Developmental communication refers to using communication to facilitate positive social change through sustainable development. It engages stakeholders to establish environments that assess risks and opportunities, disseminate information, and promote exchanges to bring about behavioral changes through techniques like social marketing, mobilization, advocacy, and participation. An example is a news article on suspending lotto games that aims to inform players through print and television media for economic purposes.
Developmental communication refers to using communication to facilitate positive social change through sustainable development. It engages stakeholders to establish environments that assess risks and opportunities, disseminate information, and promote exchanges to bring about behavioral changes through techniques like social marketing, mobilization, advocacy, and participation. An example is a news article on suspending lotto games that aims to inform players through print and television media for economic purposes.
Developmental communication refers to using communication to facilitate positive social change through sustainable development. It engages stakeholders to establish environments that assess risks and opportunities, disseminate information, and promote exchanges to bring about behavioral changes through techniques like social marketing, mobilization, advocacy, and participation. An example is a news article on suspending lotto games that aims to inform players through print and television media for economic purposes.
Developmental communication refers to using communication to facilitate positive social change through sustainable development. It engages stakeholders to establish environments that assess risks and opportunities, disseminate information, and promote exchanges to bring about behavioral changes through techniques like social marketing, mobilization, advocacy, and participation. An example is a news article on suspending lotto games that aims to inform players through print and television media for economic purposes.
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What is Developmental Communication?
Developmental communication refers to the use of communication to
facilitate social development. Developmental communication engages stakeholders and policy makers, establishes conductive environments, assesses risks and opportunities and promotes information exchanges to bring about positive social change via sustainable development. Development communication techniques include information dissemination and education behaviour change, social marketing, social mobilization, media advocacy, communication for social change and community participation.
Example of Developmental Communication:
A news on the Suspension of Lotto, STL, PCSO Games
Type of Material Used:
Print Media Electronic Media
Type of Medium Used:
News Paper Television
Identify the Sector:
Economy
Identify the Purpose of the Material Used:
The purpose of the material used is to spread the information about the suspension of Lotto, STL, and PCSO Games. It also helps every individual to gather information about the issue in our society. Hence, the information will be spread to everybody in the Philippines.
Identify the Target Audience:
The target audience of the developmental communication are the respected Players of Lotto, STL, and PCSO Games.