Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
Scribd Logo
Upload

Welcome to Scribd!

  • 53 views

    Chapter 3 (MGT400)

    Uploaded by

    Fatin Nadiah
    The document discusses the key aspects of planning and strategy for an organization. It covers 3 main points: 1. The nature of planning including identifying goals, making decisions and actions to help the organization achieve its mission. 2. Why planning is important as it provides direction, coordinates functions, and helps control managers. 3. The 3 steps in planning are defining the planning process, why planning is important, and the nature of planning.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Chapter 3 (MGT400)

    Uploaded by

    Fatin Nadiah
    53 views10 pages
    The document discusses the key aspects of planning and strategy for an organization. It covers 3 main points: 1. The nature of planning including identifying goals, making decisions and actions to help the organization achieve its mission. 2. Why planning is important as it provides direction, coordinates functions, and helps control managers. 3. The 3 steps in planning are defining the planning process, why planning is important, and the nature of planning.

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document discusses the key aspects of planning and strategy for an organization. It covers 3 main points: 1. The nature of planning including identifying goals, making decisions and actions to help the organization achieve its mission. 2. Why planning is important as it provides direction, coordinates functions, and helps control managers. 3. The 3 steps in planning are defining the planning process, why planning is important, and the nature of planning.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    53 views10 pages

    Chapter 3 (MGT400)

    Uploaded by

    Fatin Nadiah
    The document discusses the key aspects of planning and strategy for an organization. It covers 3 main points: 1. The nature of planning including identifying goals, making decisions and actions to help the organization achieve its mission. 2. Why planning is important as it provides direction, coordinates functions, and helps control managers. 3. The 3 steps in planning are defining the planning process, why planning is important, and the nature of planning.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    You are on page 1of 10

    Chapter 3

    manager as a planner and stragist

    and
    selecting appropriate
    planning identifying
    goal of action for
    an
    organization
    A of decisions and actions to
    stategy cluster
    one of
    help an organization attain
    goals
    its
    mresron statement organization overriding purpose

    3 steps in
    planning

    nature of the
    planning process
    why planning is important
    sense of direction and purpose
    goals
    useful way getting managers to participate
    in decision making citrategy
    it helps coordinate manager of the different
    functions and directions
    unity of command everyone know

    they need to achieve


    what

    A device for
    controlling managers
    Kpl key
    inplimating to attain goals
    unity a only one central continuityaf are
    ign at the same time adapt
    thece are more than one plan going along
    imaidinacystatement natural disaster
    nomic
    collect and utilize available 91 91sew
    information pandemic
    fienible usingthe same
    types of planning
    Time horizons

    A long term term


    at intermediate
    a short term

    rules
    policies 9
    a formal
    written guides
    generalaction action
    go to

    standing
    plans me d decision
    which page
    cremation is appropriate
    standard
    operating procedures Sop
    written instructions

    programs project
    single specif
    use plans
    non programmed
    den lions
    one of a kind
    situations
    scenario
    planning Contingency planning
    multiple forecast for future
    conditions
    At how to respond effectively

    the business
    Defining

    e
    who are our customers
    what customer needs

    Establishing
    major goals

    strategy strategic
    formulation leadership
    SWOT Analysis
    enercise
    planning
    S organization strengths
    W weaknesses

    0 opportunities
    T threats

    potential of
    competition
    level of an industry new entrants
    competitors new

    product
    F M
    Five Forces
    y
    a
    power of f threat of
    large supplies substitute
    shave same products
    suppliers
    power of too many
    invatation
    large customer similar product
    price
    good following have different
    customers product
    loyal
    hypercompetition
    permanent intense ongoing intense
    competition
    advancing technology changing
    customer taste

    low cost strategy


    total cost down below
    total cost rival

    Differentiation
    sitrnguishing different
    products from others

    burgh
    quality
    after sales services

    stuck in the middle


    both low cost strategy
    pursue
    and differentiation strategy

    focused low cost strategy


    serve only segment of
    community lowest cost
    focused differentiation
    only one segment of the overall
    market
    concentration on a single industry
    reinvesting in
    single's company
    industry
    vertical integration
    backward
    supplier
    forward distributor
    pyramid to increase profit vertically

    Diversification
    eupanding onto new industry
    produce new kinds valuable goods
    diversifies business
    and service
    International enpansion
    enpand into international business
    customizing product features
    going beyong your original country

    Related diversification
    related expand business
    synergy
    team work in with
    sync your
    department
    find strength within
    your market
    combine two big players in
    industry
    Global strategy
    A little to no customizations to suit
    specific needs of customers
    same standardized product in each
    national market ace same basic
    marketing approach
    multi domestic strategy
    helps gain local market share
    at customize in national
    products
    market

    Four ways to
    expand internationally
    PLANNING IMPLEMENTING
    I determine million
    manages allocate
    I formulate strategy responsibilities
    3 implementing a how to be
    strategy
    strategy implemented
    At establish timetable

    for implementation
    allocate appropriate
    resources

    Allocating responsibility
    deferred action
    matting
    eitaniching timetable
    resources
    allocating appropriate
    Holding responsible

    You might also like