DLP Gr9-Holticulture 1stQtr Week1-6-Final

DEPARTMENT OF EDUCATION
REGION III
Division of City of San Fernando
PAMPANGA HIGH SCHOOL
PHS Blvd., Brgy. Lourdes, City of San Fernando, Pampanga
Tel. No. (045) 961-4261 website: www.pampangahigh.school
AGRICULTURAL ARTS DEPARTMENT

SELF INSTRUCTIONAL PACKETS ( SIPacks)
HORTICULTURE 9
QUARTER 1 – WEEK 1 Sept.1-4, 2020
Content Standard: The learner demonstrates understanding of one’s Personal

Competencies and skills (PEC’s) in horticulture.
Performance Standard: The learner independently recognizes his/her Personal
Entrepreneurial Competencies and skills and prepares an activity
plan that aligns with that of an entrepreneur in Horticulture.
Learning Competency: Entrepreneurship and Personal Entrepreneurial Competencies
Objectives: At the end of the lesson the student should be able to:
Give the difference between entrepreneur and entrepreneurship
1.0
1.2 Determine the different factors considered in setting up businesses
Identify the characteristics of successful entrepreneur
1.3
Content:(Subject Matter) Personal Entrepreneurial Competencies Identification
Learning Resources:
a. References: K-12 TLE Learning Module on Crop Production pages 8-15
b. Instructional pictures, laptop
Materials
Procedure:
A. Reviewing previous lesson or presenting the new lesson
Pre-Diagnostic Assessment:
Direction: Choose the letter of the correct answer. Write your answer on one whole sheet
of pad paper.
1. Which of the following is a common activity of an entrepreneur?
A. Advocates against global warming
B. Deliver goods and services to the market
C. Volunteer in a community clean-up activity
D. Preach in different churches or group of churchgoers
2. The saying “Necessity is the mother of all inventions” means
A. Necessity is invented by mother by mothers
B. Our mother told us what we really need
C. Basic commodities are made for mothers
D. Basic commodities are made to satisfy our needs
3. What really makes up a successful entrepreneur?
A. Ability to study a market
B. Ability to act like customer
C. Knowledge, skills and money
D. Knowledge, skills and attitude
4. People who always feel positive in every effort in order to achieve something are known
to have
A. Courage C. Self-confidence
B. Optimism D. Self- control
5. A set of skills that entrepreneurs must possess to take control of the challenges in
business is known as
A. Personal business capabilities
B. Personal preferred competencies
C. Professional enterprise competencies
D. Personal entrepreneurial competencies
6. Information seeking and goal setting belongs to what PEC’s cluster?
1
A. Achievement cluster C. Planning cluster
B. Empower cluster D. Power cluster
7. Which of the following best describes a risk-taker?

A. Accomplish targets on time as agreed with customers
B. Paying keen attention to the needs and demands of people
C. Anticipating a loss and countering it with feasible alternatives
D. Acting as the prime mover of resources in the achievement of objectives
8. Individual who can identify products and services needed by the community
and have the capacity to deliver at the right time and place
A. Entrepreneur C. Professional
B. Entrepreneurship D. Family
9. Luis is good in convincing his customer that his products is not only best quality but also
safe to use. What personal entrepreneurial competency does Luis has?
A. Demand for efficiency and quality C. Persuasion
B. Goal Setting D. Self-confidence
10. What type of market consists of lower price product suitable for customer who are not
willing or able to spend large amount of money?
A. High-end market C. Middle-end market
B. Low-end market D. Monopoly market
A.
B. Establishing a purpose for the lesson
In this lesson, you will be able to differentiate entrepreneur and entrepreneurship.

You will also determine the different factors to be considered in setting-up business and
identify the characteristics of a successful entrepreneur.
C. Presenting examples/instances of the lesson
Day 1
Direction: Analyze the puzzle and find the TEN words related to entrepreneurship. Words
appear to straight, across, up. down and diagonally. Write your answer on a sheet of
paper mark day 1-Week 1
1. Service provider 6. Profit

2. Retailer 7. Product
3. Entrepreneur 8. Seller
4. Producer 9. Buyer
5. Entrepreneurship 10. Market
E H N S P M A H P H U O S K R
H N A Q L R Z O S E R V I C E
O B T I H O O A G A N S Q Y D
Q L I R Q T X D I L E L L E I
L U F X E E C B U U M E G H V
S T O S W P P M T C K T O R O
A M R Z A R R W D L T B C E R
D A P Y B O B E S N O E X L P
U R C U M D T G N G S D Z L N
G K Y J T U O Y T E F O R E C
V E U N G C D S K O U F N S Z
R T P B R E T A I L E R G Q F
J P E G L R F T U L Y V O C X
K R E J D H S K E L A N G T O
P I H S R U E N R P E R T N E
D. Discussing new concepts
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Day 2
Introduction:
Everybody loves to earn money and accumulate wealth, and it present times, we have
many ways to achieve it. Since we are developing our skills in crop production, the most
common ways is to offer good quality products and services to your friends, relatives and
other people in the community or even online activity that can cover global market. You
are encouraged to develop skills required in entrepreneurial activities that you may use
in the near future for income generation.
All the business activities undertaken in selling products and services to people is known
as entrepreneurship and the one who manage these business activities is called
entrepreneur. A person or a business that sells goods to the public in small quantity is
called a “retailer”, and a person or business that provides service to the public is a
“service provider while the producer is a person or a company that supplies goods or
commodities for sale.
Starting a business can be a motivating idea especially for first time entrepreneurs or employed
individuals who are tired of the 8am-5pm job. Having a business is a good decision; however, it
can also be stressful, challenging and not as simple as it looks like. Some people succeeded,
some didn’t because they only have insufficient experiences to address the problems posed by
the numerous business constraints. The following are the factors that need to be consider
before jumping in to the world of business.
1. Nature of the business

The first you need to think about is what you will offer. What are you going to sell in your
business? In general, you can choose to provide the following: service, merchandising or
manufacturing.
● Service – it can either be selling time and expertise, such as professionals, event
organizers, IT, marketing, etc.; or it can also be restaurants, food kiosks, transportation,
salon, spa, etc.
● Merchandising – also referred to as retail, wholesale, trading or distribution. Buy-and-
sell of goods. Examples are grocery and department stores, retail outlets, online
resellers, etc.
● Manufacturing – combining raw materials, labor and use of equipment, then turn it into a
saleable product. Examples are manufacturers of cars, gadgets, clothing, bags, daily
essentials, etc.
. 2. Target Customer
Having a service or product to sell is not going to make you profitable if you do not have
customers who will buy it. If you plan to start a business and you know what to sell, before you
begin, study first if there is a market for it. Identify who your customers are. Remember the
saying, a product or service for everybody is a product or service for nobody.
3. Location
Make sure you identify or look for the best location for your business. Your business must
be seen by your target customer or at least near them.
4. Capital
Capital is the amount or value you need to put in the business to get it started and operating.
It can be cash or non-cash. To know how much capital you need, list down all the possible
spending you need to make to start and operate, such as assets to purchase, renovation, lease
payments, operating expenses etc.
E. Continuation of the discussion of new concepts
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Day 3
Knowledge alone does not guarantee success in business. Skills development can greatly help
in the production process, but it is not an assurance to the sustainability of the business as well.
It takes right attitude combined with adequate knowledge, competitive skills, and upheld
passion to make significant revenues, profit and
sustainability of the chosen business.
A successful entrepreneur has a strong inner drive that helps him/her to succeed and overcome
obstacle. They should not only set big goals for themselves but also see that they are actually
committed to achieving them regardless of the countless setbacks that occur.
CHARACTERISTICS OF SUCCESSFUL ENTREPRENEURS
The set of characteristics common to entrepreneurs who excel in business are the following:
1. Optimism – Be someone who always feel positive in every effort in order to achieve
something
2. Self- confidence – Assure yourself to overcome risks and many other forms of problem.
3. Self- Control – Never react immediately, instead respond to the situation in the most
legal and beneficial ways.
4. Courage – Be a risk taker with alternative courses of action on hand. One’s readiness to
face, reduce or eliminate depends on how brave you are.
5. Commitment – Keep every effort you have started, if problem arises never stop to invoke
your right to persist and regain a lost glory.
6. Creativity –Use your imagination to create marketable ideas and push it. If you thought
of a potential good one, be the first to act upon it.
7. Well –defined values – Goals coated with well-defined values, be precise in your
principles
8. High energy level – Success in business comes from being energetic.
9. Leadership ability – Guide, direct and influence people according to what benefits the
business.
10. Desire for responsibility- Value everyone and everything as you value oneself.
11. Decision-making skills – One’s ability to choose good decision may be experienced-
based
12. Desire for immediate feedbacks –The ultimate consumer of the product and service
must be heard and become the bases of further products or services development.
13. Strong desire to achieve – Work with the goal in mind and take the best way to achieve
them.
14. Ability to learn from past failures – Bad experiences in business should never be
taken as traumatic but it must be noted and archived.
F. Developing Mastery
Day 4
Activity#1
Observe your community
On one whole sheet of pad paper, lists down all the possible businesses that exist in your
community. In each business, identify the nature of business, target customer, location,
estimated capital, raw materials and forms of business.
Nature of Target Location Estimated Raw Forms of
business customer capital materials Business
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Activity #2
This is a self-examination activity. After knowing the different characteristics that an
entrepreneur may possess, examine yourself if you have it too. Simply put check (✔) if those
particular characteristics are present in you, an (X) if you do not possess it. Comment by giving
possible option that can help you acquire it. List down all the characteristics and follow the
instruction given above. Write this activity on a sheet of pad paper.
Characteristics of an Do I have Realizations

entrepreneur this? NO(X ( What are my options)
YES(/) )
1. Optimism
2. Self-confidence
3. Self -control
4. Courage
G. Finding practical applications of concepts and skills in daily living
If you have a friend, relatives, or even neighbor that is running a business, make an assessment
of them applying the characteristics of entrepreneur. State the differences and similarities you
have observed with them.( Explain your answer briefly)
H. Making generalizations and abstractions about the lesson

Entrepreneurs are agents of economic change; they organize, manage, and assume risks of a
business. Some of the good qualities of entrepreneurs are: opportunity-seeker, risk-taker, goal-
setter, excellent planner, confident problem-solver, hardworking, persistent and committed.
Entrepreneurship, on the other hand, is not just a simple business activity but a strategic process of
innovation and new product creation. Basically, entrepreneurship is both an art and science of
converting business ideas into marketable products or services to improve the quality of living.
I. Evaluating learning
Day 5
Directions: Read the statement carefully. Choose the correct answer inside the box.
Write your answer on one whole sheet of pad paper.( Note: Mark Week 1-
Day 5 Quiz #1)
Quiz #1
Nature of business Location Raw materials
Target customer Capital Form of Business (Sole proprietorship
Partnership, Corporation)
_________1. Mall _________6. Market
_________2. Millennials ________7. Leather
_________3. Php 50,000 _________8. Students
_________4. Airlines _________ 9. Fruit vendor
_________5. Landscaping Services _________10. Seedlings
Quiz#2
Directions: Fill in the blank with a word or group of words describing the characteristics
of an entrepreneur. ( You may use the paper in Quiz #1 with proper markings}
1. Use your imagination to create marketable ideas is a______________.

2. One’s readiness to face, reduce or eliminate business constraints is_____________.
3. Consumer’s comments and feedbacks must be heard is a________________.
4. Guide, direct and influence people according to what benefits the business is____________
5. Do not react harshly in any situation is ______________.
6. People who always think positive is a_______________.
7. Good decision must be sensible and culture-sensitive is_______________.
8. Develop a competitive attitude is_________________.
9. Success in business comes from being energetic is a_________________.
10. Invoke your right to persist and regain a lost glory is__________________.
5
Quiz#3
Draw me:
Put emoji smiley if the statement is Fact, sad if the statement is False.
1. Many are born with a silver spoon(rich) to become successful in business.

2. The common activity of an entrepreneur is to deliver goods and services to the market.
3. A successful entrepreneur has the ability to have knowledge, skills and money.
4. A set of skills that entrepreneurs must possess to take the control of the business
is known as Professional Enterprise Competencies.
5. The saying “Necessity is the mother of all inventions” means basic commodities
are made to satisfy our needs.
6. As a business leader, you are accountable to everyone and everything in the business.
7. Service provider is a person or company that supplies goods and commodities for sale.
8. Location in setting up business must be consider for easily access to transportation.
9. Manufacturing is the processing of combined raw materials through the use of labor and use
of equipment, then turn it into a saleable product.
10. Courage is someone who feels positive in every effort to achieve something.
J. Additional activities for application or remediation
On one whole sheet of pad paper, answer the following question

1. Give at least 10 good characteristics of an entrepreneur. Explain each.
Prepared and Submitted by:
Mary Ann P. Fernandez

Signature over printed name
Nelson P. Dungo
Lucia Y. Manalac
Jenibeth T. Estolloso
6
REGION III

HORTICULTURE 9
QUARTER 1 – WEEK 2 September 7-11.2020
. The learner demonstrates understanding of one’s Personal
Content Standard: Competencies and skills (PEC’s) in horticulture.
plan that aligns with that of an entrepreneur in Horticulture
1.3 Assess one’s PEC’s lifestyles, attributes and skills
1.3.1 Differentiate, lifestyles, attributes, skills
.
1.4 Assess practitioner’s entrepreneurial competencies in terms of characteristics, lifestyle
and skills
Content:(Subject Matter) Personal Entrepreneurial Competencies identification
Learning Resources:
c. References: K-12 TLE Learning Module on Crop Production p.16-17
d. Instructional pictures,
Materials
Procedure:
A short recap on the previous lesson :
Day 1
Last week, we discussed about the difference between entrepreneur and
entrepreneurship and also the factors to be considered in setting up business. You
should be able to identify the following statement and write your answer on a sheet of
pad paper.
1. It is the business undertaken in selling products and services to people.
2. A person or business that sells goods to the public in relatively small quantities
3. It is the amount or value you need to put in the business.
4. The business must be seen by your target customer.
5. The one who manage the business activities.
In this lesson you will assess one’s PEC’s lifestyles, attributes and skills, differentiate lifestyles
from attributes and skills. Assess practitioner’s entrepreneurial competencies in terms of
characteristics, lifestyle and skills.
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Day 2
Directions: Arrange the following words. (Note: these are lifestyles and skills)
1.
2.
3.
4.
5.
support a sense of family stamina communication
skill freedom and control energy and control Flexibility
of time
People who plan to live in the world of entrepreneurship will live a life different from an ordinary
citizen. They adapt to the new lifestyles gradually and professionalize every task embedded into
it. They follow established standards and even customize some to fit to the task particular to a
business type. As business is sustained and entrepreneurs developed expertise in all task
including constrains and problem solution, excellent decision making is easier to achieve.
The common Lifestyle of successful entrepreneur are the following:
A sense of freedom and control- It is one of the highest lifestyle considerations that
entrepreneurs must adapt. Although inspired by their freedom
to lead and control all elements of the business, they must
exercise careful on choosing the right course of actions and
decision to take.
Flexibility of time - Choosing their own time to work is privilege of entrepreneurs.

This feature will allow them to choose their productive time.
Energy and Stamina- Entrepreneurs is the greatest asset of their businesses. A

check and balance between the actual accomplishment of tasks
and physical and mental work capacity must be established.
Rest and relaxation can help maintain good physicality and
overall health. Proper stress management is also of primal
importance.
Family Support A family does not only serve as inspiration but also as a group of
people to oversee the welfare of entrepreneurs. Suggestions and
recommendation of a family member must be carefully
considered.
Professional Support Seeking advice from specialist must be carefully considered

decision making process. There are people more informed
than us in a particular area of expertise.
Entrepreneurial Skills:
Some people are more gifted in these entrepreneurial skills than others but you can learn and
improve this skill. The following are the different types of skills.
1. Interpersonal skills – do you deal with people with respect, integrity, fairness and
truthfulness?
● Leadership and motivation skills– Can you lead and motivate others to follow and
deliver your vision? As successful entrepreneur, you’ll have to depend on others to
get beyond a very early stage in your business, there’s just too much to do it on your
own.
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● Communication skills- You need to be able to communicate well to sell your vision
of the future to investors, potential clients, team members and more.
● Listening skills – Make sure that you are active and empathetic listener. To listen
“actively” means to be engaged, involved. Take the time to listen to your employees,
customers and other stakeholders
2. Creative thinking skills- creativity is a skill that you can develop if you invest time and
effort, integrating innovation and strategic business practices that increase market
competition
3. Practical Skills -
● Goal setting – Set goal regularly and create plan to achieve them and then carry
out that plan
● Decision making skill- Make decision based on relevant information and weighing
the potential consequences
Day 3
This is a self-examination activity. After knowing the different lifestyle that an entrepreneur
may possess, examine yourself if you have it too. Simply put check (✔) if those particular
lifestyle are present in you, an (X) if you do not possess it. Comment by giving possible option
that can help you acquire it. List down all the characteristics and follow the instruction given
above. Write this activity on one whole sheet of pad paper.
Lifestyle of an Do I have Realizations

entrepreneur this? NO(X ( What are my options)
YES(/) )
1 .A sense of freedom
and control
2. Flexibility of Time
3.Energy and Stamina

Day 4
If you have a friend, relatives, or even neighbor that is running a business, make an assessment
of them applying the lifestyles of entrepreneur. State the differences and similarities you
observe.
The different characteristics, skills and lifestyles of successful entrepreneurs we learned will
surely inspire us to do our best to start our own business. Be optimistic and take the risk, all
these qualities that can be attain through mind setting.
Day 5
Supply the missing words:
Direction: Read the statement carefully and give the missing word/s of entrepreneurial
skills and lifestyles to complete the meaning.
1. ___________ is the ability of an successful entrepreneur to influence, lead,

motivate, and enable others to contribute towards the effectiveness of the business.
2. _____________ is the ability to communicate to sell your vision, products and
services.
3. _____________is one’s ability to choose good decision.
4. _____________is an ability to make well plan goals and objectives.
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5. _____________is an ability to listen about the suggestions and recommendation.
6. _____________is a lifestyle of an entrepreneur to choose the right course of action
7. _____________is a relaxation that can help maintain good physicality and mental condition
8. _____________is a suggestion and recommendation by a family member.
9. _____________is seeking advice from an expert
10. _____________is the entrepreneur choice for the productive time.
Directions: Fill in the blank with a word or group of words to complete the sentence. Write the
answer on a sheet of paper
11. Use your imagination to create marketable ideas is a______________.
12. One’s readiness to face, reduce or eliminate business constraints is_____________.
13. Consumer’s comments and feedbacks must be heard is a________________.
14. Guide, direct and influence people according to what benefits the business is____________
15. Do not react harshly in any situation is ______________.
16. People who always think positive is a_______________.
17. Good decision must be sensible and culture-sensitive is_______________.
18. Develop a competitive attitude is_________________.
19. Success in business comes from being energetic is a_________________.
20. Invoke your right to persist and regain a lost glory is__________________.
Interview or call a friend or relative who are presently engaged in business. Ask him/her
their strongest and weakest PEC’s ( Personal Entrepreneurial Competencies) which
they think helped them in their entrepreneurial career.

Nelson P. Dungo
Lucia Y. Manalac
10
REGION III

HORTICULTURE 9
QUARTER 1 – WEEK 3 September 14-18, 2020
The learner demonstrates understanding of one’s Personal
Content Standard:
Competencies and skills (PEC’s) in horticulture.

plan that aligns with that of an entrepreneur in Horticulture
1.4 Differentiate attributes, and traits
Compare one’s PECS with that of a practitioner /entrepreneur
1.5
Align one’s PECS with that of a practitioner/entrepreneur
1.6
Content:(Subject Matter) Personal Entrepreneurial Competencies Identification
Learning Resources:
e. References: K-12 TLE Learning Module on Crop Production
f. Instructional pictures, laptop,
Materials
Procedure:
Day 1
Have a short recap on the characteristics and lifestyle of a successful entrepreneur.
Activity #1
Direction: Write F if the statement is Fact, B if the statement is Bluff. If the statement is false or
bluff change the underline word to make the statement right. Write your answer on a sheet of pad
paper. ( Note: Mark review Week 3)
1. Suggestions and recommendations of family member must be carefully considered.
2. Choosing their own time for work is a privilege of entrepreneur.
3. It is an ability of entrepreneur to guide, direct and influence people according to what
benefit the business.
4. Entrepreneur must innovate and create marketable ideas to have an edge over other
competitors.
5. Seeking advice fro specialist doesn’t mean you have to rely on others your decision
making.
At the end of the lesson you should be able to differentiate attributes and traits of one self,
compare one’s PEC’s with that of a practitioner/ entrepreneur and align one’s PEC’s with that of a
practitioner or entrepreneur.
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Activity #2
Let us determine your understanding about the attributes, traits and skills. You have to
recognize the following adjectives if it is an attribute, trait or skills
1. Open-minded __________________
2. Communication __________________
3. Responsible __________________
4. Computer literacy __________________
5. Self-control __________________
Ask several people to explain the difference between attributes, skills and personality trait,
chances are; you get different explanations or even used these terms to describe a co-worker or
other people interchangeably.
Traits are ingrained behaviors that are mostly permanent and difficult to change (e.g. greedy,
faithful)
Attributes is a specific behavior that can be learned through external experiences. (e.g. for
attributes are committed, loyal and strong integrity.)
Skills are combination of competencies and behavior that are easily identified and measured.
Examples of skills are communication skills, computer skills, leadership skills and etc. These
characteristics play an important role in the life of entrepreneurs.

Day 2
WHY IS THERE A NEED TO COMPARE AND ALIGN ONE'S PECS WITH PEC'S OF
SUCCESSFUL ENTREPRENEUR?
It is very vital that a beginner entrepreneur will benchmark his/her personal entrepreneurial
skills to successful one because the traits of a successful entrepreneur are proven to have a
guarantee for success. An entrepreneur should use this for him to identify the traits that he/she do
not possess and to overcome all of the hurdles of business.
A successful entrepreneur PEC's is a reliable to benchmark because it is based on real life situation
and it was proven effective to use. Also if the neophyte entrepreneur will become aware that there
are traits that is not present on his/her personal ,he/she must train himself/herself to develop to
those traits and if the entrepreneur will follow those traits, it will surely lead to success in overcoming
the hurdles or obstacles in business.
THE PERSONAL ENTREPRENEURIAL COMPETENCIES (PECS) OF SUCCESSFUL

ENTREPRENEURS
There are two major reasons why many people failed in their attempt to do entrepreneurial
activities. First, people who are starting entrepreneurial activities may only have insufficient
experiences to address the problems posed by the numerous external business constraints.
Second, they lack sufficient skills to lead the people and make the products and services
competitive in the market. Low profit of the business will create consequent problem and many
more problems in the future. Thus, anyone who wants to succeed in a business arena must be
equipped with the different Personal Entrepreneurial Competencies or PEC’s, a set of skills that
entrepreneurs must possess to take control of the challenges in business. PEC’s are the key
abilities of entrepreneurs’ success in business.
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Courtesy to
PEC’s are clustered into three clusters according to its area of application:
Achievement Cluster
● Pay attention to the needs and demands of people
Opportunity ● Never procrastinate. Act immediately on marketable ideas
Seeking and ● The common business are well competed in the market
Initiative while unique ones offer lower competition resulting to higher
revenues and profit
● Calculate risks by identifying the most beneficial alternative
Risk Taking courses of action to minimize effect of risks in the net profit
● Be proactive. Anticipate a loss and counter it with feasible
alternatives
● In business realities, seasoned entrepreneurs sometimes take
riskier business to get higher profits
Demand for ● Perform business tasks better, faster, cheaper, but do not put
Efficiency and safety and quality aside
Quality ● Accomplish tasks by meeting or exceeding standards of
excellence
● Face a significant obstacle with a good plan of action
● Identifies a good alternative to every decision to meet
challenge or overcome an obstacle
Persistence ● Act as the prime mover of resources in the achievement of
goals and objectives
● Offer personal sacrifices or give extraordinary efforts in
Commitment to completing tasks
the Work ● Accomplish targets on time, as agreed, to keep customers
Contract satisfied
Planning Cluster
● Gather data and information or feedbacks from clients,
Information suppliers, and competitors and use those for the
Seeking improvement of products or services
● Study the market personally for innovation of new product
development
● Talk with experts for technical advice
● Sets goals and objectives which are specific and must guarentee
Goal setting customer satisfaction
● Set calculated goals and objectives
● Make a well organized plan with clearly defined methods
Systematic ● Be logically flexible for the emergent constraints, challenges, and
Planning and needs
Monitoring ● Periodic gap-proof monitoring and response activities must be
scheduled to determine emergent constraints, challenges, and
needs
Power Cluster
Persuasion and ● Always ready to give facts and benefits to convince
Networking customers to patronize products and services offered.
● To accomplish the business objectives, key people can be
used as agents or chanels to hasten product and services
delivery to customers
Independence ● Develop self-trust in the attainment of goals and objectives
and self- ● Do not need external approval before acting constraints and
confidence challenges. Being, consultative does not purely mean
dependence on others advice. An entrepreneur must be brave
enough to use one’s ability to chose which alternative course of
action is the appropriate decision.
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Above are the examples of personal entrepreneurial competencies and the new entrepreneur
will compare it to the successful entrepreneur if those traits are present on his Personal
entrepreneurial competencies.
Activity #3
Are you now aware of your qualities that you may have? Make a list of your own attributes,
traits and skills by completing the table provided for you. Answer the realization table on
how to improve the negative qualities. The first one has been done for you. Write your
answer on a separate sheet of pad paper.
ATTRIBUTES TRAITS SKILLS REALIZATION

(How can I improved it)
Committed Shyness Communication Join speech club in school to
skills overcome shyness and develop more
of your skills in communication
Day 3
Activity#4.
Identify the following if it is PEC’s under Achievement cluster, Planning cluster or
Power cluster. Write your answer on a sheet of paper
1. Goal Setting- ______________ 6. Information Seeking- ____________

2. Obstacle ______________ 7. Systematic planning and monitoring ______
3. Self Confidence- ___________ 8. Commitment to work contract ____________
4. Goal Setting- ______________ 9. Opportunity seeking _____________
5. Risk Taking- _______________ 10. Demand for efficiency and quality _________
Activity # 5
Consider the PEC’s of successful entrepreneurs. Compare these competencies with you. As a
growing individual can you develop these in yourself?
Do I have Realizations
this? (If Yes how can I improve
Competencies of an entrepreneur this?)
YES NO
(If NO what will I do to
(/) (X)
acquire it)
Opportunity Seeking and Initiative
Risk Taking
Demand for Efficiency and Quality
Persistence
Commitment to the Work Contract
Information Seeking
Goal setting
Systematic Planning and Monitoring
Persuasion and Networking
Independence and self-confidence
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Look for your possible skills and develop it while you are at home. Document your work using your
cellphone. (ex: cooking. painting, planting etc)
Developing your personality and understanding your value is fundamental to lead a happy,
successful life. It’s vital to develop your sense of self and improve the qualities you want to
enhance and let go of the bad habits or bad traits.
Entrepreneurs have a great people skills and communication skills that enable them to
effectively sell their products or services to clients and customers. They are also natural leaders
with the ability to motivate, inspire and influence those around them. Passion is the most important
trait of the successful entrepreneur. They love their job and are willing to put those extra hours to
make their business grow. They get a genuine sense of pleasure from their work that goes way
beyond just cash. Very few people are fortunate enough to be born with all these characteristics
but the good news is that they can all be learned. Armed with these characteristics and skills,
you are now ready to go and start your own business…So what are you waiting for?
Day 4
Test 1.A Identification

Direction: Identify the personality attributes, traits and skills being describe in the following
statement. Write your answer on the space provided before each number.
_______________1. Decision making

_______________2. Reliability
_______________3. Generous
_______________4. Liar
_______________5. Leadership
_______________6. Positive self-esteem
______________ 7. Ambitious
_______________8. Innovative
_______________9. Integrity
_______________10. Responsible
B. Direction: Draw a smiley face on the space provided if the statement is true and sad
face if it is false.
_______1. A successful entrepreneur must focus only on knowledge and acquiring profit.
_______2. Entrepreneurs are willing to make personal sacrifices to achieve their goals.
_______3. Luis is good in convincing his customers that his products and services is not only
of best quality but safe to use, he has a computer skill.
_______4. The first trait that all successful entrepreneurs must possess is self-discipline.
_______5. Entrepreneurs are easily defeated by trials and challenges.
Match Me:
Directions: Match the PEC’s cluster in Column A with the items on Column B. Write the
letters of the correct answer.
Column A Column B
1. Risk Taking A. Gather data, feedbacks and information
2. Persistence B. Set calculated goals and objectives
3. Opportunity Seeking C. Accomplish target on time
4. Information Seeking D. Anticipate a loss for business
15
5. Goal Setting E. Use agents or channel for delivery of products
6. Monitoring F. Develop convincing power to patronize products
7. Persuasion G. Develop self-trust
8. Networking H. Pay attention to the needs and demands of
people
9. Self-Confidence I. Identify alternative to every decision
10. Commitment to the work J. Periodic gap-proof monitoring
contract

Day 5
Directions: In your locality, interview by calling thru phone a successful agri-business man
and/or entrepreneur. Focus your questions on PECs and other business-related attributes
that helped them become successful. Analyze the results of the interview and reflect on the
similarities and/or differences.
Name of Proprietor/Practitioner: Age:

Number of Years in Business:
Business Name :
Business Address:
Guide Questions:
1. What preparations did you make before you engaged in this type of business or job?
2. What special skills and characteristics do you have that is related with your business or job?
3. How did you solve business-related problems during the early years of your business operation?
4.Did you follow the tips from a successful businessman or practitioner before you engaged in
your business?
5.What best business practices can you share with aspiring entrepreneurs?
6. What do you think are the salient characteristics, attributes, lifestyle, skills and traits that made
you successful in your business or job?

Nelson P. Dungo
Lucia Y. Manalac
16
REGION III

HORTICULTURE 9
QUARTER 1 – WEEK 4 September 21-25,2020
The learner demonstrates understanding of environment and
Content Standard:
market in Horticulture in one’s town/ municipality.
Performance Standard: The learner independently creates a business vicinity map

reflective of potential Horticulture market within the
locality/town
Learning Competency: LO2:Recognize and understand the influence of the market
and environment in businesses
2.1 Determine the common characteristics of a business market
2.2 Identify the legal forms of business
2.3 Check the needs and wants of the market through environmental scanning
Content:(Subject Matter) Understanding the Environment and Market of Business
Learning Resources:
g. References: K-12 TLE Learning Module on Crop Production NCII p.26-33
h. Instructional Materials pictures, laptop
Procedure:
Last week, you have learn the entrepreneurial competencies that entrepreneur must
possess in order to achieve success in business. Today, we are going to demonstrate
our understanding in the market and the environment of the business.
In this lesson you will be able to determine the common characteristics of business
market, recognize the legal forms of business and checking the needs and wants of the
market through environmental scanning.
DAY 1
1. Picture Analysis
Guide Question:
Explain what can you see in the picture? What do you call these places? What are the activities
in these places?
17
Day 2
Entrepreneurs with enough knowledge and background in the market and environment where the
businesses operate will have better strategies and decisions and will find it easier to sustain
business. The intended market of a particular product and service must be carefully studied before
and during the actual operations of the business. Many entrepreneurs failed because of a very
simple reason, there is no enough information gathered about the target market consequently,
they incurred so much losses leading to bankruptcy.
. Market refers to a group of people with economically important needs and demands which open
entrepreneurial or business opportunities to everyone. It is a socially, politically and economically
organized people whose needs and demands are based on tradition, culture and technology.
Enumerable business opportunities are open in the market. Their needs and demands are
enormous depending on the class of people being referred to. These classes of people are known
as market segment. These are high end market segment, middle-end and low –end market
segment. The high end market consist of the most expensive products in that market( ex.
branded bags, perfume and low market segment consist of a cheap products.
1.1 COMMON CHARACTERISTICS OF A BUSINESS MARKET

1. An Area
● In economics, a market doesn’t mean a particular place but the whole region
where sellers and buyers of a product are spread. Modern modes of transport
have made the market
2. One Commodity
● In economics, a market is not related to a place but a particular product
● There are separate markets for various commodities. For example, market for
clothes, grains, jewelry etc.
3. Buyer and sellers

● The presence of buyers and sellers is necessary for the sale and purchase
of product in the market. However, in modern ages the buyers and sellers is not
necessary in the market because they do transactions of goods through letters,
telephone, internet and business representatives.
18
4. Free Competition
● There should be free competition among buyers and sellers; this competition is
in relation to the price determination of a product among buyers and sellers.
5.The price of a product is the same in the market because of free competition

. The Legal Forms of Businesses
FORMS CHARACTERISTICS ADVANTAGES DISADVANTAGES
1.Sole a. Owned by only 1 a. Very easy to a. Owner-manager is required
Proprietorshi person who is establish. to
p responsible for the b. One decision comes render full operation time
whole business. from 1 person only b. No one else can share in the
b. The owner can financial burden of the owner
assume the role of c. In case of financial instability,
manager, finance the firm can dissolve easily
officer and worker.
2. Partnership a. 2 persons have a. Comparatively easy a. Decision making is shared
combined resources to establish between the 2 owners
and skills. b. There is check and b.In times of partner ‘s
b. Any of the 2 balance among conflict, the business
partner can act as partners only is at risk.
financier and c. Limited funding may
manager. constraint
c. They can also business operations
share responsibilities
and roles in the
business operations
3. a. 2 or more persons a. Business risks are a. The complex organizational

Corporation own the business shared by many people set up impose a long line
b. Aside from the b. If business is good, of more expensive ways of
owners, many people growth is maximized control
known as due to bigger capital b. Complex decision making
shareholders are c. Burdens in the process will delay operation.
engaged in a operations are shared
corporation through by various specialized
their investment individuals
known as shares or
stocks
THE DIFFERENT INDUSTRIES IN THE COUNTRY TODAY
There are many established and emerging industries in the country. Having map all of those in
the community will give a would be- entrepreneur a chance to examine what entrepreneurial
opportunities it would bring to the community. Once these opportunities are identified,
entrepreneur will lay down their plan of actions and then start the business activities.
The following are the key industries distributed all over the country.
1. Agribusiness
2. Cyber services
3. Health and wellness
4. Hotel, Restaurant and Tourism
5. Mining
6. Construction
19
7. Banking and Finance
8. Manufacturing
9. Transport and Logistic
10. Overseas Employment
Emerging Industries:
11. Creative Industries
12. Power and Utilities
13. Diversified/ Strategic Farming and Fishing
14. Renewable Energy
CHECKING THE NEEDS, WANTS, AND DEMANDS OF THE MARKET THROUGH

ENVIRONMENTAL SCANNING
The needs and demands of the community can be determined through environmental
scanning. In this process, an aspiring entrepreneur must make a thorough examination of the
target market before a particular business is set. Many elements of the target market can
change from month to month or year to year, thus, updated data and information of the following
must be gathered shall become the bases of setting up planned business. Needs means
require
something because it is essential or very important, Wants means have to desire to possess or
Wish for while Demand is an economic principle referring to consumer’s desire and ability to
purchase a goods or services.
A. Demographic data such as population size, growth rate

B. List of competitors which is available in the Department of Trade and Industry
C. List of Suppliers which can also be sourced from DTI
D. Mini-survey using considerable samples of the target market.
Day 3
Activity # 1.
JUMBLED LETTERS
Identify what is being described in each sentence by arranging the letters properly to
unlock the correct answer.
1. It is a place consisting of a number of big or small shops, stalls and even hawkers selling
various types of goods.
A KTERM CEAPL _____________________
2. The owner can assume the role of manager, finance officer and worker
LOSE RIETOPROPSHIP _________________________
3. Business risks are shared by many people
NOCPORATIRO ____________________
4. There is check and balance among partners only
TARPRENRPISH ___________________
5.Refers to a group of people with economically important needs and demands which opens
entrepreneurial opportunities.
KATREM ___________________
Activity# 2.
Do a simple community mapping activity to develop a barangay-based market profile. Use
the template below in posting estimated and relevant data of your barangay.
Dimension Data to be gathered Data

Market demographics Number of households
Number of retailers of various products
Number of wholesalers of various
products
Number of producers(specify products)
Number of service-based businesses
Note: You are not obliged to get out of your house to get the relevant data, use any mode
of communication to get an estimated data of your community.
20
Activity # 3. TRUE or FALSE
You may put smiley if the statement is True and sad face if the statement is False
________1. Mall refers to a group of people with economically important needs and demands
which opens entrepreneurial or business opportunities to everyone.
________2. Entrepreneurs with enough knowledge and background in the market and
environment cannot sustain business activities.
________3. There are 8 essential characteristics of market .
________4. One characteristic of corporation is 2 or more persons own the business.
________5. The lesson discussed 5 legal forms of businesses.

Day 4
Activity# 4 Application:
1. If you are going to operate a business which of the three legal forms of business will you
choose? Why?
2. Among the key industries distributed all over the country, which do you prefer if you would
be as entrepreneur? Why?

Entrepreneurs must be skillful enough to address needs and demands of the market .Many
successful entrepreneur’s secret of success is just paying attention to the market’s needs and
demands and later they accumulated so much wealth. A need or demand-based business will
always have a share of market.
Day 5
Short Quiz :
Direction: Complete the following statement by writing the correct answer in the blank.
Write your answer in a one whole sheet of pad paper.
1. _________is a group of people with economically important need and demands

which opens entrepreneurial opportunities to everyone.
2. ____________ is one of the characteristics of market when there are separate markets for for
various commodities.
3. ____________ is a type of business which is owned by only one person.
4. ___________ is the same in the market because of free competition
5. ___________ is a type of market consist of lower price products suitable for customer
who are not able to spend large amount of money.
6. ____________ is a legal form of business consist of two people with combined skills
and resources.
7. ___________ a market segment consist of the most expensive products in the market.
8. ____________is the process thorough examination of the target market before a
particular business is set.
9. ___________ is an economic principle referring to consumer’s desire and ability to
purchase a goods or services.
10 ___________ means require something because it is essential or very important.
21
A. Directions: Choose the letter of the correct answer. Write your answer in a
Separate sheet of pad paper.
1. It is one of the creative business that are emerging in the society.

A. Agribusiness C. Performing Arts
B. Health and Wellness D. Renewable Energy
2. This type of business is owned by only one person.
A. Cooperative C. Partnership
B. corporation D. Sole proprietorship
3. It is a something needed in order to survive.
A. Environment C. Needs
B. Ethnicity D. Wants
4. Which of the following is not considered an emerging industry?
A. Agribusiness C. Creative industries
B. Power and utilities D. Renewable Energy
5. What types of market consist of lower price products suitable for customer who are not
able to spend large amount of money?
A. High –end segment C. Middle-end segment
B. Market D. Low- end segment
6. The needs and wants of the community can be determined through
A. Environmental Scanning C. List of suppliers
B. List of competitors D. Mini-survey
7. One of the advantage of sole proprietorship is a
A. There is a check and balance
B. Growth is maximized due to bigger capital
C. Operations are shared by various individual
D, Very easy to establish
8. What type of business is aside from the owners, many people are also investing known as
shareholders?
B. Corporation D. Sole proprietorship
9. Why environmental scanning is a factor that entrepreneur must need to consider in setting-
up business
A. To determine the population growth C. To determine the target market
B. To know the number of the competitors D. To identify the growth rate
10. A type of business consists of two person with combined resources and skills
B. Corporation D. Sole Proprietorship
Give the difference between sole proprietorship, partnership and corporation in a form
of paragraph. Write your answer on a whole sheet of paper.

Nelson P. Dungo
Lucia Y. Manalac
22
REGION III

HORTICULTURE 9
QUARTER 1 – WEEK 5 September 28 – Oct 2, 2020
The learner demonstrates understanding of environment and
Content Standard:
locality/town
2.4 Determine the 4 M’s of production
2.5. Discuss the importance of acquiring start- up capital and site selection
2.5 Practice simple record keeping, hiring and registering a business
Learning Resources:
i. References: K-12 TLE Learning Module on Crop Production NCII p.34-38
j. Instructional Materials pictures, laptop
Procedure:
Day 1
Last week, you have learned the meaning of market, common characteristics, forms of
business as well as the environmental scanning. As a sort of recap, you should be able
to identify the following statement and write your answer on a sheet of paper mark “Short
review”.
.
1. A market segment used to describe people who usually buy things, neither very cheap
nor very expensive
2. A common characteristic wherein the presence of buyers and sellers is necessary for the
sale and purchase of product in the market.
of product in the market. However, in modern ages the buyers and sellers is not
3. It is a thorough examination of the target market before a particular business is set.
4. It refers to a group of people with economically important needs based on tradition,
culture and technology.
5. The owner can assume the role of manager, finance officer and worker.

In this lesson you will be able to determine the 4 M’s of production, the possible sources
in acquiring start-up capital, factors in selecting the best business location. Application
of record keeping, hiring business personnel and registration of your business before
operation.
23
Jumbled Letters
Direction: Study the scrambled letters
and try to rearrange the letters in the
correct sequence to form a word.
1. WERNAMOP 6. NOITARTSIGER
2. 7.
EYONM DROCER KIPNGEE
3. SORTH ERMT 8. ERSONPAL SGNIVAS
4. SONPERNELN 9. FILYAM S G N I V AS
5. IONOCALT 10. SENIHCAM

Day 2
DETERMINING THE 4 M’s OF PRODUCTION

Raw materials, whether local or outsourced, are processed into goods to be sold to an identified
market or segment of the market. This economic activity is referred to as production.
Success in production is strictly determined with ( 4) factors popularly known as the 4 M’s.
Manpower Refer to all persons in the business who are also popularly called
labor force. That means the word manpower includes the entrepreneur
himself.
Money It known to be the life juice of the business and has to do with the
economic status of the business. These can be in paper bills or coins,
generally used to pay for goods and services, repayment of debts, and
saving or restoring purchasing power of the business.
Materials These can raw materials or finished [products which shall undergo
certain process or combined which shall end as the expected output of
production.
Machines Any semi or fully-automated devices that are used in converting raw
materials into marketable products or output.
THE IMPORTANCE OF ACQUIRING A START –UP CAPITAL

Business capital, usually in the form of money, is an indispensable factor to start a new
business. It is considered as a working capital because it will keep the operations going.
Entrepreneurs must secure enough capital to start and to sustain business operations.
Raising the needed capital is not problem for wealthy families. However, if you do not have the
cash on hand yet, you need to consider favorable sources. Would be entrepreneurs must
carefully choose which capital source to take. The following are the possible sources of the
start- up capital for any types of business to be established.
SOURCES ADVANTAGES DISADVANTAGES

Personal Savings No interest payment to be paid in Usually it takes some time to
case of bankruptcy, no one will run save enough money to start a
after the entrepreneur for legal business.
actions,
Entrepreneur has full control over

future net profit generated.
24
Family Savings Low or no interest at all will be In rare cases, if problem exist
charged to the would –be between parties, capital or at
entrepreneurs once by parents.
Monthly amortization may not be

charged depending on the
agreements.
External Sources, There are many well-reputed landing Monthly amortization must be
such as banks and institutions, not loan sharks, in the paid even amidst financial
credit cooperatives community. difficulties of an enterprise.
Lending institutions can confidently

lend adequate capital in exchange of
a sound feasibility study.
Well- reputed lending institutions I the community can offer the following types of loans
according to term of repayment
Short -term loans In this type of loan, monthly amortizations
which will include a low interest will be paid in
a year or less. Advanced or on-time payment
of monthly amortization increases trust and
confidence of a bank on the entrepreneur.
Intermediate loans Term of repayment can range from one year
to three years.
Long- term loans Depending on the soundness of the feasibility
or the established trust and confidence of the
bank on the entrepreneur, terms of
repayment can stretch from four to ten years
where lending policies of banks or credit
cooperatives apply.

FACTORS IN SELECTING THE BEST BUSINESS LOCATION
The following must be considered in choosing the right business location:

a. Nearness to target markets
b. Availability and quality of raw materials and supplies
c. Accessibility to consumers and transportation
d. Consider zoning and local ordinances
e. Availability of power and fuel sources
f. Taxation, such as municipal tax policies, other local fees and rates.
HIRING AND TRAINING PERSONNEL
Before the actual operations of the business begin, hiring the right task must be
considered. Your business plan will tell you how many workers you need for the start and
how many will be hired again as the operations progress. Excess personnel will be an
extra cost of the business and the condition must be avoided.
REGISTRATION OF A NEW BUSINESS
New business must be registered in the name of legalities. Before you let your well- planned
business rocks the market, the following processes must be undertaken:
a. Register your official business name in the Department of Trade and Industry (DTI)
25
b. Apply for a Mayor’s Permit to operate the business and the Municipal Business License of
the business.
c. Register your business at the Securities and Exchange Commission (SEC). The Articles of
Incorporation and By- Laws are required for all corporations and for partnership.
d. Register your business in the Bureau of Internal Revenue whereupon your business will
be
assigned a Tax Identification Number (TIN)
e. Register your employees with the Phil health, PAG-IBIG, and Social Security System(SSS)
Registration in other agencies which provide welfare and other benefits must also be
consulted and legally followed.
PRACTICING SIMPLE RECORD KEEPING
Entrepreneurs must be knowledgeable on the operations of the business. This practice helps
you monitor the progress of your business and to carefully track the profit and losses.
Record keeping is the process of recording the money received and spent by the operations of
the business. The following are the most important activities in bookkeeping:
a. Keep and maintain records on a daily basis.

b. Identify source of receipts.
c. Record all incurred expenses.
d. Keep complete records in all assets
In order to maintain proper recording of business transactions keep supporting documents

namely: sales slips. Paid bills, invoices, receipts, deposit slips, check issued and cancelled.
Payroll must be kept too.
Generally, the benefits of recording system and the good records kept are the following:
a. Easy monitoring of the success or failure of your business.
b. Information needed to make decisions is provided and accessible
c. Information needed to take bank financing package is available.
d. References for budgeting are at hand
e. Easy preparation of income tax return
f. Easy computation of sales taxes
g. Profit distribution is facilitated by organized record keeping.
Day 3
Activity #1
Based on the community mapping activity, analyze and identify business opportunities as
well as challenges these data can offer to aspiring entrepreneurs.
Dimension Data to be Business Challenge to aspiring
gathered Data Opportunities Entrepreneurs
Offered
Market Number of
demographics households
Numbers of Number of
businesses retailers
Numbers of
wholesalers
Number of
service-based
business
Numbers of
producers
26
Activity#2
Identification:
Direction: Read the statement carefully and identify the 4 M’s ,start-up capital and types
of loans. Write your answer on separate sheet of pad paper.
1. It refers to the people who work in the business entity.
2. It is a type of loan which include low interest and can be paid in a year or less
3. A type of start-up capital with no payment of interest
4. It is finished products that undergo certain process.
5. It is a type of loans that can be paid from four to ten years.
6. A lending institution that can be paid in monthly amortization
7. A fully automated device used in converting raw materials into marketable product.
8. It refers to the life juice of the business
9. An economic activity that process raw materials to be sold to an identified market
segment
10. The term of payment can be range from one to three years.

Day 4
Application:
Answer the following question in a paragraph ( Explain your answer briefly)
1. How big is your potential market?(Draw a location where you want to set-up your
business)
2. Who is the buying art and the target market?
3. Who are your competitors?
An aspiring entrepreneur must consider a lot of factors prior to setting up business. The
important task of entrepreneur is to determine how much capital is needed to start a business.
Selection of the best location is crucial too. Record keeping or bookkeeping is also a skill that
entrepreneur must possess to ascertain the financial status of the business.
Day 5
Short Quiz
Matching Type: Match Column A to Column B. Write the letter of your answer in one
whole sheet of pad paper
Column A Column B
A. Securities and Exchange Commission 1. Lending institution
B. Book keeping 2. Life juice of the business
C. Tax Identification Number 3. Nearness to target market
D. Money 4. Labor force
E. Long term loan 5. Register the official business name
F. Location 6. Record the incurred expenses
G. Manpower 7. Registration for corporation
H. Personnel 8. 4-10 years of payment
I. Department of Trade and industry 9. Workers in the business
J. Banks 10. Registration for taxes
27
TRUE or FALSE
Direction: Write true if the statement is correct and false if the statement is wrong.
________1. Setting up business can be done without working capital

________2. Entrepreneurs must be knowledgeable about monitoring the flow of cash and
expenses of the business.
________3. It is much better not to hire personnel to lessen the cost of expenses.
________4. Availability of power sources is not important in business location.
________5. Success in production can be determined with 4 factors.
Supply the missing words

Direction: Read the statement carefully and give the missing word to complete the
statement.
1. The four factors of production consist of manpower, money,____________and

_____________.
2. Entrepreneurs must provide welfare and benefits to employees, they should be
registered to agencies like______________ and ________________.
3. These are the people that needs to be hired for a specific task in the business
_____________.
4. Availability and quality__________ is one factor in selecting the best business
location________________.
5. There are many well –reputed lending institution in the community such as
__________________ and _________________________.
Explain why business registration is Important?

Nelson P. Dungo
Lucia Y. Manalac
28
REGION III

HORTICULTURE 9
QUARTER 1 – WEEK 6 October 5-9, 2020
Content Standard: The learner demonstrates understanding of environment and
locality/town
2.6 Assess the internal and external environment of the business through SWOT
2.7 Identify the major parts of a business plan
A. Make a business plan

Learning Resources:
k. References: K-12 TLE Learning Module on Crop Production NCII p.40-50
l. Instructional Materials pictures, laptop
Procedure:
K. Reviewing previous lesson or presenting the new lesson
Day 1
Last week, you have learned the 4 M’s of production, start –up capital, factors in
business selection. Today as a sort of review, you should be able to identify the following
statements.
1. It refers to all persons in the businesses that are also called labor force.
2. It is known to be the life juice of the business and has to do with the economic status of the
business.
3. These are raw materials or finished products which shall undergo certain process or
combined which shall end as the expected output of production.
4. A type of loan with monthly amortization which will include a low interest to be paid in a year
or less.
5. To acquire official business name, you have to register your business to____________.
L. Establishing a purpose for the lesson

In this lesson you will be able to assess the internal and external environment of the
business through SWOT, make a business plan and identify the major parts of the
business plan.
M. Presenting examples/instances of the lesson
29
Day 1
Look at the pictures.
Why do you think these businesses became successful? What makes them stay on top?
Direction: Personal Analysis

Reflect to yourself, assess your characteristics and the situation you’re experiencing.
Write your reflection in the table below.
( Your internal positive qualities) ( Your negative qualities)
(Possibilities that you can take advantage to ( things that may prevent you for achieving
achieve your goals and ambitions) your goal)
30
N. Discussing new concepts
Day 2
SWOT analysis is a framework for identifying and analyzing the internal and external
factors that can have an impact on the viability of a project, product, place or person.
Business ideas must be carefully analyzed prior to its actual operations. A popular way of doing
this is to do business idea assessment through the use of SWOT Analysis SWOT stands for
Strengths, Weaknesses. Opportunities, Threat.
Helpful Harmful
(to achieve the objective) (to achieve the objective)
INTERNAL STRENGTH WEAKNESSES

EXTERNAL OPPORTUNITIES THREATS
Strengths are the internal positive qualities of the business idea that offers advantages and
benefits to the aspiring entrepreneur.
Weaknesses are the negative indications that deter the good future of the business idea
probably contributory to business losses.
Opportunities are the external indications that offer chance for progress or advancement of the
business.
Threats are the external indications of unfavorable situation leading to business problems and
other difficulties that will put profit into risks
Bear in mind these simple rules for successful SWOT analysis
a. Be realistic about the strengths and weaknesses of your business when conducting SWOT
analysis
b. SWOT analysis should distinguish between where your business is today, and where it could
be in the future.
c. SWOT should always be specific. Avoid any grey areas.
d. Always apply SWOT in relation to your competition such as better than as or worse than your
competition.
e. Keep your SWOT short and simple. Avoid complexity and over analysis
f. SWOT is subjective
O. Continuation of the discussion of new concepts

Business Plan refers to a formal written document containing business goal, the methods on
how these goals can be attained, and the time frame within which these goals need to be
achieved. A business plan can help so much in the proper allocation of resources initially handle
and counter forecasted complications, and make the right decision for the business operations. A
good business plan contributes to the approval or rejection of any loan package because it
provides specific and organized information about your proposed business and how you will
repay borrowed money. A business plan is equipment to business resume. A business plan has
five major parts namely: the executive summary, marketing plan, production plan, organization
and management plan and financial plan.
Part of a Business Plan Development

Business Guides
Plan
Focus Guide Questions
Business Name Business Address
Telephone/Contact Number
31
Contact Person
Contents The usual table of contents
Background of Brief history
the business Information of the business
Form of ownership
Organizational set-up
Industry where it plays
Benefits to the Brief statement of business social
Community responsibility, economic, community
and human resources development
Executive Brief Description of the Project What is the nature of the project?
Summary Brief Profile of the Entrepreneur What are the entrepreneur’s
Project’s Contributions to the competencies and qualifications?
Economy What are the projects contributions to
the local and national economy?
Marketing Plan Description of the Product What is the product?
Comparison of the Products with its How does it compare in quality and
Competitors price with its competitors?
Location Where will the business be located?
Market Area Within the market area, to whom will
Main Customers the business sell its products?
Total Demand What share or percent of this market
Market Share can be captured by the business?
Selling Price What is the selling price of the
Sales Forecast product?
Promotional Measures
Marketing Strategy
Marketing Budget
Production Plan Production Process What is the production process?
Fixed Capital What buildings and machinery are
Life of Fixed Capital needed and what will be their cost?
Maintenance and Repairs What is the useful life of the building
Sources of Equipment and machinery?
Planned Capacity How will maintenance be done and
Future Capacity are spare parts available locally?
Terms and Conditions of Purchase of When and where can the machinery
Equipment be obtained?
Factory Location and Lay out What is the production cost per unit?
Raw Materials
Cost of Raw Materials
Raw Materials Availability
Labor
Cost of Labor
Factory Overhead Expenses
Production Cost
Organization and Form of Business How will the business be managed

Management Plan Organizational Structure and operated?
Business Experience and What is the business experience and
Qualifications of the Entrepreneur qualifications of the entrepreneur?
Pre-operating activities What pre-operating activities must be
Pre-operating expenses undertaken before the business can
Office Equipment operate?
Administrative Expenses
32
Financial Plan Project Cost What is the total capital requirement?
Financing Plan and Loan What collateral can be given to the
Requirement bank?
Security for Loan What does the Profit and Loss
Profit and Loss Statement Statement indicate?
Cash Flow Statement What does the Cash flow Statement
Balance Sheet indicate?
Loan Repayment Schedule What does the Cash Flow Statement
Break-even Point indicate
Return of Investment
Financial Analysis
Sample Business Plan with its major parts presented briefly:
Business Plan
Jean’s Garden
Contents: (Note to the readers: the table of content is not presented here)
Background of the Business:

Jean’s Garden started as a backyard /home based hobby which gradually grew into
Commercial propagation of landscaping plants both ornamental and flowering. Today it includes
trading plants propagated by other gardeners.
It is a sole proprietorship business whereupon the owner assumes multiple tasks which
includes ordering, receiving, and arranging, and arranging plants, cashiering, attending to walk-in
Customers, identifying and contacting possible repeat customers, and maintain plants in the
store.
This business aptly belongs to the agribusiness industry in the southern part of the
country.
Benefits to the community:

A landscape area will add to the surroundings. It will please everybody’s eyes and
encourages them to appreciate, love, and care for the beauty of the plants growing in nature.
Quality of plants is always assured to the customers. Landscapers’ use of quality landscaping
plants will increase the aesthetic effect of landscapers’ output. This will lead to the increase of
people’s appreciation of the importance of landscaping and thereby creates more landscaping
opportunities for both the landscapers and the traders of landscaping plants.
Executive Summary
Brief description of the Project:
Jean’s Garden is a landscaping plants trading business that offers variety of quality
landscaping plants both ornamental and flowering types. It is located in a rented space at the
heart of General Santos City. This business sells competitively priced plants to cater the demand
of small and large scale landscaping services of the city and the adjacent municipalities.
The owner –entrepreneur is a plant hobbyist who wishes to see all types of plants in her
backyard. Her collection ranges from partial shades. Outdoor and even plants in very dry semi-
and parts of the world. Her family is into the challenging yet successful breeding program of
desert rose or Adenium especially of single, double, and triple/ multiple petals.
This trading business aims to provide commercial landscapers with quality, affordable,
and well –hardened landscaping plants. The business also aims to create a trading network
between commercial landscapers and other landscaping- related service providers in the
General
Santos City and other nearby cities and municipalities.
Marketing Plan
33
The target market will include the small and large-scale commercial landscapers of
General Santos City and other nearby cities and municipalities Walk- in customers like tourists,
homeowners, and plant collectors who will buy few pieces only likewise valued as important
customers who can possibly create word of mouth about the business to other enthusiast.
Production Plan
Production or propagation of plants happens in other gardens which are the potential
suppliers of Jean’s Garden. Outsourcing of landscaping plants will be done regularly by
contacting the owner about the availability list.
Plants will be delivered by the producers’ propagators to the store as soon as the
ordering processes is completed and finalized.
Organization and Management Plan
This business is a sole proprietorship. The owner- proprietor is a plant hobbyist-collector

for 20 years already. This trading business of landscaping plants requires suppliers where some
of the plants will be outsourced. It also considers and values a network of customers which can
be landscapers or walk-in tourists and local collectors.
Financial Plan
Financial Requirements
Jean’s Landscaping Plants Trading
Total Project Costs
Particulars Amount(Php)
Fixed Asset:
Dipper 20
Pale 60
Watering hose 120
Subtotal: 200.00
Working Capital(1 month)
Direct Materials 23,000.00
Direct Labor 3.000.00
Overhead Expenses 1,800.00
Operating Expenses 200.00
Subtotal: . 28,00000
Total Project Costs 28.200.00
Underlying Assumption:
1) 360 pcs. Or assorted ornamental and flowering plants are assumed to be sold per month.
Katsura (100 pcs.) Pandakaki (100 pcs.)
Bougainvillea( 100 pcs.) Adenium (100pcs.)
2) Purchase price for:
Katsura (P20) Pandakaki (P25)
Boungainvillea (P25) Adenium (single P200)
Adenium ( double P250)
Adenium ( triple P300)
3) Operating hours per day is 8-9 hours from Monday to Sundays and 30 days a month
(P100/day paid for sales personnel)
4) Fixed assets are subject to depreciate in 3 years.
PROJECTED SALES INCOME

34
Jean’s Landscaping Plants Trading
(1 Month Operation)
Particulars Amount
Sales
Boungainvillea (P50@ 100pcs) 5,000.00
Katsura (P 50 @ 100pcs.) 5,000.00
Pandakaki ( P50@ 100 pcs) 5,000.00
Adenium (single P250@ 20 pcs.) 5,000.00
( double P300@ 20 pcs 6,000.00
( triple P350@ 20 pcs) 7,000.00
Total 33,000.00
Less: Cost of Sales
Direct Materials ( Garden Inputs) 0
Boungainvillea (P25@ 100pcs 2,500.00
Katsura (P 20 @ 100pcs 2000.00
Pandakaki ( P25@ 100 pcs) 2,500.00
Adenium (single P200@ 20 pcs.) 4,000.00
( double P250@ 20 pc) 5,000.00
( triple P300@ 20 pcs) 6000.00
23,000.00
Direct Labor
(P100/dayx30 days) 3,000.00
Overhead Expenses 1,800.00
Depreciation (FA/EUL) 66.67
Total 27,866.67
Gross Profit 5,133.33
Less: Operating Expenses 200.00
Net Income Before Tax 4,933.00
Return on Investment( Average Net Income/TPC 18%
Payback Period( TPC/Ave. Net Income+
Depreciation 72 days or 2 months and 12 days
Gross Profit Ratio (Gross Profit/ Total Sales) 15%
Net Margin ( Net Income/ Total Sales) 18%
P. Developing Mastery
Day 3
Direction: Prepare a SWOT sheet. Make a presentation of your business strengths,
weaknesses, opportunities and threats. Upon analyzing the proposed business idea, make
a decision whether to pursue your business idea or consider other alternative business.
INTERNAL
Strengths Weaknesses
Examples: Examples:
Special expertise, reputation, Limited service lines, marketing
cost advantages, technology deficiency, management of staff
advantages, etc. problems, etc.
Opportunities Threats
Examples: Examples:
New technology, lack of New or increased competition,
dominant competition, new insurance plan changes, adverse
markets or services, etc. government policies, economic
slowdown, etc.
35
Q. Finding practical applications of concepts and skills in daily living
Day 4
EXTERNAL
Project making:
Since you have chosen one viable business idea, it is just time to develop an impressive
Business Plan. Refer to the sample business plan provided. Your own plan must not be
limited to few pages only, as the example is presented. All data and information must be
given in order to come up with a completely sound and impressive business plan.
( Note: Prepare this business plan on short bond paper)
Part of a Business Business Plan Development Guides
Plan
Focus
Business Name Business Address:
Telephone/Contact Number:
Contact Person:
Contents The usual table of contents
Background of the business Brief history
Information of the business
Form of ownership
Organizational set-up
Industry where it plays
Benefits to the Community Brief statement of business social responsibility, economic,
community and human resources development
Executive Summary Brief Description of the Project
Brief Profile of the Entrepreneur
Project’s Contributions to the Economy
Marketing Plan Description of the Product
Comparison of the Products with its Competitors
Location
Market Area
Main Customers
Total Demand
Market Share
Selling Price
Sales Forecast
Promotional Measures
Marketing Strategy
Marketing Budget
Production Plan Production Process
Fixed Capital
Life of Fixed Capital
Maintenance and Repairs
Sources of Equipment
Planned Capacity
Future Capacity
Terms and Conditions of Purchase of Equipment
Factory Location and Lay out
Raw Materials
Cost of Raw Materials
Raw Materials Availability
Labor
Cost of Labor
Factory Overhead Expenses
Production Cost
36
Organization and Form of Business
Management Plan Organizational Structure
Business Experience and Qualifications of the
Entrepreneur
Pre-operating activities
Pre-operating expenses
Office Equipment
Administrative Expenses
Financial Plan Project Cost
Financing Plan and Loan Requirement
Security for Loan
Profit and Loss Statement
Cash Flow Statement
Balance Sheet
Loan Repayment Schedule
Break-even Point
Return of Investment
Financial Analysis
R. Making generalizations and abstractions about the lesson
An aspiring entrepreneur must consider a lot of factors prior to setting up a business.
Careful examination on the needs and demands must be made. Competition must be clearly
addressed because it may either lead to accumulation of profit or, worse incurring losses.
The purpose of a business plan is to help articulate a strategy for starting your business. It also
provides insight on steps to be taken, resources required for achieving your business goals and a
timeline of anticipated results.
S. Evaluating learning
Day 5
Short Quiz
A. Identification
Direction: Read the following statement, you will be expected to clearly identify each item
using the SWOT analysis.
1. Which combination is focused to the assessment internal of the business?

2. The business has a damage reputation.
3. It is an external element that can cause trouble for the business.
4. The business has a new, innovative products and services.
5. A market vacated by ineffective competitors.
6. A competitor has superior access to channel of distribution.
7. Which combination is focused to the assessment external?
8. The business is using social media for developing market.
9. The business has price wars to the competitors
10. Poor quality goods and services.
B. MULTIPLE CHOICE
Directions: Read and understand the questions carefully. Write the letter of the correct
answer in one whole sheet of pad paper. (Note: Mark Day 5)
1. Parts of the business plan that intend to show how to promote the products or
services.
A. Executive Summary C. Marketing plan
B. Financial plan D. Production plan
2. A short document that summarizes a longer report or proposal in a way that reader
can easily acquainted with a large body of materials in business.
37
A. Executive Summary C. Marketing plan
B. Financial Plan D. Production Plan
3. It is a part of the business plan where availability of raw materials can be seen.
A. Financial Plan C. Production Plan
B. Marketing Plan D. Organization and Management Plan
4. It is show how the business and the working force are being operated.
A. Executive Summary C. Marketing Plan
B. Financial Plan D. Organization and Management Plan
5. It shows the return of investment of the business.
B. Financial Plan D. Production Plan
6. It shows the brief profile of the entrepreneur.
B. Financial Plan D. Organization and Management Plan
7. It is the form of gathering, recording and evaluating data regarding specific marketing.
8. It shows the factory layout and location of the business.
9. It shows the assigning qualified people to approved position in the organization of the
business.
A. Executive Summary C. Production Plan
B. Marketing Plan D. Organization and Management
10. A part of a business plan where it contribute something in the community and human
resources development.
A. Business name C. Benefits to the Community
B. Background of the Business D. Contents
C. Modified TRUE or FALSE

Direction: Write true if the statement is correct and if it is false change the underline
word or group of words to make the sentence correct.
________1. SWOT Analysis is a written document containing business goals and objectives and
the time frame in which these goals need to be achieved.
________2. Weaknesses stand for the negative indications that deter the future of the business.
________3. A business plan consists of 6 majors parts.
________4. Marketing plan tells the nature of the business, competencies and qualifications
of entrepreneur.
________5. A sound and impressive business plan is likely to approved for a loan package.
T. Additional activities for application or remediation
Answer the following:
1. Explain why an aspiring entrepreneur must make a sound and impressive business plan?
2. What are the advantages and disadvantages of making a business plan before engaging
to any business?
Mary Ann P. Fernandez Lucia Y. Manalac

Signature over printed name Signature over printed name
Nelson P. Dungo Jenibeth T.Estolloso

Signature over printed name Signature over printed name
38

DLP Gr9-Holticulture 1stQtr Week1-6-Final

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DEPARTMENT OF EDUCATION

AGRICULTURAL ARTS DEPARTMENT

Content Standard: The learner demonstrates understanding of one’s Personal

7. Which of the following best describes a risk-taker?

In this lesson, you will be able to differentiate entrepreneur and entrepreneurship.

C. Presenting examples/instances of the lesson

1. Service provider 6. Profit

D. Discussing new concepts

1. Nature of the business

CHARACTERISTICS OF SUCCESSFUL ENTREPRENEURS

Characteristics of an Do I have Realizations

H. Making generalizations and abstractions about the lesson

1. Use your imagination to create marketable ideas is a______________.

1. Many are born with a silver spoon(rich) to become successful in business.

J. Additional activities for application or remediation

On one whole sheet of pad paper, answer the following question

Prepared and Submitted by:

Mary Ann P. Fernandez

AGRICULTURAL ARTS DEPARTMENT

C. Presenting examples/instances of the lesson

Flexibility of time - Choosing their own time to work is privilege of entrepreneurs.

Energy and Stamina- Entrepreneurs is the greatest asset of their businesses. A

Professional Support Seeking advice from specialist must be carefully considered

E. Continuation of the discussion of new concepts

Lifestyle of an Do I have Realizations

G. Finding practical applications of concepts and skills in daily living

1. ___________ is the ability of an successful entrepreneur to influence, lead,

J. Additional activities for application or remediation

Prepared and Submitted by:

Mary Ann P. Fernandez

AGRICULTURAL ARTS DEPARTMENT

Performance Standard: The learner independently recognizes his/her Personal

C. Presenting examples/instances of the lesson

D. Discussing new concepts

E. Continuation of the discussion of new concepts

THE PERSONAL ENTREPRENEURIAL COMPETENCIES (PECS) OF SUCCESSFUL

ATTRIBUTES TRAITS SKILLS REALIZATION

1. Goal Setting- ______________ 6. Information Seeking- ____________

G. Finding practical applications of concepts and skills in daily living

H. Making generalizations and abstractions about the lesson

Test 1.A Identification

_______________1. Decision making

J. Additional activities for application or remediation

Name of Proprietor/Practitioner: Age:

Prepared and Submitted by:

Mary Ann P. Fernandez

AGRICULTURAL ARTS DEPARTMENT

Performance Standard: The learner independently creates a business vicinity map

B. Establishing a purpose for the lesson

C. Presenting examples/instances of the lesson

1.1 COMMON CHARACTERISTICS OF A BUSINESS MARKET

3. Buyer and sellers

E. Continuation of the discussion of new concepts

3. a. 2 or more persons a. Business risks are a. The complex organizational

THE DIFFERENT INDUSTRIES IN THE COUNTRY TODAY

CHECKING THE NEEDS, WANTS, AND DEMANDS OF THE MARKET THROUGH

A. Demographic data such as population size, growth rate

Dimension Data to be gathered Data

G. Finding practical applications of concepts and skills in daily living

1. Goal Setting- __ 6. Information Seeking-