SCM - Kohinoor Foods
SCM - Kohinoor Foods
SCM - Kohinoor Foods
London
New Jersey
Delhi
Dubai
KOHINOOR FOODS – A SNAPSHOT
Global Distribution
Global Brand •Distributors in 47 countries
•Delighting millions in 47 countries •A pan Indian distribution with more
•On TESCO, Somerfield, ASDA, than 130 distributors and 500 Stockists
Krogers, Walmart, Coles & •Years of global distribution expertise
Woolworths
•More than 250 thousand retail
outlets worldwide
Infrastructure
•One of India’s largest rice Knowledge Resource
processing units and one •World-wide consumer insights and
ultramodern food processing unit trend
•Strategic bases in US, UK and •Global marketing techniques and
UAE with manufacturing Modern Retailing
capabilities •A manpower base with talent pool
from across the world
FINANCIAL SNAPSHOT
Product Mix FY’05 FY’06 FY’07
Net Sales (Rs. In Million) 5,035.8 5,407.8 5,892.30
Food
A GLIMPSE OF OUR CLIENTELE
A GLIMPSE OF OUR CLIENTELE
AWARDS & RECOGNITION
• Kohinoor awarded ‘Superbrand’ status in India
• ‘Trend & Innovation’ award from SIAL, Paris
• APEDA Award for best basmati rice export performance
since last 14 years
• National Award for exceptional quality and best export
performance in agro products from the President of India
• Award from World Economic Forum
• Niryat Shree Award from the Government of India
• The prestigious “Brand Equity” Award from the Ministry
of Commerce, Govt. of India and many more
OUR WOS IN UK - INDO EUROPEAN
FOODS
• Set-up in 2001 to strengthen brand
marketing in UK and Europe, the 2nd
largest market for basmati rice in the
world and largest market for Indian
foods
• Big multiple stores like TESCO,
ASDA control 70% of the market. A
strategic base to capture this huge
market with manufacturing and
service capabilities
• Own rice processing facility with 8
MT/hour capacity with covered area
of 1,40,000 Sq. Ft. (to save import
duty of 120 pound per MT).; BRC
approval on the anvil
• Caters to 3 out of the 5 big multiples
in UK today
• Builds synergy with KFL’s frozen
foods business with a huge
potential to do chilled food
processing in UK
OUR WOS IN US – S.O.L. INC.
• S.O.L. Inc. set up in 2001 in New
Jersey, US to strengthen brand
marketing in North American markets
• Today owns 5 marketing cum
distribution centres:
– New Jersey
– Houston
– Maryland
– Chicago
– San Francisco
• Presence in Krogers, WholeFoods,
Costco, BJs and Walmart
• Very strong in ethnic retail marketing
• Augurs a huge opportunity with
Indian foods steadily climbing the
ladder from a 5th/6th position to 3rd
position in the next 3 years
(Indian Food Market size is $ 1
billion)
OUR JV IN DUBAI – RICH RICE
RAISERS
• A strategic base for the hugely potential middle east market,
the gateway to Iran and Iraq. A very big feeder market.
• A small rice factory for polishing and packing
• Presence in Carrefour, Lulu and Almayalal – the big retail
chains of Dubai
• A very big market for frozen products and opens up big
possibilities in the food service sector with huge infrastructural
development in this region
OUR BUSINESS SEGMENTS
• Basmati Rice
• Branded Basmati (Domestic &
International)
• Private Label
Focus Segment
• Branded Foods
• Commodities / Trading
70 62
5,892.3 60 55
49
6000
5,407.8 50
5500 5,035.8 40
5000 30
20
4500
FY'05 FY'06 FY'07 10
Focus Segment 0
Unbranded Branded
Basmati – Domestic Share
BASMATI RICE - KFL
Growth drivers : Saudi Arabia, the world’s largest market (with Rs. 3000 cr.
Size) augurs a huge opportunity for Kohinoor. Having already appointed the
distributor this year, we are looking garnering at least 10% market share in
the next 2 years time.
Europe is another huge market opening up for us with our UK rice factory
having made fully operational.
MAJOR CLIENTELE
• Retail growth in semi urban and rural India – boom for growth
COOKING PASTES
CHUTNEY
SPICES POWDER
WHOLE SPICES
SEASONINGS
OUR PORTFOLIO
FROZEN FOODS
SNACKS
Cocktail Samosa, Aloo Bonda, Paneer
Tikka, Idli, Medu Vada, Punjabi
Samosa, Seekh Kebab, Paneer Tikka,
Shami Kebab, Vegetable Pakora,
BREADS
Aloo Paratha, Paneer Paratha, Peas
Paratha, Plain Naan, Garlic Butter
Naan, Amritsari Kulcha, Peshawari
Naan,
READY-MEALS
Hyderabadi Vegetable Biryani, Paneer Tikka
Biryani, Madurai Lemon Rice, Chinese Fried
Rice and Soya Keema Biryani
CURRIES
Peshawari Dal Makhani, Mutter Paneer,
Palak Paneer, Mumbai Pav Bhaji
CUT VEGETABLES
All sorts of pre-cut vegetables
GOING FORWARD
• Our recent foray into frozen opens up the 3 times bigger global frozen foods market
• Shipments already effected to Singapore, Mauritius and UK.
• A path breaking innovation in 7 Eleven Stores, Singapore with frozen foods
• Plans to add another 7 countries by FY 2007 and another 30 countries by FY 2009
• Plans to add another 60 SKUs by FY 2008 with expansion of capacity to 1,20,000 meals
per day from 50,000 level in the ambient side
• Significant thrust to food service
– Papa John – Frozen Soups
– Emirates Flight Catering, Dubai - Sauces
– Barista – Ambient Pastas
– Costa Coffee – Extension as a Commissary
– Oberoi Flight Service – Indian snacks for international flight catering
• Entry into new markets and further penetration to mainstream retail chains; On the anvil:
– Morrissons, Sainsbury and Waitrose (UK)
– Target in US
– NETTO in Holland etc.
• Strategic tie-ups with big boys of foods; S&A Foods and Gazebo in UK, Sunrice in
Australia
ADVANTAGE KOHINOOR FOODS
• A keen understanding of International retailing trends and
merchandising at retail shelves
• Product innovation catering to modern lifestyle needs
• Credible infrastructure and supply capabilities
• Experience of catering to the most demanding international
retail chains
• Portfolio designed to cater to modern retail formats
• Shelf ready packaging
• Experience of handling a complex multi-SKU food
portfolio
• The only Indian integrated foods company with
control on entire value chain of the business
– International brand presence and distribution network
– Global manufacturing and service capabilities
– A thriving global knowledge base
• A well diversified business model; de-risks businesses
with not relying on a single customer/country
FINANCIAL REVIEW FY 06-07
(SALES ANALYSIS)
of 49% in 2005. 20
10
0
2 years. 4000
3000
2,476.7
2,961.0
2000
1000
0
FY'05 FY'06 FY'07
200 91.0
100
0
FY'05 FY'06 FY'07
5000
NET SALES (RS. IN MILLION)
4500
FY'05 FY'06 FY'07
100
because of Branded 0
0.00%
FY'05 FY'06 FY'07
RETURN ON EQUITY
SHAREHOLDING PATTERN
44.13%
40.12%
8.60%
7.15%
Promoters FII & FI
Corporate Bodies Public & Others
I. Sources of Funds
1.Share Holder's Fund 1,059.9 1,218.50 1,416.27
(a) Share Capital 196.0 196.0 196.0
(b) Reserves & Surplus 863.9 1022.50 1220.27
2.Deferred Tax
Liability/(Asset) 36.7 29.5 21.55
3.Loan 2,664.7 3553.20 4601.78
(a) Secured 2,496.7 2620.30 2641.98
(b) Unsecured 168.0 932.90 1959.80
TOTAL (1+2+3) 3,761.3 4801.20 6039.60
APPLICATION OF FUNDS (Rs. In Million)