Module-2 PPT PLCM
Module-2 PPT PLCM
Module-2
Product Design
By
Mr. Sunil Kumar M Asst Professor
Dept of Mechanical Engineering
BTI, Bangalore-35
Product Design
▪ Every product that is manufactured is supposed to have
distinguishing physical characteristics, which makes it
attractive and provides usefulness and value to customers;
these characteristics is known as design, and the process
employed in this regard is known as Product design.
Benefits of Product Design
▪ Attracts more customers thereby giving an organisation a credit well above other
competitors.
▪ Become important in replacing obsolete designs.
▪ Assures reliability with proven performance of product over the period of its life
span
▪ Assured quality of product with guaranteed customer satisfaction.
▪ Leads to standardization of processes, Product and its components leading to
interchangeability and better service.
▪ Avoid product redesign there by reducing the time, costs, and labour involved in
redesign process
Objectives of Product Design
▪ Satisfy customer needs & expectations, and maximize the value for the
customer for the minimum cost.
▪ Product must be designed to be functional, attractive, have acceptable
dimensions & easy to maintain.
▪ Product design should enable cost effective production of product through
available production methods and materials.
▪ Should satisfy the quality standards of the end product.
▪ Must enhance the revenues and competitiveness of the organisation in the
market.
▪ Should satisfy the guidelines set by government and other regulatory bodies
Advantages of Concurrent Engineering in product Design
▪ The reduction in time to market helps in companies gain advantage over
their competitors.
▪ Facilitates rapid response to fast-changing consumer demands
▪ Improves product quality through enhanced design and manufacturing .
▪ Reduced product design and development time, limits product redesign,
thereby allowing products to reach customers in less time and at less cost.
▪ Enhances productivity through early discovery of design related problems,
which can be rectified soon, rather than at a later stage in the development
process
▪ Facilitates team work.
Disadvantages of Concurrent Engineering in product Design
• Recycling can Generates More Revenues: The slight cost savings from recycling helps
to reduce the product cost which inturn attracts more customers generating more
revenues to the company