Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
Scribd Logo
Upload

Welcome to Scribd!

  • 2nd SEM

    Uploaded by

    Rahul Agarwal
    56 views6 pages
    This document contains information about the Master of Commerce (M.Com) Second Semester assignments for July 2022 and January 2023 admission cycles at the Indira Gandhi National Open University. It provides details about the 6 courses that have assignments, instructions for submitting the assignments by the due dates of March 15th and October 15th, and samples of the assignment questions for the Marketing Management and Quantitative Analysis & Managerial Applications courses. Students must attempt all questions in the assignments, which make up 30% of the final course grade.

    Original Description:

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document contains information about the Master of Commerce (M.Com) Second Semester assignments for July 2022 and January 2023 admission cycles at the Indira Gandhi National Open University. It provides details about the 6 courses that have assignments, instructions for submitting the assignments by the due dates of March 15th and October 15th, and samples of the assignment questions for the Marketing Management and Quantitative Analysis & Managerial Applications courses. Students must attempt all questions in the assignments, which make up 30% of the final course grade.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    56 views6 pages

    2nd SEM

    Uploaded by

    Rahul Agarwal
    This document contains information about the Master of Commerce (M.Com) Second Semester assignments for July 2022 and January 2023 admission cycles at the Indira Gandhi National Open University. It provides details about the 6 courses that have assignments, instructions for submitting the assignments by the due dates of March 15th and October 15th, and samples of the assignment questions for the Marketing Management and Quantitative Analysis & Managerial Applications courses. Students must attempt all questions in the assignments, which make up 30% of the final course grade.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 6

    M.

    Com
    2nd Semester

    Master of Commerce
    (M.Com)

    Second Semester
    Assignments
    2022-2023

    For July 2022 and January 2023 admission cycle

    School of Management Studies


    Indira Gandhi National Open University
    Maidan Garhi, New Delhi -110 068
    School of Management Studies
    Indira Gandhi National Open University

    Master of Commerce (M.Com)


    Second Semester
    ASSIGNMENTS − 2022-2023
    Dear Students,

    As explained in the Programme Guide, you have to do one Tutor Marked Assignment for each course.
    We are sending the assignments of all the six courses together in this booklet.

    Assignment is given 30% weightage in the final assessment. To be eligible to appear in the Term-End
    Examination, it is compulsory for you to submit the assignments as per the schedule. Before attempting
    the assignments, you should carefully read the instructions given in the Programme Guide.

    These assignments are valid for two admission cycles (July 2022 and January 2023). The validity is
    given below:

    1. Those who are enrolled in July 2022, it is valid upto January 2023.
    2. Those who are enrolled in January 2023, it is valid upto December 2023.

    In case you are planning to appear in June Term-End Examination, you must submit the assignments to
    the Coordinator of your Study Centre latest by 15th March, and if you are planning to appear in
    December Term-End Examination, you must submit them latest by 15th October.
    TUTOR MARKED ASSIGNMENT
    COURSE CODE : MCO-06
    COURSE TITLE : MARKETING MANAGEMENT
    ASSIGNMENT CODE : MCO-06/TMA/2022-2023
    COVERAGE : ALL BLOCKS
    Maximum Marks: 100
    Attempt all the questions:
    1.   What do you mean by Buyer Behavior? Discuss various social and Cultural factors (20)
    which influence the buyer behavior?

    2.   What are the objectives of Pricing? Discuss the basic methods of Price (20)
    Determination.
    3.   Write short notes on the following: (4×5)
    (a) Positioning
    (b) Warehousing
    (c) Personal Selling
    (d) Relationship Marketing

    4.   Differentiate between the following (4×5)


    (a) Consumer goods and Industrial goods
    (b) Selective and Intensive Distribution
    (c) Advertising and Publicity
    (d) Selling and Marketing

    5.   Comment briefly on the following statement: (4×5)


    (a) “Rural marketing in India offer huge opportunities and throw challenges to
    marketers”.
    (b) “The basic purpose of marketing research is to facilitate decision making
    process”.
    (c) “The rate of failure of new products is very high”.
    (d) “Market Communication plays an important role in a company’s overall
    marketing program”.
     
    TUTOR MARKED ASSIGNMENT
    COURSE CODE : MCO-022
    COURSE TITLE : QUANTITATIVE ANALYSIS &
    MANAGERIAL APPLICATION
    ASSIGNMENT CODE : MCO-022/TMA/2022-2023
    COVERAGE : ALL BLOCKS
    Maximum Marks: 100

    Attempt all the questions:

    1. (a) Discuss some criteria where the probability associated with the associated (10+10)
    outcome is not known.
    (b) Explain the purpose and methods of classification of data giving suitable
    examples.

    2. (a) What do you understand by time series analysis? How would you go about (10+10)
    conducting such an analysis for forecasting the sales of a product in your
    firm?
    (b) What is the practical utility of the central limit theorem in applied statistics?

    3. Briefly comment on the following: (4×5)


    a) “Measuring variability is of great importance to advanced statistical analysis.”
    b) “Opinion polls are a very common method of gaining knowledge about
    consumer tastes”.
    c) “Probability theory provides us with the ways and means to attain the formal
    and precise expressions for uncertainties involved in different situations”.
    d) “The primary purpose of correlation is to establish an association between any
    two random variables”.

    4. Write short notes on the following: (4×5)


    a) Geometric Mean
    b) Binomial Distribution
    c) Rank correlation
    d) Consideration in the choice of a forecasting method

    5. Distinguish between the following: (4×5)


    a) Census and Sampling methods of data collections
    b) One-tailed and Two-tailed tests of variance
    c) Linear Regression and Non-Linear Regression
    d) Type I and Type II Errors

     
    TUTOR MARKED ASSIGNMENT

    Course Code : MCO – 23


    Course Title : Strategic Management

    Assignment Code : MCO -23 /TMA/2022-23


    Coverage : All Blocks

    Maximum Marks: 100


    Attempt all the questions
    1. (a) What is mission? How is it different from purpose? Discuss the (10+10)
    essentials of a mission statement.
    (b) Briefly summarize what you understand by the general environment
    and its importance for business.
    2. (a) Explain briefly the five forces framework and use it for analyzing (10+10)
    competitive environment of any industry of your choice.

    (b) What is corporate level strategy? Why is it important for a diversified


    organization?
    3. Comment briefly on the following statements: (4×5)
    (a) Strategy is synonymous with policies.
    (b) 12 per cent of effective management strategy is knowledge and 88 per
    cent is dealing appropriately with people
    (c) The evaluation of the strategy of an organization can be done
    qualitatively as well as quantitatively.
    (d) Measuring in organizational performance is one of the important parts
    of strategy evaluation process.
    4. Difference between the following: (4×5)
    (a) Strategy and Policy
    (b) Global environment and domestic environment
    (c) Tangible and Intangible Differentiation
    (d) Operational and Strategic Control
    5. Write short notes on the following: (4×5)
    (a) Industrial Organization Model
    (b) Balanced Score Card
    (c) Value chain framework.
    (d) corporate culture
     

     
    TUTOR MARKED ASSIGNMENT
    COURSE CODE : MCO-024
    COURSE TITLE : Business Ethics and Corporate Social
    Responsibility
    ASSIGNMENT CODE : MCO-024/TMA/2022-2023
    COVERAGE : ALL BLOCKS
    Maximum Marks: 100
    Attempt all the questions:

    1. Discuss the two dominant views of business namely: (20)

    (a) Miton Friedman sharacholders’ value


    (b) Edward Freeman’s stakeholder approach

    2. What are the different perspectives of business ethics? Differentiate (20)


    between the following:

    (a) Personal and business ethics


    (b) Moral and non-moral standards

    3. Discuss the applicability of CRS provisions and the activities listed out (20)
    under schedule VII.
    4. What is the process of CSR reporting? Discuss the different reporting (20)
    tools and techniques.
    5. Write short notes on the following: (4×5)
    (a) Utilitarianism
    (b) Responsibility and Work Place Challenges
    (c) Swachh Bharat Abhiyan
    (d) Annual Reporting on CSR

    You might also like