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    Kajol Malik: Strategic Management Full Syllabus (30-35 Marks Coverage) - List of Direct Questions

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    Aanand Sharma
    This document provides a detailed list of direct questions that would be covered in a strategic management course, organized by chapter. It includes over 150 questions spanning topics such as business objectives, analyzing the internal and external environment, developing corporate and competitive strategies, implementing and evaluating strategic plans, and continuous improvement processes like benchmarking, total quality management, and six sigma.

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    Kajol Malik: Strategic Management Full Syllabus (30-35 Marks Coverage) - List of Direct Questions

    Uploaded by

    Aanand Sharma
    69 views4 pages
    This document provides a detailed list of direct questions that would be covered in a strategic management course, organized by chapter. It includes over 150 questions spanning topics such as business objectives, analyzing the internal and external environment, developing corporate and competitive strategies, implementing and evaluating strategic plans, and continuous improvement processes like benchmarking, total quality management, and six sigma.

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    QUESTIONS OF SM

    Original Title

    Sm Direct Question

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    This document provides a detailed list of direct questions that would be covered in a strategic management course, organized by chapter. It includes over 150 questions spanning topics such as business objectives, analyzing the internal and external environment, developing corporate and competitive strategies, implementing and evaluating strategic plans, and continuous improvement processes like benchmarking, total quality management, and six sigma.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    69 views4 pages

    Kajol Malik: Strategic Management Full Syllabus (30-35 Marks Coverage) - List of Direct Questions

    Uploaded by

    Aanand Sharma
    This document provides a detailed list of direct questions that would be covered in a strategic management course, organized by chapter. It includes over 150 questions spanning topics such as business objectives, analyzing the internal and external environment, developing corporate and competitive strategies, implementing and evaluating strategic plans, and continuous improvement processes like benchmarking, total quality management, and six sigma.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 4

    STRATEGIC MANAGEMENT FULL SYLLABUS (30-35 MARKS COVERAGE)-

    LIST OF DIRECT QUESTIONS

    CHAPTER 1
    1 Business
    2 Objectives of business
    3 Environment
    4 Problems in understanding environment influences
    5 Framework to understand environment influences
    6 Characteristics of business environment
    7 Complex
    8 Dynamic
    9 Multi-faceted
    10 A-far reaching impact
    11 Relationship between organization and its environment
    12 Micro and macro environment
    13 Environment scanning
    14 Elements of micro environment
    15 Customer
    16 Organization

    IK
    17 Supplier
    18 Market
    19 Intermediaries
    AL
    20 Competitors
    M
    21 Elements of macro environment
    22 Demographic
    23 Political-legal
    L

    24 Technological
    JO

    25 Socio - cultural
    26 Global
    27 PESTLE analysis
    KA

    28 Strategic response to environment


    29 Least resistance
    30 Proceed with caution
    31 Dynamic response
    32 Cooperation in competitive environment
    33 Cartelization
    34 Kieretsus
    35 Family owned business cooperation
    36 Porter’s five forces model

    CHAPTER 2
    37 Business Policy
    38 Strategy
    39 Strategy is a blend of
    40 Corporate strategy
    41 Characteristics of corporate strategy
    42 Role of corporate strategy
    43 Competitive strategy
    44 Strategic management
    45 Objectives of strategic management
    46 Strategic management framewrk
    47 Importance of strategic management
    48 Strategic decision making
    49 Characteristics of strategic decision making
    50 .Vision
    51 Elements of vision
    52 Developing a strategic vision
    53 Mission
    54 Objectives/ goals
    55 Characteristics of objectives

    CHAPTER 3
    56 Strategic Analysis
    57 Issues to be considered for strategic analysis
    58 Situational analysis
    59 Methods of Industry and Competitive Analysis
    60 Dominant economic features of the industry
    61 Nature and strength of competition

    IK
    62 Triggers of change
    63 Identifying the companies that are in the strongest/weakest positions
    64 Likely strategic moves of rivals
    65 Key factors for competitive success
    AL
    66 Prospects and financial attractiveness of industry
    M
    67 SWOT analysis
    68 Significance of SWOT analysis
    69 TOWS matrix
    L

    70 Portfolio analysis
    JO

    71 Strategic Business Unit


    72 Experience Curve
    73 Product Life Cycle
    KA

    74 BCG growth Share Matrix


    75 Ansoff’s Product Market Growth Matrix
    76 ADL matrix
    77 GE model

    CHAPTER 4
    78 Planning
    79 Michael porter’s strategies
    80 Cost leadership
    81 Differentiation
    82 Focus
    83 Grand strategies
    84 Stability
    85 Expansion
    86 · Intensification
    87 1. Market penetration
    88 2. Market development
    89 3. Product development
    90 · Diversification
    91 1. Vertical
    92 § Forward
    93 § Backward
    94 2. Horizontal
    95 3. Concentric
    96 4. Conglomerate
    97 Retrenchment
    98 1. Turnaround
    99 2. Divestment
    100 3. Liquidation
    101 4. Combination

    CHAPTER 5
    102 Functional strategy
    103 Role of functional strategy
    104 Importance of functional strategy
    105 Marketing strategy formulation
    106 Delivering value to customers
    107 Marketing process

    IK
    108 Marketing mix
    109 Expanded marketing mix
    110 Marketing analysis
    111 Marketing planning
    AL
    112 Marketing strategy techniques
    M
    113 Financial strategy formulation
    114 Production strategy formulation
    115 Logistics strategy
    L

    116 Supply chain management


    JO

    117 Human resource strategic formulation


    118 Strategic role of human resource management

    CHAPTER 6
    KA

    119 Diffrentiate between strategy formulation and strategy implementation


    120 Isues in strategy implementation
    121 Functional structure
    122 Divisional structure
    123 Sbu structure
    124 Matrix structure
    125 Network structure
    126 Hourglass structure
    127 Strategic business units
    128 Characteristics of sbu
    129 Value chain analysis
    130 Core competencies
    131 Managing linkages
    132 Strategic leadership
    133 Approaches to leadership
    134 Strategic change
    135 Steps for strategic change
    136 Strategic change (kurt lewin)
    137 Premise control
    138 Corporate culture

    CHAPTER 7
    139 Business process reeingineering
    140 Factors that necessitate BPR
    141 Steps in implementing BPR
    142 Central thrust of BPR
    143 Problems of BPR
    144 Benchmarking
    145 Benchmarking process
    146 Total Quality Management
    147 Principles guiding TQM
    148 Six Sigma
    149 Six sigma methodology
    150 Six Themes of Six Sigma

    IK
    AL
    M
    L
    JO
    KA

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