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Ubiquitous Commerce for Creating the Personalized Marketplace: Concepts for Next Generation Adoption
Humphry Hung, Y H Wong, Vincent Cho. © 2009. 324 pages.
Ubiquitous commerce (u-commerce) creates a dynamic convergence of the physical and digital, producing Web-based wireless and next-generation technologies in ways that generate new levels of convenience and value for buyers and sellers. Ubiquitous Commerce for Creating the Personalized Marketplace...
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Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks
In Lee. © 2009. 424 pages.
Recently, e-business applications have evolved beyond business transactions and services to include customer relationship management (CRM), mobile computing, Web mining, e-healthcare, social networking, and Web 2.0. As e-business continues to create new business models and technologies, researchers...
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Consumer Behavior, Organizational Development, and Electronic Commerce: Emerging Issues for Advancing Modern Socioeconomies
Mehdi Khosrow-Pour, D.B.A.. © 2009. 411 pages.
Considering the global spread of e-commerce technologies and the rapid pace of organizational adoption of these technological advancements, there is a need for reliable research results on e-services, outsourcing applications, and consumer resources management. Consumer Behavior, Organizational...
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Information Communication Technology Standardization for E-Business Sectors: Integrating Supply and Demand Factors
Kai Jakobs. © 2009. 315 pages.
E-business standards can better adapt to the changing needs of tomorrow's networked organizations by applying information communication technologies today. Information Communication Technology Standardization for E-Business Sectors: Integrating Supply and Demand Factors studies aspects affecting...
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Cyber Security and Global Information Assurance: Threat Analysis and Response Solutions
Kenneth J. Knapp. © 2009. 458 pages.
Foreword by Merrill Warkentin, Mississippi State University, USA. The increasing societal dependence on information technology has pushed cyber-security to the forefront as one of the most urgent challenges facing the global community. Cyber Security and Global Information Assurance: Threat Analysis...
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Semantic Web for Business: Cases and Applications
Roberto Garcia. © 2009. 446 pages.
The Semantic Web has been around for some years with recent advances in mature technologies and applications. Lately, its development has been demonstrated in its contribution to businesses through the enhancement of e-commerce. Semantic Web for Business: Cases and Applications delivers real-life cases...
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Selected Readings on Electronic Commerce Technologies: Contemporary Applications
Wen-Chen Hu. © 2009. 542 pages.
Education and research in the field of electronic commerce technology can prove problematic without the proper resources and tools on the most relevant issues, trends, and advancements. Selected Readings on Electronic Commerce Technologies: Contemporary Applications supplements course instruction and...
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