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Saga Consulting - Presentation EN - 2023

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We are the

We use deliver exponential financial results


to our clients through a

Growth Geeks. cientific approach,


mathematical reasoning and
a lot of HARD WORK.

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We help companies in
Traction and Scaling phases to START TRACTION SCALE

unlock their growth through


Growth Hacking and Analytics.
Problems We Love to Solve 💙

What is the ideal investment allocation to maximize ROAS and ROI? OPERATIONAL
EFFICIENCY
Which attribution model should I use?

How can I improve my sales efficiency?

How do I explore new marketing channels and mix?


CHANNEL-MARKET FIT
How can I turn my product into a growth channel?

How do I create an internal growth hacking process?

How do I develop a growth mindset in my team? PRODUCT-MARKET FIT

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We have already helped more than 40 clients from Brazil and abroad
scaling-up their sales applying the Digital Saga methodology.

Education Saas Ecommerces Fintechs Health

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Methodology Digital Saga

Our proprietary Strategic


Consulting

methodology is

based on 3 pillars. Growth


Hacking

Data

Science

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Methodology Digital Saga

We couple a clear strategy with an execution focused on results


through data-driven decisions.

Strategic Consulting Growth Hacking Data Science


Can't deny it. We brought from the big Through a continuous experimentation We use data analysis and science to
consultancies, where our founders plan, we answer questions such as: give statistical validity to our tests and
came from, the strategic look to What is the most profitable create advanced models that allow us
support the growth of our clients in an customer profile? to predict, for example, who is a
integral way from organizational Which page works best for lead potential customer for your business. All
structure to capital raising. But with one capture? this with total transparency for your
difference: we go much beyond What is more efficient: Google or team that follows all metrics through
PowerPoint. We test and execute our Facebook in practice? our proprietary BI platform, Onedash.
recommendations. We discuss answers in biweekly sprint You'll never be in the dark again.
reviews and scale up the best results.
Success
cases

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Cases

We have helped this leading +20%


MRR
tech company build a referral
program with insurance
brokers improving sales in
less than 3 months

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Cases

Largest Bank
in Latin America

We've developed a lead


score that boosted the
sales team conversion
rates by 50%
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Cases

We've helped this e-


commerce grow its
contribution margin 4 times
in less than 4 months 4x
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Cases

We have helped this B2B


6
months
startup cut acquisition costs
in half while doubling its
size in less than

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Cases

SAAS B2B company that sells for large networks

4x
Complete restructuring of the
sales team: positions, salaries,
processes and tools
Creation of an outbound funnel
from CEO to key accounts
new customers Optimization of the outbound
funnel with new martech stack:
in less than 6 months Linkedin + Reev + Rd Station +
Pipedrive
Creation of an inbound funnel

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Solutions
Growth Hacking
X-COMM REVOPS
Growth Hacking techniques Projects delivering bottom
applied to e-commerce aiming line results for startups with

We generate
to optimize acquisition inside sales teams while
channels, marketing igniting a cultural
campaigns, promotions, your transformation that will level

value to our clients


website and CRM funnels. up your company's growth.

value through 4 Advanced Analytics & AI

types of projects MACHINE


LEARNING
END-TO-END
ATTRIBUTION
We build revenues, LTV and Have visibility on marketing
churn prediction models that campaigns and sales
help our clients target the right performance through our
message through the right end-to-end marketing and
SMART channel to the right client. sales tracking system.
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Growth

Customer Relationship
Tagging, BI and Analytics
Management

We work on all growth


disciplines in order to
explore new marketing Paid Media (PPC) Organic traffic (SEO)

channels and scale your


digital sales.

Linkedin hacking and


A/B Tests and Conversion Rate automations (content
Optimization (CRO) distribution and lead
generation)
How does it work?

How do we generate
this impact for
our clients?

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How does it work?

Our Digital Saga has 3 steps:

Phase 1 Phase 2 Phase 3


Onboarding Structuring Exponential
(15 days) (30 days) (Until the end of the project)

We deep-dive into your business and We optimize campaigns and sales While we operate and optimize
analyze your historical customer, lead, funnels that are already running while campaigns and funnels that are already
and campaign data to target our we build the a new funnel structure generating results, we test out-of-the-
initiatives. In addition, we audit your using best practices and state of the art box initiatives that will generate leaps in
digital assets to identify quick and high- tools. growth. For example: Hyper-targeting
impact actions (Quick-Wins) that can campaigns, Conversational sales
generate results in the first month of funnels, new channels, webinars and
the project. much more!

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How does it work?

We work hand in hand as one team, planning and executing a growth


backlog based on data, experiments and benchmarks.

Your company
Technical team: Business team: Project team:
Designer Partner Senior Executive
Paid Media Growth Manager Project Manager
CRM Business Analyst + Your team
Dev
Data Cientist
Growth Hacker

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How does it work?

We maximize the impact of our join efforts by applying the


Theory of Constraints* algorythm at every sprint cycle:

1. Identify the constraint of your process (with effective tracking and data)
2. Exploit the constraint; (running analyses and testing hypothesis on the constraint)
3. Subordinate everything to the constraint; (focus all the team on solving that one constraint)
4. Elevate the constraint;
5. Go back to step 1. (A new constraint will show up)

*The Theory of Constraints (TOC) is an overall philosophy usually applied to running and improving an organization. It was developed by Dr. Eliyahu M. Goldratt, and illustrated in the book The Goal , a
classic of contemporary management literatture.

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Strategy
and Mindset
We also help your team develop the growth
mindset needed to bring impact way beyond
financial results.

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Growth Growth
Analytics Mindset
Science Intuition
Reason Culture
Results People

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meet
Our leading team sums up to

30 years of experience
scaling up digital businesses

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meet
Yuri Kaminski
CEO @Saga Solutions
Growth Analytics Specialist

Growth Hacker with 10 years+ of experience in


digital business, growth and sales and has lead
growth squads in several startups in Brazil and
the Silicon Valley. Yuri also holds a Masters
degree in Artificial Intelligence and a
postgraduate in Innovation and
entrepreneurship from Stanford GSB.

Caio Morel
COO @Saga Solutions
BI and Agile Specialist

BI specialist with 10 years of experience in


project implementation. Caio ensures that all
our processes are adequate to deliver
maximum value without losing efficiency.

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Project team

meet
Graziela Oliveira
Growth Project Manager

With more than 20 years of experience


working in all disciplines of Growth and e-
commerce tools, Grazi guides our team of
consultants and specialists to generate
maximum impact for our clients.

Guilherme Queiroga
Growth Project Manager

With more than 10 years of experience in


growth, of which 5 years leading
multidisciplinary teams, "Gui" masters the
most modern tools and frameworks in Growth
Hacking and Analytics.

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Data team

meet the
Lucas Tavares
Lead Data Scientist

Statistician and Data Scientist expert in growth


data modelling. He is responsible for the
accuracy of our models and the information we
provide to help you making the best decisions
for your business.

Matheus Soldi Luana de Paris Malu


Data Analyst and Growth Hacker Analytics Engineer Web Analytics Specialist

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Experts team

meet
Matheus Luque Felipe Yarzón
Motion Design Specialist Copywriter

Thiago Santos Cairo Matos


Paid Media Specialist Graphic Design Specialist

Ericka Karen Rebeca Medeiros


Paid Media Specialist Business Analyst

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Let's Grow!
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