Wondering whethergender mainstreaming really supports the shift to a more gender-egalitarian Europe,this chapter explores the intertwined relation between individual gender role attitudes, gender regimes,and gender cultures in Europe. It investigates how structural aspects, which determine the opportunities available for men and women to achieve their goals, as well as cultural features, which establish socially constructed, predominant family models and legitimised gender roles, contribute to explaining individuals’ beliefs in gender equality. The chapter reports empirical evidence of the positive effect of work-family balance policies, which enshrines the gender mainstreaming principles, on the promotion of gender egalitarian beliefs. Thesepolicies and workplace practices allow working parents to combine their professional and personal responsibilities, directly affecting their opportunity structures. Because of such realistic opportunities, people tend to express more egalitarian...