make the difference between the scientist and the visioner. And having learned this fact, it is here that I must learn the proper use of the Will. 2.3.45 My way of doing things is the direct result of the way I think about things. 2.3.46 To do things in a way I want to do them, I have to acquire the ability to think the way I want to think; this is the first step toward getting rich. 2.3.47 I have the natural and inherent power to think what I want, having one million dollars, to think, but it requires far more effort to do so than it does to think the thoughts which are suggested by appearances. To think according to appearance is easy; to think 78 The Formula of Getting Rich- Ojijo regardless of appearances is laborious, and requires the expenditure of more power than any other work I am called upon to perform. 2.3.48 There is no labor from which those who lack money shrink as they do from that of sustained and consecutive thought; it is the hardest work in the world. This is especially true when the thought I hold is contrary to appearances. Every appearance in the visible world tends to produce a corresponding form in the mind which observes it; and this can only be prevented by holding the thought of what I want, having one million dollars. 2.3.49 To look upon the appearance of disease will produce the form of disease in my own mind, and ultimately in my body, unless I hold the thought that there is no disease; it is only an appearance, and the reality is health. 2.3.50 To look upon the appearances of lack of money will produce corresponding forms in my own mind, unless I hold to the truth that there is no lack of money; there is only abundance. 2.3.51 To think health when surrounded by the appearances of disease, or to think riches when in the midst of appearances of lack of money, requires power. When I have this power, to think what I want, having one 79 The Formula of Getting Rich- Ojijo million dollars, then, I can conquer fate; I can have what I want, having one million dollars. 2.3.52 This power can only be acquired by getting hold of the basic fact which is behind all appearances; abundance. 2.3.53 Then we must grasp the truth that every thought held becomes a form, and that I can so impress my thoughts upon it as to cause them to take form and become visible things. 2.3.54 When we realize this, we lose all doubt and fear, for we know that we can create what we want to create; we can get what we want to have, and can become what we want to be. As a first step toward getting rich, I must a thought produces the thing that is imagined by the thought. 2.3.55 I can form things in my thought, and, by impressing my thought upon an image, I can cause the thing I think about to be created. 2.3.56 I must dwell upon this until it is fixed in my mind, and has become my habitual thought. 2.3.57 If a doubt comes to me, I cast it aside as a sin. I do not listen to arguments against this idea; I do not go to churches or lectures where a contrary concept of things is taught or preached. I do not read magazines or books which teach a different idea; if I get 80 The Formula of Getting Rich- Ojijo mixed up in my faith, all my efforts are in vain. 2.3.58 I do not ask why these things are true, nor speculate as to how they can be true; I simply take them on trust. The formula of getting rich begins with the absolute acceptance of this faith. 81 The Formula of Getting Rich- Ojijo 2.4 Attract Money-Be Valuable! 2.4.1 Half the battle in life of getting what I want, having one million dollars, is worn when I know what it is I want, to have one million dollars; the other half is worn when I do what I must do to get it. 2.4.2 But I must act in a Rich way, so that I can appropriate what is mine when it comes to me; so that I can meet the things I have in my picture, and put them in their proper places as they arrive. When things reach me, they are in the hands of other men, who will ask an equivalent for them. 2.4.3 The ownership of money and property comes as a result of doing things in a rich way; those who do things in this Rich way, whether on purpose or accidentally, get rich; while those who I do not do things in this Rich way, no matter how hard they work or how able they are, remain in lack of money. 2.4.4 If getting rich is the result of doing things in a Rich way, and if like causes always produce like effects, then any man or woman who can do things in that way can become rich, and the whole matter is brought within the domain of exact Formula. 2.4.5 If anybody else in my town can get rich, so can I; and if anybody else in my country 82 The Formula of Getting Rich- Ojijo can get rich, so can you. Again, it is not a matter of choosing some particular business or profession. People get rich in every business, and in every profession; while their next door neighbours in the same vocation remain in lack of money. 2.4.6 Getting rich is not dependent upon my engaging in some particular business, but upon my learning to do things in a Rich way. If I am now in business, and anybody else in my locality is getting rich in the same business, while I am not getting rich, it is because I am not doing things in the same rich Way that the other person is doing them. 2.4.7 No one is prevented from getting rich by lack of capital. True, as I get capital the increase becomes more easy and rapid; but one who has capital is already rich, and does not need to consider how to become so. No matter how in lack of money I may be, if I begin to do things to attract money I begin to get rich; and I begin to have capital. The getting of capital is a part of the process of getting rich; and it is a part of the result that invariably follows the doing of things to attract money. I may be those who lack money, and be deeply in debt; I may have neither friends, influence, nor resources; but if I begin to do things in this way, I must infallibly begin to get rich, for like causes 83 The Formula of Getting Rich- Ojijo must produce like effects. If I have no capital, I can get capital; if I am in the wrong business, I can get into the right business; if I am in the wrong location, I can go to the right location; and I can do so by beginning in my present business and in my present location to do things to attract money which causes success. 2.4.8 Acting in the rich way is acting in such a way so as to attract money. 2.4.9 Whatever I do are done with the intention of attracting money. 2.4.10 Money is attracted, not pursued. 2.4.11 When the image of me rich is very clear, I then act. I follow the imagination with action. Action is the difference between those who wish to have, and those who have. Action must follow imagination. 2.4.12 I can get rich in ANY business. 2.4.13 Bu I must give value to others either in the form of service or through some product. 2.4.14 And I can only get what is mine by giving the other man what is his. 2.4.15 This is a crucial point in the formula of getting rich. There are very many people 84 The Formula of Getting Rich- Ojijo who, consciously or unconsciously, set the creative forces in action by the strength and persistence of their desires, but who remain in lack of money because they will not provide for the reception of the thing they want when it comes. 2.4.16 By thought, the thing I want is brought to me; by action I receive it. My thought is to be rich. My action is to offer value to others, so that in return, they may offer me money! 2.4.17 My focus is on providing value to others. It is almost a universal rule that a successful business owner is far more focused on his customers than on his bottom line. As I focus more on the customers, the money is eventually taking care of itself. 2.4.18 I must give to every man a use value in excess of the cash value he receives, so that each transaction makes for more life; an impression of increase which are communicated to all with whom I come in contact. 2.4.19 The universe is a living thing, always growing, with the nature and inherent desire for increase of life. Every living thing must continually seek for the enlargement of its life, because life, in the mere act of living, must increase itself. A seed, dropped into the ground, springs into activity, and in the 85 The Formula of Getting Rich- Ojijo act of living produces a hundred more seeds; life, by living, multiplies itself. It is forever becoming more; it must do so, if it continues to be at all. 2.4.20 The rich go above and beyond in work and business. Those who lack money have ―it is not in my job description‖ syndrome. Consequently, they are never given more responsibility, and their wages grow very little from year to year—if they keep their jobs at all. Rich people, on the other hand, make themselves invaluable to their employers or customers, writing articles related to their industry, speaking at industry events and networking. Rich people work to achieve the mutual goals of their employers or their businesses. 2.4.21 The moment I begin to hurry I cease to be a creator and become a competitor; I drop back upon the old plane again. Whenever I find myself hurrying, I call a halt; fix my attention on the mental image of the thing I want, and begin to give thanks that I am getting it. 2.4.22 I can get into the business I want by making constructive use of the business I am already established in; by doing my daily work in a rich way. In so far as my business consists in dealing with other men, whether personally or by letter, the key thought of all 86 The Formula of Getting Rich- Ojijo my efforts must be to convey to their minds the impression of increase. 2.4.23 Riches will come to me when I give to every man more than I take from him. 2.4.24 I cannot give every man more in cash market value than I take from him, but I can give him more in use value than the cash value of the thing I take from him. The paper, ink, and other material in this book may not be worth the money I pay for it; but if the ideas suggested by it bring I thousands of dollars, I have not been wronged by those who sold it to me; they have given me a great use value for a small cash value. 2.4.25 Through acts of "salesmanship" I may induce a people who do not need my services to purchase them, but then, this is the competition, limited resources approach. It is not in line with the formula of giving more than I take, and hence, will not make me rich. 2.4.26 When I rise from the competitive to the creative plane, I can scan my business transactions very strictly, and if I am selling any man anything which does not add more to my life than the thing he give I in exchange, I can afford to stop it. I do not have to beat anybody in business. And if I 87 The Formula of Getting Rich- Ojijo am in a business which does beat people, get out of it at once. 2.4.27 I give every man more in use value than I take from him in cash value; then I am adding to the life of the world by every business transaction. 2.4.28 If I have people working for me, I must take from them more in cash value than I pay them in wages; but I can so organize my business that it are filled with the principle of increase, and so that each employee who wishes to do so may advance a little every day. 2.4.29 I can so conduct my business that it are a sort of ladder, by which every employee who will take the trouble may climb to riches himself; and given the opportunity, if he will not do so it is not my fault. 2.4.30 Increase is what all men and all women are seeking; it is the urge of the universe them, seeking fuller expression. 2.4.31 The desire for increase is inherent in all nature; it is the fundamental impulse of the universe. All human activities are based on the desire for increase; people are seeking more food, more clothes, better shelter, more luxury, more beauty, more knowledge, 88 The Formula of Getting Rich- Ojijo more pleasure — increase in something, more life. 2.4.32 Every living thing is under this necessity for continuous increase; where increase of life ceases, dissolution and death set in at once. 2.4.33 Man instinctively knows this, and hence he is forever seeking more. This the law of perpetual increase - only those who gain more retain any; from him who hath not shall be taken away even that which he hath. 2.4.34 The normal desire for increased riches is not an evil or a reprehensible thing; it is simply the desire for more abundant life; it is aspiration. 2.4.35 And because it is the deepest instinct of their natures, all men and women are attracted to him who can give them more of the means of life. 2.4.36 In following the Rich way as described in the foregoing pages, I am getting continuous increase for myself, and I am giving it to all with whom I deal. I am a creative center, from which increase is given off to all. 2.4.37 I convey assurance of the fact to every man, woman, and child with whom I come in contact. No matter how small the transaction, even if it be only the selling of a 89 The Formula of Getting Rich- Ojijo stick of candy to a little child, I put into it the thought of increase, and make sure that the customer is impressed with the thought. 2.4.38 I convey the impression of increase with everything I do, so that all people shall receive the impression that I am an advancing man, and that I advance all who deal with me. Even to the people whom I meet in a social way, without any thought of business, and to whom I do not try to sell anything, give the thought of increase. 2.4.39 I must so impress others that they will feel that in associating with me they will get increase for themselves. I give them a use value greater than the cash value I am taking from them. 2.4.40 People will go where they are given increase; and the universe, which desires increase in all, and which knows all, will move toward me men and women who have never heard of me. My business will increase rapidly, and I get rich. 2.4.41 To add value, I need to acquire specific specialised knowledge about my field. Rich people believe in acquiring specific knowledge while people who lack money think the road to riches is paved with formal education. 90 The Formula of Getting Rich- Ojijo 2.4.42 Many world-class performers have little formal education, and have amassed their riches through the acquisition and subsequent sale of specific knowledge. Meanwhile, those who lack money are convinced that master's degrees and doctorates are the way to riches, mostly because they are trapped in the linear line of thought that holds them back from higher levels of consciousness. The rich are not interested in the means, only the end. 2.4.43 Rich people would rather be educated than entertained while people who lack money would rather be entertained than educated. 2.4.44 Reading information that will increase my knowledge about my business or career will make me more valuable to colleagues, customers or clients. The rich people read, and keep counsel of those who know. 2.4.45 The reason rich people read is to make them richer. This separates them from those who lack money. By increasing their knowledge, they are able to see more opportunities, which translate into more money. Comparatively, people who lack money do not read, do not grow, and are among the first to be fired or downsized. 2.4.46 While the rich do not put much stock in furthering getting rich through formal 91 The Formula of Getting Rich- Ojijo education, they appreciate the power of learning long after school is over. 2.4.47 The rich educate themselves on how to become richer. Those who lack money read novels, tabloids and entertainment magazines. Those who lack money do not continue to educate themselves but rather work a job and stay the same place their whole lives. 2.4.48 Don‘t Compete, Create! 2.4.49 In order to give more to others than I take, I must be of a different mindset. I must not compete, but rather, create. 2.4.50 People must be taught to become rich by creation, not by competition. Every man who becomes rich by competition throws down behind him the ladder by which he rises, and keeps others down; but every man who gets rich by creation opens a way for thousands to follow him, and inspires them to do so. 2.4.51 On the competitive plane, the struggle to get rich is a Godless scramble for power over other men; but when we come into the creative mind, all this is changed. 2.4.52 Stephenson, through experiments, has given us the use of the steam engine, and today train fly across countries. 92 The Formula of Getting Rich- Ojijo 2.4.53 Marconi conquered the currents of the air and today we have wireless telegraphy that flashes news across the continents with a rapidity never yet known to man. 2.4.54 Beethoven was deaf, Milton was blind, Julius Caesar was epileptic, Charles Dickens was lame, as was Handel, Plato was a hunchback, Helen Keller was deaf, dumb and blind, but their names will last as long as time endures, because they cast their visions into organized thought and action. Each of them had an inner fire that could not be extinguished. 2.4.55 The power of a creating! 2.4.56 Creators! They sail seas that have never been charted, because they are the makers of the charts. They scale mountains that have never been scaled, because they are blazers of the way. They travel paths that have never been beaten, because they are beaters of the paths. Creators! The Great British Empire was first conceived and given birth to by the mind of a visioner. The great reforms and inventions that now benefit mankind were born in the hearts and minds of creators. 2.4.57 All this reveals to us that man is the supreme lord of creation, that in man lies the power of mastery, a mastery of self, a mastery of all 93 The Formula of Getting Rich- Ojijo things created, bowing only to the almighty architect in those things that are spiritual, in those things that are divine.‘ 2.4.58 No man is kept in lack of money because opportunity has been taken away from him; because other people have monopolized the riches, and have put a fence around it. I may be shut off from engaging in business in certain lines, but there are other channels open to me. 2.4.59 When I realize that I am a creative power, and that I may command the hidden soil and seeds of my being out of which circumstances grow, then I am the rightful master of myself. 2.4.60 The mind that seeks for mastery over others is the competitive mind; and the competitive mind is not the creative one. In order to master my environment and my destiny, it is not at all necessary that I should rule over my fellow men. No better statement of the principle of creative action can be formulated than the favorite declaration of the late "Golden Rule" Jones of Toledo: "What I want, having one million dollars, for myself, I want for everybody." 2.4.61 I must pass from the competitive to the creative mind; otherwise I cannot be in harmony with the universe intelligence, 94 The Formula of Getting Rich- Ojijo which is always creative and never competitive in spirit. 2.4.62 When I get out of the competitive mind I understand that I never need to act hastily. No one else is going to beat me to the thing I want to do; there is enough for all. If one space is taken, another and a better one are opened for me a little farther on; there is plenty of time. When I am in doubt, I wait. As I wait, I fall back on the contemplation of my vision, and increase my faith and purpose; and by all means, in times of doubt and indecision, cultivate gratitude. 2.4.63 Probably it would be hard for me to get control of some markets; that field is monopolized. But the electric railway business is still there. 2.4.64 Adopt the producer mentality. 2.4.65 I must make a major shift from being a consumer to producer. Here are some examples: consumers eat pizza, producers make pizza; consumers watch movies, producers make movies; consumers search for jobs, producers provide jobs. Every millionaire is a producer. Only producers get rich. 2.4.66 The overarching goal of a producer is not to eat, but to feed people. Obviously, producers 95 The Formula of Getting Rich- Ojijo must consume at some point, but it is not their primary goal. Instead of seeking their next meal, they are more interested in providing the next meal for someone else, knowing that they will have the chance to eat in the process. 2.4.67 Whether these producers are providing heart surgeries, writing best-selling books, or building skyscrapers, they've learned how to create products and services to help those around them. All rich people provide a valuable product or service to millions of people. When I adopt a producer mentality, I am rich, too. 2.4.68 If I commence to act in a rich way, I can soon leave the employ of the big industry; I can buy a farm of from ten to forty acres, and engage in business as a producer of foodstuffs. 2.4.69 There is abundance of opportunity for the man who will go with the tide, instead of trying to swim against it. The workers are not being "kept down" by their masters. They are where they are because they will not do things in a Rich way. 2.4.70 The working class may become the master class whenever they aregin to do things in a Rich way; the law of riches is the same for them as it is for all others. This they must 96 The Formula of Getting Rich- Ojijo learn; and they will remain where they are as long as they continue to do as they do. The individual worker can follow the tide of opportunity to riches. 2.4.71 No one is kept in lack of money by shortness in the supply of riches; there is more than enough for all. The visible supply is practically inexhaustible; and the invisible supply really IS inexhaustible. Everything I see on earth is made from one original substance, out of which all things proceed. 2.4.72 Nature is formed for the increase of life; its impelling motive is the increase of life. For this cause, everything which can possibly minister to life is bountifully provided; there is be no lack. I am not kept in lack of money by lack in the supply of riches; the resources of the universe are at the command of the man or woman will act and think in a Rich way. 2.4.73 The universe will make things for me, but it will not take things away from someone else and give them to me. 2.4.74 I must get rid of the thought of competition. I am to create, not to compete for what is already created. I do not have to take anything away from any one. I do not have to drive sharp bargains. I do not have to cheat, or to take advantage. I do not need to let any man work for me for less than he earns. 97 The Formula of Getting Rich- Ojijo 2.4.75 I do not have to covet the property of others, or to look at it with wishful eyes; no man has anything of which I cannot have the like and that without taking what he has away from him. 2.4.76 I am to become a creator, not a competitor; I am going to get what I want, having one million dollars, but in such a way that when I get it every other man will have more than he has now. 2.4.77 There are men who arecome rich through competition, or theft, or driving hard bargains. I do not have to do that. I do not have to be that kind of man. 2.4.78 If I am to become rich in a scientific and rich way, I must rise entirely out of the competitive thought. I must never think for a moment that the supply is limited. Just as soon as I begin to think that all the money is being "cornered" and controlled by others, and that I must exert myself to get laws passed to stop this process, and so on; in that moment I drop into the competitive mind, and my power to cause creation is gone for the time being; and what is worse, I arrest the creative movements I have already instituted. 2.4.79 I must never look at the visible supply; I must look always at the limitless riches of the 98 The Formula of Getting Rich- Ojijo universe, and know that they are coming to me as fast as I can receive and use them. Nobody, by cornering the visible supply, can prevent me from getting rich. 2.4.80 I do not allow myself to think for an instant that all the best building spots are taken before I get ready to build my house, unless I hurry. 2.4.81 I never get afraid that I lose what I want, having one million dollars, because some other person "beats me to it." That cannot possibly happen; I am not seeking anything that is possessed by anybody else; I am causing what I want, having one million dollars, to be created from the universe, and the supply is without limits. 2.4.82 The choice is to be valuable. To offer something of value. Because, money, and riches, is a measure of value. I can have it, but to retain it, I need to constantly offer value, or it will flow towards where there is value. Success, and riches, then, are not to be chased, or pursued, but rather, to be attracted. I need to add value. I need to be valuable. I need to be excellent. I need to be very good. Then success will follow me, just like bees follow scent of flowers. 2.4.83 Good things are attracted, not pursued. And money is a good thing. Money is attracted, 99 The Formula of Getting Rich- Ojijo not pursued. The law is simple. Whatever we pursue, runs away from us. Whatever we attract, comes to us. Today, right now, I stop pursuing money, and it will stop moving away from me, and start moving towards me. I start attracting money today. 2.4.84 However, as I work hard, and meet my first success, I be careful not to fall into the curse of small success. The curse of small success is when my first success makes me proud, arrogant, and lazy, and prevents me from sustaining it, or growing it, and so, I stop growing, and other people reach where I am, and pass me, and I am anxious, stressed, and suspicious, and then I begin to fight, compete, worry, conspire and hate other people. Today, I do not suffer the curse of small success; I work harder after my first success, as if I am about to lose it, and then I retain it, and grow it to more successes. It is those who work as hard as they did before they became successful that really get the freedom that ultimate success gives. 2.4.85 When I am eager to grasp opportunities for their betterment, I attract the interest of the goddess of fortune. She is ever anxious to help those who please her. And who is she pleased with? She is pleased with those who do – rather than those who merely talk and 100 The Formula of Getting Rich- Ojijo engage in wishful thinking. Action will lead you forth to the successes you desire.‖ 2.4.86 Whatever my action is to be, I must act NOW. I cannot act in the past, and it is essential to the clearness of my mental vision that I dismiss the past from my mind. I cannot act in the future, for the future is not here yet. And I cannot tell how I want to act in any future contingency until that contingency has arrived. 2.4.87 A real decision is measured by the fact that I have taken a new action. If there is no action, I have not truly decided. Those who lack money are escapists, they are broke, they cannot save and they cannot become rich. Raila Amollo Odinga, the Kenyan Prime Minister, rightly noted, „Those who lack money are circular in their reasoning, always looking for someone to blame.‟ According to Raila, and rightly so, those who lack money will argue thus, ‗we are poor therefore we cannot save; we cannot save therefore we cannot invest; we cannot invest therefore we cannot develop; and we cannot develop, hence we are poor.‟ 2.4.88 Because I am not in the right business or the right environment now, I do not think that I must postpone action until I get into the right business or environment. And I do not spend time in the present taking thought as to the 101 The Formula of Getting Rich- Ojijo best course in possible future emergencies; have faith in my ability to meet any emergency when it arrives. 2.4.89 I put my whole mind into present action. I do not give my creative impulse to the universe, and then sit down and wait for results; if I do, I never get them. There is never any time but now, and there never are any time but now. If I am ever to begin to make ready for the reception of what I want, having one million dollars, I must begin now. 2.4.90 And my action, to attract money, must be in my present business or employment, and must be upon the persons and things in my present environment. I cannot act where I am not; I cannot act where I have been, and I cannot act where I am going to be; I can act only where I am. 2.4.91 I do not try to act on people or things that are out of my reach. I do not wait for a change of environment, before I act; I get a change of environment by action. I can so act upon the environment in which I am now, as to cause myself to be elevated to a better environment. 2.4.92 I do not cast about seeking some new thing to do, or some strange, unusual, or remarkable action to perform as a first step toward getting rich. 102 The Formula of Getting Rich- Ojijo 2.4.93 If I am engaged in some business, and feel that it is not the right one for me, I do not wait until I get into the right business before I begin to act. I hold the vision of myself in the right business, with the purpose to get into it, and the faith that I get into it, and am getting into it; but I ACT in my present business. 2.4.94 I use my present business as the means of getting a better one, and use my present environment as the means of getting into a better one. My vision of the right business, if held with faith and purpose, will cause the universe to move the right business toward me; and my action, if performed to attract money, will cause me to move toward the business. 2.4.95 I can advance only be being larger than my present place; and no man is larger than my present place who leaves undone any of the work pertaining to that place. 2.4.96 Those who I do not fill their present places are dead weight upon society, government, commerce, and industry; they must be carried along by others at a great expense. The progress of the world is retarded only by those who will not fill the places they are holding; they belong to a former age and a lower stage or plane of life, and their tendency is toward degeneration. No society could advance if every man was smaller than 103 The Formula of Getting Rich- Ojijo his place; social evolution is guided by the law of evolution. Evolution is caused by excess of life. 2.4.97 Every act can be made strong and efficient by holding my VISION while I am doing it, and putting the whole power of my FAITH and PURPOSE into it. 2.4.98 Rich action is cumulative in its results. Since the desire for more life is inherent in all things, when I begin to move toward larger life more things attach themselves to me, and the influence of my desire is multiplied. 2.4.99 If I do not go after what I want, having one million dollars, I never have it. If I do not ask, the answer is always no. If I do not step forward, I am always in the same place. I consider new opportunities and options that come my way. The forces of nature have a way of unintentionally leading me exactly to where I want to go. 2.4.100 Eckhart Tolle astutely points out in his masterful, The Power of Now: A Guide to Spiritual Enlightenment, ‗Nothing ever happened in the past; it happened in the Now. Nothing ever happened in the future, it will happen in the Now.‘ I stop trying to make things perfect. And just as I should not make things perfect, so should not wait till I have a perfect plan of action. A good plan 104 The Formula of Getting Rich- Ojijo today, implemented, is better than a perfect plan tomorrow. The real world does not reward perfectionists; it rewards people who get things done. I act today. I ACT NOW! 2.4.101 To act on my thoughts, I remember that the Universe likes speed, so I must not delay to act. Ideas are like inert gases in the atmosphere; it is the one who activates them that enjoys their use. When I have an idea; it is a matter of time before ideas float into space, and another person thinks like I do; God calls it spreading risk, She gives one idea to many people, so that those who have the idea, but do not implement them, do not deny the entire world opportunity to enjoy the services of those ideas; another person will get the idea, and implement it if I do not. This is why TV was invented in the same year, in two continents, as was telephone, and radio; this is why similar medicinal formulae are invented in various laboratories within days, if not minutes of each ‗innovation‘; this is why talented singers sing songs of similar lyrics, beats and tunes. Today, when I get an inspired idea, I start putting it into action. Ideas alone are not much, implementation is king, and time is everything. I act on my idea, now! 2.4.102 Today, I do not second guess when the opportunity strikes; when the impulse is 105 The Formula of Getting Rich- Ojijo there; when the intuitive nudge from within is there, I act. Time is key. If I am slow when crossing the road, I be knocked down, dead. If I am slow in writing my exams, I fail. If I am slow in proposing to my woman, I lose her. If I am slow in raising my hand, I lose the opportunity to state my opinion. If I am slow in trying various options, I be very late in knowing the right option. If I am slow in gasping for air, I drown. Indeed, if I am slow, I lose in every possible way. Speed is paramount. There is need for speed. My late friend Oulu GPO, the assassinated Kenyan Human Rights Activist and teacher once told me, „the power of youth is not in age; it is in the speed to act‟. He who hesitates is always in lack of money. 2.4.103 Without a doubt, just as the Holy Quran advises, ‗next to knowledge must come action,‟ the positive results will only come from daily application of the lessons and strategies. As I will read today, I focus on applying what I have learned in the books I have already read. The Buddhists are right, ‗to know, and not to use, is not yet to know‟. 2.4.104 Today, in setting my actions to get rich, I should be reminded of the Wizard of the OZ, when Dorothy asked, ‗but how do I get to Emerald City?‟ and the Good Witch of the North replied, „It is always best to begin 106 The Formula of Getting Rich- Ojijo at the beginning, and just follow the Yellow Brick Road.‟ Dale Carnegie was right, „Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all.‟ I do not give excuses for not acting. Every parent knows that excuses, however good, and however honest, will not put food on the table. 2.4.105 The 13th century mystic must be quoted again, ‗you can only start the journey from where you are; and not where you are going‘. It is an anonymous philosopher who noted, ‗In the future we will say one of the two things, ‗I wish I had‘ or ‗I am glad I did,‘ but we make that choice today‘. I should make the choice today. NOW! 2.4.106 The world is for those who act. I recall the old advice thus: „Lead, follow or get out of the way.‟ We achieve our goals by first setting the goal and then living the lifestyle that would make us achieve the goal. Angelo D‘Amico wrote, „I accomplish My vision, having one million dollars, of tomorrow by acting today‟. My success tomorrow are the result of my actions today. Indeed, as I do what others do not do today, so will I have what others won‟t have tomorrow. An unknown philosopher rightly said, ‗I only become what I am becoming today.‟ Indeed, 107 The Formula of Getting Rich- Ojijo my success is the sum of my past experiences. Without the foundation of my yesterday, my today would be pillared on nothingness; hopeless. 2.4.107 I act, everyday, to attract money. And with this, when I move closer to it, I know, and when I move away from it, I also know. With this, nobody can stop me, nobody can slow me down, and nobody can wear me out. „The secret to success is constancy to my purpose‟, Benjamin Disraeli, the British Prime Minister, parliamentarian, conservative statesman and literary figure wrote. If I want to hit a bird, there must be a bird to hit. I must have the goal to be rich. 2.4.108 The universe cannot help helping me, if I act rich. There is nothing in my circumstances that can keep me down. If I cannot get rich working for the corporations, I can get rich on a ten-acre farm; and if I begin to move to attract money, I certainly escape from the "clutches" of the big industry and get on to the farm or wherever else that will make me rich. 2.4.109 And having set the goal to be rich in my life, I identify the first step in each. I do not forget the words of Lao-Tzu: „A journey of a thousand miles begins with a single step.‟ Angelo D‘Amico was right, „if you do not start, you will not finish‟. I make sure it is 108 The Formula of Getting Rich- Ojijo a very small step! Then I start working towards my goal, to have one million dollars, to be rich. It is indeed true, ‗the only way to eat an elephant is one bite at a time.‟ 2.4.110 I ask myself, ‗What can I do today to get one step, however small, closer to achieving my goal, to have one million dollars, to be rich?‘ I then take daily action towards my goal, to have one million dollars, to be rich. Mike Murdock was right, ‗my future is hidden in what I do daily‘. After all, ‗there is no such thing as something for nothing‘, Napoleon Hill reminds us. The Egyptians were right, ‗There grows no wheat where there is no grain.‘ 2.4.111 For my goal, to have one million dollars, to be achievable, I must believe in its possibility as a realistic and doable goal. The way to do this is simply by doing Million Dollar Math. How many different ways can I collect one million dollars? If I can figure out a way to get 5,000 people to buy a $200 product, I would have $1 million. Or, if 5,000 people paid me $17 a month for 12 months, that would also get me to $1 million. 2.4.112 Today, in achieving my goal, to have one million dollars, to be rich, I apply the Pareto Principle, invented by the Italian Economist, W. Pareto (also called the 80/20 principle) restated by Richard Coke in his 109 The Formula of Getting Rich- Ojijo classical book, ‗The 80/20 Principle-The Secret To Success By Achieving More With Less.‘ I give 80% of my energy, time, skills and money to the 20% of the most important tasks, my priorities. This will give me the greatest output. Today, it will not be about how hard I work, but how smart I work. 2.4.113 I apply the Law of ‗Planned Neglect‘; to deliberately neglect everything else and only do that which will make me progress towards my success. The Pareto Principle is about prioritizing my goal, to have one million dollars, to be rich. I prioritize my goal, to have one million dollars, to be rich, today. To be rich, I must learn to say NO to the GOOD in order to say YES to the BEST. Robert J. McKain wrote, ‗The reason most major goals are never achieved is that we spend our time on the second best things first. 2.4.114 Life is like mountain climbing; I must leave behind all unnecessary weight and only carry the equipment necessary for the climb. This is The Wisdom of Mountain Climbing, as written in Ojijo‘s, Fireplace Stories, Ojijo‟s Performance Poems and Quotes. 2.4.115 To be rich, I focus on one thing at a time. The world's greatest achievements were made by people who gave the task in 110 The Formula of Getting Rich- Ojijo front of them their undivided attention. I ask myself, „Is giving each task 30% of my attention for three hours as effective as giving each task 100% of my attention for one hour each?‟ If something does not deserve my undivided attention, it is not worth doing at all. There is only one way to be rich, and that is to give it everything. 2.4.116 Then I create benchmarks or milestones that I can use to measure my progress and know whether I am on track, off-track or not moving at all: stagnating. 2.4.117 Today, I decide what to do and do it, and decide what not to do, and not do it. 2.4.118 I commit to being great, not just average. Any industry can be a painful profession for average and bottom performers, but massively rewarding for those that are great. Those that live, breathe and eat their profession, those that are obsessed, become great, earn one million dollars. 2.4.119 I have never met a great man who was not all in and completely consumed by their trade. The fact is, if I am not great, I am average. The great get rich. 111 The Formula of Getting Rich- Ojijo 2.5 Attract Money-Employ Men! 2.5.1 The saying goes, ―NEVER EVER do yourself what you can get others to do for you faster, better or cheaper!‖ 2.5.2 Paul Getty, the American billionaire and industrialist, said, ‗I would rather have 1% of 100 people than 100% of my own strength‘. 2.5.3 The more people I employ, the more things I can sell, and the richer I get. This is leverage-the process of using other people‘s resources; other people‘s SET (skills, effort and time) to be rich. This will lead to efficient use of my resources. 2.5.4 An unknown author agrees, ‗It is better to train ten people to work for me, than to do the work of ten people‘. I need to do the hard work of building the system today, so that tomorrow, I just earn. 2.5.5 The rich find apostles for their cause – individuals who can do one, or two, or several activities, to help the rich person be rich. 2.5.6 I need to find people who can help me achieve my purpose, to earn one million dollars. 112 The Formula of Getting Rich- Ojijo 2.5.7 I need the cooperation of others to help me succeed in life. The rich are good at forming teams of people who cooperate together, focused on pursuing a singular vision or purpose. 2.5.8 There is an old Afrikan proverb that, „none of us is wiser than all of us.‟ Lyndon Baines Johnson, the 36th President of the United States, often referred to as LBJ, was quoted as saying, „There is no problem that we cannot solve together, and very few that we can solve alone by ourselves‟. Team support is very important in achieving our visions. „When two people walk together, they can go a long while.‟ The Luo of Kenya believe. And ‗When two people sleep together, they give each other warmth.‘ The Holy Bible says. The Swedes believe, ‗Shared joy is a double joy; shared sorrow is half a sorrow.‘ This is true! „Teamwork is the long word for success.‟ 2.5.9 The employees is premised on the ‗mastermind principle‘; ‗two minds are better than one‘. This is soundly described in the classic Think and Grow Rich by Napoleon Hill. A Luo proverb says, „Alone a youth runs fast, with an elder slow, but together they go far.‘ 2.5.10 It is possible for a group of two or more people to cooperate in such a way that the 113 The Formula of Getting Rich- Ojijo productivity of each enhances the productivity of the other. The Holy Bible is right, „A rope of two cords is stronger than that of one cord‟. A group can be capable of more output than any individual within the group; than me. 2.5.11 My employees will be professional advisors: a lawyer for all my legal needs, especially incorporating my investment vehicle; a financial investments adviser to advice on financial investment issues; an accountant for my tax planning; and a sales and marketing expert to connect me to the world of clients and customers. All my professional advisers must be people who have excelled in their own lives, financially free people or people on their path to financial success. As the old adage goes, ‗a blind man cannot lead a blind man.‟ I want advisers who are not only preaching wine, but also drinking it. The Luo of Kenya warn themselves thus; „do not accept clothes from a naked man.‟ These professionals are my eyes and ears in the market place. They are there every day so I do not have to be there. After all, as Robert Kiyosaki says, „I would rather play golf.‟ 2.5.12 My employees will make help me make wise decisions. The Holy Quran enjoins all believers not to trust only in themselves. The Holy Quran teaches, ‗there is safety in the 114 The Formula of Getting Rich- Ojijo multitude of advisors.‟ Indeed, the Holy Bible says that it is the foolish man who trusts only in himself. I do not make decisions out of ignorance. My employees are my source of (professional) guidance. It is wise to learn from experience; but it is even wiser to learn from the experiences of others! I do not have to learn everything the hard way. ‗Get good advice and you will succeed.‘ King Solomon wrote. 115 The Formula of Getting Rich- Ojijo 2.6 Attract Money-Invest! 2.6.1 If I would become rich, then part of what I earn I must invest, and then its children will give birth to children, and its children‘s children will give birth to children, and all will help to give to me the abundance I crave. 2.6.2 The formula of getting rich is to discover that I need to invest. And if I do not have my own money to invest, I need to use other people‘s money to invest. The rich are not afraid to fund their future from other people's pockets. Rich people use debt and other people‘s money to generate money. 2.6.3 To invest is to acquire an asset (something that has value that will produce income or appreciate in value and when liquidated, will realize more than was spent in acquiring it). To become rich and financially secure, I need to invest. Without financial foundation, I cling to my job. Without an investment, I have to play it safe. Indeed, no matter what I am today, I also need to be an investor. I can be a teacher and an investor; a lawyer and an investor; or a driver, and an investor. I must invest. It is the only way to control my financial future, and become financially free. 2.6.4 The only way to be rich is to have assets. King Solomon knew it several millennia ago when he wrote, „the rich man‟s strength is in 116 The Formula of Getting Rich- Ojijo his city‟. The rich man‘s city is his assets. The rich do not work for money. The rich work to build assets that will make money work for them. They protect him from pestilence of poverty. All rich people have assets. Whether they inherited it, created it, or (God forbid) stole it, they all have assets. Assets leverage time and effort, so that money comes passively, even when someone is not working. 2.6.5 I have various options of making my money to make more money for me. These options are referred to as „investment vehicles,‟ or „investment products‟, which is just another way of saying „a way to invest.‟ Each of these investments is something I purchase or place my money into in return for the earnings (capital gains, dividends or interest) that is generated over time and paid back to me. And why should I not have other options of income, as the Luo people of Kenya say, „even a mouse has three holes.‟ 2.6.6 It does not matter which method I choose for investing my money, the goal is always to put my money to work so it earns me an additional profit. Even though this is a simple idea; it is the most important concept for me to understand. 2.6.7 My assets are my money making machine. Machine is something that repeats the same 117 The Formula of Getting Rich- Ojijo actions, with similar results, over and over again, so long as it is kept in working order. A money making machine will create for me money for as long as it is kept in working order. 2.6.8 A machine can be inherited by my loved ones so that there is security in my life and my family, whatever happens. And the Holy Bible says of worldly possessions, „A good man leaves inheritance to his children‟. It is a system that can bring me money even when I retire and stop working. A system that is self-sustaining and that will run without me. With such a system, ‗success will never be final.‟ 2.6.9 Once the machine is created, money will come, after all, ‗money is attracted, not pursued.‘ When I start attracting money, ‗everything I do brings me money‘. Indeed, money runs towards more money; and away from where there is little money. Benjamin Franklin captured this well in his celebrated quote; ‗money makes money, and the money that money makes, makes more money.‘ I need a money making machine, today! 2.6.10 The rich have their money working for them. Their core value is to create machines, also called investments, which bring them money always, even when they are long dead. The investors are the truly rich. They have both 118 The Formula of Getting Rich- Ojijo time and money. They have their money running their organizations and they do not have to be involved even minutely in the affairs of business. Their core value is freedom. They are few and rare in public. They live life. And so must I. 2.6.11 Once the machine is created, money comes easily and frequently. The money making machine are my pipeline; a system that will bring on-going income such that as long as the ‗water‘ flows through, I be earning. The rich have pipelines, no wonder the saying goes, „the rich get richer.‟ A corporation is the system which will make it possible for people to work for me, so that I can leverage off their effort and their time to be rich. 2.6.12 This machine, allows me to make countless sales, over and over again, which I would not make if I was working as an individual. It allows me to make repeat sales, without working anymore, by leveraging my effort and time. 2.6.13 To invest and earn one million faster, within twelve months, I need to read about investing and invest wisely. 2.6.14 Money clings to the protection of the cautious owner who invests it under the advice of men wise in its handling. This wise 119 The Formula of Getting Rich- Ojijo handling of money is due to having specific knowledge about money. 2.6.15 Money slips away from the man who invests it in business or purposes with which he is not familiar or which are not approved by those skilled in its keep. Specific money knowledge will make me earn one million dollars, quicker. 2.6.16 Money flees the man who would force it to impossible earnings or who follows the alluring advice of tricksters and schemers or who trusts it to his own inexperience and romantic desires in investment. 2.6.17 I will read about how to earn more money and how to invest money to bring more money. I will read about insurance investing and about special funds for investment. 2.6.18 An unknown philosopher wrote ages past: money does not come with a user‟s manual. This means I must learn about it. Financial literacy is the knowledge that enables me to acquire, manage and use my money is such a way to reduce my expenses and liabilities and increase my income and assets. The knowledge includes both information and experience. I can get this information in any of the three ways of getting education, that is, through formal education, apprenticeship or personal reading (self-coaching). 120 The Formula of Getting Rich- Ojijo 2.6.19 I then have to amass experience and horn my skills by applying the information I so learn in daily experiences. I must apply the information: the Buddhists rightly teach, „to know, and not to use, is not yet to know.‟ If I learn new concepts and do not use them; it is simply a waste of time. Indeed, Uganda‘s Gen. Otaffire Kahinda, the freedom fighterturned-politician and statesman, once noted, „the purpose of knowledge is to use it to defeat and use nature for our comfortable lives.‟ This is only possible when we acquire knowledge through education. Education is paramount, indeed, „education is compulsory,‟ the Holy Quran commands. 2.6.20 Knowledge is information and experience. This mix of information and experience is what creates true knowledge. 2.6.21 Intelligence is the gainful application of knowledge. Financial intelligence is the ability to apply my financial knowledge to maximize my assets and income and minimize my liabilities and expenses. Napoleon Hill wrote, ‗Action is the real measure of intelligence‟, and the Buddhists have always chanted, ‗to know, and not to use, is not yet to know‟. Indeed, it is better to be a moving Tortoise to a standing Cheetah. The Bible says, ‗faith without action is dead‟ the Prophet Moses said, „God will bless the 121 The Formula of Getting Rich- Ojijo work of your hands‘; and the Prophet Muhammad said, „pray, but tie your camel‟. All these remind me, action is the real force of progress. 2.6.22 I will read about investment. Investment is the commitment of money to purchase assets in order to gain profitable returns in form of interest, dividend or appreciation of the value of the asset. I will remember, ‗investment is like hunting, and the more informed I am, the less arrows I use to hit my target.‟ 2.6.23 Today, I have the time, and I can learn. I just need to choose to use my time to learn about having one million dollars. I need to use my time to read about having one million dollars. I have my mind, the most powerful tool that I possess and have dominion over. And I have the power to choose what I put in my brain. I can decide to listen to music or watch movies, or watch or read about investing and owning assets. I will read about investing in fixed assets and securities, including government securities. If I want to fly an airplane, and land safely, I have to learn how to fly planes before I get to the cockpit. 2.6.24 Al Maktoum, the businessman and adventurous Prince of Brunei was precise 122 The Formula of Getting Rich- Ojijo when he quipped, „we do not become rich by being stupid about money.‟ 2.6.25 And when my heart becomes impatient and eager to acquire riches immediately, following quick fix solutions, or pyramid schemes, I be reminded of Leonardo da Vinci, the Italian polymath: painter, sculptor, architect, musician, scientist, mathematician, engineer, inventor, anatomist, geologist, cartographer, botanist and writer, who cautioned, „He who wishes to be rich in a day, are hanged in a year.‟ The Luos of Kenya are right, „The world belongs to the patient man.‟ 123 The Formula of Getting Rich- Ojijo 2.7 Attract Money- Look Rich 2.7.1 And finally, to attract money, I need to look rich. 2.7.2 Men do not attract that which they want, but that which they are. To attract riches, I need to be rich. Acting rich should become part of my daily routine as I never know when I run into one of the rich. I need to look rich. I need to fake it until I make it. I dress for the job I want. Dress rich. Talk rich. Walk rich. Smell rich. 2.7.3 High Standards. 2.7.4 I have a high standard for where I eat. I have a high standard for how I present myself. I have a high standard for my health. I have a high standard for my appearance. I wear clothes that fit well and make me feel good. I look people in the eye, give a firm handshake and I have upright posture. I appreciate quality, the more money I want so I can keep getting higher quality goods/services. I buy quality original items that last longer and do not need to be replaced or repaired as often, thus saving me money in the long run-I focus on cost over price. 2.7.5 Dress Up, All The Time! 124 The Formula of Getting Rich- Ojijo 2.7.6 Rich people dress up all the time. I look like I have got somewhere important to be. A board meeting? An exclusive dance club? A yacht club? A red carpet? Every day is an excuse to dress up and look rich. Cardigans in pastel colors, pressed cotton shirts, formfitting slacks, and slim-fitting jackets. As a woman, I wear skirts, dresses, and pumps. 2.7.7 Wear Makeup. 2.7.8 Many people can tell the difference between cheap makeup and expensive makeup, so I look as subtle as possible to avoid being noticed. As a woman, I match my foundation to my skin. I use natural makeup colors. I keep it tasteful. Classic monied highlights include red lipstick. Lipstick is a simple way to look polished and put together on any budget. 2.7.9 Practice Etiquette. 2.7.10 Having one million dollars comes with elegance. If I want to act like I have got money, I need to practice good manners at all times. Even if I am waiting in line. Eat more slowly and chew with my mouth closed. Enjoying my food instead of wolfing it down. Staying calm and avoid raising my voice when I am upset. Learn to speak calmly and evenly. 125 The Formula of Getting Rich- Ojijo 2.7.11 Keep Rich Company 2.7.12 Rich people associate with rich people. Do I have any rich or successful friends? Or are all of my friends poor? The easiest way to become a billionaire is to start hanging out with other billionaires. Their success will wear off on me. Attend high powered conferences that attract like-minded people. Watch them, learn from them and try to become part of their clique. By mingling with the elite, I can create an elite address book for myself. I may even become privy to information that could make me even more money. A cigar lounge, a country club or a winery, and make some new friends. I only do rich activities. The number one killer to getting rich is when a person of promise hangs out in places of poverty. Many times, people put themselves in poor places, which surrounds them with poor people. Those who lack money play with negative people in negative places. I am a product of my environment. I go where the rich go. Visit high-end stores, fancy restaurants, and trendy coffee shops. Order a basic coffee, juice, or an appetizer at restaurants. 2.7.13 Posture (Sit, Stand, Walk Rich) 2.7.14 Stand up straight and hold my chin up. Excellent posture, both when sitting or 126 The Formula of Getting Rich- Ojijo standing, are signs of having one million dollars. 2.7.15 Speak rich 2.7.16 Speak in grammatically-correct sentences. Having one million dollars is often associated with education, so master the language. Avoid using lots of slang, shorthand and contractions. Think about what to say and say it with composure. Enunciate my words. Slow down my speech, and lower my voice volume to speak clearly and articulately about what I am talking about. 2.7.17 Get A Rich Hobby 2.7.18 The rich have their attendant hobbies. Having one million dollars is synonymous with sophistication. Join an exclusive gold club or a polo team. Enjoy fine dining, good cigars and quality wines. I can learn about the following upper-class hobbies: Golf, Tennis, Skiing, Fine dining, Sailing, Travelling, Riding horses, and Playing polo. A membership to the golf club might not be the worst idea. 2.7.19 Travel. 2.7.20 Having one million dollars comes with the opportunity to spend money on travel. In general, the richest people are worldly and 127 The Formula of Getting Rich- Ojijo well-travelled, making the time to visit new and exotic locations as often as possible. If I want to act rich, act worldly. Try to travel to places off-the-beaten path. 2.7.21 Embrace The Humble Brag. 2.7.22 ―Today has been tough. The to-go cups at the new coffee place do not fit the cup holders in my BMW, so I had to drink my latte too fast." Put up pictures of exotic brands and locations, as if I were buying them or heading there on my next vacation. It is no secret that people judge me based on images. I get accustomed to taking and selecting the pictures that portray me in a positive light. I put on my best clothes or snap a photo of the new watch I bought. I pose in bright lighting to create colorful pictures people cannot ignore. I can also take pictures of my experiences. When I travel, I snap photos. Posting pictures of things like jets, beaches, or beautiful buildings, even if I cannot afford them, can make me seem richer than I am. 2.7.23 Bring Something/ Be Generous 2.7.24 Being generous does not mean that I should buy drinks for everyone at my local pub. Donate once in a while to a worthy cause treat my friends, but only occasionally. Bring wine or fresh flowers to a dinner party and 128 The Formula of Getting Rich- Ojijo always write thank I cards. Visit with a flower, a gift, wine, beer, something. I always give something when I visit. 2.7.25 Be Secretive 2.7.26 Pretending to be something I am not can make my close friends and family hate me for being a fake, or for succeeding out of a fake enterprise. So, I do not let everyone into my life. No one needs to know where I stay, except my family. People that are my friends when I am faking are just friends of the fake me. I do not let them into my inner life. I meet friends elsewhere, not at myself, if I am not rich at the house. 2.7.27 Wear Rich Colours 2.7.28 I wear pastel colors, grays, blacks and whites, avoiding clothes in colors that are too bright as they tend to be too trendy, and are too ostentatious and zealous to display having one million dollars. Instead, I focus on black and white and really saturated colors that feel bright and crisp, like bold pastels and deep, rich jewel tones. Classic black always looks more expensive and can hide the signs of a budget piece. Black is an opulent shade that looks classy and timeless. 2.7.29 Drive Rich 129 The Formula of Getting Rich- Ojijo 2.7.30 The car I drive creates an important impression on current and potential business partners. If I pull up to a meeting with a rich person in a beat-up car, it will create a lack of money impression. Used, good quality cars are available. I will buy a nice classy brand car. Even if it is not that posh or expensive, I buy a car that looks cool and expensive. I make sure it is clean and well maintained. If I hate driving or cannot drive, I use Taxis if possible, but avoid public transport at any cost. 2.7.31 Rich Table Manners 2.7.32 As soon as I sit in my chair I take the napkin off the table and drape it over my lap. I do not begin eating until everyone has their meal. I do not chew with my mouth opened. I do not talk while I am chewing my food. I do not dip any food I am eating into a sauce everyone is using. I do not wolf down my food. Eat at the same pace as everyone else at the table-slower if possible. I do not hold a spoon, fork or knife with my fist. I do not make gestures while my utensils are in my hands. I always ask someone to pass things like that. I do not slouch at the table. I sit straight up. After the meal, I excuse myself and go to the bathroom and make sure I do not have any food in my teeth. 2.7.33 Shop In Bulk 130 The Formula of Getting Rich- Ojijo 2.7.34 The real rich shop at warehouse stores. Not only does shopping in bulk save on money, but it also saves on time – something a lot more valuable than money to most. I can also order bulk groceries and household items online. 2.7.35 Introducing Myself 2.7.36 I should start by offering two compliments about the other person, then, make a good impression with a smile and a firm handshake. I make eye contact, and briefly explain who I am, why I am there and who I know at the event. It is also smart to ask questions of the person whom I am meeting about their profession, their family, and their hobbies. Additionally, I stay positive and keep criticisms to myself. Smile. Firm Handshake. Eye Contact. Period. 2.7.37 Fit Is Huge 2.7.38 I can dress simply and chic all day long but if it does not fit, I am not going to I look like a millionaire. Think about a man in a perfect fitting suit – he looks like money. Same rule applies to women. I spend a few extra bucks to get my inexpensive clothing tailored, and they suddenly I look expensive. Rich, successful people wear clothes that fit them flawlessly. Understanding that, I can make alterations or tailor a cheaper piece to make 131 The Formula of Getting Rich- Ojijo it I look more refined, fitted, and luxurious. The more light colored a fabric is, the easier it is to see if it is of poor or tasteful quality. A cheap item of clothing will I look four times cheaper if it is light colored so, go for dull colours. I give cheap clothes to a good tailor, and the result are amazing. Clothing is instantly downgraded when it does not fit correctly. If I want to I look rich, I need to make sure my clothes fit like they were made for my body, whether I am talking about casual or formal wear. 2.7.39 Blaze With Blazers! 2.7.40 Adding a blazer elevates any I look instantly. Knit blazers are super comfortable, affordable, and hug my curves for an extra polished punch. Blazeers are also good for the "I Have Money" Combo. Own a navy blazer. Own a turtleneck. Wear them together. I can get a lot of mileage out of khakis and a blazer. 2.7.41 Carry A Structured Bag 2.7.42 When I see a woman who looks poised and polished, she almost always is carrying a structured bag. This type of bag completes the ―expensive‖ look. It is simple lines and hardware gives an outfit a ―finished‖ look. 2.7.43 Coordinate My Shoes & Bag (Belt) 132 The Formula of Getting Rich- Ojijo 2.7.44 A key to making my outfits look polished is coordinating my shoes and bag. If I wear black shoes then carry a black bag. Brown shoes I look great with a brown bag in the same color tone. 2.7.45 Shoes-New, High And Pointed. 2.7.46 The shoes make the outfit. Acquire at least one pair of really decent well-made shoes, and some other value options for heavier use. As a man, some very conservative and understated oxfords or loafers are a good idea. Higher-ankle beatle boots can also be stylish and monied-looking. Leather is key. Heeled shoes will make me appear taller to make myself I look more authoritative and trustworthy. Women who wear heels that are pointed have a look that screams expensive! 2.7.47 Rich Belts 2.7.48 If I purchase a dress or jumpsuit that comes with its own sash or belt, it is always best to swap it out for one of my more expensive belts. The cheap belts that are included are always a giveaway for a budget piece. 2.7.49 Fabric Flatters! 2.7.50 Buy clothes with natural fabrics. I can opt for high quality tweed, cotton, and linen that often will look expensive even if they are not. 133 The Formula of Getting Rich- Ojijo Look at the tags when I buy clothes and pick out cotton, cashmere, silk, linen, and wool over any kind of synthetic blend. If I go with blended fabric, make sure that it is a blend of these natural fibers. Silk is simply the most elegant-looking fabric in the world. Silks are sophisticated and feminine without being frilly, which makes them perfectly suited for business situations where I want to have an aura of success. Silk flatters everyone. 2.7.51 White Teeth 2.7.52 I use whitening toothpaste. Dental care is expensive. The more I take care of my teeth, the more monied I look and the less I have to spend to achieve it. I floss every day, I use non-alcoholic mouthwash to keep my breath fresh, and brush twice daily using toothpaste with whitening properties. I make my smile I look like a couple million bucks. I can use whitening toothpaste, gel strips, mouthwash or go to regular dental cleanings to get that rich-person smile. Yellow teeth are sign of lack of money. 2.7.53 Love Jackets & Sweaters 2.7.54 If I thought jackets were just for keeping warm, think again. Jackets are actually an easy and inexpensive way to make any outfit more stylish. I drape my cardigan over my shoulders. 134 The Formula of Getting Rich- Ojijo 2.7.55 Behave Politely. 2.7.56 The rich are expected to have good manners, so I should too. I do not say rude or insulting things to people. If I am hosting others, open doors, offer them a seat, and bring them refreshments myself. Even if I disagree with someone, a polite way to respond is to show that I have been listening by beginning with ―I see what you mean, but…‖ rather than just ―I disagree.‖ Treat valets, butlers, waiters, and other servants nicely, but not in an overly-friendly way. Avoid getting angry: stay calm and smile instead. 2.7.57 Act Reserved. 2.7.58 I should not share overly personal information with people I have just met, and do not refer to embarrassing or personal things in conversation. A good rule of thumb is to avoid pushing information onto other people--let them pull it out of me. Avoid looking impressed or awed by nice things. If I am acting rich, I want to give the impression that I see nice things all the time. I do not gush over expensive clothes or accessories, and do not act like I am afraid to try new things. 2.7.59 Go Antique 135 The Formula of Getting Rich- Ojijo 2.7.60 Those from the upper class often draw attention to themselves through the cars and homes they purchase, the jewelry and clothing that they wear, and the events they attend. Rich people generally prefer older items and antiques over things that are newly produced. They have an appreciation for heritage and tradition in regard to dressing well, and this preference shows up in the things that they own, ranging from vintage cars and watches, to wearing accessories like antique cuff links, and tie bars and pins, and even tattered clothes (more on that later). An antique or family heirloom, or anything with a history or a story, surpasses a newly produced item. 2.7.61 Handkerchief. 2.7.62 I make it a point to carry a handkerchief in the suit coat pocket to handle things on the spot, like cold symptoms, spills, and teardrops. A prepared gentleman equipped with gestures such as this, almost always left a lasting impression, and looked rich. 2.7.63 Be Attractive, Have Rich Skin! 2.7.64 I make sure my hair is clean and have a nice hairstyle. I keep my skin in good condition. I wear makeup that looks natural and wear lipcolor. The best and fastest way to get great skin is to drink lots of water, get plenty 136 The Formula of Getting Rich- Ojijo of sleep, and moisturize my skin daily. Rich people have flawless skin. I follow a skincare routine, cleanser, toner, and moisturizer. Eat plenty of fruits, veggies, and nuts so that my skin glows and looks healthy from the inside out. Perfect skin is a rich must. No sunspots, so keep on sporting sunscreen, though everyone looks better with a healthy glow. 2.7.65 Less Jewelry 2.7.66 Just like makeup, jewelry can really step up my outfit. But multiple rings, bracelets, and dangly earrings worn at the same time is overkill. I keep it simple and classy with one or two nice pieces of jewelry that complement my outfit for an elegant look. Wear jewelry that makes a statement. Fancy jewelry adds a polished look to any outfit. When my outfit is basic, like black pants and a white top, add a statement necklace, earrings or bracelet! When in doubt, a classic strand of pearls adds elegance (and dollar signs) to my style. Fake pearls are difficult to identify. 2.7.67 Exercise 2.7.68 Get into shape by exercising and eating healthy. Looking my best causes more people to assume I am rich. I can do this by visiting a gym, playing sports, and substituting snack food for fruits, vegetables, 137 The Formula of Getting Rich- Ojijo grains, and proteins. The more energy I expend exercising the more energy I create. People who are fit and healthy get sick less. If I have never thought of good health as a form of having one million dollars, I close my eyes for a few seconds and imagine I do not have it. No further analysis is necessary. Exercising will give me a springy walk and gait. 2.7.69 Travel. 2.7.70 I travel when I get the opportunity. I go on adventures, such as taking a summer trip to a beach or by riding a bus to somewhere new. I watch everyone marvel in awe when I come back and tell them about my adventure. Everyone talks about rich people traveling to some corner of the globe, but I do not need to plan expensive trips to faraway destinations. I look at budget trips or discount websites online. I do not have to tell others about the budget part, and my trip will still seem impressive. 2.7.71 Stay Up To Date 2.7.72 Most rich people are college-educated and up-to-date on current events. I read the news and arts sections of my local paper to learn what the having one million dollars are talking about in my area. If someone makes a reference I do not understand, I look it up 138 The Formula of Getting Rich- Ojijo online later. Knowledge is power. A rich looking man also knows what is happening around him and around the world. I educate myself on subjects that impress others. I familiarize myself with a few topics that are linked to having one million dollars, such as stock trading, property ownership, vacation spots abroad, and fancy food items. I do not need to have done any of these things myself, but talking about them can make me seem extra classy. 2.7.73 Be Relaxed. 2.7.74 I can have the most expensive clothes and accessories, but they mean nothing if I do not have confidence. I try listening to my favorite music before I go into a social situation, smile and stand up straight, and make eye contact with people. This will let people know I am confident and friendly, and I look like a million bucks. I do not hurry to meetings. I always seem to be in control of time. Rich people tend to believe they deserve everything they have. Even if I am feeling anxious, put on a brave face, breath deeply, and show everyone that I am not afraid to try a new venture. 2.7.75 Volunteer 2.7.76 Volunteering is my best entree into the inner circle of business titans, future tycoons, and 139 The Formula of Getting Rich- Ojijo civil leaders. I create time and dedication to devote to a worthy cause, the effort will pay I back tenfold with a vastly improved social and business life. 2.7.77 Look fresh 2.7.78 Get plenty of sleep. No one‘s going to think I am rich if I have got dark circles under my eyes. A lack of sleep wears out my skin and keeps me from mastering other skills, such as speaking and staying active. I do my best to get to bed early, at the same hour every night. I always I look fresh, like I have just showered, or I am just from swimming. Looking fresh is a mark of having one million dollars. 2.7.79 Go Designer 2.7.80 Buy or rent. But whatever the case, the trendiest, hottest designer labels are a musthave for me, renting my clothing and accessories is an option. Sunglasses must be designer, no room for negotiation. 2.7.81 Nail It! 2.7.82 Rich people have clean nails. I take care of nails. Manicures do not have to cost a lot of money to make a big difference in my appearance. I clean my nails regularly and get manicures at inexpensive nail salons. 140 The Formula of Getting Rich- Ojijo Short tips can be classy and rich-looking, but longer nails tend to I look a little cheaper and more fake. 2.7.83 Go Black 2.7.84 Black is a neutral, it goes with everything. Since it is a solid color it coordinates with other colors and patterns. When we think of the color black, we think of Coco Chanel. She made the colors black and white famous in her tailored clothes and fabrics. Blazers add an instant polished I look to any outfit. I can wear them with a dress, with a pencil skirt and white top or even with jeans and a tee. Although black is the most popular classic blazer, I do not have to limit myself to just black. Striped, blue and even pink blazers are excellent completer pieces! 2.7.85 Timing is everything. 2.7.86 A nice watch is the ultimate power-play accessory, even if it can't be Rolex or Cartier Tank. 2.7.87 Rich Hair 2.7.88 I style and trim my hair regularly. I do not have to go to an amazing salon, but will find a modern, clean-cut style that looks great on me. I keep my hair soft and shapely with shampoo, conditioner, and regular trimming. 141 The Formula of Getting Rich- Ojijo As a man, I should have precise haircuts, and well-shaven facial hair. Beards or mustaches should be trimmed extremely finely, and precisely, to a razor-like edge. Women should have tasteful and trendy cuts, color and shine in their hair. Hair color should I look natural and highlights and lowlights must be natural as if obtained on a visit to the beach house. Fresh and bouncy hair is the hallmark of the rich and glamorous. 2.7.89 Smell Like Money! 2.7.90 Men and women should wear a small amount of a subtle and sophisticated scent. Woodsy, floral scents are always classy, while sugary scents tend to scream out "young" or "bought at the mall." Men should wear cologne on the inner wrist and underneath the jaw line. Women should wear perfumes on the inner wrist, inner elbows, and underneath the jaw line or behind the ears. Get an affordable nice scenting perfume. Wear it. Fake it till I make it. Look the part. 2.7.91 I start before I am ready. Perfection will come through practice. 142 The Formula of Getting Rich- Ojijo 3 Formula For Getting Rich® Curriculum 3.1 Ambience of Room 3.1.1 The room to be dressed in gold, purple, and turquoise coloured rags, bean bags, curtains, tables and chairs cloths. 3.1.2 Room to be clean, with clean chairs, covered with clothing. 3.1.3 Room to have a rich feel and smell of air freshener based on Arabic perfumes. 3.1.4 Room to have a table with bottled water and fruit salads (lemon, oranges, passion, mangoes, and pawpaws). 3.1.5 The music in the room to be rich music such as classical piano. 3.1.6 All ushers to be dressed rich and decent, to sell the part. 3.2 Procedure 3.2.1 Students to be offered a free service of cleaning their shoes. 3.2.2 Students to be given new handkerchiefs, white, and bottles of perfumed water, to use 143 The Formula of Getting Rich- Ojijo to wipe their hands, faces, and necks, so as to fee fresh. 3.2.3 Students to choose from a variety of sprays, to spray themselves, and feel rich and fresh. 3.2.4 Students to be exposed to various products, clothes, fashion items, and magazines, to feel rich, and start on the life of having one million dollars. 3.2.5 Students to all get a free copy of The Formula of Getting Rich. 3.3 Training to Follow the Chapters £ (The coach to be very interactive, and use props, calculators, boards, videos, etc) £ There Is A Formula To Everything In Life (the coach to share on how things in the universe seem to have an internal formula guiding their operations) £ There Is Formula Of Getting Rich (the coach to share on how having one million dollars, being an earthly thing, must also have a formula) £ Imagine Yourself Rich, All The Time (the first step is for audience to see themselves rich, and create the vision or image of having one million dollars, with exact 144 The Formula of Getting Rich- Ojijo figures. Nothing less than USD. 1 million in the images) £ Have One Purpose In Life, To Be Rich (when I have seen how rich I can be, I now decide that my purpose, until I get rich, is to be rich, and I focus on the benefits of having one million dollars, and the curse of poverty) £ Have Faith, Expect To Be Rich (when I have decided to make having one million dollars my some purpose, and I have a clear picture of how rich I want to be, I now focus on believing it is possible for me to be rich.) £ Action-Attract Money (after faith, must come action. My actions are to be based on actions that attract money, and they are based on acting in specific four ways, as per the formula, below.) £ Attract Money-Be Valuable (to attract money, I must be valuable, and being valuable means offering more to people, promising and delivering increase, being creative not competitive, and becoming an expert in my area so I can offer more value to my people) £ Attract Money-Employ Men (secondly, to attract money, I need to leverage my skills, 145 The Formula of Getting Rich- Ojijo effort and time, and hence, I need to employ men, not less than 100 men, so as to benefit from them, and the target is to employ.) £ Attract Money-Invest (thirdly, to attract money, I need to use the money I have to make money, I need to leverage my money by investing it, acquiring assets, so my wealth can grow, earning me passive income, and wealth accumulation.) £ Attract Money- Look Rich (finally, to attract money, I need to look like money. I need to dress, walk, talk, sit, stand, laugh, and generally, behave like a rich man, going where rich people go, and eating what they eat.) 146 The Formula of Getting Rich- Ojijo I shall be telling this with a sigh, Somewhere ages and ages hence, Two roads diverged in the wood, and I, I took the one less travelled by, And this made all the difference -Robert Frost, The Road Not Taken! 147 The Formula of Getting Rich- Ojijo Ojijo, The Author, Speaker & Doer Ojijo, a lawyer, author of 54 books, public speaker, entrepreneur, YALI Mentor, and Inua Kijana Fellow, believes that individuals who seek financial freedom ought to get a simple system to use to reach that goal. He founded GoBig Finance and Mentorship Hub Limited (GoBigHub.com), a platform to create 1 million millionaires within 10 years (by 2024) across the world. Do not just survive in life, thrive. Join us today. Call GoBigHub.com, +256776100059, or email, info@gobighub.com NOW. Ojijo previously worked as communication skills consultant; expert lawyer; collective investment schemes advisor; and a public speaker and coach on financial literacy, entrepreneurship, investment and personal branding. He is also a performance poet, armature pianist, armature guitarist, and a believer in open religion. Email: ojijo@gobighub.com Mobile: +256776100059. 148