Custom Merchandise Platform

for the Creator Economy

NidhiM (Nidtoons)
Illustrator/Artist
54 products

Rana Daggubati
Actor/Youtuber
42 products

#makeityours
 India needs a platform now!
Kalari report on Creator economy Read here

With Fanjoy & Rucept operating in and from US there is a

Huge Unfulfilled gap in Monetization Tools via Merchandise
Youtube, Amazon, Netflix need
custom merch platforms!
 >$7B Cr opportunity in
Custom Merchandise
CAGR 30%

NO OF SOCIAL MEDIA USERS

IN INDIA 2025:
71 CRORE
CAGR 5.79%

INTERESTED IN CUSTOM
36% Social Media
MERCH
Users interested in
38.4 CRORE Custom Merchandise
Deloitte report on
'Made to Order Personalization'

RE-DESYN
15.4 CRORE

MUSIC

Target : 30% Market Share | AOV: 700-900

Acquisition Revenue: $2B
Repeat Revenue at 30% : $200M
Turning ideas into merchandise
Memes, Promotions, Fandom, Artworks, Branding, Teams, Events, Social causes

is fun & monetizable for creators

Rana D Varun sood Amit Tandon

neha kakkar

SMILEY NEHEART
BY NEHA KAKKAR

BY NEHA KAKKAR

₹599 Krissan Barreto Sonal Vengurlekar Kridious

MAKE IT YOURS
Creators and celebs make headlines
with custom merch!
 But Creating Merch today is..
Multilayered. Inventory Driven. Expensive.

1. DESIGN & IP

Purchase from a marketplace or

get it made from a freelancer

2. SUPPLY CHAIN Local Vendors

GST registration, Vendor selection
costing, quality, Logistics, Ops

3. STOREFRONT
Website, payment gateway,
marketing automations

4. CRM & ANALYTICS

Vendor selection, costing,
quality, Logistics, Operations
 Presenting
Made to Order Merchandise Platform (PaaS) letting users
create and sell merchandise in minutes

1.

CREATE
Create a custom product or choose from
our library of 1000+ artworks

2.

SHARE
Share the trackable link with your
audience on all your social channels

3.

EARN
Set your profit margin & collect
earnings on every product sold
 A one stop solution on your phone
which makes merch fast, easy and fun

Product Creation
Design products on your phone.
Upload your own images or
choose from our massive library

Selling Tools
Instantly share your creation on
social with referral link or
branded store page & analytics

Order fulfillment
Network of 11 made-to-order
vendors who will print & ship high
quality products on-demand.

Customer Service
Automated updates on sms, email,
whatsapp at every stage of order
journey
 FROM LETTING CREATORD DESIGN MERCH
ON THEIR PHONES

Choose from 20+ DIY or choose from Customize to match

product categories our library your branding
 TO SETTING PROFIT MARGIN & SHARING ONLINE
IN MINUTES

Share your creation on Set Price & track Get analytics updates on
platform of your choice sales across channels dashboard, email
 AND CURATING PRODUCTS FROM TOP BRANDS

Curate products List on your own Earn 10% referral

from top brands landing page commission on sales
We simplify go-to-market
with our tech

Creators
Create, share & sell
custom products to fans
using Design Maker

Customers ReDesyn
Customize & buy Collects & allots orders

products or shop from to 3rd party fulfillers on

vendor dashboards.
their favorite creators
Sends updates to end
on marketplace
customer

3rd Party
Fulfillers
Process & Ship Custom Orders to
end customers via ReDesyn OMS &
Logistics portal.
Vendor Management System for On-Demand SCM

Accept Order Print & Pack product Create Shipment Ship Order to Collect Payment
Customer
 Products created & purchased from social sharing

Inventory blockage
Standardization
3rd Party Fixed cost
TAT
Fulfillers Re Desyn
Packaging
Branding

Apparel Accessories Home Decor

Mumbai Hyderabad Tirupur

Jalandhar

Shipment via Delhivery API

 Just Sell Your Product,
We'll Handle The Rest

Sales

Earnings

₹3,200
+7%
Where are we headed now?

Creators Brands Apps Platforms

We're currently
Platform as Service at this stage.
for custom merchandise

Social sharing via

Influencers & Creators

Merchandise Partner for 6 months

Brands & IPs

Merchandise Plugins
12 months
for Apps

APIs for Commerce

18 months
Platforms
Merch worthy brands in Creator Economy

Creators Brands Apps Platforms

LIFESTYLE MEDIA/OTT NETWORK COMMUNITY

Integrations in Indian Creator Ecosystem

Creators Brands Apps Platforms

GAMING MUSIC LIFESTYLE CONTENT

CELEBRITY/INFLUENCER ENGAGEMENT
Commerce Platforms for Creator GTM

Creators Brands Apps Platforms

Design API
Commerce Platforms for Creator GTM

Creators Brands Apps Platforms

Design API
Traction
11x growth in
10 months

3L to 36L 200 to 5600

MONTHLY REVENUE DAILY ACTIVE USERS

43k to 542k 10K to 42k

TOTAL USERS PRODUCTS CUSTOMISED

6800 CREATORS. 32L+ CREATOR COMMISSION DISTRIBUTED

 1.4M Rs 0 CAC
Sessions on Platform In onboarding 6800 creators

54 CREATORS ONBOARDED WITH >500K FOLLOWERS

User Metrics

70%
Traffic share generated by social
sharing of products by creators

25%
Average revenue shared with creators
on products sold via affiliate channel
 We are raising $550k as a bridge to
Series-A of $3M in 9 Months

Fund Deployment by Vertical

Team | Hiring
20%
Growth & Acquisition
30%

Dev. | Tech
10%

Runway Supply Chain | Ops

20% 20%
SCALE TARGET FOR NEXT 9 MONTHS

40L to 1.2Cr
MONTHLY REVENUE 25%
18 months
5.6K to 20K Revenue CAGR

DAILY ACTIVE USERS

1.1 Mil Total users on the platform

75k Products customized & sold

4Cr Revenue achieved in 12 months

 Competition landscape by TG Overlap

FEATURES

Mobile Design Tool

Referral program

Creator focused

Licensed Merchandise

Integrations

India Presence

Dropshipping Network

Expected Annual
Runrate
$650k $23M $208M $300M

Funds Raised $300k $12M $80M $130M

Re-Desyn team edge: Platform, SCM, Acquisition

PRATITI SHINDE SHIKHAR VAIDYA SMRITI DUBEY

Head : Finance & Legal CEO| Co-Founder CMO | Co-Founder
B.Com, Mumbai University B.Tech NIFT Mumbai B.Sc DU IP University
Masters in Mass Comm, Symbiosis Ex: Chemistry, Eric apparel, MFM NIFT Mumbai
Ex-CNBC-TV18, Ex-Zilingo Chiripal group, Kultureshop.in Levis, Bottega, Ensemble

Investors

ANTHILL SILICON PAIPAL

VEDA VC APPYHIGH LETSVENTURE
VENTURES ROADVC VENTURES
 Let's Empower the Creator Economy

creators merchandise monetization