A Brief History of M&S : My Favourite Brand

MY FAVOURITE BRAND
MARKS & SPENCERS

MY most favourite brand is Mark & Spencer because it contains very kind of goods. It is the top brand of
UK. Its head quarter is in United Kingdom. And it becomes my favourite when I visited it by myself. I saw
that it gives its customers every type of facility. They have their beautiful collection of sweaters, jewelery ,
chocolates and perfumes and other things .
The thing that is your favourite and that u like the most,u want to know everything about it.As my
favourite brand is M&S so I done a research work on it.
So by starting of with brief history of marks and spencer which is as follow;
A brief History of M&S;

Marks & Spencer Group (also known as M&S) is a major British multinational retailer headquartered of
Westminster, London that specialises in selling clothing, home products and luxury food products. It was
listed on the London Stock Exchange and is a constituent of the FTSE 100 Index.
• Marks & Spencer was formed in 1884 when Michael Marks, Polish refugee opened a market stall in
Leeds, with the slogan ‘don’t ask the price, it’s a penny’.
• In 1894 Marks went in partnership with Thomas Spencer, former cashier from the wholesale company,
Dewhirst.
• In 1904 Marks & Spencer opened their first shop in covered arcade in Leeds.
• In 1920s we adopted the revolutionary policy of buying directly from suppliers.
•In 1926 Marks and Spencer Limited became public company.
• In 1930 flagship Marble Arch store was opened.
• In 1931 food department was introduced, selling produce and canned goods.
• In 1933 staff welfare service was set up to provide pensions, subsidised staff canteens, health & dental
services, hairdressing and even camping holidays!
• In 1934 we were the first British retailer to set up its own research laboratory to pioneer new fabrics.
• In 1948 M&S launched its Food Technology department to work closely with suppliers, producers and
farmers.
• In 1954 research lab undertook the first ever systematic survey of women’s leg sizes, to create a new
and improved sizing system for stockings.
• The same year saw M&S’s “Operation Simplification”, which reduced internal paperwork by 25million
items per year.
• In 1974 Indian and Chinese foods introduced.
• In 1975 first stores opened in continental Europe in France and Belgium.
• In 1985 Chargecard was launched.
• In 1986 we opened our first edge of town store at Metrocentre, Gateshead.
• In 1999 online shopping was introduced via website.
• In 2001 first Simply Food stores opened in Surbiton and Twickenham and the Per Una range, designed by
George Davis, was launched.
• In 2002 Blue Harbour men’s range was launched, and the Limited Collection launched the following year.
• In May 2004 Stuart Rose was appointed Chief Executive in Marks & Spencer. He became Executive
Chairman in 2008.
• In November 2009 it was announced that Marc Bolland, then chief executive of Wm Morrison, would be
new Chief Executive of Marks & Spencer.
STORES OF MARK & SPENCERS
IN UK AND IRELAND;
The largest shop is IN Marble Arch , an Oxford Street in London, which has around 16,000 square metres
(170,000 sq ft) of shop floor . The second largest is in Cheshire Oaks, Ellesmere Port, which is largest
outside London. In 1999 M&S opened its shop in Manchester's Exchange Square, which was destroyed in
1996 Manchester bombing and rebuilt. At re-opening, it was the largest M&S shop with 23,000 m2 of
retail space, but half subsequent sold to Selfridges, the company's second site in Manchester. The smallest
branch is an outlet located in the Grainger Market in Newcastle upon Tyne.
M&S has opened a number of stores at out town locations since the trend to build shopping centres away
from town centres became popular in 1980s. The first was at Metro Center, Gateshead, Tyne and Wear,
which opened in 1986. Another notable example is the store at the Merry Hill Shopping Centre at Brierley
Hill, West Midlands. This store opened on 23 October 1990 shortly after clouser of stores in the nearby
town centres of Dudley and West Bromwich; the Merry Hill store was not originally intended to replace
these two town centre stores, but both Dudley and West Bromwich stores had experienced a downturn in
trade as the opening of the Merry Hill store loomed, and both stores were closed on 25 August 1990.
STORES FORMAT OF MARKS & SPENCERS
CORE SHOPS
M&S core shops typically feature a selection of the company's
clothing ranges and an M&S food hall . The range of clothing sold and
the space given to it depends on the location and customer
demographic (an example would be that some London shops do not
stock the Classic Collection, but stock Limited Collection and a full
Autograph range). Most core shops feature a Food hall. The current
store format was designed by Urban Salon Architects in 2009.
FOOD HALL OF MARKS & SPENCERS

All the St Michael Food hall supermarkets were renamed as M&S Food hall when Marks & Spencer
dropped the St Michael brand in 2000. Each M&S Food hall sells groceries, which are under the Marks &
Spencer brand. However, in 2009 the company began selling a limited range of other brands, such as Coca-
Cola and Stella Artois, without reducing the number of M&S goods they sold. This marked the first time in
its 125-year history that Marks & Spencer had sold any brands other than its own.
M&S introduced self check-out tills in food-halls of a small number of trial stores in 2002. Self check-out
was implemented in general merchandise sections in three trial stores in 2006.
HOSPITALIATY OF MARKS AND SPENCERS

Many large shops, such as Lisburn Sprucefield, Westfield, White City, Cribbs Causeway ,Newcastle-upon-
Tyne, also offer other hospitality outlets, such as modern DeliBar (champagne, seafood), Restaurant (table
service—the first of which was opened in Newcastle) M&S Kitchen (traditional home cooking & lunches)
Hot Food To Go (burgers, chips, soups). Many of these outlets are run in conjunction with Compass Group
under franchise arrangements.
SUMING up the history and some important shops of M&S, NOW I’ll discuss some of my most favourite
goods of #MARKS&SPENCERS.AND they are ;
MARKS & SPENCERS FOOD MARKS & SPENCERS CLOTHING

MARKS & SPENCERS HOME MARKS & SPENCERS ACCESSORIES
MARKS & SPENCERS FOOD

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MY FAVOURITE BRAND

MARKS & SPENCERS

A brief History of M&S;

STORES OF MARK & SPENCERS

STORES FORMAT OF MARKS & SPENCERS

FOOD HALL OF MARKS & SPENCERS

HOSPITALIATY OF MARKS AND SPENCERS

MARKS & SPENCERS FOOD MARKS & SPENCERS CLOTHING

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