CVAnchal Srivastava

Anchal Srivastava (SEO Analyst)
Email Id: anchalsrivastava6@gmail.com

https://sites.google.com/view/anchalsrivastavaseo/home
Contact No: +91 7042417549 / +91 09648447173
Objective:
I believe in smart work, confidence, technical skill & personal skill is the key to success. So, I
would combine all these things to make my organizational growth successful by contributing my
effort to work for the growth of the organization.
Summary:
Having 4+ years of experience in SEO (Search Engine Optimization), SMO (Social Media
Optimization). Google Tag Manager, Google Ads. My responsibilities are Handling a team, on
page optimization, off page optimization, web analytics, webmaster tool, local SEO, keyword
research, API Indexing, site analysis, web analytic, SEO proposals, website audit, link building.
Exposure of handling SEO Projects for 𝗨K, S𝘄𝗶𝘁𝘇𝗲𝗿𝗹𝗮𝗻𝗱, 𝗚𝗲𝗿𝗺𝗮𝗻𝘆, 𝗦𝗽𝗮𝗶𝗻, 𝗦𝘄𝗲𝗱𝗲𝗻, 𝗚𝗲𝗿𝗺𝗮𝗻𝘆,
𝗦𝗽𝗮𝗶𝗻, 𝗦𝘄𝗲𝗱𝗲𝗻, targeted regions.
 Keyword research in coordination with business objective to optimize existing content and
uncover new opportunities.
 Provide SEO analysis and recommendations in coordination with elements and structure of
Website and Blog as per ON-Page standards on Header Tags, URL structure, Meta Tags etc.
 Technical SEO Audits to find vulnerable areas for improvements to sustain growth in the
targeted market. Tech Audit Includes Page Experience (Core web vitals), Fixing canonical
issues, uncover duplicity issues.
 Maintaining sitemap.xml and robots.txt for better site coverage.
 Provide recommendations and execute strategies for content development in coordination
with SEO Goals - General and Keywords specific.
 Search Engine Tools (Google Analytics, Google Adwords and Search Console etc.) for
diagnostic reporting. Includes Traffic Monitoring & Analysis, Keywords research & market
analysis, Rendering/Indexing/Coverge issues Structured Data improvements.
 To suggest best and possible solutions for troubling causes of the website.
 Guide team members to implement Link Building and Off-Page strategies in coordination
with business goal.  Work closely with content team members to meet SEO Goals.
Technical Skills:-
● Digital Marketing, SEO (On Page, Off Page)

● SMO
● Technical SEO
● Google Ads
● Google Tag Manager
● Domain Proposal, Domain Checklist
● Google Analytics, Google Webmaster, GTM, Zoho Social
● Google My Business Listing
● MS Office (MS Word, MS Excel, PowerPoint)
● WordPress, Html, CSS, Photoshop, Canva
Tools Knowledge: -
● Semrush - semrush.com/
● Ahrefs - ahrefs.com/
● SEO Site Checkup - seositecheckup.com/
● Moz - moz.com/
● SmallSEOTools - smallseotools.com
● Keyword Planner
Professional Experience:-
Artojar Interactive ( 28-AUG-2023 –6 Feb-2024 )
Job Profile and Responsibility:
Worked as SEO Analyst (Team Handling)
 Having excellent Real-World working knowledge of keyword research, rankings, traffic,

conversions, GA, GW, GMB, schema, local SEO, backlink analysis, creating quality
backlinks.
 Create visually appealing, presentable, and self-explanatory good monthly SEO.
 Keeping up-to-date with developments in SEM.
 Provide regular reports and insights on campaign performance and recommendations for
improvement.
 Monitor and analyze key performance indicators (KPIs) to refine and enhance campaign
performance.
 Work with the team to contribute to site developments for new campaigns and projects
 Manage Social Media marketing campaigns and day-to-day activities.
 A/B testing of ad creatives and landing pages to enhance campaign effectiveness.
 Manage international multilingual projects (German, Chinese, Spanish, etc)
 Use programs such as Google Analytics to compile regular performance reports.
Infoicon Technologies: (17 Nov-2022 – 7 Aug 2023)
Worked as Sr. SEO Executive
 Conducting on-site and off-site analysis of web SEO competition.

 Using google analytics to conduct performance reports regularly.
 Creating high-quality SEO content.
 Assisting with blog content.
 Leading keyword research and optimization of content.
 Assisting the team in the creation of high-quality, informative SEO content.
 Result of on-site and off-site SEO strategies for clients in various industries.
 I am occasionally contributing to the company blog.
 Carrying out detailed keyword research according to the latest keyword strategies.
 Paying particular attention to any significant Google algorithmic changes.
Gray graph Technologies (25 OCT-2021 – 15 Nov 2022)
Worked as Sr. SEO Executive
 Research, analyzing data and developing key insights and action plans.
 Create monthly ranking & performance reports.
 Work with content teams to develop KPIs for projects enhancement.
 Work with development teams to ensure technical SEO are properly.
- Page SEO: - Meta Title, Meta Description, Meta Keywords, Anchor Text, Alt Tag, Indexing
and Crawling Web Pages, XML Sitemap Creation, Robot.txt • File Creation, Removes Canonical
Issue, etc.
 Off-Page SEO: - Article submission, PPT Creation and Submission, creation and Submission,
Blog Creation and Posting, Social Bookmarking Submission, Classified submission, Image
Sharing etc.
Green Byte Web Pvt. Ltd (04-Nov-2019 – 20-Oct-2021)
Worked as SEO Executive
 Creating High-Quality Backlinks Using SEO Techniques.

 Optimize the internal linking strategy to push authority to important pages.
 Perform competitor research, and gap analysis to identify new opportunities to build
traffic.
 Track the major Google Algo updates and identify the impact of the update on the
website.
 Perform competitor research, and gap analysis to identify new opportunities to
build traffic.
 Develop well-optimized format and structure for Blogs and Webpages.
 Conducting on-site and off-site analysis of web SEO competition.
Good knowledge of SEO Off-Page techniques & strategy.
Projects:
https://800aspirin.com/
Keywords: Hepatitis A Vaccine Newtown Square Pa | Tb Testing Bryn Mawr Pa | Hepatitis B
Vaccine Newtown Square Pa |Tb Testing Bryn Mawr Pa | Philadelphia Center City Urgent Care-
Call For Info
https://aspiroglobal.co.in/
Keywords: solar tubular lead acid batteries | solar tubular lead acid battery in India | solar
tubular battery | Low Voltage Switchgear suppliers in India |270Ah Manufacturers in India
https://artojar.com/
Keywords: corporate presentation design services in Noida | corporate presentation design
Agency in Noida | Corporate Newsletter Designing Agency in Noida | Newsletter Design Agency
in Noida | brochure designing agency in Noida | Graphic Design Agency in Noida
CMS/Website Builder I've worked on:
• WordPress
• Shopify
• HTML
• Shoptet
• Wix
• Weebly
• Wix
• WooCommerce
Educational Qualification: -
● MBA from Uttar Pradesh Rajarshi Tandon Open University with 75.6% (Marketing
Specialization).
● BBA from the Institute of Environment and Management with 71.6% (Marketing
Specialization).
● 10+2 with Science from Girls Government Inter College with 60.2 %.
● 10th from Zeenat Higher Secondary School, Unnao with 70.5%
DECLARATION :-
I hereby declare that the above-mentioned information is correct up to my knowledge and I

bear the responsibility for the correctness of the above-mentioned particulars.
*_*

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Anchal Srivastava (SEO Analyst)

Email Id: anchalsrivastava6@gmail.com

● Digital Marketing, SEO (On Page, Off Page)

Artojar Interactive ( 28-AUG-2023 –6 Feb-2024 )

Job Profile and Responsibility:

Worked as SEO Analyst (Team Handling)

 Having excellent Real-World working knowledge of keyword research, rankings, traffic,

Infoicon Technologies: (17 Nov-2022 – 7 Aug 2023)

Job Profile and Responsibility:

Worked as Sr. SEO Executive

 Conducting on-site and off-site analysis of web SEO competition.

Gray graph Technologies (25 OCT-2021 – 15 Nov 2022)

Job Profile and Responsibility:

Worked as Sr. SEO Executive

Green Byte Web Pvt. Ltd (04-Nov-2019 – 20-Oct-2021)

Job Profile and Responsibility:

Worked as SEO Executive

 Creating High-Quality Backlinks Using SEO Techniques.

CMS/Website Builder I've worked on:

I hereby declare that the above-mentioned information is correct up to my knowledge and I

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