Test Bank For Using Mis 9th Edition 03
Test Bank For Using Mis 9th Edition 03
Test Bank For Using Mis 9th Edition 03
1) Which of the following factors determines the structure, features, and functions of an
information system used in a company?
A) the competitive strategy
B) the value of its brands
C) the size of the company
D) the number of competitors
Answer: A
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.1: How does organizational strategy determine information systems structure?
Classification: Concept
1
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6) According to Porter's five forces model, which of the following firms would be least affected
by the threat of substitutes?
A) a used car dealership in New York
B) a convenience store that sells retail products
C) a firm that sells the only drug for a disease
D) a corner latte shop in Atlanta
Answer: C
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Application
7) According to Porter's five forces model, a frequent traveler's choice of auto rental would be an
example of a strong force for ________.
A) rivalry
B) threat of new entrants
C) threat of substitutions
D) bargaining power of customers
Answer: C
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Concept
2
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8) According to Porter's five forces model, in which of the following situations would the
supplier have the highest bargaining power?
A) a dealer of a patented material for smartphone manufacturers
B) a fashion designer catering to a niche market
C) a restaurant owner who serves only army veterans
D) a retailer who buys finished goods from many small suppliers
Answer: A
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Application
9) According to Porter's five forces model, in which of the following examples would rivalry be
considered as a weak force affecting the market?
A) search engine designers
B) used car dealers
C) holiday tour agents
D) packaged food manufacturers
Answer: A
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Application
10) A new drug that has shown promise in curing skin cancer has been discovered by a famous
chemical laboratory. This is the only known drug effective for treatment of this disease. The
laboratory obtains a patent for the product and decides to sell it. This situation is characterized by
________.
A) low threat of substitutions
B) high bargaining power of customers
C) high threat of new entrants
D) low bargaining power of suppliers
Answer: A
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Application
3
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11) According to Porter's five forces model, a group of grain farmers in a surplus year will have
reduced ________.
A) bargaining power
B) threat of substitutes
C) risk of rivalry
D) threat of new entrants
Answer: A
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Concept
12) Bargaining power of customers is likely to be the highest for markets involving ________.
A) limited edition apparel
B) industrial products
C) patented drugs
D) vintage cars
Answer: B
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Concept
13) The automobile industry is characterized by many manufacturers and intense competition
among them. According to Porter's five forces model, this statement illustrates ________.
A) low threat of substitutions
B) high bargaining power of suppliers
C) high levels of rivalry
D) low bargaining power of customers
Answer: C
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Concept
4
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14) Dynotrix Motors is a large car-manufacturing company. The company purchases raw
material from many small-sized sellers across the globe. In this case, Dynotrix Motors is
characterized by ________.
A) very low threat of substitute products
B) high bargaining power over its suppliers
C) very low threat of new entrants in the market
D) very high bargaining power over its customers
Answer: B
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Application
15) A major drawback of Porter's five forces model is that it ignores the rivalry among firms in
the industry.
Answer: FALSE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.2: What five forces determine industry structure?
Classification: Concept
5
Copyright © 2017 Pearson Education, Ltd.
17) I-scream-4 Ice Cream recently faced competition against their flagship brand of "Orange peel
ice cream." A competitor made significant in-roads into the market by offering three varieties of
"Orange peel ice cream." I-scream-4 Ice Cream decided to counter this threat by introducing five
new varieties of ice creams. Which competitive strategy is I-scream-4 Ice Cream implementing?
A) cost leadership
B) product differentiation
C) cost differentiation
D) service focus
Answer: B
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.3: How does analysis of industry structure determine competitive strategy?
Classification: Application
18) An automobile company decides to improve the quality of its products and bring more
variety into its entire product line. The company has decided to adopt ________.
A) focused cost leadership
B) industry-wide differentiation
C) industry-wide cost leadership
D) focused differentiation
Answer: B
AACSB: Reflective Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.3: How does analysis of industry structure determine competitive strategy?
Classification: Application
6
Copyright © 2017 Pearson Education, Ltd.
20) Focused cost leadership is observed when a product has the lowest cost ________.
A) within an industry segment
B) across the product mix offered by a company
C) across the entire industry
D) among a group of competitors
Answer: A
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.3: How does analysis of industry structure determine competitive strategy?
Classification: Concept
21) An organization responds to the structure of its industry by choosing a competitive strategy.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.3: How does analysis of industry structure determine competitive strategy?
Classification: Concept
23) According to Porter's four competitive strategy model, what are the four competitive
strategies from which firms can choose?
Answer: An organization responds to the structure of its industry by choosing a competitive
strategy. According to Porter's competitive strategy model, firms engage in one of these four
strategies. An organization can focus on being the cost leader, or it can focus on differentiating
its products or services from those of the competition. Further, the organization can employ the
cost or differentiation strategy across an industry or it can focus its strategy on a particular
industry segment.
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.3: How does analysis of industry structure determine competitive strategy?
Classification: Concept
7
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24) The difference between the value that an activity generates and the cost of the activity is
called the ________.
A) margin
B) turnover
C) revenue
D) profit
Answer: A
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
26) Identify the activity in the value chain that involves receiving and handling of raw materials
and other inputs to the product.
A) inbound logistics
B) procurement
C) manufacturing
D) outbound logistics
Answer: A
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
8
Copyright © 2017 Pearson Education, Ltd.
27) The difference between the total value added and the total costs incurred is called the
________ of the value chain.
A) actual value
B) total margin
C) total revenue
D) gross turnover
Answer: B
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
28) A retail company sells agricultural produce and consumer products. The company procures
materials from farmers and local producers. This process is an example of ________.
A) outbound logistics
B) inbound logistics
C) operational management
D) internal marketing
Answer: B
AACSB: Reflective Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Application
29) Which of the following statements best describes the role of operations in a value chain?
A) transforming inputs into the final products
B) collecting, storing, and distributing products to buyers
C) inducing buyers to purchase products and providing a means for them to do so
D) receiving, storing, and disseminating inputs to products
Answer: A
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
9
Copyright © 2017 Pearson Education, Ltd.
30) Which of the following value chain activities involves collecting, storing, and physically
distributing the product to buyers?
A) inbound logistics
B) operations
C) customer service
D) outbound logistics
Answer: D
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
31) Which of the following value chain activities involves inducing buyers to purchase a product
and providing a means for them to do so?
A) inbound logistics
B) operations
C) sales and marketing
D) outbound logistics
Answer: C
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
32) Which of the following value chain activities involves assisting users with handling of the
products after sale, thus maintaining and enhancing the products' value?
A) inbound logistics
B) customer service
C) operations
D) outbound logistics
Answer: B
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
10
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34) Cassandra runs a downtown boutique that sells customized clothes. One of her customers
wishes to purchase a trench coat with a bejeweled clip. Cassandra contacts "Gems and Stones"
and places an order for the clip. This activity can be classified under ________.
A) inbound logistics
B) operations
C) customer service
D) marketing
Answer: A
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Application
35) Lynn, the manager of a transportation company, goes through the product delivery schedule.
She assigns territories to each executive of the delivery team, and also contacts the fleet
supervisor to arrange trucks for transportation. Which activity of the value chain is Lynn
executing?
A) inbound logistics
B) marketing
C) sales
D) outbound logistics
Answer: D
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Application
11
Copyright © 2017 Pearson Education, Ltd.
36) Madison, the project manager of a sports apparel company, estimates that the demand for
jogging shoes is likely to decline in the coming months. He advises the procurement department
to order raw material accordingly to ensure minimum wastage. This intercommunication that
facilitates smooth operations is called ________.
A) market research
B) outbound logistics
C) strategizing
D) linkages
Answer: D
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Application
37) Which of the following employees performs a support activity in the value chain?
A) Jackson is involved in the development of technological infrastructure.
B) Sofia is a member of the recruitment team.
C) Nathaniel is in charge of setting up contractual agreements with vendors.
D) Nora is a financial analyst who rates and gives investment advice.
Answer: C
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Application
38) Which of the following paved the way for the creation of a business process design?
A) support activities
B) triggers
C) linkages
D) primary activities
Answer: C
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
12
Copyright © 2017 Pearson Education, Ltd.
39) Which of the following statements is consistent with the central idea of business process
design?
A) Technology should be used to supplement the existing value chain.
B) Business processes should focus on improving individual functional systems.
C) Organizations should create new business processes instead of improving existing systems.
D) Technology should be used to modify and improve standard business processes.
Answer: C
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
40) The ________ created by Porter states that firms should create new, more efficient business
processes that integrate the activities of all departments involved in a value chain.
A) Six Sigma methodology
B) product differentiation model
C) Lean Manufacturing method
D) business process design
Answer: D
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
41) Porter defined value as the amount of money that a customer is willing to pay for a resource,
product, or service.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
42) The difference between the value that an activity generates and the cost of the activity is
called revenue.
Answer: FALSE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
13
Copyright © 2017 Pearson Education, Ltd.
43) A business with a differentiation strategy will add cost to an activity only as long as the
activity has a positive margin.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
44) In the inbound logistics activity of a value chain, the manufacturer receives, stores, and
disseminates inputs to a product.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
45) The primary activity of sales and marketing is the collection, storage, and physical
distribution of the products to the buyers.
Answer: FALSE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
46) In the value chain, customer service is concerned with inducing buyers to purchase the
product and providing a means for them to do so.
Answer: FALSE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
47) The total margin of the value chain is the difference between the total value added and the
total costs incurred.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
14
Copyright © 2017 Pearson Education, Ltd.
48) Support activities in a value chain include the processes of finding vendors, setting up
contractual arrangements, and negotiating prices.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
49) A linkage is a network of activities that generate value by transforming inputs into outputs.
Answer: FALSE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
50) Briefly describe the concepts of value, margin, and value chain as defined by Porter.
Answer: Porter defined value as the amount of money that a customer is willing to pay for a
resource, product, or service. The difference between the value that an activity generates and the
cost of the activity is called the margin. A value chain is a network of value-creating activities.
That generic chain consists of five primary activities and four support activities.
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
15
Copyright © 2017 Pearson Education, Ltd.
52) Distinguish between the primary and support activities of a value chain.
Answer: Primary activities directly add value to the value chain of an organization. Examples
are operations and marketing.
The support activities in the generic value chain contribute indirectly to the production, sale, and
service of the product. They include procurement, which consists of the processes of finding
vendors, setting up contractual arrangements, and negotiating prices.
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.4: How does competitive strategy determine value chain structure?
Classification: Concept
16
Copyright © 2017 Pearson Education, Ltd.
56) A(n) ________ is a network of activities that generate worth by transforming inputs into
outputs.
A) business process
B) competitive strategy
C) value chain
D) information system
Answer: A
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Concept
57) The cost of the business process is the sum of the cost of the inputs and the ________.
A) cost of the activities
B) cost of the outputs
C) value of the outputs
D) value of the products
Answer: A
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Concept
17
Copyright © 2017 Pearson Education, Ltd.
59) Neil creates an application which facilitates the easy storage and access of employee
information like name, age, experience, and qualification for his organization. The application is
an example of a(n) ________.
A) repository
B) program
C) linkage
D) activity
Answer: A
AACSB: Reflective Thinking
Difficulty: 2: Moderate
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Application
60) In a manufacturing business, which of the following transforms finished goods into cash?
A) warehouse operations
B) manufacturing process
C) sales process
D) outbound logistics
Answer: C
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Concept
61) As the purchasing manager of a company that designs costumes, Natalie orders yards of
fabric in preparation for Halloween. Natalie's duties can be classified under the ________
category of a business process.
A) outbound logistics
B) marketing
C) operations
D) inbound logistics
Answer: D
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Application
18
Copyright © 2017 Pearson Education, Ltd.
63) Each activity in a business process is a business function that receives inputs and produces
outputs.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Concept
64) The cost of the business process is the cost of the inputs plus the cost of the outputs.
Answer: FALSE
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Concept
65) In a manufacturing business, the materials ordering process transforms cash into a raw
materials inventory.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Concept
19
Copyright © 2017 Pearson Education, Ltd.
67) The sales process involves sales and marketing as well as outbound logistics activities.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Concept
68) The streamlining of business processes to increase margin is key to obtaining competitive
advantage.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Concept
69) What is a business process? How do you determine the cost and margin of a business
process?
Answer: A business process is a network of activities that generate value by transforming inputs
into outputs. Each activity is a business function that receives inputs and produces outputs. An
activity can be performed by a human, by a computer system, or by both.
The cost of the business process is the cost of the inputs plus the cost of the activities. The
margin of the business process is the value of the outputs minus the cost.
AACSB: Analytical Thinking
Difficulty: 3: Challenging
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.5: How do business processes generate value?
Classification: Concept
70) RAC Associates is a car rental company that rents cars to tourists in the United States. The
company uses tracking devices and magnetic locks to prevent car theft. These procedures are
examples of ________.
A) primary business processes
B) core activities
C) strategic activities
D) supporting business processes
Answer: D
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Discuss the role of information systems in supporting business processes
LO: 3.6: How does competitive strategy determine business processes and the structure of
information systems?
Classification: Application
20
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71) Which of the following principles of competitive advantage is associated with product
implementations?
A) locking in customers
B) differentiating service offerings
C) locking in suppliers
D) establishing alliances
Answer: B
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
72) Cooper, the owner of a small bicycle manufacturing company, is striving to keep his
organization running smoothly while remaining profitable in a highly competitive market.
Cooper chooses process implementation to give his company a competitive edge over others.
Which of the following principles is he most likely to implement?
A) creating new products
B) enhancing services
C) reducing costs
D) differentiating products
Answer: C
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Application
73) Hueblue Software, an application provider to the gaming industry, decided to enhance its
portfolio by developing motion-control-enabled games for the mobile gaming industry. In this
scenario, which competitive strategy is Hueblue Software implementing?
A) establishment of alliances
B) product differentiation
C) raising barriers to market entry
D) locking in buyers
Answer: B
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Application
21
Copyright © 2017 Pearson Education, Ltd.
74) FunText is a company that owns an app used for text messaging. It recently offered a six
month membership extension, to its existing customers, without any additional charges. Which
competitive strategy is FunText trying to implement in this scenario?
A) creation of a new service
B) product differentiation
C) locking in customers
D) locking in suppliers
Answer: C
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Application
75) ________ is a means through which an organization can gain a competitive advantage
through process implementations.
A) Establishing alliances
B) Creating new products
C) Enhancing products
D) Differentiating services
Answer: A
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
22
Copyright © 2017 Pearson Education, Ltd.
77) Locking in customers by making it difficult or expensive for customers to move to another
product is called establishing high ________.
A) entry barriers
B) switching costs
C) product standards
D) brand value
Answer: B
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
78) The International Zoological club publishes a monthly magazine for zoology enthusiasts.
Members are required to pay an initial fee to cover the first two years of the subscription when
registering with the club. In this scenario, the International Zoological club is ________.
A) enhancing services
B) establishing alliances
C) locking in customers
D) standardizing the product
Answer: C
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Application
79) A large software manufacturer attempts to lock in customers by making it difficult for them
to substitute their software with one from another company. The strategy used by the company is
referred to as ________.
A) switching costs strategy
B) low cost operation strategy
C) standardization strategy
D) marketing strategy
Answer: A
AACSB: Reflective Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Application
23
Copyright © 2017 Pearson Education, Ltd.
80) Organizations can lock in suppliers either by making it difficult to switch to another
organization or by ________.
A) increasing the margin on their products
B) reducing investments in their supply chain
C) making it easy to work with the organization
D) reducing the bargaining power of consumers
Answer: C
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
81) A group of shoe manufacturing firms purchases raw materials collectively from a single
supplier to obtain better deals. This is an example of obtaining competitive advantage by
________.
A) differentiating the industry
B) locking in customers
C) establishing alliances
D) enhancing the products
Answer: C
AACSB: Reflective Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Application
82) PL Inc. implements an information system to improve its supply chain. The system helps the
organization to reduce wastes and optimally utilize its resources. In this scenario, implementing
the information system has helped PL Inc. to gain a competitive advantage by ________.
A) enhancing its products
B) reducing its costs
C) establishing alliances
D) differentiating its products
Answer: B
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Application
24
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Copyright © 2017 Pearson Education, Ltd.
87) Identify the principle of competitive advantage that is associated with product
implementations.
A) lock in customers
B) enhance services
C) lock in suppliers
D) establish alliances
Answer: B
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
88) Jason's Burgers, a famous diner, recently started taking orders online to reduce the customer
wait time. This arrangement was perfect for busy office workers who frequented the place, and
the sales went up considerably. Jason's Burgers attempted to ________.
A) reduce costs
B) raise barriers to market entry
C) establish alliances
D) lock in customers
Answer: D
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
26
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89) Launch Cars, a car manufacturing company, has patented its breakthrough technology that
reduces pollutant emission by half. The company is now an active supporter of anti-pollution
laws that are likely to diminish the profitability of many other auto makers. Launch Cars is
attempting to ________.
A) reduce costs
B) raise barriers to market entry
C) establish alliances
D) lock in customers
Answer: B
AACSB: Reflective Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Application
91) Creating a new product to increase margin is an example of using product implementations
to achieve competitive advantage.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
92) Information systems create competitive advantage by providing support to a product rather
than by becoming a part of the product.
Answer: FALSE
AACSB: Information Technology
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
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93) Organizations can lock in customers by making it difficult or expensive for them to move to
another product.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
94) The competitive strategy of locking in customers by making it difficult for them to move to
another product is called establishing high switching costs.
Answer: TRUE
AACSB: Analytical Thinking
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.7: How do information systems provide competitive advantages?
Classification: Concept
28
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97) Which of the following is most likely to change in the next ten years?
A) model of business strategy
B) competitive advantage mechanism
C) relationship between competitive advantage and information systems
D) pace of integration of new technology
Answer: D
AACSB: Information Technology
Difficulty: 1: Easy
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.8: 2026?
Classification: Concept
98) What kind of technological changes can be expected in the next ten years?
Answer: Models of business strategy, competitive advantages, and their relationship to processes
and IS are unlikely to change in the next 10 years. They may evolve, there may be some new
models that rise to the surface, but those new models are likely to be extensions of existing
models, within the existing paradigms. What is likely to change, however, is pace. Because of the
Internet and related technology, the speed of business is accelerating. The Web, Twitter,
Facebook, and other social sites enable the rapid spread of new ideas and innovations and require
businesses to be constantly on the alert for changes that may affect their strategy in short periods
of time.
AACSB: Analytical Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.8: 2026?
Classification: Concept
99) Give an example of a technology that is likely to have a major effect on competitive
strategies in the years to come.
Answer: One technology that is likely to have a major effect on competitive strategies is self-
driving vehicles. For many products, transportation is a major cost. Self-driving cars, possibly
even drones, will dramatically reduce these costs, with major consequences. Augmented reality
devices, like Google Glass and Microsoft's HoLoLens, will also change the competitive
landscape in the next 10 years.
AACSB: Analytical Thinking
Difficulty: 2: Moderate
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.8: 2026?
Classification: Concept
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100) What changes will the pace of change bring about in the future?
Answer: The pace of change and the pace of integration of new technology will be fast and
increasing, possibly accelerating, in the next 10 years. This increased pace needs to be viewed as
rapidly creating opportunities in which you can excel. If not self-driving vehicles on the ground
or in the air, then some other product that is today being constructed in someone's garage, maybe
with 3D printing, some new technology-based products will change the competitive landscape
for the company for which we work.
AACSB: Analytical Thinking
Difficulty: 3: Challenging
Course LO: Explain how IS can be used to gain and sustain competitive advantage
LO: 3.8: 2026?
Classification: Concept
30
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