MMT Sales
MMT Sales
MMT Sales
Trip
MakeMyTrip works on B2C (Business to customer) business model in which they
facilitate their customers through booking their tickets online as it only requires a
single click of the mouse to avail of a wide range of products and services of the
brand. To save the valuable time of their customers in planning for holidays, they
also offer different holiday packages. Other than the B2C business model,
MakeMyTrip has also launched the Maybes model to extend its services for
corporate travels. Businesses are able to manage their travel schedule and
accommodation facility for their employees using different features of MyBiz like
single dashboard system, Central payment processing through MyBiz wallet, and
quick refund facility to MyBiz wallet on booking cancellations, etc.
Value proposition 1. The core value proposition of MakeMyTrip is the best deals
that it provides to its customers at their convenience. 2. It offers effective, reliable
services to its customers and also, incorporates the latest and advanced technology
in its business. 3. Besides providing economical air tickets it believes in providing
a great experience to its customers. 4. Customers are able to save their precious
time as MakeMyTrip.com website of the brand provides the advantage of listing all
available services or options at a time. 5. Customers can make changes and cancel
the booking anytime as MakeMyTrip provides very flexible services. 6. Payment
services are also extremely smooth as various payment options are available like
debit cards, net banking, credit cards, etc. and also, most of the banks are on board.
7. E-transaction service facilitates customers to get the refund of money by
automatic transfer of the amount back to the same account. 8. Apart from above,
MakeMyTrip also offers a lot of value-added services like attractive discounts and
offers on different bookings. 9. MakeMyTrip offers back-up to its customers that
make it unique from other online travel agents i.e. 10. Special discounted prices at
premium hotels are also offered. 11. To handle travelers professionally in
destinations, the brand also offers partnerships with tour agents who are local to
those destinations. 12. To encourage repeated travelling, it provides on-tour
freebies for these repeat travellers. 13. To book a hotel, flight, and holiday on
mobile or desktop site is a great experience for customers as one can do the
booking quickly in a hassle-free manner. The attractive features of MakeMyTrip
services like quick discounts, My-Reward and My-Wallet facilities, Fare Calendar,
and other facilities do value-addition to its products and services. Thus, the brand
is continuously offering the best services to its customers.