ABC MedTech ROI
ABC MedTech ROI
ABC MedTech ROI
This document includes the Cost & Benefits worksheet and the ROI calculations for the ABC
MedTech Case.
Note all cells in this document are locked to prevent the data from being accidentally edited.
When you are ready to calculate the ROI for your own business case, open the ROI Worksheet
Template to start capturing the numbers for your project.
For more information in the HBR Guide to Building Your Business Case, read:
Chapter 9: Estimate Costs and Benefits
Chapter 10: Calculate ROI
• A worksheet like this is used to capture costs and benefits before calculating ROI on the subsequ
• On this worksheet, each column represents a calendar year with the first column being the curre
• Costs and benefits (mouse over the red triangle for a quick explanation of categories) are captur
• The total or annual amount is presented in Column F and then costs are spread into appropriate
own document.
• In the Project Investment & Operating Cost categories, project costs are entered as "positive" nu
• In the Project Benefits categories, benefits are entered as "positive" numbers and any off-setting
• Rationales, assumptions and data sources are captured in Column S.
• For more information in the HBR Guide to Building Your Business Case, read Chapter 9: Estima
Project Investment
Capital Expenditures Amount 2012 2013
Production Test Equipment (2 systems) $ 220,000 $ 99,000
Sensor Test Equipment (2 systems) $ 80,000 $ 36,000
Total Capital Costs $ 300,000
Project Expense (Onetime Expense)
Prototype Development $ 80,000 $ 80,000
Product Design and Development $ 350,000 $ 350,000
Ops Processes Design & Development $ 175,000 $ 175,000
Unit & Integration Testing $ 100,000 $ 100,000
System Qualification Testing $ 50,000 $ 50,000
Pilot Run & Operator Training $ 200,000 $ 200,000
Market Launch $ 60,000 $ 60,000
Sales Training $ 24,000 $ 24,000
Total Project Expense $ 1,039,000
Total Project Investment $ 1,339,000 $ 1,039,000 $ 135,000
are entered as "positive" numbers. The spreadsheet then converts those to costs.
numbers and any off-setting costs as "negative" numbers.
.
se, read Chapter 9: Estimate Costs and Benefits.
Estimate Rationale
2021 Total
$ 220,000 20% added to Century price for complexity
$ 80,000 Quote from RMD, Inc.
$ - $ 1,339,000
2021 Total
$ 100,000 Based upon current Century equipment
$ - $ 100,000
2021 Total
$ 4,800,000 Sales projection from Tom S
$ (180,000) Sales projection from Tom S
$ - $ 4,620,000
$ -
$ 3,181,000
Breakeven Analysis: ABC MedTech Case
• Entries are auto-populating from the "Cost & Benefits" worksheet.
• Breakeven analysis does not require that the costs and benefits be spread over some number of
years.
• Instructions for calculating are at the bottom of this worksheet.
• For more information in the HBR Guide to Building a Business Case, read the "Breakeven Analysis
section in Chapter 10: Calculate ROI.
Project Investment
Capital Expenditures Amount
Production Test Equipment (2 systems) $ 220,000
Sensor Test Equipment (2 systems) $ 80,000
Total Capital Costs $ 300,000
Project Expense (One-time Expense)
Prototype Development $ 80,000
Product Design and Development $ 350,000
Ops Processes Design & Development $ 175,000
Unit & Integration Testing $ 100,000
System Qualification Testing $ 50,000
Pilot Run & Operator Training $ 200,000
Market Launch $ 60,000
Sales Training $ 24,000
Total Project Expense $ 1,039,000
Total Project Investment $ 1,339,000
s worksheet.
g a Business Case, read the "Breakeven Analysis"
Estimate Rationale
rgin
its sold
how many units need to be sold for the project to
Type 0 Payback: ABC MedTech Case
• NOTE: For an explanation of the difference between Type 0 and Type 1 Payback calculations, read
Case. Also, please note that only the "Amount" (Column F) data auto-populates from the "Cost & Ben
first year on the "Cost & Benefits" worksheet.
• The Project column (Column G) contains all of the Project Investment costs no matter how long the
• The Year 1 column should start on the day the project ends and benefits start, and continues for on
anniversary of the project end date.
• Instructions for calculating the payback period are at the bottom of this worksheet.
Project Investment
Capital Expenditures Amount Project Year 1
Production Test Equipment (2 systems) $ 220,000 $ - $ 99,000
Sensor Test Equipment (2 systems) $ 80,000 $ - $ 36,000
Total Capital Costs $ 300,000
Project Expense (One-time Expense)
Prototype Development $ 80,000 $ 80,000
Product Design and Development $ 350,000 $ 350,000
Ops Processes Design & Development $ 175,000 $ 175,000
Unit & Integration Testing $ 100,000 $ 100,000
System Qualification Testing $ 50,000 $ 50,000
Pilot Run & Operator Training $ 200,000 $ 200,000
Market Launch $ 60,000 $ 60,000
Sales Training $ 24,000 $ 24,000
Total Project Expense $ 1,039,000
Total Project Investment $ 1,339,000 $ 1,039,000 $ 135,000
rksheet.
hlighted in yellow), by the annual total of the following year (highlighted in pink). In this example, divide 472,750 by 8
umulative Total (year 1). Year 1 + .54 = a payback period of 1.54 years.
uide to Building Your Business
t have the same start date as the
Estimate Rationale
Year 9 Total
$ 220,000 20% added to Century price for complexity
$ 80,000 Quote from RMD, Inc.
$ - $ 1,339,000
Year 9 Total
$ 100,000 Based upon current Century equipment
$ - $ 100,000
Year 9 Total
$ 4,800,000 Sales projection from Tom S
$ (180,000) Sales projection from Tom S
$ - $ 4,620,000
$ -
$ 3,181,000
negative Cumulative Total (year 1)
• NOTE: For an explanation of the difference between Type 0 and Type 1 Payback calculations, read
Case. Also, please note that only the "Amount" data (Column F) auto-populates from the "Cost & Ben
the first year on the "Cost & Benefits" worksheet.
• The Year 1 column represents one year (365 days) from the start of the project. Each of the followi
lasts less than one year, the benefits start in Year 1. If the project lasts longer than one year, some o
months of benefits occur in Year 1.
• Instructions for calculating the payback period are at the bottom of this worksheet.
• For more information in the HBR Guide to Building a Business Case, read the "Payback" section in
Project Investment
Capital Expenditures Amount Year 1 Year 2
Production Test Equipment (2 systems) $ 220,000 $ 24,750 $ 88,000
Sensor Test Equipment (2 systems) $ 80,000 $ 9,000 $ 32,000
Total Capital Costs $ 300,000
Project Expense (One-time Expense)
Prototype Development $ 80,000 $ 80,000
Product Design and Development $ 350,000 $ 350,000
Ops Processes Design & Development $ 175,000 $ 175,000
Unit & Integration Testing $ 100,000 $ 100,000
System Qualification Testing $ 50,000 $ 50,000
Pilot Run & Operator Training $ 200,000 $ 200,000
Market Launch $ 60,000 $ 60,000
Sales Training $ 24,000 $ 24,000
Total Project Expense $ 1,039,000
Total Project Investment $ 1,339,000 $ 1,072,750 $ 120,000
he project. Each of the following columns represents one year starting on the anniversary of the project start date. If
longer than one year, some of the project investment will be in Year 2. In this case the project was a nine-month pro
s worksheet.
read the "Payback" section in Chapter 10: Calculate ROI.
(highlighted in yellow), by the annual total of the following year (highlighted in pink). In this example, divide 282,750
ve Cumulative Total (year 2). Year 2 + .32 = a payback period of 2.32 years.
R Guide to Building Your Business
es not have the same start date as
Estimate Rationale
Year 10 Total
$ 220,000 20% added to Century price for complexity
$ 80,000 Quote from RMD, Inc.
$ - $ 1,339,000
Year 10 Total
$ - $ 105,000 Based upon current Century equipment
$ - $ 105,000
Year 10 Total
$ - $ 4,800,000 Sales projection from Tom S
$ - $ (180,000) Sales projection from Tom S
$ - $ 4,620,000
$ -
$ 3,176,000
h a negative Cumulative Total
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ 1,339,000
2021 Total
$ - $ 100,000 Based upon current Century equipment
$ - $ 100,000
2021 Total
$ - $ 4,800,000 Sales projection from Tom S
$ - $ (180,000) Sales projection from Tom S
$ - $ 4,620,000
$ -
Internal Rate of Return (IRR): ABC MedTech Case
• Entries are auto-populating from the "Cost & Benefits" worksheet.
• The IRR will automatically calculate and display in cell G30 once the number of years has been ent
• For more information in the HBR Guide to Building a Business Case, read the "Internal Rate of Retu
Project Investment
Capital Expenditures Amount 2012 2013
Production Test Equipment (2 systems) $ 220,000 $ - $ 99,000
Sensor Test Equipment (2 systems) $ 80,000 $ - $ 36,000
Total Capital Costs $ 300,000
Project Expense (One-time Expense)
Prototype Development $ 80,000 $ 80,000 $ -
Product Design and Development $ 350,000 $ 350,000 $ -
Ops Processes Design & Development $ 175,000 $ 175,000 $ -
Unit & Integration Testing $ 100,000 $ 100,000 $ -
System Qualification Testing $ 50,000 $ 50,000 $ -
Pilot Run & Operator Training $ 200,000 $ 200,000 $ -
Market Launch $ 60,000 $ 60,000 $ -
Sales Training $ 24,000 $ 24,000 $ -
Total Project Expense $ 1,039,000
Total Project Investment $ 1,339,000 $ 1,039,000 $ 135,000
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ - $ - $ - $ - $ - $ -
$ - $ 1,339,000
2021 Total
$ - $ 100,000 Based upon current Century equipment
$ - $ 100,000
2021 Total
$ - $ 4,800,000 Sales projection from Tom S
$ - $ (180,000) Sales projection from Tom S
$ - $ 4,620,000
$ -