Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
Scribd Logo
Upload

Welcome to Scribd!

  • 22 views

    2 Presentation1

    Uploaded by

    Ravi Rai
    This document provides an introduction and overview of a course on services management. It outlines the course agenda which includes an introduction to the course, an assessment process, an overview of the services sector in India, and different types of services. It notes that the assessment process will include case analyses, quizzes, assignments, mid-term and end-term exams. It also highlights that the services sector in India has been growing at 28% annually and now accounts for 60% of India's GDP. Finally, it assigns a group project for students to research and report on various service industries and companies from both a global and Indian perspective.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd

    2 Presentation1

    Uploaded by

    Ravi Rai
    22 views7 pages
    This document provides an introduction and overview of a course on services management. It outlines the course agenda which includes an introduction to the course, an assessment process, an overview of the services sector in India, and different types of services. It notes that the assessment process will include case analyses, quizzes, assignments, mid-term and end-term exams. It also highlights that the services sector in India has been growing at 28% annually and now accounts for 60% of India's GDP. Finally, it assigns a group project for students to research and report on various service industries and companies from both a global and Indian perspective.

    Original Title

    2-Presentation1

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    PPT, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    This document provides an introduction and overview of a course on services management. It outlines the course agenda which includes an introduction to the course, an assessment process, an overview of the services sector in India, and different types of services. It notes that the assessment process will include case analyses, quizzes, assignments, mid-term and end-term exams. It also highlights that the services sector in India has been growing at 28% annually and now accounts for 60% of India's GDP. Finally, it assigns a group project for students to research and report on various service industries and companies from both a global and Indian perspective.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    22 views7 pages

    2 Presentation1

    Uploaded by

    Ravi Rai
    This document provides an introduction and overview of a course on services management. It outlines the course agenda which includes an introduction to the course, an assessment process, an overview of the services sector in India, and different types of services. It notes that the assessment process will include case analyses, quizzes, assignments, mid-term and end-term exams. It also highlights that the services sector in India has been growing at 28% annually and now accounts for 60% of India's GDP. Finally, it assigns a group project for students to research and report on various service industries and companies from both a global and Indian perspective.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    You are on page 1of 7

    SESSION

    SESSION –– 11

    Introduction
    Introduction toto the
    the Course
    Course
    &&
    Service
    Service Economy
    Economy
    By
    By Agenda
    Agenda
    Dr. ••Introduction to the Course
    Dr.Nripendra
    NripendraSingh
    Singh Introduction to the Course
    ••Assessment Process
    Jaypee
    JaypeeBusiness
    BusinessSchool,
    School,
    Assessment Process
    Noida ••Services Sector in India
    Noida Services Sector in India
    ••Different Services
    Different Services
    ••Assignment
    Assignment
    Introduction to the Course

    Services Management
    Code: BM 143
    (Core Course - Marketing)

    Assessment Process
    The major components of evaluation process will include:
    Case Analysis 10%
    Quiz 10%
    Assignment 10%
    Mid-Term Test 30%(MCQs & Short Answer Types)
    End-Term Exam 40% (Descriptive and Case based)
    Why do we need to study this course?

    • Applicability to Business
    • Sector’s Share to GDP i.e. Economy
    • Limited Knowledge to Manage this
    Sector
    • As a Competitive Tool
    Services Sector in India
    • This sector has been growing at an annual growth
    rate of about 28% during the last 5 years.
    • The exports have grown up from US $ 19.1 billion to
    US $ 73 billion in 2006.
    • Presently services sector account for about 60% of
    India’s GDP.
    • India’s share in worldwide service exports is
    expected to almost triple itself from current 2.3 % to
    6 % by 2012, if the present annual growth rate of
    28% has been maintained.

    1-4
    Different types of Services
    • Health Care
    – hospital, medical practice, dentistry, eye care
    • Professional Services
    – accounting, legal, architectural
    • Financial Services
    – banking, investment advising, insurance
    • Hospitality
    – restaurant, hotel/motel, bed & breakfast,
    – ski resort, rafting
    • Travel
    – airlines, travel agencies, theme park
    • Others:
    – hair styling, pest control, plumbing, lawn maintenance,
    counseling services, health club

    1-5
    Assignment (to be submitted on Saturday – 16 Jan to CR)
    Each GROUP of students will submit the following:
    1. One Service Industry report covering world scenario of that
    service business, growth rate, top five players, salient
    features of the business.
    2. One Service Industry report covering Indian scenario of that
    service business, growth rate, top five players, salient
    features of the business.
    3. One Global Service Company report: covering the growth
    trend of the company, its operational uniqueness, salient
    features of the company.
    4&5 (Two) Indian Service Company reports: covering the growth
    trend of the company, its operational uniqueness, salient
    features of the company.
    6. One research paper covering global scenario from the EBSCO
    or other journals
    7. One research paper covering Indian scenario from the EBSCO
    or other journals
    THANKS

    You might also like