Discussion, Choose One Topic
Discussion, Choose One Topic
Discussion, Choose One Topic
The business environment has a wide array of influences that either directly or indirectly affect
it’s performance and decision making as a whole. Therefore, these should be critically analyzed by
keeping in mind the various factors through calculating the risks you will take as an entrepreneur.
Consequently, the Industry environment are the forces that cannot definitely be controlled but
may have a very significant impact. Moreover, by knowing these factors, it will allow the entrepreneur
itself to adjust by acting or reacting in accordance to the situation he is in.
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Application: This is specially found at situations where you are just starting your business, I
would like to franchise a gas station to an area with rapidly growing number of vehicles but have
insufficient funds, therefore I will consult a creditor.
Competitors- One who offers similar products or services, this cannot be viewed negatively or as a
hindrance because competition is always natural and cannot be prevented. Competition always brings
the drive for innovation.
Application: There are large variety of companies that also offer fuel. What do we do? We raise
the competition by continuously improving the quality and price of fuel in that certain area by adjusting
different factors in your business by showcasing uniqueness and advantage.