Author Joel Santana born in a small town in the state of Michigan has successfully worked his way through the retail management system. A Graduate of SAE Institute of Technology gr...view moreAuthor Joel Santana born in a small town in the state of Michigan has successfully worked his way through the retail management system. A Graduate of SAE Institute of Technology graduating at the top of his class in Audio Technology. He has made it a top priority to obtain a thorough education by also obtaining a Degree in Business Technology and a certification in Computer Repair Technology. His education encompasses a vast wealth of knowledge adding to his personal experiences. His proven personal shrink record and 11 years of experience as a retail manager shows evident in this book. It also shows how important shrink is to him and his willingness to give back all that he has learned over the years. He realizes managing a Retail Store is merely half the battle reaching beyond company goals and personal goals is the real test of life and time.view less