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    Syllabus (MC)

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    Lords Porseena
    This document outlines the course objectives and outcomes for a Managerial Communication course. The course aims to: 1) provide an understanding of the importance of communication in business; 2) teach the flow and types of communication in organizations; and 3) help students develop effective oral and written communication skills. The course outcomes include understanding communication skills, different communication forms and aids, and technology in the modern workplace. The course is divided into 5 units covering topics such as the foundations of communication, the communication process, business communication forms, personal communication, and report writing.

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    Syllabus (MC)

    Uploaded by

    Lords Porseena
    256 views2 pages
    This document outlines the course objectives and outcomes for a Managerial Communication course. The course aims to: 1) provide an understanding of the importance of communication in business; 2) teach the flow and types of communication in organizations; and 3) help students develop effective oral and written communication skills. The course outcomes include understanding communication skills, different communication forms and aids, and technology in the modern workplace. The course is divided into 5 units covering topics such as the foundations of communication, the communication process, business communication forms, personal communication, and report writing.

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    Syllabus (Mc)

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    This document outlines the course objectives and outcomes for a Managerial Communication course. The course aims to: 1) provide an understanding of the importance of communication in business; 2) teach the flow and types of communication in organizations; and 3) help students develop effective oral and written communication skills. The course outcomes include understanding communication skills, different communication forms and aids, and technology in the modern workplace. The course is divided into 5 units covering topics such as the foundations of communication, the communication process, business communication forms, personal communication, and report writing.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    256 views2 pages

    Syllabus (MC)

    Uploaded by

    Lords Porseena
    This document outlines the course objectives and outcomes for a Managerial Communication course. The course aims to: 1) provide an understanding of the importance of communication in business; 2) teach the flow and types of communication in organizations; and 3) help students develop effective oral and written communication skills. The course outcomes include understanding communication skills, different communication forms and aids, and technology in the modern workplace. The course is divided into 5 units covering topics such as the foundations of communication, the communication process, business communication forms, personal communication, and report writing.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    of 2

    12B105 MANAGERIAL COMMUNICATION

    3 0 0 3
    Course Objectives

     To provide a basic idea about the importance of Communication in the Business Field
     To learn about the flow of Communication and Types of Communication in an Organization
     To prepare and deliver Effective Oral and Written Communication
     To enhance and gain confidence and greater understanding of Communication
     To gain knowledge of the communication medias and its need in business

    Course Outcomes
     Understand the communication skills and the usage of communication
     Use communication aids and apply the different forms of communication
     Understand the technology of communication in the modern workplace.
     Understand the reports and its formats
     Understand the methods of business communication and forms of records

    UNIT I INTRODUCTION AND FOUNDATIONS OF COMMUNICATION 9


    Communication – Meaning, Significance for Management – Role of Communication in Business – Forms of
    Communication -- Choice of Vocabulary – Paragraph Writing- Dimensions and Functions of Non-Verbal
    Communication – Personal Appearance – Body Language-Paralanguage – Environment

    UNIT II COMMUNICATION PROCESS 9


    Types and Media of Communication - Barriers of Communication and Overcoming Barriers – Principles for
    Effective Communication- Communication in Organizational Settings – Internal and External Communication

    UNIT III BUSINESS COMMUNICATION 9


    Business Needs for Communication - Forms of Business Communication Planning – Writing and Consulting
    Business Messages -Writing Routine and Good Will Messages – Writing Positive and Negative Messages-Writing
    Business Letters – Writing Memos, Minutes and Agenda – Enquiry, Sales and Order Letter - Notice, Tenders –
    Letter – Applications and Complaints

    UNIT IV PERSONAL COMMUNICATION 9


    – Use of Charts, Diagrams, Tables and Visual Audio aids for Communication – Listening – Process of Improving
    Listening – Teams – Types – Dynamics-Improving Group Communication – Understanding Others and Self, Self
    Concept – Interpersonal Perception – Feedback

    UNIT V REPORT WRITING 9


    Technical Reports – Formats of Reports – Project Proposal Writing – Project and Appraisal Report Writing –
    Communication Challenges in Today’s work Place
    Total: 45
    TEXT BOOKS:

    Year of
    Sl.No. Author(s) Title of the Book Publisher
    Publication
    John M Penrose, Business Communication Cengage
    1. Robert W Rasberry for Managers 2009
    Learning
    and Robert J Myers
    Speaking and Writing for
    2. Sounderaraj Francis Effective Business McMillan India 2008
    Communication

    1
    REFERENCE BOOKS:

    Year of
    Sl.No. Author(s) Title of the Book Publisher
    Publication
    Communication Skills for
    1. Hargie O Williams Palgrave 2006
    Effective Management
    Lesikar V Raymond
    Tata McGraw
    2. and Business Communication 2008
    Hill
    Flately E Marie
    3. Ramachandran K K Business Communication McMillan India 2009
    Mohan Krishna Developing Communication
    4. McGraw hill 2007
    Banergee Meera Skills

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