Chapter 1

Chapter 1
1.1 Introduction/Background
One of the Philippines' must-visit locations, Central Luzon, is teeming with tourist
attractions. Aside from its undiscovered treasures, which include waterfalls, cultural
landscapes, and unspoiled wilderness, Central Luzon is a destination with something for
everyone. Visitors can go diving, hiking, birdwatching, and relaxing on the beaches. It
can also host events like the Southeast Asian Games and the hot air balloon festival.
According to the Philippine Statistics Authority (PSA)., Central Luzon is one of the
regions with the fastest growth in the nation The economy of the area expanded by
9.5% alone in 2016. Due to the vibrant commercial activity in the area, it is a desirable
location for domestic and international investors looking to establish facilities.
One of the industries that has been severely impacted by the COVID-19 outbreak is the
tourist sector. According to the World Tourism Organization, between 100 and 120
million jobs worldwide are at risk due to the closing of borders, airports, and hotels as
well as limits on large gatherings, land travel, and related services. In response to the
impact caused by the COVID-19 outbreak, a Tourist Complex was proposed that will act
as a new tourist attraction and will be used for a day-to-day accommodation of tourist
and short-stay visitors away from their own place. To leave the visitors with a unique
experience and opportunity to learn about the rich culture and to commercialise tourism
resources of the area.
The first component is the Pampanga Clark Freeport and Special Economic Zone
(CFEZ). Almost as big as Singapore, Clark is the reconstruction of a former US airbase
in the Pampanga province, which includes the cities of Angeles, Mabalacat, Porac, and
other areas of Tarlac.
Figure 1.1 Clark Freeport
Source: Google Maps
The numerous infrastructure initiatives, well-maintained tourism spots in and around
Pampanga, and the province's cultural legacy are anticipated to support the region's
economic growth as it develops more quickly. As mentioned earlier, the development
and linking of an infrastructure to support those and potential activities have become
imperative. It will increase revenue from tourists, open doors, and perhaps even
contribute to creating an environmentally friendly community.
1.2 Problem Statement
International visitor arrivals decreased by 22% in the first quarter of 2020, when travel
restrictions and lockdowns in most countries began. This is expected to have cost the
global tourism industry an estimated US$80 billion. During that time, 39 locations were
implementing the shutting of borders, 65 sites ceased international flights entirely or
partially, and 97 locations completely or partially closed their borders to tourists (i.e.,
banning the arrivals from specific countries), including Pampanga.
As more destinations reopen with 638 flights recorded in the third quarter of the year,
which is almost 43% more than the same period in 2020, the number of operational
flights at Clark International Airport has been increasing. Modernization of current
establishment or building new establishment for accommodation and entertainment
compliant with new health and safety standards are needed.
1.3 Research Goals and Objectives
1.3.1 Research Goals
 To design a tourism complex that has a unique characteristics and design that
will help promote tourism.
 To create a design a tourism complex by the standard provided by the authorit-
ies.
1.3.2 Research Objectives

 To research design strategies for designing different facilities inside the Tourism
complex.
 To provide opportunities to the local community of the Pampanga and nearby cit-
ies.
1.1 Definition of Terms

 Tourism Complex- a land or buildings which are used for the day to day ac-
commodation of tourists and short-stay visitors away from their normal place
of residence. It includes visitor accommodation in association with one or
more of the following: function facilities, tavern, restaurants, cafe and
other eating places, entertainment facilities without limiting the use of such fa-
cilities to people staying in the complex.
 CFEZ- Clark Freeport and Economic Zone
 CDC- Clark Development Corporation
 DOT- Department of Tourism
 DOH- Department of Health
 PSA- Philippine Statistic Authority
1.1 Significance of the Study

This study will create a Tourist Complex that will address the problem arising from the
increasing number of local and foreign visitors. Before the Covid-19 pandemic hits us
and restricts the access of tourists to our country, Pampanga is rising to prominence as
the nation's upcoming central economic corridor. Over the past few years, it has experi-
enced tremendous growth. Property investors from both local and international players
were drawn in by this.
It will contribute to developing a proper and unique design that will adhere to DOT's ar-
chitectural standards in designing a Tourist Complex. Offer more accommodations for
guests, business, and entertainment environment. Also, this study can be a basis for
studies that aim to research a similar study.
1.5.1 To the Community

The proposed project will provide opportunities such employment for those
who live in Clark or even outside the area.
1.5.2 To the Field of Architecture
The proposal will contribute to developing the a new architectural standard in
line with designing a Tourism Complex following the new health protocol set
by legal authorities.
1.2 Scope and Limitations
The scope of the study shall be designing the facilities for the Tourist Complex such as
function facilities, and entertainment facilities for the people staying in the complex. The
study shall be in accordance with the design guidelines given by the Department of
Tourism. Provide information about space programming and standard area for every fa-
cility.
1.3 Conceptual Framework
Input
 Increasing number of Tourist from domestic to foreign.

 Impact and cost of Covid-19 outbreak to the tourism sector.
 Modern design and updated standard for designing
establishments in consideration for the recent outbreak and
health protocols.
Process
 Desk research
 Data gathering
 Application and formulation of architectural solution.
 Policies, law, and ordinance
Output
 To Improved architectural design standard for designing

establishment that will be included for the tourism complex.
Bibliography
Hernandez, J.M., 2022. Clark is top tourist stop in Pampanga. The Manila Times. Available
at: https://www.manilatimes.net/2022/07/14/news/regions/clark-is-top-tourist-stop-in-pam-
panga/1850834
Annual report 2019 - Publications. Transparency.org. Available at: https://www.tranpar-

ency.org/en/publications/annual-report-2019
Clark Development Corporation. eFOI - Electronic Freedom of Information. Available at: ht-
tps://www.foi.gov.ph/requests/aglzfmVmb2ktcGhyHQsSB0NvbnRlbnQiEENEQy02N-
jczNTYyMTc2ODMM
Tourism Complex Planning. Taylor & Francis. Available at: https://www.tandfonline.com/

doi/abs/10.1080/02508281.1977.11014947
Tecson, Z., 2021. Central Luzon on road to recovery from covid-19 woes. Available at: ht-
tps://www.pna.gov.ph/articles/1163780
Price waterhouse Coopers, Impact of covid-19 on the Philippine Tourism Industry. PwC.
Available at: https://www.pwc.com/ph/en/publications/pwc-publications/tourism-covid-
19.html#recovering-from-the-pandemic
2021. Call for participants market sounding activity for Clark Tieza tourism enterprise zone
(TEZ) project. Tourism Infrastructure and Enterprise Zone Authority. Available at: https://tiez-
a.gov.ph/call-for-participants-market-sounding-activity-for-clark-tieza-tourism-enterprise-
zone-tez-project/
Blaschke, B., Chan, P. & Green, D., 2020. The rise of clark. IAG. Available at: https://
www.asgam.com/index.php/2019/11/26/the-rise-of-clark/
TIEZA. Tourism Infrastructure and Enterprise Zone Authority. Available at: https://tieza.gov-
.ph/about-us/
Dot: Clark Top Contributor of Tourist Arrivals in Pampanga. PIA. Available at: https://pia.gov-
.ph/news/2022/07/11/dot-clark-top-contributor-of-tourist-arrivals-in-pampanga
Internet archive: Wayback Machine. Available at: https://archive.org/web/

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Chapter 1

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Chapter 1

1.2 Problem Statement

1.3 Research Goals and Objectives

1.3.1 Research Goals

1.3.2 Research Objectives

1.1 Definition of Terms

1.1 Significance of the Study

1.5.1 To the Community

1.2 Scope and Limitations

 Increasing number of Tourist from domestic to foreign.

 To Improved architectural design standard for designing

Annual report 2019 - Publications. Transparency.org. Available at: https://www.tranpar-

Tourism Complex Planning. Taylor & Francis. Available at: https://www.tandfonline.com/

Internet archive: Wayback Machine. Available at: https://archive.org/web/

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