Pcte Group of Institutes: Department of Business Managementpage 1

PCTE GROUP OF INSTITUTES
Department of Business ManagementPage 1

COURSE OUTCOME
Students shall be able to start innovative and sustainable new business by learning -
1. Trend analysis to understand what type of businesses are sustainable.
2. Creativeness and techniques to generate sustainable business ideas
3. How to forecast potential of considered businesses
4. How to create a firm?
5. What are all essential registrations for business-development?
6. How to select business locations?
7. How to arrange funding for new ventures?
8. How to prepare presentable Business Plans?
SYLLABUS
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Unit I
Unit I
Foundations of Entrepreneurship: Concept , Need, Definition & role of Entrepreneurship , Definition, characteristics& scope of Entrepreneur, Innovation,
Invention, Creativity,
Opportunities . Concepts of Entrepreneur, Manager, Intrapreneur / Corporate Entrepreneur, comparative study ,
Roles& Responsibilities. Role of entrepreneur in Indian economy, Entrepreneurship as a career, Sustaining Competitiveness - Maintaining competitive
advantage,

Entrepreneurial culture. Reasons for the failure of entrepreneurial ventures, various case studies- successful, failed and turnaround ventures.
Unit II
Women entrepreneurs& Entrepreneurship Development:-Meaning, role, problems& reasons for less women entrepreneurs.
Various institutes & Govt schemes to help &uplift women entrepreneurs. Case studies for successful women entrepreneurs.
Concept, need & role of Entrepreneurship Development. Role of the following agencies in the Entrepreneurship - Development DIC , SISI ,EDII &NIESBUD .
Unit III
Small& Medium Enterprises:- Small & Medium Industry: Meaning and importance - Definition of SME –role & importance in India Economy, Steps for
Starting Small Industry:
Decisions to become entrepreneur - Steps to be taken - Search for a business idea, source of ideas, idea processing, selection idea, input requirements,
Nature and Components of SME Environment, SME Funding, Sources of Finance for SME’s.
Unit IV
Project Management Technical, Financial, Marketing Personnel and Management feasibility Reports
Financial schemes offered by various financial institutions like Commercial Banks, IDBI, ICICI, SIDBI, SFCs, Venture Capital Funding, Angle Capitalist. Role of
Central Government and State Government in Promoting Entrepreneurship with various incentives, subsidies, grants.
REFERENCE BOOKS
● Vasant Desai Management of small scale industries, Himalaya Publishing
● Angadi, Cheema, Das, Entrepreneurship, Growth, and Economic Integration, Himalaya Publication
● Rajiv Roy – Entrepreneurship- Oxford University Press

● Dr. R.K Gupta & Lipika k.Guliani Fundamentals of entrepreneurship development & project management-Himalaya Publication (in press)
● Rizwana and Janakiran, Entrepreneurship Development, Excel Books
● Murthy, Small Scale Industry and Entrepreneurial Development, Himalaya Publishing
● Robert D Hisrich- Entrepreneurship- McGraw Hill
● Poornima Charanthimath- Entrepreneurship
●
EVALUATION CRITERIA
PARAMETER MARKS
First Hourly 20 marks
Mid Semester Examination 60
Viva Voce for 2nd hourly 20
Case Study- discussions 10
B Plan for selected idea+ presentation 30
Idea generation and pitch 10+10
Total 160
PRESENTATION DETAILS
Presentations will be on the basis of business plan developed by individual student. It shall be divided into two parts. The first part will be an elevator pitch
and the second will be a detailed presentation after submitting the complete project report and all the stages of business plan.

SIGNMENTS/ACTIVITIES/MAJOR PROJECT
1. Your business idea to solve an existing problem of masses
2. who are your potential competitors or who are the businesses which are meeting needs of your targeted consumers, may be poorly?
3. Why consumers shall leave existing solution providers and come to you?
4. What shall be your pricing and tentative profit?
Project stage 2
1. Operations plan including equipment and technology needed – projected for 3 years
2. Marketing plan with promotion plan – projected for 3 years
3. HR plan with source, qualification and salary grades for manpower – projected for 3 years
4. Budget – projected for 3 years showing Capital requirements, working capital requirements, and sales revenue. And profit loss
statements
5. Fund flows – projected for 3 years
CLASSROOM POLICIES
● Class on every topic will consist of introduction about concept and framework followed by discussion on the readings given.
● The readings relate to important know-hows for Indian market
● The lectures which do not have a reading attached will have time devoted to case conceptualisation and writing/presentation

COURSE PLAN
Lec. Session
Content Case Study/Article Assignment/Project
No Recap
My expectations- you be an
entrepreneur and start a modern
innovative business of your own
after exam
Tell me your expectations? What

you want to learn before starting
your business. I shall fulfill all. Video – Mark Zuckerberg interview
1
What type of businesses could be
sustainable? What are trends? Nirma, Ola? Red Bus? Myles?
2
Definition, of Entrepreneurship
3
Characteristics & scope of
Entrepreneur,
4
Innovation & Invention-
Importance
5
Creativity, Opportunities
6

Concepts of Entrepreneur, Manager,

Intrapreneur / Corporate
Entrepreneur, comparative study ,
input requirements,
7
Role of entrepreneur in Indian
economy, Entrepreneurship as
a career, Stages- video
8
Decisions to become entrepreneur -
Steps to be taken - Search for a
business idea,
9
source of ideas and role of
trends in looking for ideas.
10
Generating ideas, Creative
problem solving
11
idea processing, selection of
idea, Input requirements
12
Idea presentations
13
Idea presentations
14
Idea presentations
15

Idea presentations
16
Entrepreneurial culture. Reasons

for the failure of entrepreneurial
ventures,
17
various case studies- successful,
failed and turnaround ventures. Video- Gurbaksh Chahal
18
Case and Quiz Dvid Reynolds case and Quiz
19
10 Successful starts ups from IITs
and IIMs cases
20
Roles& Responsibilities.
Sustaining Competitiveness -
Maintaining competitive
advantage,
Nature and Components of SME
Environment, Guest lecture about govt. schemes for start-ups
21
Creating firm- Proprietorship,
partnership
22

Creating firm- Private and public

limited co.
23
SME Funding, Sources of

Finance for SME’s.
24
Financial schemes offered by

various financial institutions like
Commercial Banks, IDBI, ICICI,
25 SIDBI, SFCs,
Venture Capital Funding, Angle
Capitalist. Role of Central
Government and State
Government in Promoting
Entrepreneurship with various
incentives, subsidies, grants.
26
Preparing B Plans, Importance of B
Plan # hour special session with practicing CA specialising in
components of B Plan Project funding
27

Project Management Technical,

Financial, Marketing Personnel and
Management feasibility Reports
28
Definition of SME –role &
importance in India Economy,
29
Steps for Starting Small Industry:
registrations required
30
Women entrepreneurs&
Entrepreneurship
Development:-Meaning, role,
problems& reasons for less
women entrepreneurs.
31
Various institutes & Govt schemes to
help &uplift women entrepreneurs.
Case studies for successful women
entrepreneurs.
32
Concept, need & role of
Entrepreneurship Development.
33
Entrepreneurial culture. Reasons

for the failure of entrepreneurial
ventures,
34

Role of the following agencies in

the Entrepreneurship
Development- DIC ,
35
SISI ,EDII & NIESBUD .
36
37-4 Viva for 2nd Hrly
2

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PCTE GROUP OF INSTITUTES

Department of Business ManagementPage 1

Opportunities . Concepts of Entrepreneur, Manager, Intrapreneur / Corporate Entrepreneur, comparative study ,

Department of Business ManagementPage 2

Department of Business ManagementPage 3

Department of Business ManagementPage 4

Department of Business ManagementPage 5

Tell me your expectations? What

Department of Business ManagementPage 6

Concepts of Entrepreneur, Manager,

Department of Business ManagementPage 7

​Entrepreneurial culture. Reasons

Department of Business ManagementPage 8

Creating firm- Private and public

SME Funding, Sources of

Financial schemes offered by

Department of Business ManagementPage 9

Project Management Technical,

​Entrepreneurial culture. Reasons

Department of Business ManagementPage 10

Role of the following agencies in

Department of Business ManagementPage 11

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