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    Impact of Pandemics On Consumer Behavior.......

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    Michael Omollo
    The COVID-19 pandemic has significantly impacted consumer behavior. Lockdowns and social distancing have restricted where and when consumers can shop. This has led consumers to embrace new technologies and online shopping more than before. Purchasing of essential goods also increased due to hoarding behavior. The pandemic has also spurred creativity in consumers as events shifted online. Overall, consumer behavior has changed to be more time and location-dependent due to the pandemic.

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    Impact of Pandemics On Consumer Behavior.......

    Uploaded by

    Michael Omollo
    76 views5 pages
    The COVID-19 pandemic has significantly impacted consumer behavior. Lockdowns and social distancing have restricted where and when consumers can shop. This has led consumers to embrace new technologies and online shopping more than before. Purchasing of essential goods also increased due to hoarding behavior. The pandemic has also spurred creativity in consumers as events shifted online. Overall, consumer behavior has changed to be more time and location-dependent due to the pandemic.

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    Impact of Pandemics on Consumer Behavior.......

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    The COVID-19 pandemic has significantly impacted consumer behavior. Lockdowns and social distancing have restricted where and when consumers can shop. This has led consumers to embrace new technologies and online shopping more than before. Purchasing of essential goods also increased due to hoarding behavior. The pandemic has also spurred creativity in consumers as events shifted online. Overall, consumer behavior has changed to be more time and location-dependent due to the pandemic.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    76 views5 pages

    Impact of Pandemics On Consumer Behavior.......

    Uploaded by

    Michael Omollo
    The COVID-19 pandemic has significantly impacted consumer behavior. Lockdowns and social distancing have restricted where and when consumers can shop. This has led consumers to embrace new technologies and online shopping more than before. Purchasing of essential goods also increased due to hoarding behavior. The pandemic has also spurred creativity in consumers as events shifted online. Overall, consumer behavior has changed to be more time and location-dependent due to the pandemic.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    of 5

    How do pandemics such as COVID-19 impact consumer behaviour?

    Student’s Name

    Course

    Date of submission
    2

    How do pandemics such as COVID-19 impact consumer behaviour?

    All consumption is deemed to be location and time guaranteed. Consumers typically

    develop behaviors over period regarding what to eat, as well as when and where to consume it 1.

    Consumer behaviour is also deemed to be exceedingly predictable, and there exist numerous

    feasible analytical models as well as consumer perceptions founded on the previous repetitive

    purchasing behaviour at the distinct level. The effects of the consumption behaviours is regulated

    particularly in the public and communal spaces coupled with the deconsumption of harmful

    merchandises. The chief focus of this paper is to assess both the instantaneous and the lasting

    effect of Covid-19 on the consumption as well as purchaser behaviour.

    With the lockdown and corresponding social distancing, buyers’ selection of the location

    to shop is regulated, which has led to the location restriction as well as location scarcity. There

    has been mobility shift and scarcity. Working, education as well as shopping have all entirely

    shifted and restricted at home-based2. Similarly, there exist extra period flexibility as shoppers

    are not compelled to adhere to the schedules such as physically being in the work stations, school

    and shop. Moreover, scarcity of home-based spaces have created new problems and clashes

    regarding the individual’s operation and location space at home. People tend to be extraterritorial

    and every individual requires their space, which makes them struggle within confidentiality and

    convenience in terms of consumption.

    1
    Hesham, Fazel, Harizi Riadh, and Nasr Khouadja Sihem. "What have we learned about the effects of the COVID-19
    pandemic on consumer behaviour?." Sustainability 13, no. 8 (2021): 4304.
    2
    Sheth, Jagdish. "Impact of Covid-19 on consumer behaviour: Will the old habits return or die?." Journal of business
    research 117 (2020): 280-283.
    3

    Due to COVID-19, consumers are typically hoarding vital merchandises for everyday

    consumption leading to momentary stock outs and scarcities. This has also resulted in additional

    demand thereby encouraging marketing of the counterfeit products. Consumers have also learned

    to improvise due to constraints leading to extra creativity among the consumers. The coronavirus

    have unleashed massive creativity as well as the flexibility of the consumers for tradition

    -guaranteed events like weddings as well as procession services 3. There has been sidewalk

    weddings as well as Zoom memorial services in places of outdated location-centric actions.

    Due to the absolute necessity, consumers have explicitly embraced numerous new

    technologies and their respective applications since the emergence of coronavirus. The majority

    of the consumers have turned to social media, which has massively impacted the consumer

    behaviour in scale and prevalent within consumer’s daily life 4. Moreover, because of complete

    lockdown within nations such as India, South Korea, as well as China, consumers are incapable

    of going to the grocery store and as a replacement, the stores have s home 5. There has been

    massive home delivery of everything, which has enhanced expediency and personalization

    within consumer behaviour.

    In summation, the lockdown, as well as communal distancing to battle the COVID-19,

    has massively created important interferences on the consumer behaviour. The entire

    3
    Hesham, Fazel, Harizi Riadh, and Nasr Khouadja Sihem. "What have we learned about the effects of the COVID-19
    pandemic on consumer behaviour?." Sustainability 13, no. 8 (2021): 4304.
    4
    Zwanka, Russell J., and Cheryl Buff. "COVID-19 generation: A conceptual framework of the consumer behavioural

    shifts to be caused by the COVID-19 pandemic." Journal of International Consumer Marketing 33, no. 1 (2021): 58-

    67.

    5
    Sheth, Jagdish. "Impact of Covid-19 on consumer behaviour: Will the old habits return or die?." Journal of business
    research 117 (2020): 280-283.
    4

    consumption has changed to be both time and locality guaranteed. With period tractability but

    location inflexibility, shoppers have typically learned to invent in resourceful and advanced

    means. The work-life borders are presently distorted as individuals operate from home. Since the

    consumer is deemed to be incapable of going to the stores, the stores have come to the

    underlying consumer.
    5

    Bibliography

    Hesham, Fazel, Harizi Riadh, and Nasr Khouadja Sihem. "What have we learned about the

    effects of the COVID-19 pandemic on consumer behaviour?." Sustainability 13, no. 8

    (2021): 4304.

    Sheth, Jagdish. "Impact of Covid-19 on consumer behaviour: Will the old habits return or die?."

    Journal of business research 117 (2020): 280-283.

    Zwanka, Russell J., and Cheryl Buff. "COVID-19 generation: A conceptual framework of the

    consumer behavioural shifts to be caused by the COVID-19 pandemic." Journal of

    International Consumer Marketing 33, no. 1 (2021): 58-67.

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