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Lead generation is a fast-growing component of the performance marketing ecosystem. According to Statista, global marketing investment in lead generation reached $3.3B in 2023, and the market is expec ... -
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As part of our mission to serve the entire affiliate ecosystem and help all participants do more business together, Affiliate Summit recently hosted a roundtable with some of the biggest content publi ... -
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Follow the Money: 100+ Advertisers Reveal Where & How They'll be Investing Affiliate Dollars in 2024
Get the FREE report now! Ready to stay ahead in the dynamic world of affiliate marketing? Download our exclusive report, Follow the Money: 100+ Advertisers Reveal Where and How They'll Be Investing Af ... -
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The advertisers have spoken… and partnership marketing has changed a LOT in the last year and a half. We set out to understand what they’re spending on affiliates and partners, and how that’s changed ... -
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How to Crush Your Content & Commerce in 2021 — 13+ Takeaways from the Biggest Publishers in the U.S.
Imagine if you could get top publishers like Forbes, Condé Nast, NBC News Group, BuzzFeed, U.S. News & World Report all in a room together… What would they say? Well, we did. And they had a LOT to sha ... -
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The customer journey has gotten… complicated. Traditional marketing funnels imply a smooth transition from awareness to purchase — but experienced marketers know it’s never that simple. The path to p ... -
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With PPC increasing, finance companies are looking for affiliates now more than ever before... -
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It’s already happening — Apple’s Safari and Mozilla Firefox have given third party cookies the boot, with Google Chrome racing to phase them out by 2022. What does this mean for eCommerce? How does it ... -
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How have major brands prepared for Black Friday 2020? We uncovered the tactics they are using so you can implement and CASH IN on the biggest shopping event of the year. -
Understand emerging opportunities in developing markets and the performance marketing strategies working NOW.
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Hear from advertisers and publishers on where the affiliate marketing industry is heading
