Our insights give an edge to small agencies to compete above their size: Steve Lybrand, former SVP of Planning at Camelot, shares how Resonate has been an essential part of their toolkit and growth. https://lnkd.in/gZ8GkYhJ #Agency #AgencyGrowth #Marketing #DataDriven #ConsumerData
Resonate
Advertising Services
Reston, VA 7,665 followers
The deepest, freshest, most actionable consumer data. One easy-to-use, AI-driven platform ready for a post-cookie world.
About us
Since Resonate’s founding in 2008, the company has been driven by a simple but powerful idea: understanding people. Resonate empowers leading brands and agencies with deep consumer intelligence that ignites unbreakable relationships through better connections, more meaningful engagement and compelling customer experiences. We are “people-centric.” It is at the heart of what we do and drives how we operate. We reveal the Human Element—a holistic understanding of a person that starts with what makes us the most human—our values and motivations. In other words, we help you understand the “what” that drives the “why” people decide to choose, buy, endorse or abandon a brand or cause. By combining this human, person-based "why" with relevant data about your industry, brand or product, we help you create powerful marketing engagement that drives results. Named a “Cool Vendor” in Data Driven Marketing by Gartner, a DM News Marketing & Tech Finalist, Most innovative analytics platform and also one of the best places to work in Virginia by the Washington Post and Virginia Business and Best Companies Group, Resonate is privately held and backed by ZMC. Resonate is headquartered in Reston, VA. Sales: 855.855.4320 Customer Support: 855.855.3520 (Mon–Fri 9am-9pm EST)
- Website
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https://www.resonate.com
External link for Resonate
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Reston, VA
- Type
- Privately Held
- Founded
- 2008
- Specialties
- Intelligence-to-Activation, Marketing Analytics, Online advertising, Values and motivations based marketing, Brand marketing, Attitudinal targeting, Political campaign advertising, Brand advertising, Issue advocacy advertising, Consumer Insights, Media Activation , Data, Digital Marketing, Consumer Research, Market Segmentation, Digital Marketing Measurement, Marketing Insights, Advertising Insights, Marketing Planning, Advertising Planning, Customer Experience Planning, AI-Driven Insights, Marketing Data, Customer Data, Data Enrichment, Marketing Research, Market Research, DMP, CDP, Data Append, Custom Research, Marketing Activation, Advertising Activation, Segmentation, Managed Media, Media Planning, Customer Acquisition, Customer Engagement, Advertising Analytics, Marketing Performance, ROAS, Advertising Targeting, Audience Insights, Agile Marketing, Psychographic Data, Consumer Sentiment Tracking, Consumer Trends, Voter Data, Voter Targeting, and Voter Insights
Products
Resonate Ignite Platform
Marketing Intelligence Software
Discover the only platform that allows you to seamlessly accelerate insights into action with consumer research on over 200 million individual consumers.
Locations
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Primary
11720 Plaza America Drive
3rd Floor
Reston, VA 20190, US
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Employees at Resonate
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Bryan Gernert
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John Moakley
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Cindy McCarthy
Bridging customer needs to product development, AI, data analytics, CX, customer success | Ex-AWS
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Jose Puyol
Accelerating Success: Pioneering Velocity and Enterprise Go-to-Market Strategies for High-Performance, Revenue-Driven SaaS Organizations
Updates
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Welcome to Resonate, Bob Brennan! Want to join our team? Explore our job opportunities here: https://lnkd.in/gmhfKGJm #NewTeamMember #NowHiring #Hiring
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The Pommel Horse Guy was one among many Summer Olympics sensations this week, and brands like eyebobs are capitalizing on athletes going viral! They quickly renamed frames "the Stephen" after the gymnast. Were they on the right track? rAI says yes---AND tells you how to target the Summer Olympics market. #SummerOlympics #Olympics #StephenNedoroscik #Marketing #ConsumerData #DataDriven
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Featured in USA Today: The uncertainty surrounding the 2024 presidential election is impacting American consumers and businesses alike. Discover Resonate's AI-powered insights into how these sentiments are shaping decisions: https://lnkd.in/gTurvsNW #2024Election #Biden #USAToday #AIPowered #DataDriven #ConsumerData
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Resonate reposted this
Live from the Resonate Hub at the Reston HQ! The Resonation is gathered for a fireside chat with the leadership team and shortly will be going into breakout sessions to strengthen team bonds! And of course, for lunch, we had the team favorite: Chipotle!
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Join us on August 12th at 1 PM for a webinar with CMO Ericka Podesta McCoy! Learn how AI-powered segmentation can enhance customer retention, cut acquisition costs, and boost customer loyalty and lifetime value. Get vital marketing insights: https://lnkd.in/grTvPyPp #Webinar #Marketing #Segmentation #AI #ConsumerData #DataDriven
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YouTube surpasses The New York Times as a trusted news source for younger generations. Our analysis reveals why Millennials and Gen Z prefer it. Learn more about tailoring your marketing to meet their needs. Read more: https://lnkd.in/gD8DByq8 #YouTube #News #Marketing #GenZ #Millennials #ConsumerData #AI
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Welcome to Resonate, Vishal Shah! Want to join our team? Explore our job opportunities here: https://lnkd.in/gmhfKGJm #NewTeamMember #NowHiring #Hiring
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With tighter margins and evolving consumer behavior, marketers need access to powerful data – fast. That's why Resonate is excited to announce our partnership with Yahoo. This integration brings Resonate's rich, real-time AI-powered audience targeting data directly to Yahoo DSP users. See our feature in Prnewswire: https://lnkd.in/g-icXTnT #ConsumerData #Marketing #Data #DSP #ConsumerBehavior