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January 2014
Volume 3 | Edition 6
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Te Perspective of
IMT Ghaziabad
Chief Editor
Lakshmi Narasimhan
Editorial Team
Ankesh Dev
Dharma Teja Surabhi
Ruchinit Kaur
Saswati Sunayana
Shweta Jayaraman
Photo Credits:
Rahul Singh
Write to us at :
ccmrc.imtg@gmail.comp
Quote
Unquote
04
From the
Editors Desk
05
15
Five-Point
MBA
-Rohith Desikan
3
04
NCC A Class
Apart
-Vishesh Tyagi
Te Club
IMT-G
- L Sumanth
26
31
21
Chakravyuh 2013
18
IMT Dubai
Campus
Being An NCC
At IMT
-Rishabh Kapoor
4
uote
Un
Q
uote

Sometimes we have to get really high to see how small

we are.
-Felix Baumgartner
So let us wage a glorious struggle against
illiteracy, poverty and terrorism, let us
pick up our books and our pens, they are
the most powerful weapons.
- Malala Yousafzai
People, even more than things, have to
be restored, renewed, revived, reclaimed,
and redeemed; never throw out anyone.
-Audrey Hepburn
For to be free is not merely to cast of ones chains, but to live in a
way that respects and enhances the freedom of others.
- Nelson Mandela
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From the
Editors Desk
A
new year is a time for new beginnings accompanied by
tenuous resolutions. However, it is important to refect
over the events of the previous year and the efect it had on
us. Introspection leads to fresh insights and learning that can be
applied to the current year and help avoid pitfalls of the past. We,
the class of 2014 are almost out on our way to a life beyond the
embrace of IMT, it is now time for you, the junior batch, to step
up and assume the mantle of responsibility. Tis is not just for the
members of various student bodies, as the responsibilities would
include, amongst others, welcoming and mentoring your own ju-
niors into the IMT way of life and carry forward the IMT legacy.
Utilize this year to understand yourselves better and establish your
priorities in order. I urge every one of you to spend time in fgur-
ing out yourselves and your goals and align it with your strengths
and weaknesses. Self discovery would be one of your key take-
aways from IMT and probably one of the most important lessons
you would learn here.
Tis edition of Te Perspective takes a look at various student
bodies and attempts to piece together, those new thoughts and
ideas that have been injected into the system. We also take a take
a look on how the journey has been for a few IMTians both at the
Ghaziabad and Dubai campuses and what 2014 augurs for them.
Lakshmi Narasimhan S.
Chief Editor
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1) One line to aptly describe your committee?
Te Alumni Relationship Committee acts as an interface between
the esteemed alumni and their alma mater through various activities
of relationship building ranging from alumni meets, guest lectures,
reunions to mentorship programmes and HR conclaves in addition to
soliciting Short term projects for the students.
2) One defning moment by which you remember the last year?
Te stupendous response of the alumni to this years Annual Alumni Meet was the defning moment of 2013.
Te feedback received by Alcom was that this was the
best Annual Meet that ever happened.
3) Any new initiatives or any small thing that went big last
year?
We introduced the concept of goodie bag in the Alum
Meets this time. Te core idea was that no alumnus
should return empty handed, for this we contacted our
alumni in various FMCG sectors and received sponsor-
ships. Hence we were able to include FMCG products
like body lotions, creams, olive oil, hair colour, fabric
conditioners, pen drives, fruit juices, beverages etc in
the hampers given out. Tis turned out to be a huge hit with alumni appreciating the gesture. For the alums
who provided us with the goodies it was an excellent opportunity for sampling their newly launched prod-
ucts.
4) How do you see the road ahead for your committee?
Our college is expanding and so are our alumni. For the Alumni Relationship Committee this is both a chal-
lenge and an opportunity to build and maintain relations at the same time. Tere is a lot of untapped poten-
tial in terms of future recruitment opportunities for the current batch, with so many alumni at distinguished
positions. We at ALCOM, hope to explore that for the betterment of the college. And of course we have to
take each initiative taken to the next level and make the alma mater experience really an enjoyable one for the
alumni.

5) Any other club/committee whose work you admired in the last year?
Almost all the clubs/committees have put their best foot forward for their respective organizations and it
would not be prudent to single out any. However, all of us at the Alumni Relationship Committee felt that
Club MarkUp did an excellent job in organising the Marketing World Cup as well as the super successful
session by Mr. Prahlad Kakkar.
ALCOM
Alumni Relationship Committee
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CULCOM
Cultural Committee
1) One line to aptly describe your committee?
Bunch of madly enthusiastic people who tie a knot of fun, talent
and entertainment at IMT
2) One defning moment by which you remember last year?
Te launch of Passion -Section of the Year was a hugely successful
event for Culcom which saw large amount of participation from dif-
ferent sections and lot of opportunity for light hearted intersection competitive rivalry.
3) How do you see the road ahead for your committee?
Tis year, we plan to launch a variety of new events where
each IMTian can come and show his talent in the verti-
cals of dance, photography, flm making and much more.
To make the students put on their thinking caps, we plan
to conduct a Kavi Samelen. Te cultural extravaganza is
incomplete without people getting chance to express their
wit. We will be launching Hasaya Samelen from this year.
Apart from this, the fagship events of Culcom will also be
conducted. Zest, the annual icebreaker event to welcome
the freshers will be conducted in month of July. Passion,
the cultural festival, will be conducted in month of October. We also plan to have two workshops for dance
and music in the latter half of the year. Independence and Republic day celebrations will take place to cele-
brate our national integrity. We will also be launching Model United Nation this year. Small events to cele-
brate various festivals will be taken care of every now and then.
4) Any other club/committee whose work you admired in the
last year
Te marketing activities of Sportscomm and Markup were
good and creative.
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CCMRC
Corporate Communications and Media Relations Committee
1) One line to aptly describe your committee?
Te Corporate Communications and Media Relations Committee of
IMT Ghaziabad is responsible for branding IMT. Within the college
we are the eyes, ears and voice of the students. Trough our corporate
connect and social media reach, we represent the visage of all that IMT has to ofer. Our association with the
outside world begins with our online presence Ofcial website, Pagalguy, Facebook, Twitter et al and goes
beyond this monthly newsletter, and cofee table souvenir of convocation ceremony.

2) One defning moment by which you remember the last year?
Whatever you can do, or dream you can, begin it. Boldness has genius, power and magic in it
Goethe
In CCMRC we believe in dreaming big and
turning it into reality. Te big defning mo-
ment for us came when despite several initial
hiccups, we were able to ignite minds, fan
ideas, and fre a heated debate during the fnal
round of Big10-Te State of War. Ten brightest
teams from top B-schools across the coun-
try were questioned and cross questioned
by political journalist Nishtha from Hindu-
stan Times moderating the open debate and
Squotients founder Mr.Saurabh Mishra, Mr.
Deepak Gupta , Senior manager marketing -
Engineer India Limited and Dr.Lubna Nafees
constituting the jury. Tere was magic in the
air on a cold November night and the air was
buzzing and alive. Te bonfre lit at the amphitheatre (the venue) was not the only thing instrumental to the
spark in the atmosphere, and the passionate opinions of the debaters contributed equally to the fery ambi-
ence. A moment the senior as well as the junior team will defnitely remember as the highlight of the year as
they saw their hard work bear fruit.
3) Any new initiatives or any small thing that went big last year?
We saw initiatives in almost all verticals; some key feats are highlighted below-
Media and PR-Te year 2013 brought along a surge in media-PR activities and an increase in opportunities
for the students of IMT Ghaziabad to represent the institute in media, be it print media or TV shows which
saw active student body participation. Te PR team and social media team worked in association with the
other clubs and committees to ensure the coverage of numerous events and competitions organised within
the campus in addition to highlighting the achievements and accolades won by our students in national and
international events on various platforms.
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Events-Te State of War was a big addition to the fagship event of the committee. Te tradition of Big 10 and
Press Tease took a baby step ahead for v2.0 and v3.0 respectively.
Admissions-Te Admissions team carried out extensive research to provide recommendations to the man-
agement and administration that have resulted in streamlining of the admissions process, resulting in a more
structured process from this year onwards.
Website-One of the most important tasks for the team was the updations in the ofcial website of IMT Gha-
ziabad, with timelines of college events, key achievements tab and a more structured online experience for
the admissions tab being the key highlights.
Te Perspective-Last but we hope not the least, we saw an increased readership of the Te Perspective, as we
strived to include the student body with special features on students current and alumni. Our request is,
please keep your opinions fowing in!
4) How do you see the road ahead for your committee?
Te road ahead for the Corporate Communications and Media Relations Committee of IMT Ghaziabad
looks forward to corporate connects through Te Perspective. Work is in progress to revamp the ofcial
website, make it more informative and user friendly. Te team is all set to take up the workload of admission
process with streamlined processes and initiatives in order to make the whole process more hassle-free and
transparent.
5) Any other club/committee whose work you admired in the last year?
We appreciate the efort put in by team FinNiche during Riscon 13 and congratulate on the huge success of
the event. Troughout the year, Team CCMRC has had a wonderful experience while working with diferent
clubs and committees and we would take this opportunity to thank them for a year of collaborative efort!
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IRC
International Relations Committee
1) One line to aptly describe your committee?

Te Tird Eye- IMTs International Interface (III)

2) One defning moment by which you remember the last year?

We forged tie-ups with 4 new partners in 2013 bringing up our tally of part-
ners to 81.

3) Any new initiatives or any small thing that went big last year?

Outgoing Short Term Exchange Program(STEP) to IMT Dubai was a frst of its kind
Incoming STEP from Copenhagen Business School
Grabbed the AIMS Conference from the hands of IIMs; IMT became the frst non-IIM to host an AIMS
Conference
Joint MBA program with International Business School of Service Management, Hamburg, Germany

4) How do you see the road ahead for your committee?
Incoming and Outgoing STEPs with diferent partners
MoUs with partner institutes in progress
Faculty members slated to visit partner institutes across the globe
Joint conferences with partner institutes

5) Any other club/committee whose work you admired in the last year?

Club Markups execution of the Marketing World Cup and the student oriented activities of Club Finniche.
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MESSCOM
Mess Committee
1) One line to aptly describe your committee?
Mess committee works as an interface between students, mess
workers and administration department to bring hygienic and
good quality food to all the students.
2) One defning moment by which you remember the last year?
Pizzanite brought a day of indulgence for the food lovers of
IMT Ghaziabad and IMTians could be seen bonding over
food on Mess Day when the chef s cap was handed over to the students.
3) Any new initiatives or any small thing that went big last year?
Mess committee has always made the best possible eforts to
ensure availability of quality food for the students. Many new
initiatives were taken to maintain proper coordination between
Main Campus and the mess at the CDL Campus. Te trick lies
in forecasting the number of students on main campus as well as
the students present in hostels and classrooms. We are happy to
report that quite a satisfactory record of operational performance
was maintained throughout the year.

4) How do you see the road ahead for your committee?
Currently wastage of food and shortages at times are the main challenges for the mess. Lack of reliable data
on the number of people eating in the mess limits the accuracy of the forecasts. Mess committee is planning
for biometric data collection to address this problem in the times to come. Further, the team is hoping to shif
the entire operation to a new place with better facilities as soon as possible.
5) Any other club/committee whose work you admired in the last year?
MADF did an excellent job with
round the year activities that creat-
ed an emotional connect with the
student community. Te efort put
forward by Sports committee with
interesting events is also hugely ap-
preciated.
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SPORTSCOM
Sports Committee
1) One line to aptly describe your committee?
Sports Committee is responsible for taking the sporting spirit of IMT
Ghaziabad to the next level on ground and setting new standards for the
adrenaline rush of budding managers.
2) One defning moment by which you remember the last year?
Huge success of Chakravyuh 13 in times of heavy rains and wet grounds brought the defning moment for
the committee.
3) Any new initiatives or any small thing that went big last year?
Sports Committee introduced Chakravyuh Corporate Cricket Tournament, a frst-of-its-kind sports tourna-
ment involving corporates. Tis tournament brought some really big names from corporate houses like SBI,
Cushman &Wakefeld and BHEL to the campus. Te tournament was a huge success and opened a new door
to interaction with the corporate world.
Another initiative which went big was our Drop Dead Act at Comic Con, Delhi Haat. Tis was performed as
a CSR activity for creating awareness about the environment. Te campaign for the event was Go Green.
4) How do you see the road ahead for your committee?
We have huge plans for Chakravyuh 14. Top 24
b-schools of India are participating in this 72 hour
nonstop sporting extravaganza. Te event is also to
witness the participation of two teams from alumni.
In the future, we wish to see the athletic talent of
IMT touching new heights. Sports committee is
committed to encouraging a healthy level of participation in all inter college events.
We are also working towards providing better infrastructure and equipment to
IMTians and putting our best eforts to facilitate renovation of sporting arenas
and gymnasium.
5) Any other club/committee whose work you admired in the last year?
Every club and committee has done a fantastic job over the past year and sports
committee is looking forward to working with all to make IMT a better place.
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SAWC
Student Afair and Welfare Council
T
he Student
Afairs and
Welfare
Council (SAWC)
of IMT Ghazia-
bad was buzzing
with activities
throughout the
previous year. Te
advancements in corporate engagement and SAWCs
Corporate Connect has continued over the years and
various events were successfully held in the past year.
Te year that went by, witnessed various new ini-
tiatives undertaken by SAWC. We organized the
very frst edition of Cyclothon to spread awareness
about gender inequality and raise the issue of gen-
der sensitivity in Delhi. Te event witnessed cyclists
from across Delhi, riding a distance of 16 km while
spreading the message of gender equality and unit-
ing in support against the growing acts of violence
against women in the country.
Te Hyundai Youth Marketing Cup which was held
on campus received enthusiastic participation from
students across both years. Te coveted B-school
event LIME, conducted by FMCG powerhouse
HUL, made a comeback to IMT Ghaziabad and
witnessed an overwhelming participation. SAWC
facilitated ICICIs event Stockmind, that enabled
students to gain frst-hand experience of trading in
virtual stocks and honing their investment skills. A
guest lecture by Mr. Troy Malone, General Manager,
Asia Pacifc, Evernote Corporation was conducted
to enlighten students about the possibilities that the
digital world has brought with itself and how inno-
vation is implemented in practical scenarios. SAWC
also introduced OysterConnect, an online portal,
through which students could apply to various short
term projects on a daily basis. Tis would help add
practical exposure to the students repertoire. Te
online entertainment portal of IMT-G, Zephyr, was
made fully functional and its technological equip-
ment was updated to state-of-the-art servers. SAWC,
in collaboration with the students of IMT-G, took
its annual management cum cultural festival, PAS-
SION to newer, uncharted heights. With its theme of
EKSTRATEIA- exploring new avenues, the festival
aimed at empowering the budding student managers
to chart unknown territories and explore beyond the
obvious to write newer, bolder success stories. Te
event witnessed participation from over 50 premier
B-schools across India and successfully culminated
with a glorious performance by the famous band, In-
dian Ocean who enthralled the audience with their
spectacular performance.
Te previous year has set a high precedent for the
next year. Here on, we aspire to take the name of the
institute to newer heights. We look forward to build-
ing a better corporate connect to facilitate recogni-
tion of IMT Ghaziabad to the outside world. Events
with a purpose, like Cyclothon, which appeal to the
crowd at IMT as well as outside will be taken for-
ward. We also aim to widen the reach of the Oys-
terConnect portal that can solve the issue of STPs
for the students and conduct more guest lectures by
corporates.
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PLACECOM
Placement Committee
T
he Placement Committee is responsible for the summer internships as well as the fnal placements
of the students of IMT Ghaziabad. Te year 2013 brought along the same usual challenges for the
committee which of course was scaled up, due to the gloomy job market position globally. However,
we take pride in the fact that an increased number of students have bagged and converted pre-placement
ofers this year. Moreover, this year has brought many glorious moments for the institute in various events
such as Mahindra War Room, Blueprint, LIME, 26th Food and Nutrition Young Earth Solutions, Advaita
2013, Hyundai Global Youth Marketing Camp and Tata MindRover. Tese achievements have substantiated
the merit and potential of students at IMT and in turn will translate into better placements statistics going
forward.
In the coming year, the team plans to
work on increasing awareness among
students about such events and other
case study competitions. Considering
the importance of basic concepts of
marketing during the summer place-
ments, the committee is planning to
organise sessions in order to increase
the practical application of critical
management theories such as that
of Kotler, taking hint from a good
practice of the academic curriculum
of FMS. Tere are plans to introduce
general awareness questions in OLT
so as to make the students better
prepared for the placement season.
We are also planning for a forum to
record the past interview experience
of students, both in the summers and
in the fnals. Needless to say, the Placement Committee expects the help and support of all the other clubs
and committee for these ideas to work.
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Five-Point MBA
-Rohith Desikan | PGDM 2015
I
ts funny how quickly time passes. For me, it only
feels like yesterday when I was sitting in a cubicle
plodding through my workload with decided in-
diference, when I received the mail. It was the mail
that I had been waiting for, for longer than I cared
to admit; the mail that had possessed my hopes and
dreams ever since I had given my selection interview;
the mail that would trigger a course correction in
my career trajectory; the mail that would change my
life, for the better (I hoped). It was the 21st of March
when my admission to IMT Ghaziabad was con-
frmed.
Te next year and three-quarters have been but a
fash I have gained more knowledge, met more
people, given more presentations, completed more
projects and cleared more exams than I have ever
before in my life. To crystallize all that I have learned
over the past 20 months from IMT in one blog is
a difcult, nay, an impossible task nevertheless, I
shall make a stab at it.
MBA Lesson 101: if you have more information to
present than is manageable, break down the content
to its very essence and use bullet points (because
everybody loves bullet points). So, in keeping with
true MBA tradition let me ofer the fve key take-
aways from my time at IMT:
Listening: Te most vital piece of learning that I
take back from my MBA is the realization that it is
more important to listen than to be the one listened
to. People tend to trivialize the importance of having
exemplary listening skills but I have been reminded
time and again of its benefts and cannot stress this
enough: active listening is crucial for progress be it
academic or professional.
Economics: It is said that one of the greatest pieces
of economic wisdom is to know what you do not
know. Well for one, I do know that of all the difer-
ent subjects I studied in management, economics
was always the most revealing. Te subject is not
only about making one conversant with terms like
GDP and the fscal defcit it also provides a clue to
understanding and predicting all of human intent. In
short, it endeavours to provide answers to the ques-
tion: Why does man behave like he does?
Peer-to-peer learning: Being a member of an insti-
tution with over 500 other students has its pros and
cons. However, there is no mistaking the fact that
it makes for a vibrant and stimulating atmosphere
to learn in. Working with people from a variety of
backgrounds and cultural upbringing melts away a
persons social inhibitions and does wonders for ones
self-confdence. And I havent even started on the
concomitant network efects that it brings in con-
junction.
Team work: If you work with diferent people, on
diferent subjects, with diferent timelines resulting in
very diferent outcomes, term afer term afer term,
you shall know more about team work than you can
possibly imagine.
Know thyself: More than anything else, I realized
that afer doing my MBA, I had a much clearer vision
and understanding of who I really was, as a person. I
now know more about my strengths and weaknesses,
my hopes and ambitions, and my thought-processes
and opinions than I did before I set foot at IMT. If
thats not learning, what is?
If I have to describe my experience of doing an MBA
with one word, it would have to be transformative.
Not because of the fact that it has made me a bet-
ter and more-rounded individual (which it has),
or because it made me realize how much I knew or
more importantly, how much I did not know about
the world I lived in (which it did). It is because of the
comprehension that the learning I have gained over
the course of my management education is not cu-
mulative or complete, but is only the beginning - and
shall only grow exponentially from here on in my
career. And for that, I shall be eternally indebted and
grateful to my alma mater.
#TankYouIMT
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Lakshmi
Have you ever watched a lapidar at work? Well, you dont get to see
him examining, polishing and giving the fnal fnishing touch to the
content of Te Perspective either, in his own castle of comfort grow
up some strings of words to fnally claim the attention of readers.
Smiling quietly at the never sleepy crowd of IMT Ghaziabad, this
one of the rare-to-fnd believers of early to bed and early to rise
mantra in campus is the storyteller behind the content of the ofcial
newsletter and the mastermind of Faking news.
Dharma
You come across this quiet observer in every
team meeting, sitting at one corner and pre-
paring the MOM in his mind. Getting access
to his mental note, however, is a herculean task
unless he wants you to. He remained one of the
prime suspects when IMT Ghaziabad looked
for the administrator of Confessions page.
Flip through his class note book and you will
witness the continuous evolution of the layouts
of posters, fex, logos, certifcates and much
more. Drenched in new hues every single time,
the vibrant colourful aura of Te Perspective is
developed in the silent DTS@work hours of his
sleepless nights.
Senior Te Perspective Team
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Ankit
Te crisp message of his formal attire never got any fold and that
suave tone of communication never lost the required level of asser-
tiveness, yet room no. J 74 never ceased to be the craziest partying
destination of JCCMRC. Be it the indesign fle of the design team, the
MS word document of the content team or the Facebook page of Te
Perspective, nothing ever missed the mark of his signature style; such
has been the contribution of the co-ordinator of the Corporate Com-
munications and Media Relations Committee to Te Perspective.
Urvashi
Her lively personality, the bright smile
and that twinkle in her eyes need no
introduction in campus; she is blessed
with an attitude that makes her one of the
most popular persons of her batch. Every
click of her camera has a unique story to
tell; a little bit of life is perhaps what she
sprinkles on the photographs. Tis pho-
tographer needed no help in building her
own kaleidoscope on the pages of Te
Perspective. No wonder the team looked
forward to her camera lenses for the cov-
erage of life at IMT for every edition.
Sushnato
Just when you start believing in his love for classic English writing
style, he amazes you with a subtle tint of unconventional thoughts.
Tis maverick soul brought along the perspective of Dubai campus
to Te Perspective of IMT Ghaziabad. Get him started on world
history and you may end up spending quite a long time listening to
this mostly silent member of SCCMRC. His lighter vein gives life
support to the content team apart from making poetic appearances
on Facebook posts
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IMT Dubai Campus
Vikrant Singh: 2013 was blurry, fast, almost urgently
dealt with. In retrospect, it was certainly a good year,
with the dust and dunes of a new country, new faces
and new standpoints on life. I hope 2014 to be longer,
steady and with strong remembrance of eventual
good moments and quick dispersion of the bad ones.
Utsav Sarkar: And like a crescendo the year came to
an end, supplied with the knowledge of elephants
astounding ability to slide down the hills of Kerala
on the one hand and witnessing breath taking fre-
works by the Palm Jumeirah on the other. Its been an
eventful 2013 with fantastic companions and friends.
Heres hoping for some more of that to come my way
in 2014. Ill be good Santa.Ill be good!
Srishti Dayal: For me, 2013 has been a memorable
and eventful year. Personal growth and development
happens only when one is forced to question ones
beliefs and reevaluate ones perspective on life. Ive
had several opportunities to do that this past year.
IMT has naturally been a crucial and life-changing
event and was probably the highlight of the year. It is,
afer all, going to determine the direction my career
will take. Apart from the knowledge acquired in the
classroom, living in a new country has enhanced my
self-knowledge and acquainted me with a culture
entirely diferent from Indias. Befriending a variety
of people has, I would like to believe, made me more
worldly wise.
Another highlight of the year for me was travelling
to Shanghai in the winter break. Experiencing the
Chinese hospitality, their warmth and friendliness,
was contrary to my expectations, but I was delighted
to have been proven wrong. I enjoyed my holiday
thoroughly, although I did not sample animals of all
varieties, much to the disappointment of several ac-
quaintances. So basically 2013 was a year of original
and unique experiences, with visits to new countries,
a whole host of new friends and moments of self-dis-
covery.
I can only hope 2014 proves even better.
Ayush Kumar: New Year gives me an excuse to ask
myself one question which I feel should be asked
with every passing second of my life. Why am I
living? Te thought makes me crazy!Maybe someday,
Ill get the answer...I just hope it comes before I am
on my death bed.
Keshika Lakhani: 2014, whats in store?
Te past year has been the most life changing year
I have ever had. New college, new city, new friends
and loads and loads of freedom and responsibility;
2013 has completely changed how I look at things
and deal with life. I presume the same is the case
with most of you there.
Having stepped into this year by witnessing the
largest ever pyrotechnic display of more than half
a million freworks, I wonder if this year will be as
magnifcent and breath-taking. Tough one thing is
for sure, this year is a year of changes. Few months
19
here in Dubai followed by an internship (God knows
where) and the much-awaited second year at Ghazia-
bad which will hopefully end with the most import-
ant happening Our Final Placements. So much, in
less than 365 days from now. 2014 Please be good!
Karishma Hans: What a year 2013 was! I lived in
three diferent cities in India and eventually ended
up in an entirely new country. My MBA experience
has been phenomenal so far and seems to be getting
better with time. Ive learned far more in these six
months than I have over the last several years, Ive
travelled more, Ive met some wonderful people and
have made some very good friends. Tis New Year
holds so much promise, and Im raring to go!
Dinesh Varma Alluri: Tis year has been a memora-
ble one for me. On a personal front, it was a year of
mixed feelings, moving away from my dear ones to
meet some brilliant people during the second half of
the year. Tis year, I have lived my dream of getting
into a b-school and am happy with the experience so
far. I had a chance to travel around UAE and work
with some best talents over a few professional as-
signments. Moreover, I was happy to be a part of the
team Hopeful Mavericks which had made its mark
in some of the prestigious competitions. Like every
year, I take the experiences forward with me and
hope to have better experiences in the coming year.
20
Karishma
Vikrant
Keshika
Ayush
Utsav
Srishti
Dinseh
21
Being An NCC At IMT
-Rishabh Kapoor | PGDM 2015
A
lmost every student, afer joining IMT, goes through the selection procedure of some or the other
club/committee. I too went through the same, waking up late at night, sleeping with open eyes and
waiting for shortlists of the next round. Initially, they were just rounds of a few fun flled group dis-
cussions and interviews for me; little did I expect that selection in ANY club/committee would afect life at
IMT to such a large extent. Unfortunately, afer not making it to two of my shortlisted committees, I decided
to not apply to any club/committee and stay a NCC (No Club or Committee) cadet. And Im yet to fnd out if
this decision will prove to be good or have I missed out on an opportunity.
Te frst thing you lose afer joining a club/committee (CC) is
your sleep. Second comes your academics, and fnally, quality
time with your friends out- side the CC. I was lucky enough for
not having to sacrifce any- thing. I remember sleeping tight
in my air conditioned room while my friends from diferent
CCs were running to the campus for late night meetings and
discussions.
I could manage ample time to study, watch diferent seasons
and all kind of movies. I had all the time to study for the quiz
next day, while my friends in CCs came to my room at late
hours asking for help with half closed eyes. My weekends were
free with no extra work to be done, I could go home, do tons
of things like preparing for a competition, going on a trip and
much more.
With all these advantages, I sometimes feel Ive lost a lot too. One of the best things about a B-School campus,
i.e. networking, especially with seniors, could not happen on a very good scale. Tis is one thing I feel Ive
missed out on big time. CCs provide ample opportunities for any CDL hosteller to interact with the seniors
and the juniors. Otherwise, one can only talk to them while in campus taking time out of classes!! Secondly,
I also feel Ive missed out on a lot of fun and learning. I see people brag about how much theyve learnt from
their seniors and each other, how they partied the whole night and landed up in their rooms more than a
little intoxicated the next morning. One could take so much help and guidance from seniors, especially in the
summer placement time, when we had to make resumes or prepare for GDs.
In the end I would say that life at IMT is still awesome, CC or no CC. People, who know how to add value
and have fun, do it eventually. It doesnt matter if the medium is there or not.
22
MARKUP
1) One line to aptly describe your club?
Club MarkUp fosters the marketing spirit at IMT by providing a platform for students to showcase their mar-
keting acumen.
2) One defning moment by which you remember the last year?
Te unveiling of the coveted trophy of Marketing World Cup 2013 by Ad Guru Prahlad Kakar was the most
defning moment last year.
3) Any new initiatives or any small thing that went big last year?
Since its inception, Club MarkUp has continuously strived to ignite the marketing potential of the students of
IMT Ghaziabad. In the pursuit of our vision, on 21st November 2013, Club MarkUp conducted THE EU-
REKA EFFECT! An interactive session with Ad Guru Prahlad Kakar. Te session was fun-flled and very
interactive at the same time where students relished Kakars candid and outspoken nature. Te Ambassador
of Buzz, Prahlad provided valuable insights about life, passion, entrepreneurship and advertising. He shared
his personal experiences in the Advertising Industry and enlightened the students on Ads, Brands and cre-
ativity. Prominent Media Houses like NDTV and Aaj Tak covered the event.
4) How do you see the road ahead for your club?
Club MarkUp has achieved myriad milestones in the past which has set
greater benchmarks for the coming years. We hope to continue to orga-
nize events, workshops and seminars that add value to the students of
our college and facilitate the growth of their marketing intellect. In our
way ahead, we envision to organize activities that foster dynamic aca-
demia and industry interaction that creates an environment of inclusive
growth and learning. With sheer determination, passion and profession-
alism being our greatest virtues, we at Club MarkUp believe in continu-
ous change and adapting ourselves to the vibrant trends in marketing.
5) Any other club/committee whose work you admired in the last year?
Te work done by Placement Committee is truly commendable. Te
dedication and commitment put forward by the Placement Committee
marked the success of placements in the year 2013.
23
MADF
Make A Diference Foundation
1) One line to aptly describe your club?
Make a Diference Foundation (MADF), the social wing of IMT Ghazia-
bad (as refected in the name) strives to make a positive diference to the
society, through synergized and sustained eforts of all associated with
IMT Ghaziabad and other like-minded people or organizations (including
NGOs).
2) One defning moment by which you remember the last year?
Te happiness refected on the faces of underprivileged kids who attended our joy of giving event was price-
less and made us feel extremely proud of being MADF members.
3) Any new initiatives or any small thing that went big last year?
One new initiative that was undertaken last year
was the elementary education class organized
for the mess workers. We identifed that certain
mess workers lacked basic reading and writing
skills. As a club making positive diference in
the lives of people, we organized sessions where
club members tutored the mess workers on basic
Hindi reading and writing skills. Tese sessions
would be continued in the future as well to em-
power the workers to perform day to day activ-
ities such as reading news daily or flling bank
forms independently.
4) How do you see the road ahead for your club?
MADF has a new event lined up for the next year along with our regular events that include Sahyog (Clothes
Distribution Drive), Blood Donation Camps, Ehsaas (A day spent with under privileged kids), Joy of Giv-
ing (on the lines of Joy of Giving Week) , IMT Hour (An awareness campaign on Energy Conservation) and
Sashakt, with Sashakt being our fagship event. Self-defense training for women students at IMT (which is
the need of the hour for women in India) will be our new event focusing on making our women strong and
confdent against the social animal that they have to confront in their daily life. Apart from this we are also
planning for Needz (convenience store) operations at the CDL campus.
5) Any other club/committee whose work you admired in the last year?
We would like to express our gratitude to the mess committee which has supported us during our joy of giv-
ing and blood donation events. We hope to receive their continued support in the next year too to make our
events successful and even bigger.
24
FINNACLE INVESTMENT
F
innacle Investments is the Investment and Asset Management club of IMT Ghaziabad, providing in-
sights into the world of capital markets to the students.
Te club started this academic year with Open Outcry, an annual ice breaker event conducted for
the new batch in August 2013. Moreover, this year saw an ameliorate image of Nivesh Mantra , the annual
fagship event of Finnacle Investments. It featured Mr. Sudarshan Sukhani, the Equity Markets Guru himself,
live at IMT Ghaziabad. One small tip can be the big ticket of tomorrow as the market wakes up; it
was a memorable moment hearing him, reveal- ing his trade secrets and analysis strategy. He is
one of Indias best known Technical Ana- lyst, CEO of S2 Analytics and the President
of Te Association of Technical Analysts (ATA) of India. Te event
invited immense excitement and a healthy turnout on the part of
students.
Continuing this journey in the coming year, Team Fin-
nacle plans to conduct work- shop on book building and
preparing an Equity research re- port among other plans. Te
club also continues its attempts to bring short term projects,
through corporate partnerships, for both the batches, aiming at
practical learning for the students. Finnacle Investments has been
conducting interactive sessions for the junior batch regarding the
summer internships and currently plans to introduce sessions especially
focused on analytics and consulting.
Te club applauds the eforts of club Markup and commends it for the huge success of the Mar-
keting World Cup and the enlightening session by the Mr. Pralhad Kakkad.
25
FINNICHE
1) One line to aptly describe your club?
We are an aspiring, innovative and collaborative team that endeav-
ors to showcase fnancial acumen and facilitate efective learning of
all aspects of Finance.
2) One defning moment by which you remember the last year?
We take pride in bringing a policy maker and hedge fund book keeper under one roof during RISCON 13.
3) Any new initiatives or any small thing that went big last year?
For the frst time, FinNiche partnered with institutions like Bloomberg, ICICI Direct and iPlan to organize
multiple workshops and competitions. Te eforts of team FinNiche took RISCON 13 to new heights. Te
conclave comprised of speaker sessions by Mr. Sandeep Dash, Director - Finance, Planning Commission
of India and Mr. Sanjiv Bhasin, Ex-Capital Market Advisor, Deutsche Bank. Encephalon, an inter B-School
fnancial planning competition saw participation from some of the premier institutes like IIM-Lucknow,
IBS-Hyderabad and MDI.
4) How do you see the road ahead for your club?
Te club is planning to increase visibility of
FinXpress by partnering with fellow institutes
in Nagpur, Hyderabad and Dubai. Te club is
hoping to build on the success of RISCON 13,
by increasing the number of events organized
under its umbrella. With the ideology of dissem-
inating fnancial knowledge to fellow students,
the club plans to organize workshops and guest
lectures on some of the trending topics. We also
aim to partner with fnancial ventures and start-
ups and explore short term project opportunities
for the students of IMT.
5) Any other club/committee whose work you admired in the last year?
FinNiche appreciates the eforts of Club Markup in bringing the marketing icon Mr. Prahlad Kakkar on cam-
pus and successfully organizing MWC.
26
Te Club IMT-G
-L. Sumanth | PGDM 2015
W
hen I zeroed in on IMT Ghaziabad as my B-school, I was still in a state of dilemma if I had made
the right choice. But within a week at IMT, all my doubts vanished. I started loving the place.
Te facilities provided by the institute to the students are on par with any B-School in the coun-
try. Te campus boasts of classrooms with state-of-the-art infrastructure, a library with a rich collection
of books, journals, magazines and databases, well maintained hostels, mess, canteen, a cofee centre, and a
scenic amphitheatre. Te hostels are kept clean and well equipped with necessary facilities like purifed water,
24X7 Internet at a healthy speed, air conditioners, geysers, and so on. Tough the mess food doesnt
make one forget home food, the menu ofers a variety of items that cater to people
from diferent parts of the country. Te students can opt to join
any one of the committees or clubs which spread over all the
major streams like Marketing, Finance, HR, Operations,
Entrepreneurship, etc. Tere are multiple intra-school and
inter-school events held throughout the year by all
the clubs and committees to hone the skills and
talents of students and give them a glimpse
of the existing competitive world. IMT
boasts of some of the best faculties in the
country to guide and mentor the future
leaders. Te faculty members are ready to
help the students at any time of the day. A
number of companies from varied sectors
such as FMCG, Banking, Telecom, Retail, IT
and Consulting ofer jobs, internships and
short term projects to the students to give an
exposure of live problems in the companies.
Te late night group discussions in the campus,
case analyses, assignments and academic proj-
ects keep the students busy
all the time and make them
give their best even in the
most pressed situations.
IMT believes in the quote
All work and no play make
Jack a dull boy. Late night
birthday bashes, DJ nights,
Pizza nights, New Year Eve
celebrations and many more
are organized by diferent
committees to make the stu-
dent put the party hats on.
Te mantra of the students
here is simple. IMT never
sleeps.
27
OPUS
1) One line to aptly describe your club?
Club Opus is the Operations Club of IMT Ghaziabad, whose vision is to be the
leading operations club in the B- School fraternity by raising awareness, inter-
est and knowledge in the feld of operations management through a plethora of
events and activities.
2) One defning moment by which you remember the last year?
OPUS organized an inter B school event for the very frst time.
3) Any new initiatives or any small thing that went big last year?
Club OPUS achieved a new feat this year with the launch of Excelencia, its frst ever inter B-school event.
Excelencia was a live case study competition which gave participants from B-Schools across the country an
opportunity to showcase their operational skills and problem solving capabilities. Phenomenal number of
entries fowed in and an active participation was seen from contestants from various B schools.
4) How do you see the road ahead for your club?
In the future, we are planning to launch a magazine which will provide an insight on trending practices in
operations management through articles from industry and student body alike. We also plan to introduce
simulations on the actual operations scenarios happening in the real time. We will continue our trend of
Cyclops and conduct Cyclops 3.0, which helps the participants in implementing the SCM cycle. We look for-
ward to ofering STPs to the students through our industry interactions.
5) Any other club/committee whose work you admired in the last year?
We would like to thank and appreciate Finniche on taking up the initiative of organizing the FinGyan session
for the students. Tey were extremely helpful in understanding the fundamental fnance concepts.
28
VISHIT VENTURES
A
fer interacting with many start-ups and SME owners, we, the
founders of MySTP, found that they have brilliant ideas and excel-
lent products/services which can become the next big revolution.
Te main hurdle most of them face, is making their product reach the
target market. Tis is because they lack the required human resources who
are skilled in doing so. Te human resources, though plenty, are expensive
for these start-ups and SMEs to employ. Our mission is to make the best
human resources in the feld of management (Sales & Marketing, Finance,
HR & Operations) available to the SMEs and start-ups. We want to give
them a chance to compete with bigger players in the market.
During our stay at IMT Ghaziabad, we found that most of the MBA students long for corporate experience
to enhance their capabilities and understand the Indian corporate challenges in a better way. Our venture is
aimed at making the two meet- the talented SMEs and start-ups with the brilliant young management minds
of our country. In doing so, we came across many areas which are unattended by the Indian corporate. To
bridge this gap, we created MySTP. Our aim is to empower the Indian corporate with a wide variety of ser-
vices. All our services are and will be focused at providing the highest value to all stakeholders. Our basic
idea is to create value for the businesses, MBA students and B-Schools. We do this by providing Short Term
Projects (live industry projects) to students, from companies with genuine business needs in areas like Sales,
Marketing and Finance. Te students gain rich industry experience and earn a stipend apart from earning a
certifcate. Tis helps them build their resumes which attracts potential employers. Te companies associated
with us do not have to worry about handling huge resources and can manage their work from the comfort of
their ofces. We personally monitor all the projects and also provide consultation to our corporate clients on
how to use these resources in the best possible manner.
Our vision is to provide a platform to start-ups and ventures wherein they can evolve their business plans
around the services ofered by MySTP. EClubDelhi.com is one such website. All its management activities
from product design, product oferings, sales, fnance and HR are handled by MySTP. Tis has allowed
EClubDelhi to use its fnances in evolving their products and services rather than employing full-time em-
ployees. Another such soon-to-be-launched venture is Chairty-India.com.
We are helping some established SMEs make they product reach their target audience. Once such example
is New Alfa Infotec. New Alfa is an Original Equipment Manufacturer of Interactive White Boards. Earlier,
they sold their white boards directly to dealers and had never given a thought to employ their own sales team
which could signifcantly enhance their proft margins. MySTP is providing Sales & Marketing support to
New Alfa. Our student associates are enhancing their selling capabilities and are providing them consultation
to use other platforms that can be used by the company to sell their products nationwide. We have several
clients from across industries who are availing our services for their activ-
ities such as comprehensive market research, social media presence, Leads
Generation and Digital Marketing.
MySTP hopes to become an important partner of start-ups and SMEs in
the days to come. Please visit us at www.mystp.in to know more about us
and our services.
29
RACE
Research And Consultancy Entertprise
1) One line to aptly describe your club?
RACE aims at providing research and consulting services to industry
and fostering interest in the feld of business consulting amongst the
students of IMT Ghaziabad.
2) One defning moment by which you remember the last year?
Te big moment was marked by the appreciation and positive feedback we received for the guest lecture ses-
sion by Facebooks Mr Raja Vankayala.
3) Any new initiatives or any small thing that went big last year?
We had numerous brainstorming sessions to discuss ideas for development of RACE and in one of these ses-
sions we stumbled on the idea of mobile application for the IMT fraternity. It was our passion and sheer per-
severance that enabled one of our associates to learn the intricacies of application development and take on
the responsibility to develop the app with support from rest of the team. But the whole development wasnt
without its share of bottlenecks; one of the peculiar troubles was to link the app with a cloud server to fetch
the latest data that would make the app functional and dynamic. With a lot of efort, we were able to establish
contact and receive help from industry experts to overcome this issue. Te basic framework has been devel-
oped and it is due to be launched in the last term before the new session begins.
4) How do you see the road ahead for your club?
We look forward to a brilliant start of the year with the launch of mobile app HelloIMT. Tis android appli-
cation will provide a platform to connect IMT students and faculty and share information related to club &
committee activities, mess menu, short term projects and much more. We also plan to launch a dedicated
website of RACE to facilitate our communication with the industry. Afer success of Zenesys-2013, we are
enthusiastic about plans for Zenesys-2014. We have received a good number of requests from DCP students,
thus we intend to introduce RACE to frst year DCP batch at Dubai campus. We will continue to foresee op-
portunities for IMT students by fetching live project in consulting by collaborating with companies in India
and abroad.
5) Any other club/committee whose work you admired in the last year?
Te Marketing World Cup, the fagship event of club Markup, was quite impressive.
30
NCC A Class Apart
-Vishesh Tyagi | PGDM 2015
HRUDAY
1) One line to aptly describe your club?
HRuday is dedicated to helping students learn about the corporate
environment and develop some of the most important skills required
to be successful in their respective sectors.
2) One defning moment by which you remember the last year?
Te defning moment was marked by a knowledgeable lecture session
that was conducted by Divisional HR Manager, North Sales Region of Marico on capabilities in an organiza-
tion.
3) Any new initiatives or any small thing that went big last year?
An interactive session, organized by seniors for the junior batch, gathered over whelming response. In any B
school, the feedback from seniors provides great help to the incoming batch. HRuday club facilitated the talk
so as to provide a clear idea on the path and opportunities lying ahead for the juniors.
4) How do you see the road ahead for your club?
Growing role of Strategic HR in the industry has opened up opportunities for budding managers and an
entirely new set of skills are required. HRuday has many new things planned for the future; the opinion of
industry experts , various events and magazines launches will be aimed at the latest trends in the Industry so
as to bridge the gap between the students and corporate. Trends change with time and so does the responsi-
bilities of the club to keep the students updated about the latest happenings.
5) Any other club/committee whose work you admired in the last year?
Club FinNiche has been very enthusiastic in conducting its activities and holding quarterly fnance sessions
for students. Te fagship event was also very benefcial for the students as they could avail opportunities to
interact with industry experts.
31
NCC A Class Apart
-Vishesh Tyagi | PGDM 2015
J
uly 10, 2013 IMT Ghaziabad, J-lobby base-
ment. Standing in the never ending queue for
the hostel allotment, with trunks full of luggage,
thats pretty much how life @IMT Ghaziabad started
for everyone. Sweating like gypsies with a mortgage,
some got the haven with air conditioners, the other
unlucky (rather lucky) ones got just
fans!
By dusk, everyone settled and the next morning
started the mind-numbing foundation module. Two
weeks of discourse by the pundits from industry
and academia, coupled with the Art of Living, lef
us gasping! But the nightmare was yet to come-
Te Personality Development Program a.k.a. PDP.
Dressed in formals in the heat of June, giving presen-
tations to the senior batch at 2 in the morning, taking
their critical feedback and learning the SWOTs and
the PESTs during the classes the next day, this was
the daily schedule for you .
Well hey! No one slept! PDP brought out the true
IMTian in each individual. It gave us a favour of
what it would be like, for the next 2 years. It was
made known to us that, IMT is not the place where
youll only be reading what Mr. Kotler and Mr. Porter
have written, IMT is not the place to be a closet nerd,
rather IMT is the place where one puts their heart
and soul, toils day in and day out, not only to learn
but also to explore, not only to get a fat cheque in the
end but also to contribute to building brand IMT.
Ten came the frst race in the series of many, the
race to be a part of the prestigious committees and
clubs. Process afer process, elimination afer elim-
ination, every committee and club sweat it out to
recruit only the best. Every possible test of perfor-
mance in every possible scenario was conducted. I
remember a senior committee member asking me to
write down a creative one liner for everyone present
in the room (I had stated creative writing as one of
my hobbies), during one of the grilling rounds. Not
to forget that the one liner was thrown away as a
piece of junk! Such was the intensity.
To be frank, it was believed to be the frst true test
of ones potential. As one would expect, every single
person from the 2013-15 batch gave the others a run
for their money, they fought it out in the very sense
to prove their mettle. Te result of all the fltration
were pure gems, masters of all trades, the true man-
agers already! Te ones too crude to pass through
those fne pores of the fltration process came to be
known as the NCC a.k.a. No Clubs & Committee!
Amongst the members of NCC was a feeling of
devastation, inferiority and dejection, for they had
already lost the frst race of the B-School life. But I
agree with Ms. Karen Millers quote, it wasnt infe-
riority; it was incompatibility. NCC members soon
realized that it wasnt that they lacked something; it
was perhaps something extra that they had which
made them stand out from the lot and hence incom-
patible; for they had gone through the same stringent
selection process to get into IMT, as the aforemen-
tioned gems had.
And believe-you-me, life @IMT has been a sweet-
heart ever since the realization. To give the beneft
of doubt to the selectors, its difcult to judge and
admire prospects with potential beyond imagination
and hence the mistakes. Past six months for me @
IMT as an NCC have been more than soothing and
satisfying. For all I know, there is nothing that the
gems enjoy as a privilege and I do not. We have the
same set of friends, the same kind of exposure, same
kind of resources and the same kind of recognition.
To be very honest, it was just a fad. Tere is no feel-
ing of animosity and most of my closest friends are
eminent members of some or the other committee or
club. To sum it up, if you have it in you, you do not
need a tag to testify your potential. Tings fall into
place and you get due recognition, for you have that
persona and the ability to be a great IMTian and a
great manager.
When someone tells me no, it doesnt mean I cant do it, it simply means I cant do it with them.
-Karen E. Quinones Miller
32
CONVOCATION Edition
Coming Soon...