Axis Bank
Axis Bank
Axis Bank
MANDAL’s
Project On
“The Axis Bank Pvt. LTD”
Submitted By
Lokesh Satish Chhajed
BBA VI Semester
Batch 2018-2019
Guided By Principal
Submitted To
CERTIFICATE
Guided by Principal
Prof. Hemlata Chatlani Dr. B.S. Jadhav
External
College
Stamp
ACKNOWLEDGEMENT
Submitted By
SR.NO CONTENTS
1 INTRODUCTION
2 COMPANY PROFILE
3 COMPANY HISTORY
4 PRODUCT PROFILE
7 RESEARCH METHODOLOGY
PRIMARY DATA
SECONDARY DATA
9 SWOT ANALYSIS
10 FINDINGS
11 CONCLUSIONS
12 BIBLIOGRAPHY
1. INTRODUCTION
Public sector banks are those where majority of the stake in the bank
is held by Government. Where as in private sector bank, majority is
held by shareholders of the bank.
Both type of bank offer same services, however charges differ and so
as the quality and time duration for the services provided. One can
also see the difference between interest rates.
LOGO OF AXIS BANK:
BRAND AMBASSADOR:
Deepika Padukone, a Bollywood Actress was appointed as the brand
ambassador of Axis Bank.
TAGLINE OF AXIS BANK:
Type Private
Traded as BSE: 532215
LSE: AXBC
NSE: AXISBANK
Industry Banking, Financial services
Founded 1990 (as UTI Bank)
Headquarters Mumbai, Maharashtra, India
Key people Amitabh Chaudhry (MD & CEO)
Website www.axisbank.com
Axis Bank is the third largest private sector bank in India. The Bank
offers the entire spectrum of financial services to customer segments
covering Large and Mid-Corporates, MSME, Agriculture and Retail
Businesses.
Axis Bank is one of the first new generation private sector banks to
have begun operations in 1994. The Bank was promoted in 1993, jointly by
Specified Undertaking of Unit Trust of India (SUUTI) (then known as Unit
Trust of India), Life Insurance Corporation of India (LIC), General
Insurance Corporation of India (GIC), National Insurance Company Ltd.,
The New India Assurance Company Ltd., The Oriental Insurance
Company Ltd. and United India Insurance Company Ltd. The
shareholding of Unit Trust of India was subsequently transferred to
SUUTI, an entity established in 2003.
MANAGEMENT OF AXIS BANK
Promoters:
Axis Bank Ltd. has been promoted by the largest and the
best Financial Institution of the country, UTI. The Bank was set up with a
capital of Rs. 115 crore, with UTI contributing Rs. 100 Crore, LIC - Rs. 7.5
Crore and GIC and its four subsidiaries contributing Rs. 1.5 Crore each
SUUTI - Shareholding 27.02%Erstwhile Unit Trust of India was set up as a
body corporate under the UTI Act, 1963, with a view to encourage savings
and investment. In December 2002, the UTI Act, 1963 was repealed with
the passage of Unit Trust of India (Transfer of Undertaking and Repeal)
Act, 2002 by the Parliament, paving the way for the bifurcation of UTI into
2 entities, UTI-I and UTI-II with effect from 1st February 2003.
3. Axis Bank has been awarded the title of Super brand 2014-2015, by
Super brands.
Green Banking
The recycling initiative under the green banking banner has helped the
bank productively use around 21572 kilograms of dry waste during the
year. The axis bank’s corporate office in Mumbai is designed and
constructed as platinum LEED certified green banking.
3. COMPANY HISTORY
Axis Bank began its operations in 1994, after the government of India
allowed new private banks to be established. The bank was promoted in
1993 jointly by the administrator of the unit trust of India (uti-1). Life
Insurance Corporation of India (LIC), General Insurance Corporation Ltd,
National Insurance Company Ltd, the new India Assurance Company, The
Oriental Insurance Corporation and united in the Indian capital market
and has promoted, any leading financial institutions India insurance
company. The unit trust of India holds a special
position in the country.
Axis bank (erstwhile UTI bank) opened its registered office in Ahmadabad
and corporate office in Mumbai in December 1993. The first branch was
inaugurated on 2nd April 1994 in Ahmadabad by Dr. Manamohan Singh,
the finance minister of India.
In 2001 UTI bank agreed to merge with and amalgamate Global Trust
Bank, but the reserve bank of India (RBI) withheld approval and nothing
came of this. In 2004 the RBI put Global Trust into moratorium and
supervised its merger into oriental bank of commerce.
UTI bank opened its first overseas branch in 2006 Singapore. That same
year it opened a representative office in shanghai, china.
1994-1997
1. Incorporated as UTI Bank, headquarter in Mumbai.
2. First branch inaugurated at Ahmadabad.
3. Completes first profitable year in operations in 1995
4. Deposit crosses Rs.10bn mark in 1996.
1998-2000
1. Successfully completes its IPO in 1998 and gets itself listed on NSE and
BSE
2. Cash management services as well as credit card launched.
3. Profit crosses Rs.500m in 2000.
4. Launches Internet Banking module, I Connect retail loans introduced.
5. Financial advisory services and e-commerce introduced.
6. Second largest ATM network in the country with 200ATM’s.
2001-2005
1. Private placement of 26% stake to CDC capital partner.
2. Deposit crosses Rs100bn mark in 2001, advances crosses Rs.50bn.
3. First commercial bank to open an ATM at a post office.
4. Crosses the 1000 ATM mark in 2003.
5. Gets listed on the London Stock Exchange, raises $239.3m.
2006-2008
1. Open its first international branch in Singapore.
2. Opens Representative office in Shanghai.
3. Crosses the 2000 ATM mark in 2006.
4. Opens a Full License Bank Branch in Hong-Kong.
5. Re-brands itself as Axis Bank.
6. Axis Bank launches Platinum Credit Card, India's first EMV chip based
card.
2010-2012
1. Axis bank acquires 4 percent stake in Max New York Life.
2. Axis Bank launches online trading platform Axis Direct.
3. Axis Bank has launches pre-paid VISA card i.e. MY MONEY CARD.
4. Axis Bank opens new representative office in Abu Dhabi
5. Axis Bank partners with NIIT IFBI to introduce PG Diploma in Retail
Banking.
6. Axis Bank, Axis Capital, joined hands with Baird, an international,
employee-owned financial services firm, to offer investment banking
services.
2013
1. Axis Bank launches unique product ‘Empower Home Loans’ for self-
employed.
2. Axis Bank launches new and improved 'Senior Privilege Savings
Account'.
3. Axis Bank launches ‘Axis Bank- ISIC Forex Card’ for Students.
4. Axis Bank launches DREAM HOME FESTIVAL 2013 in Bengaluru.
2014
1. Axis Bank, the first Indian Private sector bank to set up a branch in
China.
2. Axis Bank launches ‘Asha Home Loans’.
3. Axis Bank launches e - surveillance facility at ATM locations.
4. Axis Bank opens its first 'All Women Branch' at Patna, Bihar.
2015
3. Offer electronic signature facility to its customers Axis Bank and Vistara
join hands to introduce cobranded credit card.
4. PRODUCT PROFILE OF AXIS BANK
1. Accounts-
Saving Account.
Current Accounts.
Salary Accounts.
2. Deposits-
Fixed Deposit.
Tax Saver Fixed Deposit.
Fixed Deposit Plus.
Recurring Deposit.
3. Loans-
4. Cards- Home Loan.
Personal Loan.
Car Loan.
Gold Loan.
Loan Against Securities.
5. Investment- Loan Against Property.
Loan Against Fixed Deposit.
Commercial Vehicle Loan.
Credit Cards.
Debit Cards.
Prepaid Cards.
6. Insurance- Gold
Silver
Mutual Funds.
Demit Accounts.
8% Saving Bonds.
IPO Smart.
Public Provident Fund.
Alternate Investment Products.
Life Insurance.
Health Insurance
Home Insurance.
Travel Insurance.
Motor Insurance.
Business Guard.
Pradhan Mantri Suraksha Bima Yojana.
Max Life Pradhan Mantri Jeevan Jyoti Bima
Yojana.
About Our Insurance Partnership.
Balance Enquiry.
Cash Withdrawal.
PIN Change.
Mini Statement.
VISA Money Transfer.
Money Transfer Between Linked Accounts.
Request For A New Chequebook.
Mutual Fund Payment.
Data Source
Primary Data
Secondary Data
Primary Data:
Name Designation
Manoj Kulkarni Branch Head
Sheakhar Kulkarni Operation Head
Rupesh Bhavsar Business Sales Manager
Aamey Kulkarni Assistant Manager
FINANCE DEPARTMENT
Unlike commercial banks and retail banks, investment banks do not take
deposits.
Profit & Loss account of Axis Bank 2017-2018
INCOME
Interest / Discount on Advances /
34,909.73 33,694.64 30,410.19 26,083.99 26,083.99
Bills
Income from Investments 10,019.98 9,674.97 9,425.85 9,145.42 9,145.42
Interest on Balance with RBI and
391.06 505.79 296.25 232.02 232.02
Other Inter-Bank funds
Others 1,293.29 1,299.69 1,276.95 266.03 266.03
Total Interest Earned 46,614.06 45,175.09 41,409.25 35,727.46 35,727.46
Other Income 11,862.62 12,421.60 9,954.98 8,838.11 8,838.11
Total Income 58,476.67 57,596.70 51,364.23 44,565.57 44,565.57
EXPENDITURE
Interest Expended 27,603.69 26,789.35 24,344.23 21,341.26 21,341.26
Payments to and Provisions for
5,414.44 4,742.10 4,019.34 3,615.69 3,615.69
Employees
Depreciation 590.58 526.67 461.39 419.64 419.64
Operating Expenses (excludes
8,783.34 7,456.86 6,130.64 5,574.59 5,574.59
Employee Cost & Depreciation)
Total Operating Expenses 14,788.36 12,725.63 10,611.37 9,609.93 9,609.93
Provision Towards Income Tax 1,951.55 5,188.84 4,406.18 3,897.93 3,897.93
-
Provision Towards Deferred Tax -3,202.06 -73.80 -153.17 -153.17
18,469.69
Provision Towards Other Taxes 0.00 0.00 -0.05 0.93 0.93
Other Provisions and
32,138.73 12,127.91 3,718.71 2,420.21 2,420.21
Contingencies
Total Provisions and
15,620.59 14,114.69 8,051.04 6,165.90 6,165.90
Contingencies
Total Expenditure 58,012.65 53,629.67 43,006.64 37,117.09 37,117.09
Net Profit / Loss for The Year 464.02 3,967.03 8,357.58 7,448.48 7,448.48
Net Profit / Loss After EI & Prior
464.02 3,967.03 8,357.58 7,448.48 7,448.48
Year Items
Minority Interest -8.21 -14.00 -7.92 -1.94 -1.94
Share Of Profit/Loss Of Associates 0.00 0.00 0.00 1.36 1.36
Consolidated Profit/Loss After
455.82 3,953.03 8,349.67 7,447.90 7,447.90
MI And Associates
Profit / Loss Brought Forward 24,881.55 24,002.70 17,789.74 13,601.24 13,601.24
Total Profit / Loss available for
25,337.37 27,955.72 26,139.41 21,049.13 21,049.13
Appropriations
APPROPRIATIONS
Transfer To / From Statutory
68.92 919.82 2,055.92 1,839.46 1,839.46
Reserve
Transfer To / From Reserve Fund 43.50 34.81 23.90 14.37 14.37
Transfer To / From Capital
101.66 755.57 62.04 63.14 63.14
Reserve
Transfer To / From General
8.06 6.87 5.40 1.65 1.65
Reserve
Transfer To / From Investment
103.49 -87.17 -41.81 25.49 25.49
Reserve
Equity Share Dividend 1,457.40 1,444.26 31.26 1,092.80 1,092.80
Tax On Dividend 0.00 0.00 0.00 222.48 222.48
Balance Carried Over To Balance
23,554.35 24,881.55 24,002.70 17,789.74 17,789.74
Sheet
Total Appropriations 25,337.37 27,955.72 26,139.41 21,049.13 21,049.13
OTHER ADDITIONAL INFORMATION
EARNINGS PER SHARE
Basic EPS (Rs.) 2.00 15.00 35.00 32.00 32.00
Diluted EPS (Rs.) 2.00 15.00 35.00 31.00 31.00
Balance Sheet of Axis Bank 2017-2018
Mar '18 Mar '17 Mar '16 Mar '15 Mar '14
WEAKNESSES:
OPPORTUNITIES:
It was found that the working nature of the axis bank is under
discipline, the employee of the bank follows all the rules and
regulations of the bank, employee starts the work on exact time
when the bank is open till the closing time of the bank.
It was also found that the axis banks functions helps to the all
the customer for the future growth of the bank.
It was found that Axis bank always helps to the all customer
or account holder of the bank, they always shown all the
facilities to the customer. Debit card, credit card, cheque book
facilities, easy loan, and 24 hrs ATM facilities.
Axis bank has developed many fold is short period of time due to
facilities and service provide to their customer and this growth rate can be
keep it up. In last couple of years they have open new branches and they
should open many more the working staffs are very co-operative in nature
and due to that the bank will also get good benefit axis bank has provided
their customer net banking facilities and due to that transactions are done
fast charges at axis bank are on lower side when we compare it with others
bank.
Axis bank has differentiated itself very well on the bases of high
level service and product quality.
They have successfully implemented the change and due to
this their market share is increased only despite of tough
competition prevails.
In this study I found that the bond of axis bank with it is customer is
very strong because axis bank mainly focuses on retailing their
customer.
This study finds that however axis bank is not the leading private
sector bank but it is waste range of products and availability and
opens of options make it one of the better banks of India.
12. BIBLIOGRAPHY
www.axisbank.com
www.moneycontrol.com/company-management
www.bankifsccode.com/AXIS-BANK