Chapter
I Am Here to Stay: Customer and Employee Engagement in an M-Commerce World
Kirti Sharma, Deeksha Ahuja, Ashish Arya, Aditya Dhiman.
© 2021.
17 pages.
The advent of m-commerce has contributed significantly to the evolution of the digital media environment. Today, almost everything (i.e., the exchange of goods, services, payments, and access of information) is growing fast via electronic media. The purpose of this chapter is to find the relationship...