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Business Model Canvas Topazus Hamza MedAmine 24/02/2023 01

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
Design and product We offer a unique and Personalized service: Fashion-conscious women:
Suppliers: The company development: The trendy selection of high- Personalization is key in This segment includes
would need reliable company would need to quality accessories and the accessories and bijou women who are interested
suppliers for the raw continually design and bijoux at affordable prices. industry, as customers are in keeping up with the
materials and components develop new products to Our products are often looking for unique latest fashion trends and
needed to produce its keep up with changing handcrafted by skilled and individualized pieces. are willing to invest in
products. These suppliers fashion trends and artisans using only the By offering personalized accessories and bijoux to
may also be able to customer demands. finest materials, ensuring recommendations and complement their outfits.
provide advice on sourcing that each piece is both special order options, the Gift buyers: Accessories
and help negotiate Sourcing and procurement: beautiful and durable. company can build a and bijoux make great
favorable prices. The company would need Whether you're looking for strong connection with gifts for special occasions
to identify reliable and the perfect statement customers and encourage like birthdays,
Manufacturers: The high-quality suppliers for necklace or a stylish repeat business. anniversaries, and holidays.
company may partner with the raw materials and bracelet to complete your This customer segment
manufacturers to produce components needed to look, we have something Customer service: includes people looking to
its products at scale, produce its products. for everyone. Plus, our Providing exceptional purchase gifts for their
leveraging their expertise customer service team is customer service is vital for friends and family
and resources to improve Manufacturing and always available to help any business, but members.
production efficiency and production: you find the perfect piece especially for an accessory Bridal parties: Bridal parties
reduce costs. The company would need or answer any questions and bijou company. This often purchase accessories
to manufacture and you may have. Shop with can include fast response and bijoux for bridesmaids,
Retailers: The company produce its products us and elevate your style times to inquiries, offering flower girls, and other
may partner with retailers efficiently, with a focus on with our exceptional repairs and maintenance members of the wedding
to sell its products in quality control to ensure accessories and bijoux. services, and going above party.
physical stores or on their that each piece meets the and beyond to ensure Teenagers and young
e-commerce platforms, company's standards. customer satisfaction. adults: Younger customers
allowing it to reach a wider are often interested in
audience and expand its Sales and marketing: The Social media presence: accessories and bijoux that
customer base. company would need to Social media platforms like are trendy and affordable.
 develop effective sales and Instagram, Pinterest, and Business professionals:
Influencers and bloggers: marketing strategies to Facebook are popular Accessories and bijoux can
The company may partner reach and attract among customers in the be used to add a touch of
with influencers and customers, including accessories and bijou style and sophistication to
bloggers to promote its online and offline industry. The company can professional outfits. This
products and increase advertising, social media leverage these platforms customer segment
brand awareness among marketing, and influencer to showcase their includes men and women
their followers. partnerships. products, engage with who work in corporate
Shipping and logistics 10. customers, and offer settings or attend business
providers: The company 11. Inventory management: exclusive promotions. events.
may partner with shipping The company would need Jewelry collectors: Some
and logistics providers to to manage its inventory Loyalty programs: customers may be
ensure that its products carefully, forecasting Implementing a loyalty interested in purchasing
are delivered to customers demand and ensuring that program can incentivize accessories and bijoux as
quickly and efficiently, it has the necessary stock customers to return to the part of a larger collection
improving the overall levels to meet customer company for future of jewelry.
customer experience. needs without purchases. This can include
overstocking. offering discounts, special
10. Marketing and advertising12. promotions, or rewards for
agencies: The company 13. Shipping and logistics: The frequent purchases.
may partner with company would need to Follow-up communication:
marketing and advertising ensure that its products Following up with
agencies to develop and are shipped and delivered customers after a purchase
execute effective to customers quickly and can help to build a
marketing campaigns that efficiently, with careful relationship and
reach its target audience attention to packaging and encourage future
and drive sales. tracking. purchases. This can include
11. 14. personalized thank-you
12. Payment processors: The 15. Customer service: The notes, surveys to gather
company would need to company would need to feedback, and
partner with payment provide excellent customer recommendations for
processors to securely and service, including future purchases based on
efficiently process responding promptly to their previous orders.
customer transactions, inquiries and complaints,
ensuring that payments are processing returns and
processed quickly and refunds, and ensuring
accurately. customer satisfaction.

Key Resources Channels

Skilled designers and E-commerce platform:
artisans: The company Creating an online store is
would need talented a must-have for any
designers and skilled accessory and bijou
artisans to create high- company. An e-commerce
quality and unique platform can provide
products that stand out in customers with a
the market. convenient and easy way
to shop for products,
Reliable suppliers: The browse collections, and
company would need make purchases.
access to reliable and high-
quality suppliers for the Social media: Social media
raw materials and platforms like Instagram,
components needed to Facebook, and Pinterest
produce its products. can be powerful tools for
reaching potential
Manufacturing equipment customers and building a
and facilities: The company following. By creating
would need the necessary engaging content,
equipment and facilities to showcasing products, and
efficiently produce its engaging with followers,
products at scale. the company can build
E-commerce platform: The brand awareness and drive
 company would need a traffic to their website.
robust e-commerce
platform to sell its Physical storefront:
products online, including Depending on the
a website, shopping cart, company's size and
and payment processing budget, a physical
system. storefront can provide a
valuable way to connect
Inventory management with customers in person.
software: The company A storefront can also serve
would need software to as a showroom to
manage its inventory, showcase products, offer
including tracking stock personalized service, and
levels, forecasting demand, build brand awareness in
and managing orders. the local community.
Shipping and logistics
providers: The company Third-party marketplaces:
would need reliable Platforms like Etsy,
shipping and logistics Amazon, and eBay can be
providers to ensure that its a valuable way to reach a
products are delivered to broader audience and
customers quickly and drive sales. By listing
efficiently. products on these
10. marketplaces, the
11. Customer service team: company can tap into
The company would need existing customer bases
a dedicated customer and reach customers who
service team to handle may not have discovered
inquiries, complaints, and them otherwise.
returns, ensuring that
customers are satisfied Influencer marketing:
with their purchases and Collaborating with
overall experience. influencers in the fashion
 and lifestyle space can be
an effective way to reach
new customers and build
brand awareness. By
partnering with influencers
who align with the
company's values and
aesthetic, the company can
tap into their followers and
potentially drive sales.

Cost Structure Revenue Streams

Cost of goods sold (COGS): This includes the cost of raw materials, Product sales: The primary revenue stream for an accessory and bijou
labor, and manufacturing overhead needed to produce the company's company is through the sale of their products. This can include sales
products. through their e-commerce platform, physical storefront, and third-party
marketplaces.
Marketing and advertising expenses: This includes the costs associated Custom orders: Offering customized orders can be a valuable revenue
with promoting the company's products, such as social media stream for an accessory and bijou company. By allowing customers to
advertising, influencer partnerships, and print or online ads. request personalized pieces, the company can offer higher-priced
Shipping and logistics expenses: This includes the costs associated products and generate additional revenue.
with shipping products to customers, such as postage, packaging Wholesale: Selling products wholesale to other retailers or boutiques
materials, and shipping fees. can be a profitable revenue stream for an accessory and bijou
company. This can provide an additional source of income and help to
General and administrative expenses: This includes expenses such as build brand awareness.
rent, utilities, salaries, and insurance. Repairs and maintenance: Offering repairs and maintenance services for
Inventory costs: This includes the cost of holding inventory, including jewelry can provide a steady revenue stream for an accessory and bijou
storage and handling costs. company. This can also help to build customer loyalty and encourage
repeat business.
Research and development expenses: This includes the costs Workshops and classes: Hosting workshops and classes on jewelry-
associated with developing new products, such as materials, labor, and making techniques can provide an additional revenue stream for the
testing. company. This can also help to build brand awareness and provide
10. customers with a unique and valuable experience.
11. E-commerce platform fees: This includes the fees associated with
maintaining an e-commerce platform, such as web hosting, payment
 processing, and transaction fees.
12. Taxes and regulatory fees: This includes taxes and fees levied by
government agencies, such as sales taxes and import/export fees.

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