Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
Scribd Logo
Upload

Welcome to Scribd!

  • 89 views

    DM Brochure

    Uploaded by

    arush
    The document discusses digital marketing and provides an overview of the topic. It describes what digital marketing is and some common digital marketing channels. It also outlines a 12 day course structure on digital marketing, including topics like SEO, social media marketing, email marketing and more. The summary provides the key details about what the document is about at a high level.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    DM Brochure

    Uploaded by

    arush
    89 views4 pages
    The document discusses digital marketing and provides an overview of the topic. It describes what digital marketing is and some common digital marketing channels. It also outlines a 12 day course structure on digital marketing, including topics like SEO, social media marketing, email marketing and more. The summary provides the key details about what the document is about at a high level.

    Original Description:

    dm brochure

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document discusses digital marketing and provides an overview of the topic. It describes what digital marketing is and some common digital marketing channels. It also outlines a 12 day course structure on digital marketing, including topics like SEO, social media marketing, email marketing and more. The summary provides the key details about what the document is about at a high level.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    89 views4 pages

    DM Brochure

    Uploaded by

    arush
    The document discusses digital marketing and provides an overview of the topic. It describes what digital marketing is and some common digital marketing channels. It also outlines a 12 day course structure on digital marketing, including topics like SEO, social media marketing, email marketing and more. The summary provides the key details about what the document is about at a high level.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 4

    DIGITAL MARKETING

    The World is Going Digital, Are You?

    ABOUT DIGITAL MARKETING


    The world is now online. This has made digital marketing channels and
    social media the most widespread, interactive and essential of all
    modern marketing tools. Any effective marketing campaign will include
    them in its strategy.
    As the name suggests, digital marketing can be termed as or defined as
    an approach, a strategy, or a branding and marketing exercise using
    digital platforms. Digital Marketing is the promotion of your brand,
    product or service online.

    EduPristine

    It is believed that Digital Marketing is now the most important part of


    the marketing mix. It has grown rapidly in the past few years as more
    and more businesses are realizing the importance of a good online
    presence.
    Digital Marketing includes many advertising channels including SEO,
    email marketing, social Media marketing, pay per click advertising,
    Google Adwords, mobile marketing.
    Who Can Do It: Students seeking for an attractive career in Marketing,
    Entrepreneurs to enhance the business visibility and sales. Working
    professionals from advertising, marketing, information technology,
    sales, or business development who wants to specialize in Digital
    Marketing, Freelancers.

    EduPristine www.edupristine.com EduPristine www.edupristine.com

    Career Opportunities, Course Structure and


    Pre-Requisites
    Digital marketing to create 1.5 lakh jobs within next 2 yrs and there is huge shortage of
    specialised professionals
    You can work as Digital Marketing Manager, SEO Manager, SEM Specialist and Digital
    Sales Executive, Social Media, Email Marketing, Web Analytics etc, work as a Freelancer
    or support your own business
    The salary packages depends on the industry and companies
    Topics and Structure
    Day 1

    Introduction to Digital Marketing. Website Planning & Development

    Day 2

    Google Analytics: Monitoring bounce rate, tracking conversions


    Search Engine Optimization: Planning SEO of a website

    Day 3 & 4

    Monitoring SEO process/Learning SEO tools


    On page/Off page optimization
    Webmaster Tool
    SEM: Online advertising & Ad Networks Google Ad words

    Day 5 & 6

    Tracking & Measuring ROI of Online Advertising

    Search Campaigns/Digital Display Campaigning


    Social Media Marketing: What is social media?
    Day 7 & 8

    Facebook/ Linkedin /Twitter/Google+ marketing


    Video/Content marketing

    Day 9

    Email Marketing
    Going mobile & Competitor Benchmarking

    Day 10

    Affiliate/Ecommerce Marketing

    Day 11

    Conversion Rate Optimization & Growth Hacking

    Day 12

    Live Project

    EduPristine www.edupristine.com

    Training Highlights
    Classroom Training: Learn from Digital Marketing Industry Experts
    and Prepare yourself for Google certification.

    Online Materials: Topic Wise study material in the form of


    Presentation and Case Studies, Practical Exercises, Quiz/Assignment
    with detailed answers and explanation, Doubt solving forum to
    interact with faculty and fellow students.
    Study Material: Hard Copy of Study Notes.

    Our Faculty: At EduPristine we invite industry professionals to


    conduct training (Topic Expert Model).
    Assignments and Cases: Work on real time cases from
    different domains.
    Support: Online access to materials, doubt solving forum to interact
    with faculty and fellow students.

    Pre-Requisites: Students should have fundamental knowledge on MS-Office.

    Training Fees is Rs. 33,000/- (Inclusive of taxes.)

    EduPristine www.edupristine.com

    ABOUT EDUPRISTINE
    EduPristine is a professional training company which conducts training in
    Finance (CFA, FRM), Financial Modeling, Accounting (CPA, ACCA, CMA),
    Business Analytics, Big Data, Hadoop and Digital Marketing.
    It has conducted more than one-million man-hours of class-room and online
    training for more than 25,000 professionals and students across 40 countries.
    Trusted by Fortune 500 companies, EduPristine has been founded by industry
    professionals from companies like Goldman Sachs, S&P, Accenture and
    Standard Chartered.

    Testimonials
    Ranjan Besekar: I work in a Financial Service company in CRM domain. I was intrigued to
    take up the Digital Marketing course when I was already a student with EduPristine for
    Business Analytics course. The course extensively covered the basics of Digital marketing.
    The lecturer had far-reaching knowledge in the field and gave us practical assignments. This
    helped us to cover the course in totality.

    Vikash Toshniwala: I had a great experience with EduPristine while learning the digital
    marketing course. They not only have well experienced faculty, but are at par with great
    teaching skills as well. Edupristine has helped build our interest towards the Digital Marketing
    field and persuaded us to reach the next level in realm of Marketing.

    Nilesh: Have been working in Digital Marketing since 8 years and managing team of 50
    odd employees. I needed to be not one step but 10 steps ahead of my team to guide them
    through the process. I chose EduPristine because of the hands-on practical training on most
    of the training topics they provide. The faculties have domain experience in Digital
    marketing, which sets them apart. I recommend everyone aspiring to be in Digital Marketing
    to go for EduPristines course as now I now I think I have made a right decision by choosing
    EduPristine.

    Sumeet Verma: I had come here to explore what Digital Marketing is. With EduPristine,

    EduPristine

    my exploration got into interest and now I am looking to go beyond. I would really want to
    thank EduPristine for it.

    Contact Us:
    TOLL FREE 1800 200 5835
    www.edupristine.com

    EduPristine www.edupristine.com EduPristine www.edupristine.com

    You might also like