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    Afreen Big Bazaar Questionnaire

    Uploaded by

    Prima Dsouza
    The document is a questionnaire for a study on consumer satisfaction with Big Bazaar store in Udupi. It contains 27 questions seeking information from respondents on their shopping habits and preferences at Big Bazaar, experiences making purchases, factors influencing purchase decisions, ratings of various aspects of the store like pricing, customer service, ambience etc. and suggestions to improve the store. The questionnaire is being conducted by a 3rd year BBM student Afreen from St. Mary's College in Shirva for an academic project.

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    © All Rights Reserved
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    Afreen Big Bazaar Questionnaire

    Uploaded by

    Prima Dsouza
    497 views3 pages
    The document is a questionnaire for a study on consumer satisfaction with Big Bazaar store in Udupi. It contains 27 questions seeking information from respondents on their shopping habits and preferences at Big Bazaar, experiences making purchases, factors influencing purchase decisions, ratings of various aspects of the store like pricing, customer service, ambience etc. and suggestions to improve the store. The questionnaire is being conducted by a 3rd year BBM student Afreen from St. Mary's College in Shirva for an academic project.

    Original Description:

    big bazaar customer satisfaction questionnaire

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    © © All Rights Reserved

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    The document is a questionnaire for a study on consumer satisfaction with Big Bazaar store in Udupi. It contains 27 questions seeking information from respondents on their shopping habits and preferences at Big Bazaar, experiences making purchases, factors influencing purchase decisions, ratings of various aspects of the store like pricing, customer service, ambience etc. and suggestions to improve the store. The questionnaire is being conducted by a 3rd year BBM student Afreen from St. Mary's College in Shirva for an academic project.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    497 views3 pages

    Afreen Big Bazaar Questionnaire

    Uploaded by

    Prima Dsouza
    The document is a questionnaire for a study on consumer satisfaction with Big Bazaar store in Udupi. It contains 27 questions seeking information from respondents on their shopping habits and preferences at Big Bazaar, experiences making purchases, factors influencing purchase decisions, ratings of various aspects of the store like pricing, customer service, ambience etc. and suggestions to improve the store. The questionnaire is being conducted by a 3rd year BBM student Afreen from St. Mary's College in Shirva for an academic project.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
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    QUESTIONAIRE

    Dear Sir/Madam,
    I am pleased to introduce myself as Afreen of Third year Bachelor of Business
    Management (B.B.M) student ofSt.Marys College,Shirva. As a part of my curriculum
    I have undertaken a project on A STUDY ON CONSUMER SATISFACTION
    WITH REFERENCE TOBIG BAZAAR, at UDUPI. I assure you that valuable
    information provided by you will be of great help to me and will be used for academic
    purpose.
    1.
    2.
    3.
    4.

    Name of the Respondent


    :
    Mobile number
    :
    Email Id
    :
    Gender
    Male [
    ]
    5. Age group -

    6.

    Below 20-30 [

    31-40 [

    41-50

    51& above

    Occupation of Student

    7.

    Female

    Employee

    Businessman [

    Housewife

    Income levelBelow 10000 [

    10000-50000

    50000-100000 [

    100000& above

    8. Marital statusMarried

    Unmarried

    9.

    How frequently do you visit Big Bazaar?


    Daily
    [
    ]
    Weekly
    Monthly
    [
    ]
    Yearly
    10. Which source made you to buy a product from Big Bazaar?

    [
    [

    ]
    ]

    Electronic Media

    Print Media

    Road Show

    Hoardings

    11. Who influenced you in purchase decisions towards Big Bazaar product?

    Colleagues
    Family Members

    [
    [

    ]
    ]

    Friends
    Others

    [
    [

    ]
    ]

    12. What comes to your mind when you think about Big Bazaar?
    Convenience

    Economical

    Security

    Features/ variety [

    13. Which product made you purchase more often in Big Bazaar?
    Groceries
    [
    ]
    Electronic goods
    [
    Apparels (retails)
    [
    ]
    Dairy
    [
    Kitchen Section
    [
    ]
    Toy Section
    [
    Sports Section
    [
    ]
    Books & Stationary [

    ]
    ]
    ]
    ]

    14. Why do you make purchase the product from Big Bazaar?
    Low price
    [
    ]
    Better quality of the product
    Better quality of services [
    ]
    Variety of products
    Brands
    [
    ]
    Brand image
    15. Why you visit (come) to Big Bazaar?
    General Interest
    [
    ]
    Buying Interest
    [
    ]

    Product interest
    [
    Information Seeking [

    [
    [

    ]
    ]

    ]
    ]

    16. Have you purchased any products at Big Bazaar just by visiting first time?
    Yes
    [
    ]
    No
    [
    ]
    Not first time
    [
    ]
    More than two times (visiting) [

    17. Will Big Bazaar provide more type of company products in one product category?
    Yes
    [
    ]
    No
    [
    ]
    18. Do you find specific brand that you look in the Big Bazaar?
    Yes
    [
    ]
    No
    [
    ]
    19. How do you feel the display of products in Big Bazaar?
    Satisfied
    [
    ]
    Not Satisfied
    20. Will Big Bazaar offer any special, discounts on prices?
    Yes season wise service [
    ]
    No special offers [

    21. How do you feel the pricing of Big Bazaar services as compared with others?
    Expensive
    [
    ]
    Competitive [
    ]
    Cant say
    [
    ]
    22. How do you rate the following in this store ambience?
    Factors
    Music

    Outstanding

    Good

    Satisfactor
    y

    Average

    Temperature
    Lighting
    Cleanliness
    23. How do you rate the following in our stores?
    Factors

    Outstanding

    Good

    Satisfactory

    Average

    Cashier Interaction
    Cashier Speed
    Checkout Counter
    Customer service desk
    Loyalty program
    Sales person
    Overall Experience
    24. Have you faced any problem at the time of purchase and usage?
    Yes
    [
    ]
    No
    [
    ]
    25. Would you visit Big Bazaar again?
    Sure
    [
    ]
    May be
    [
    ]
    Never
    [
    ]
    26. Do you think this store has good parking facilities?
    Yes
    [
    ]
    No
    [
    ]
    27. Give your suggestions to improve the store more attractive and more preferable
    _____________________________________________________________________
    _____________________________________________________________________
    _____________________________________________________________________
    _____________________________________________________________________
    _____________________________

    Thank you for your valuable time !!!

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