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    #60: How not to suck at customer interviews

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    #60: How not to suck at customer interviews

    FromNudge

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    UNLIMITED

    #60: How not to suck at customer interviews

    FromNudge

    ratings:
    Length:
    23 minutes
    Released:
    Jul 19, 2021
    Format:
    Podcast episode

    Description

    Speaking to customers isn't something that comes naturally to many marketers. We're not researchers. We're not trained to interview. And yet it's a vital task for all of us to master. My guest today helps marketers with this. Louis Grenier is a bit of a customer interview expert. He’ll explain how many customers you need to talk to and what to ask. 

    Louis' podcast: https://www.everyonehatesmarketers.com/podcast

    Louis' newsletter: https://www.everyonehatesmarketers.com/

    The Science of Marketing Course: https://scienceofmarketing.teachable.com

    Sign up to the Nudge Mailing list: www.nudgepodcast.com/mailing-list
    Released:
    Jul 19, 2021
    Format:
    Podcast episode

    Titles in the series (100)

    Learn the science behind great marketing. Every bite-sized 20-minute show comes packed with practical advice from admired marketers and behavioral scientists. Nudge is fast-paced but still insightful with real-world examples that you can apply - this is not your average marketing podcast.