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    Case Study

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    Diana Mariz Carlos
    1) Angelita owns a construction supply business but wants to change businesses after learning one of her major customers is her ex-boyfriend Hamilcar, who stood her up at their wedding. 2) Alternatives considered are shifting to drug wholesaling or hospital supplies to avoid Hamilcar, but this could mean lost opportunities and income from construction. 3) The recommendation is for Angelita to schedule a business meeting with Hamilcar, keep emotions separate, and make an appealing partnership offer to take advantage of the opportunity rather than letting personal issues affect her business.

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    Case Study

    Uploaded by

    Diana Mariz Carlos
    1K views2 pages
    1) Angelita owns a construction supply business but wants to change businesses after learning one of her major customers is her ex-boyfriend Hamilcar, who stood her up at their wedding. 2) Alternatives considered are shifting to drug wholesaling or hospital supplies to avoid Hamilcar, but this could mean lost opportunities and income from construction. 3) The recommendation is for Angelita to schedule a business meeting with Hamilcar, keep emotions separate, and make an appealing partnership offer to take advantage of the opportunity rather than letting personal issues affect her business.

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    angel ball construction supply: pretend

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    1) Angelita owns a construction supply business but wants to change businesses after learning one of her major customers is her ex-boyfriend Hamilcar, who stood her up at their wedding. 2) Alternatives considered are shifting to drug wholesaling or hospital supplies to avoid Hamilcar, but this could mean lost opportunities and income from construction. 3) The recommendation is for Angelita to schedule a business meeting with Hamilcar, keep emotions separate, and make an appealing partnership offer to take advantage of the opportunity rather than letting personal issues affect her business.

    Copyright:

    © All Rights Reserved
    Download as RTF, PDF, TXT or read online from Scribd
    Download as rtf, pdf, or txt
    1K views2 pages

    Case Study

    Uploaded by

    Diana Mariz Carlos
    1) Angelita owns a construction supply business but wants to change businesses after learning one of her major customers is her ex-boyfriend Hamilcar, who stood her up at their wedding. 2) Alternatives considered are shifting to drug wholesaling or hospital supplies to avoid Hamilcar, but this could mean lost opportunities and income from construction. 3) The recommendation is for Angelita to schedule a business meeting with Hamilcar, keep emotions separate, and make an appealing partnership offer to take advantage of the opportunity rather than letting personal issues affect her business.

    Copyright:

    © All Rights Reserved
    Download as RTF, PDF, TXT or read online from Scribd
    Download as rtf, pdf, or txt
    of 2

    Carlos, Diana Mariz, Guillermo

    2nd year (irregular)

    Angel Ball Construction Supply Case Study

    I. Introduction

    Miss Angelita Ballesteros graduated with the highest honors in her college days at the
    University of Sto. Tomas (UST) and is now owning a business that is a construction supply. It's a
    great business to have, especially when a national highway and a city road are nearby. Her
    secretary approached her one day and said they needed to persuade a top-rated contractor to buy
    from them, which turned out to be Hamilcar, her ex-boyfriend who dumped her on their wedding
    day. Angelita wants to avoid him, but she realizes that doing so may put her business in danger.
    So she's considering to shift into another type of business.

    II. Background Information

    Miss Ballesteros was raised as God-fearing and decent person by her parents. Angela
    receives an adequate formal education. In high school, she graduated valedictorian from La
    Salette High School. And in college, she got awarded the highest honors in Business
    Administration from the University of Sto. Tomas. In the same university, she met Hamilcar, a
    townmate, and enrolled in engineering. He courted her then she agreed to marry him one year
    after graduation. On the day of their wedding, he did not appear. She felt humiliated. After few
    years, she decided to start her own business. Angelita has a deep financial capitalization source
    and, she also has family support. She didn't know that one of her customers was her ex-
    boyfriend. When she found out, she was shocked and felt rising anger within her. She wanted to
    shift her business from construction supply to drug wholesaling or hospital supplies.
    III. Alternatives

    The alternatives are: to shift her business into drug wholesaling or hospital supply. She
    will be able to avoid her ex-boyfriend, she will have a stabilized emotional state, and she will be
    able to pursue new business opportunities. The downsides include lost opportunities and the risk
    of losing a source of income. Another alternative is don't entertain the offered contract by her
    assistant. She will be able to avoid the presence of her ex-boyfriend, and she can continue having
    her business, but there will be a loss of profitable customers and a loss of a potential network in
    the construction industry.

    IV. Solution

    Angelita must ask for an appointment with Hamilcar to discuss business opportunities.
    Angelita should keep her emotions out of this meeting and focus on the objective of the business
    only to take advantage of this rare opportunity. Angelita should prepare an appealing offer for the
    contractor before the meeting, featuring diverse options for a possible partnership.

    V. Recommendation

    My recommendation is you should not be affected by what or who you are dealing with
    because love life and business life are different aspects. How can you get your capital back if you
    want to change your business again and again just because one of your customers is your ex-
    boyfriend and you have a bad time with him? Before making any decisions, try to consult a
    proficient businessman so that your money will not be wasted. You should be professional in
    handling situations like that because it is part of your business reputation. Stop letting your past
    ruin your present and future.

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