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FUNDAMENTALS OF
ENTREPRENEURSHIP
BUSINESS PLAN
1
LETTER OF SUBMISSION
2
Diploma in Industrial Chemistry (AS115)
Faculty of Applied Science
UniversitiTeknologi MARA Perlis
02600 Arau Perlis
Madam,
Attach is the business plan title “Salon Enterprise – Merchant Salon” to fulfill the
requirements as needed as university requirements.
Below is the list of the group members that involved in completing this business plan:
3
Thank you,
Yours sincerely
………………………
Tengku Ahmad Arif
General Manager
4
ACKNOWLEDGEMENT
5
ACKNOWLEDGEMENT
Next, we also want to thanks to our parents who helped us on prepared our
course work. Without their support we might not be able to complete our group
assignment.
Last but not least, we want to say thank you to each of our group members
which are Tengku Ahmad Arif, Muhammad Rasydan, Muhammad Zulhusni,
Mohammad Amzar and Muhammad Shahrul who are very supportive, punctual,
cooperate with each other and willing to take and sacrifice their time to make sure
that our assignment success, complete and finish on time.
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TABLE OF CONTENTS
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TABLE OF CONTENTS
LETTER OF SUBMISSION
ACKNOWLEDGEMENT
TABLE OF CONTENT
EXECUTIVE SUMMARY
Page Number
1 INTRODUCTION
1.1 Name of Business xxx
1.2 Nature of Business xxx
1.3 Location of the Business
1.4 Date of Business Commencement
2 PURPOSE
2.1 To evaluate the project viability and growth potential
2.2 To apply for loans or financing facilities from the relevant financial
institutions
2.3 To act as a guideline for the management of the proposed business
2.4 To allocate business resources effectively
3 BUSINESS BACKGROUND
3.1
3.2
3.3
4 BACKGROUND OF PARTNERSHIPS
4.1
8
4.2
5 LOCATION OF BUSINESS
5.1
5.2
6 MARKETING PLAN
6.1
6.2
7 OPERATIONAL PLAN
7.1
7.2
8 ADMINSTRATION PLAN
8.1
8.2
9 FINANCIAL PLAN
9.1
9.2
APPENDICES
PARTNERSHIP AGREEMENT
9
EXECUTIVE SUMMARY
10
Executive Summary
Merchant Hair salon is a hair salon located at Kompleks Tok, No. 104, Jalan Tiga,
Perlis, 02600, Arau that aims to fulfil the need of hair treatment as well as other
beauty treatment such as massage, pedicure and manicure in one place. Merchant
Hair salon serves men and women by accepting appointment as well as walk-ins.
Merchant hair salon also sells retail hair care products. Merchant Hair Salon is able
to serve the community need for hair needs in one quick and convenient visit.
While there are many salons like ours, Merchant salon will excel due to its attention
to detail regarding customer service. Through unheralded customer attention,
Merchant slowly gain market share as it services the entire community, creating
long-term relationships. Lastly, our location will help us to engage with the
community as it is located at the center of the town of Arau.
Merchant salon saw the opportunity that this business had the potential to succeed
provided that it is handled efficiently. Peoples always look to take care of their hair,
as their hair reflected their personalities, and make them feel more confident and
comfortable. Merchant Salon always saw this as a way to prosper in this market, by
taking advantage of all these people need.
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INTRODUCTION
12
1. Introduction
Our main activity is hair services. Our business allowed entire family to
well as walk-ins. Merchant Salon also sell retail hair care products.
People can use our services when they want to fulfill their hair needs,
for example to have their hair cut or to make over their appearance
Our business will start on 1st June 2021. This business will not be dissolve
if one of partners is death but will be dissolve if all partners are agreed to
dissolve it.
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PURPOSE
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2. Purpose of preparing the business plan
Rojak which is very popular among Malaysian. As usual, Kuah Rojak is made
by shrimp paste that may give negative effect to people who suffer resdung.
so all of people can eat it. We gather and analyze the information to give
early
indication about the D’AiRAZH Kuah Rojak. Hence, the entrepreneur can
2.2. To apply for loans or financing facilities from the relevant financial
institutions
individual
venture. AiRAZH Enterprise achieves the approval conditions that are need
for the loans or financial facilities from SME Bank. We need about RM
120,140 for our financial. In SME Bank they provide lowest interest rate
develop our business without suffer to pay the loan back. In addition, AiRAZH
Enterprise
may figure out how to solve the problem regarding the money and loans.
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2.3. To act as a guideline for the management of the proposed business
other hands, for marketing it guide to estimate the amount of product that
Rojak smoothly and define the raw material. Lastly, for financing it guide to
the AiRAZH Enterprise has throughout and laid down the plans and
strategies
for running the venture. When the venture becomes reality, the plans and
and to ensure optimum returns to investment. The business plan can help
hired
operation are using machine. Besides that, we also have 1 of lorry for
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distribute our product to other country. For our D’AiRAZH Kuah Rojak, we
use
good quality of ingredient such as fresh green apple and high quality of
keycap and chilies. We use all the resources effectively and efficiently. The
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BUSINESS BACKGROUND
3. Business Background
3.1.1 Vision
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Our company vision is to make our customers feel good about themselves in
3.1.2 Mission
Our company mission is to be the “well known” hair salon in Perlis and to satisfy
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Mohammad Muhammad Muhammad Muhammad
Amzar bin Mohd Zulhusni bin Rasydan bin Shahrul bin
Zahir Derman Shamsul Bahri Jasmi
ADMIN MARKETING OPERATION FINANCIAL
MANAGER MANAGER MANAGER MANAGER
3.3.1 Logo
Logo description
3.3.2 Motto
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PARTNERSHIPS BACKGROUND
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4. Background of Partnership (Arial 12, BOLD)
Email mohammadamzar4@gmail.com
Telephone Number 017-4165784
Date of Birth 09 August 1998
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Marital Status Single
Academic Qualification Diploma in Industrial Chemistry
Course Attend
Skills - Fluent in Bahasa Malaysia and
English
Experience
Present Occupation Administration Manager at Merchant
Manager
Previous Business Experience
23
T
Permanent Address PT 549 Kampung Pak Rahmat
Seterpa,16150 Kota Bharu,
a Kelantan
Corresponding
b Address PT 549 Kampung Pak Rahmat
Seterpa,16150 Kota Bharu,
l Kelantan
Email
e rasydanshamsul98@gmail.com
Telephone Number +60139844391
Date of Birth 14 November 1998
Marital
4 Status Single
Academic Qualification Diploma in Industrial Chemistry
.
Course Attend
Skills
4 - Fluent in Bahasa Malaysia and
English
- Able to use Microsoft Office
Experience Work at Carwash
B
Present Occupation Operation Manager at Merchant Salon
Previous Business Experience
a
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MARKETING PLAN
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5. Marketing Plan
Introduce new product –Merchant salon provide hair cutting and styling
We aim to sell our services to all the students and middle-income family
care of their hair because can reflect their personalities and can affect
their confidence level. With the help of our stylist we can change their
look by giving them a suitable and best service. Hence it can boost up
their self-esteem.
Services Description
1) Hair cut This is the main services that we offered here.
There are level of hair cutter we have provide
with from junior, senior and professional to
meet customer budget and expectation.
2) Hair rebonding We offer this services for those who want to
straighten their hair either women or men
3) Hair perm This is one of the services we provide for those
who want to curl their hair
4) Manicure This service to people who wish to shape,
paint the nails, as well as remove the cuticles.
5) Pedicure This is the service provided for the treatment of
the feet and toenails.
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Table 5.2.2 Product illustration
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5.3 Target market
We are focusing at certain group, the target market for our services are
male or female students who cannot afford an upscale salon and nearby
higher educational institute students. Besides that people with income level of
average can go to this salon because the price is very reasonable.
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lifestyle. It considers a number of potential influences in buying behavior, including
the attitude, expectation and activities of customers. From our research, we
identify that our target market is people that come from all level of income from
both genders.
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(unit)
Salon 3 900 22.00 19,800.00
Barbershop 4 750 10.00 7,500.00
TOTAL 750 32.00 27,300.00
Note:
1 unit = 1 box
1 box = 6 laundry bags
Price per box = RM210
5.5 Competitors
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Kedai Gunting The company has The business focused
Rambut Vetri established early than only on hair cutting
Merchant Salon Services that provide
strategic place which is too expensive
is continuous people Only for male
passes by their salon customer
Julia Hair The company has No private/special
Salon established early than space for muslim
Merchant Salon woman
Good promotion deal. lack of promotion
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Before entrance (%)
25%
35%
AA Aida Station
10% Kedai Gunting Rambut Vetri
Julia Hair Salon
30% Others
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After entrance (%)
10%
30%
23% AA Aida Station
Kedai Gunting Rambut Vetri
Julia Hair Salon
9% Other
28%
Your business
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Sales Forecast per month for each services:
Haircutting 63169.10 30
Washing 61063.47 29
Hair-rebonding 52640.92 25
Manicure 16845.09 8
Pedicure 16845.09 8
5.8.1.1 Quality
Merchant salon only offer good quality of services, so that we
can get many customers since the customers always seek for
the best quality provided to the customers. Quality play a main
role in marketing strategies. The main thing that always we think
before offering our services to the customer is the quality. From
the quality we can know that our customer will satisfy with our
services. When they are satisfied of the quality of the services,
they will come again to us and yet, we can get the regular
customer to our salon. To offer the best quality services to our
customers, we provide various level of hair cutter with different
skills and talent in order to meet the customer expectation and
choose the quality products to be use which will satisfy our
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customers want. To boost up the quality on our services, we are
using SCHWARZKOPF as our main product to comply with our
services. This brand has been established all around the world.
Therefore, this will enhance the influence of the customers to
attract them from the quality perspective.
5.8.1.3 Pricing
Although Merchant Salon services are high-end and stylish in
terms of quality of the workers and quality product that we had
been used, our pricing structure remains affordable and in-line
with other hair salon. Our pricing structure is also based on the
type of services provided to the customers. For haircut, we
provide from junior to professional that each level of the hair
cutter has different price for each service that meet the
customers budget and demand. As for the hair rebonding, hair
perm and hair color, we will provide budgeted price that will
attract customers. Thus, our salon gives the reasonable price to
our services compare to the other salon. The prices of our
services are more affordable. Our pricing structures are based
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on the survey that had been done plus the count of all cost that
include from the supplier to
us. Our pricing structure is also based on the value the
customers place on these services. To attract more people to be
our customers, we set an affordable price. Only when the quality
of services was satisfied, then the payment will be made.
5.8.2 Price
= RM 17.00
= RM 25.00
= RM 30.00
= RM 35.00
= RM 200.00
36
5.8.3 Place
Producer Consumer
Producer –
Consumer – explain
37
5.9 Organization Chart for Marketing Department
Marketing
Manager
Promoting
Personnel
Marketing Manager 1
Promotional Personnel 1
workers
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Position No of Monthly EPF SOCSO Total
Personnel Salary (13 %) (1.75%)
(RM) (RM) (RM)
(A) (B) (C) (A)+(B)+(C)
Marketing 1 1900 247.00 33.25 2180.25
Manager
Promoting 1 850 110.50 14.88 975.38
personnel
TOTAL 2 2750 357.50 48.13 3155.63
Fixed Asset
Signboard 1900
Working capital
Salaries 3115.63
Promotion cost 500
Other Expenses
Banner 300
Pamphlets 250
Business card 200
1900 3615.63 750
TOTAL
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40
OPERATIONAL PLAN
41
6 Operational Plan
Brief the client about the conditions and consult whether is it suitable for
them or
Assist the client to the hair dressing room if available. If not available,
assist the
Work on the style of the hair or the services that clients wants
42
Get the feedback from client
1 cycle = 1 person
(Minutes) Equipment
scissors,
comb, water
spray, hair
dryer, mirror
and chair
2. Washing 45 Shampoo, 2
conditional,
hair dryer,
towel,
washing
basin
shampoo
chair bed,
straightener,
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and hair
clipper
cuticle
pusher,
cuticle
nipper, nail
buffer, foot
filet, nail
filet, nail
brush, toe
separator,
mild scrub,
basin, bowl,
hand cream
hot roller,
comb, 2
shampoo,
hair
bonding,
44
6.2 Operations Layout
45
6.3 Production Planning
= 3715.83
= 2442.54
= 263.20
= 561.50
46
The sales price = RM 35
= 481.29
a) Hair cutting
= 3715.83/ 28
= 132.71
b) Washing
= 2442.54/ 28
= 87.23
c) Hair rebonding
= 263.20/ 28
= 9.40
d) Manicure
= 561.50/ 28
= 20.05
e) Pedicure
= 481.29/ 28
= 17.19
a) Hair cutting
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= 132.71/ 13
= 10.21
a) Washing
= 87.23/ 13
= 6.71
c) Hair rebonding
= 9.40/13
= 0.72
d) Manicure
= 20.05/13
= 1.54
e) Pedicure
= 17.19/13
= 1.32
Haircutting
48
Paste
Total 8 2 10 1228.60
Washing
conditioner
Pedicure
polishing
gel
scrub
Total 645.00
Manicure
49
No Material Quantity Safety Total Price/Unit Total
(unit) Stock Material (RM) Price
Requirement (RM
1 Nail 3 1 4 40.00 160.00
polishing
Gel
scrub
Total 390.00
Hair-rebonding
Straightening
cream &
Neutralizing
cream
Total 1729.00
50
6.5 Machine and Equipment Planning
6.5.1 Amount of machine & equipment required (Calculate for every machine
usage)
132.71 X 30
780
=5
87.23 X 45
780
=5
c) hair rebonding
9.40 X 180
780
=2
9.40 X 180
780
=2
51
6.5.2 List of machine &equipment (rental or purchase)
Pedicure Chair
bowl
machine
TOTAL 3644.60
52
Operating
Manager
Professional Part-time
Hairstylist Hairstylist
6.6.2 Amount of direct labour required (Calculate for every man power)
33 X min
= 0.07 @ 1 operator
53
a) Haircutting
jj 33 X min
remuneration
and utilities)
54
4 Telephone 200
5 Internet 198
TOTAL 2098
Total Operation Cost = Direct Material Cost (total raw material) + Direct Labor
= RM 11176.35
= RM 13125.75
= RM 10337.75
= RM 10592.75
= RM 11676.75
55
6.9 Cost per unit
3715.83
= 3.00
2442.54
= 5.37
263.20
= 44.36
561.50
= 18.41
481.29
= 22.00
3715.83
= 17
56
Productivity Index for hair washing = 61063.47
13125.75
= 4.65
11676.75
= 4.51
10337.75
= 1.63
10592.75
= 1.59
ii)Operation hours
57
6.00 pm 11.00 pm
Fixed Asset
(Machine and 3644.60
Equipment)
Working Capital
(Raw Material) 7170.60
Salaries 7849.75
Overhead 2,098.00
requirement
3644.60 17118.35 -
TOTAL
58
ADMINISTRATION PLAN
59
8. Administration Plan
8.1 Organizational Chart for Administration and Finance Department (Arial 12, BOLD)
Figure 8.1 Organizational Chart (GM + Head and workers of Administration and
Finance Department)
General Manager
Tengku Ahmad Arif bin
Tengku Kamarazaman
Clerk
Administration 1
Manager 1900 247.00 33.25 2180.25
60
Marketing 1 1900 247.00 33.25 2180.25
Manager
Operation 1 1900 247.00 33.25 2180.25
Manager
Financial 1 1900 247.00 33.25 2180.25
Manager
Clerk 1 800 104.00 14.00 918.00
TOTAL 6 10750.00 1397.50 188.13 13597.88
8.3 Office Furniture, Fitting and Office Supplies (Arial 12, BOLD)
61
Envelope 1 5.00 5.00
Pen 1 24.00 24.00
TOTAL 10 245.40 245.40
Fixed Asset
Office Furniture & Fitting 8845.00
Fingerprint Machine 260.00
Working capital
Salary, EPF & SOCSO 13597.88
Utilities
Other Expenses
Office Supplies 245.40
Business License
Business Registration
TOTAL
62
FINANCIAL PLAN
63
9 Financial Plan (Arial 12, BOLD)
ADMINISTRATIVE BUDGET
Monthly
Particulars F.Assets Exp. Others Total
Fixed Assets
- -
Working Capital
- -
- -
- -
- -
- -
- -
Pre-Operations & Other Expenditure
64
9.1.2 Marketing Department
MARKETING BUDGET
Monthly
Particulars F.Assets Exp. Others Total
Fixed Assets
- -
- -
- -
Working Capital
- -
- -
- -
- -
- -
Pre-Operations & Other Expenditure
65
9.1.3 Operations Department
10
OPERATIONS BUDGET
Monthly
Particulars F.Assets Exp. Others Total
Fixed Assets
-
Working Capital
- -
- -
- -
Pre-Operations & Other Expenditure
Other Expenditure -
66
11.1 Project Implementation Cost and Sources of Finance
MERCHANT SALON
PROJECT IMPLEMENTATION COST & SOURCES OF FINANCE
Project
Sources of Finance
Implementation Cost
Requirements Cost Loan Hire-Purchase Own Contribution
Existing F.
Fixed Assets Cash Assets
Land & Building
Office furniture and
fitting 8,845 8,845
Fingerprint
machine 260 260
Renovation 20,000 10,000 10,000
Machine and
equipment 3,645 3,645
MERCHANT SALON
DEPRECIATION SCHEDULES
Fixed Asset Office furniture and fitting Fixed Asset Fingerprint machine
Cost (RM) 8,845 Cost (RM) 260
Method Straight Line Method Straight Line
Economic Life Economic Life
(yrs) 5 (yrs) 5
Annual Accumulated Annual Accumulated
Year Depreciation Depreciation Book Value Year Depreciation Depreciation Book
Value
67
- - 8,845 - - 260
6 0 0 - 6 0 0 -
7 0 0 - 7 0 0 -
8 0 0 - 8 0 0 -
9 0 0 - 9 0 0 -
10 0 0 - 10 0 0 -
68
Fixed Asset Renovation Fixed Asset
Cost (RM) 20,000 Cost (RM)
Method Straight Line Method Straight Line
Economic Life Economic Life
(yrs) 5 (yrs) 5
Annual Accumulated Annual Accumulated
Book
Year Depreciation Depreciation Book Value Year Depreciation Depreciation Value
- - 20,000 - - -
5 4,000 20,000 - 5 - - -
6 0 0 - 6 - - -
7 0 0 - 7 - - -
8 0 0 - 8 - - -
9 0 0 - 9 - - -
10 0 0 - 10 - - -
69
Fixed Asset Signboard Fixed Asset
Cost (RM) 1,900 Cost (RM)
Method Straight Line Method Straight Line
Economic Life Economic Life
(yrs) 5 (yrs) 5
Annual Accumulated Annual Accumulated
Year Depreciation Depreciation Book Value Year Depreciation Depreciation Book Value
- - 1,900 - - -
5 380 1,900 - 5 - - -
6 0 0 - 6 - - -
7 0 0 - 7 - - -
8 0 0 - 8 - - -
9 0 0 - 9 - - -
10 0 0 - 10 - - -
70
Fixed Asset Fixed Asset
Cost (RM) Cost (RM)
Method Straight Line Method Straight Line
Economic Life Economic Life
(yrs) 5 (yrs) 5
Annual Accumulated Annual Accumulated
Year Depreciation Depreciation Book Value Year Depreciation Depreciation Book Value
- - - - - -
1 - - - 1 - - -
2 - - - 2 - - -
3 - - - 3 - - -
4 - - - 4 - - -
5 - - - 5 - - -
6 - - - 6 - - -
7 - - - 7 - - -
8 - - - 8 - - -
9 - - - 9 - - -
10 - - - 10 - - -
71
Fixed Asset Machine and equipment Fixed Asset
Cost (RM) 3,645 Cost (RM)
Method Straight Line Method Straight Line
Economic Economic Life
Life (yrs) 5 (yrs) 5
Annual Accumulated Annual Accumulated
Book
Year Depreciation Depreciation Value Year Depreciation Depreciation Book Value
- - 3,645 - - -
5 729 3,645 - 5 - -
6 0 0 - 6 - -
7 0 0 - 7 - -
8 0 0 - 8 - -
9 0 0 - 9 - -
10 0 0 - 10 - -
72
Fixed Asset Fixed Asset
Cost (RM) Cost (RM)
Method Straight Line Method Straight Line
Economic Life Economic Life
(yrs) 5 (yrs) 5
Annual Accumulated Annual Accumulated
Year Depreciation Depreciation Book Value Year Depreciation Depreciation Book Value
- - - - - -
1 - - - 1 - - -
2 - - - 2 - - -
3 - - - 3 - - -
4 - - - 4 - - -
5 - - - 5 - - -
6 - - - 6 - - -
7 - - - 7 - - -
8 - - - 8 - - -
9 - - - 9 - - -
10 - - - 10 - - -
17
73
HIRE-PURCHASE REPAYMENT SCHEDULE
Amount
Interest Rate 5%
Duration (yrs) 7
- - -
1 - - - -
2 - - - -
3 - - - -
4 - - - -
5 - - - -
6 - - - -
7 - - - -
8 - - - -
9 - - - -
10 - - - -
74
17.3 Proforma Income Statement
MERCHANT SALON
PRO-FORMA INCOME STATEMENT
Less: Enpenditure
Administrative Expenditure 163,175 171,333 188,467
Marketing Expenditure 43,386 45,556 50,111
Other Expenditure 2,555 2,683 2,951
Business Registration &
Licences
Insurance & Road Tax for
Motor Vehicle
Other Pre-Operations
Expenditure
Interest on Hire-Purchase
Interest on Loan 4,326 4,326 4,326
Depreciation of Fixed Assets 6,201 6,201 6,201
MERCHANT SALON
PRO-FORMA BALANCE SHEET
75
Fingerprint machine 208 156 104
Renovation 16,000 12,000 8,000
Other Assets
Deposit
Owners' Equity
Capital 24,650 24,650 24,650
Accumulated Profit 2,112,109 4,441,847 7,140,538
2,136,759 4,466,496 7,165,187
Long-Term Liabilities
Loan Balance 57,675 28,837
Hire-Purchase Balance
57,675 28,837
Current Liabilities
Accounts Payable 7,888 13,911 23,849
76
18.2 Financial Ratio Analysis
Current Ratios
330
320
310
300
Ratio
290
280
270
260
250
1 2 3
Year
77
78
18.2.2 Efficiency Ratios
79
CONCLUSION
80
CONCLUSION
81
APPENDICES
82
PARTNERSHIP AGREEMENT
83
Partnerships’ Agreement:
Agreed to be a partnership to associate a business Merchant Salon started on 1st June 2021
and witnessed by two lawyers from Adham & Co which is Mr. Adham and Miss Fatin that
has been appointed for this purpose. The function of this partnership agreement is to avoid
any fraudulent and deception that might be happen during the operation of business and
ensure our business run smoothly and efficiently.
84
85