Ch1. - Paul Goldberger - Why Architecture Matters
Ch1. - Paul Goldberger - Why Architecture Matters
Ch1. - Paul Goldberger - Why Architecture Matters
y
yale
university
press
new haven
and
london
X
paul
goldberger
why
architecture
matters
R e v ise d E di t ion
“Why X Matters” is a Published with assistance from the Louis Stern Memorial Fund.
registered trademark Designed by Nancy Ovedovitz and set in Adobe Garamond type
of Yale University. by BW&A Books, Inc., Oxford, North Carolina.
Printed in the United States of America.
Copyright © 2009 Photo editor: Natalie Matutschovsky
by Paul Goldberger.
Afterword copy- Library of Congress Control Number: 2022932072
right © 2022 by Paul
Goldberger. isbn 978-0-300-26739-6 (pbk.)
All rights reserved.
This book may not be A catalogue record for this book is available from the British
reproduced, in whole Library.
or in part, including
illustrations, in any 10 9 8 7 6 5 4 3 2 1
form (beyond that
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public press), without
written permission
from the publishers.
Introduction ix
Pleasure 243
Glossary 253
A Note on Bibliography 263
Acknowledgments 269
Index 277
introduction
x Introduction
Island, more easily, I suspect, by comparing Greenwich’s estates
to Levittown’s houses than you could by looking at the residents
of each community. The people can mislead you more easily
than their architecture can.
Buildings also stand as evidence of the power of memory.
Who has not returned after many years to a house, a school, a
hotel, or some other place in which meaningful events in your
life occurred and not found that the buildings themselves un
leashed a sense of the past too strong to ignore? Architectural
historian Vincent Scully has said that architecture is a conversa
tion between the generations, carried out across time, and while
you could say that this is true of all forms of art and culture, in
architecture the conversation is the most conspicuous, the most
obvious, the most impossible to tune out. We may not all partici
pate in the conversation, but we all have to listen to it. For that
reason alone, architecture matters: because it is all around us, and
what is all around us has to have an effect on us. That effect may
be subtle and barely noticeable, or it may shake us to the core,
but it will never fail to be there.
Because architecture is there, presenting itself to us even when
we do not seek it out or even choose to be conscious of it, it
makes sense to think about it in slightly different terms from the
way in which we might discuss, say, Baroque music or Renais
sance sculpture, which is to say that it makes sense to consider it
not only in terms of great masterpieces but also in terms of
everyday experience. Architecture is a part of daily life for every
one, whether or not they want it to be. You may visit Chartres
Cathedral as a conscious act of intention, just as you might elect
Introduction xi
to read Madame Bovary or decide to hear a performance of Bee
thoven’s late quartets, but you live your life within and around
and beside dozens of other buildings, almost none of which you
have chosen to be with. Some of them may be masterpieces and
some of them may be the architectural equivalent of dime-store
novels or elevator music. It is perfectly reasonable to talk about
the meaning of literature without talking about Danielle Steel,
but can you grapple with the impact of architecture without
looking at Main Street?
I tend to think not, which is why the pages that follow will deal
to a great extent with the everyday experience of looking at
buildings, which is, for most people, a major reason—sometimes
the only reason—that architecture matters. Masterpieces are no
less important for this, and they will get plenty of attention here.
It is not wrong to say that the greatest buildings provide the great-
est moments of architectural experience. They certainly have for
me. But I prefer to see architecture not as a sequential story of
masterworks, a saga beginning with the Pyramids and the Par
thenon and extending through Chartres and the Taj Mahal and
the Duomo and the Laurentian Library and St. Paul’s Cathedral,
and then on to the work of Louis Sullivan and Wright and Le
Corbusier and Mies van der Rohe, but as a continuum of cultural
expression. Architecture ‘‘is the will of an epoch translated into
space,’’ Mies said. Buildings tell us what we are and what we want
to be, and sometimes it is the average ones that tell us the most.
xii Introduction
ture matters because buildings are our greatest consumers of
energy (far more than cars), and if we do not reduce the amount of
energy consumed in constructing and maintaining our buildings,
we will be in far worse shape than if every MINI Cooper owner
traded in his car for a Hummer. I could not agree more with the
urgency of the green architecture movement and with the wisdom
as well as the practicality of making sustainable buildings. One of
the most encouraging developments in the past decade is the
extent to which the architectural profession has taken up the
values of the environmental movement and made many of them
its own. So I am in complete agreement with the move toward
sustainable architecture, and I do not discuss it in this book only
because my intention is to look at architecture from a broader and
less technical standpoint. But there can be no doubt that one of
the ways architecture continues to matter is in how it uses energy
and that reducing the amount of energy consumed by buildings
needs to be one of the highest priorities of our time.
By the same token, I am sure there are readers who feel that
architecture matters because the building industry occupies a
huge position in our economy and that if we can make it more
efficient, the entire economy will benefit. For others, architecture
matters because the technology of building is undergoing re
markable advances, allowing us to build all kinds of things that
architects once could barely dream about. And there are surely
readers who believe that architecture matters because people are
in desperate need of housing and that architecture has the poten
tial to address this as well as so many other urgent social needs.
Here again, I am in agreement, and I do discuss the issue of the
Introduction xiii
social responsibility of architecture in a limited way toward the
end of chapter 1. But as with green architecture, the economics
and technical aspects of building are not the focus of this book,
however much I share a belief in their importance.
xiv Introduction
represents can be useful, maybe even essential, to artists in the
making of art. But I do not believe that they help the rest of us to
appreciate and understand it.
But if not theory, what? What determines whether, to use
Mies’s phrase, the bricks are put together well? Why do some
buildings lift the spirit and others depress it? Why are some
buildings a joy and others painful? And why do some hardly
register at all?
If there are many routes to the kingdom of architectural
heaven, it does not mean that there are not still guideposts along
the way. Something has to help us tell the good from the bad.
Some of those guideposts are purely aesthetic: much proportion,
for example, is based on the purity of the so-called Golden Sec
tion, the roughly three-by-five rectangle whose ratio of height to
width is particularly pleasing to the eye, neither too bluntly
square nor too elongated. We can analyze this and other com
binations that make buildings pleasing as objects until we are
blue in the face (and I will say something about such issues of
visual perception in chapter 3), but such analyses will take us
only so far. Ultimately architecture, though it can reach great
aesthetic heights, achieves its meaning from the balance between
aesthetic and other concerns. It must be understood as a complex
and often contradictory set of conditions, in which art seeks to
find some detente with the realities of the world. Architecture is
always a response to limits—physical constraints, financial ones,
or the demands of function. If it is seen purely as art or purely as a
practical pursuit, it will never really be grasped.
Introduction xv
In Art [Objects], Jeanette Winterson asks how we can know the
difference between art to be admired and art to be ignored.
‘‘Years ago, when I was living very briefly with a stockbroker
who had a good cellar,’’ she says, ‘‘I asked him how I could learn
about wine.
‘‘ ‘Drink it,’ he said.’’
And so it is. Experience is not sufficient, but it is necessary.
The only way to learn is to look, to look again, and then to look
some more. If that does not guarantee connoisseurship in art any
more than sampling a lot of wine can turn someone into a wine
expert, it is the only possible beginning, and ultimately the most
urgent part of the long process of learning. This book is firmly on
the side of experience. Between walking the streets and reading a
work of architectural history, I will always choose walking and
the power of real perception. Facts—whether stylistic characteris
tics, names of obscure pieces of classical ornament, or the birth
dates of great architects—can always be found later in books. The
sense of being in architectural space—what it feels like, how it
hits you in the eye and swirls around in your gut, and, if you are
very lucky, sends shivers up your spine—cannot be understood
except by being there.
Everything has a feel to it. Not just masterpieces but every
thing in the built world. The purpose of this book is to come to
grips with how things feel to us when we stand before them, with
how architecture affects us emotionally as well as intellectually.
This book is not a work of architectural history or a guide to the
styles or an architectural dictionary, though it contains elements
of all three of these. Its most important message, I hope, is to
xvi Introduction
encourage you to look, and to learn gradually how to trust your
eye. Look for essences, not for superficial stylistic detail. Think
about intentions, but do not be too forgiving on their behalf, for
they have given birth to more bad architecture than good. As in
art, intentions are necessary, but they are only a beginning, not
an end in themselves. How good intentions become serious ideas
which, in turn, inspire the creation of built form that is capable
of pleasing us or, better still, of moving us, is the subject of the
rest of this book.
Introduction xvii
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1
meaning,
culture,
There is no doubt whatever about
the influence of architecture and
structure upon human character
and symbol and action. We make our buildings
and afterwards they make us. They
regulate the course of our lives.
winston churchill
I
know that architecture matters very much to me, but I have
no desire to claim that it can save the world. Great architec
ture is not bread on the table, and it is not justice in the
courtroom. It affects the quality of life, yes, and often with an
astonishing degree of power. But it does not heal the sick, teach
the ignorant, or in and of itself sustain life. At its best, it can
help to heal and to teach by creating a comfortable and uplifting
environment for these things to take place in. This is but one of
the ways in which architecture, though it may not sustain life,
can give the already sustained life meaning. When we talk about
how architecture matters, it is important to understand that the
way in which it matters—beyond, of course, the obvious fact
of shelter—is the same way in which any kind of art matters: it
makes life better.
Paradoxically, it is often the most mundane architecture that
means the most to us—the roof over our heads, the random
buildings that protect us from the rain and give us places to work
and shop and sleep and be entertained. Buildings like these—the
vernacular, the standard architectural language—are not the fo-
cus of this book, but I will discuss them because I reject the view
that a clear line can be drawn between serious architecture and
ordinary buildings. ‘‘A bicycle shed is a building, Lincoln Cathe-
244 Afterword
MASS, which is organized as a nonprofit, came to international
note by designing a group of hospitals and schools in Africa, us-
ing local materials and local artisans to produce work of consid-
erable sophistication. Its message that innovative modern design
can and should coexist with social justice has resonated around
the world, and the firm, originally based in Boston, is now doing
work across the United States, Africa, and Asia, and its portfolio
has expanded to include such projects as the National Memo-
rial for Peace and Justice in Montgomery, Alabama, arguably
the finest modern memorial since Maya Lin’s Vietnam Veterans
Memorial in Washington, D.C., and the Pulse Memorial in Or-
lando. Its work is wide-ranging in scope, and of consistently high
design quality.
MASS has shown that architects can assume power on their
own, and it is significant that this firm of talented, idealistic
Americans found its first opportunities not in the United States
but in Africa, where limited resources meant that its architects’
expertise and eagerness to work were welcomed. That it took the
success of MASS’s early work in Africa to prompt American cli-
ents to turn to the firm and give it the chance to work in its home
country says something about the cynicism of the American sys-
tem, but also about its potential for change.
In an age when we grapple anew with racism and other issues
of social justice such as increasing income inequality, what is the
ethical responsibility of architecture? It is difficult to imagine an
entire profession remaking itself along the lines of MASS Design
Group, but can architects be encouraged to take on more socially
responsible work? The establishment of Architecture Lobby, an
Afterword 245
advocacy organization focusing on the ethics of architectural
practice and its connection to social justice, is a heartening sign.
So, too, is another organization called Who Builds Your Ar-
chitecture? that was established to investigate the relationships
between cutting-edge architects and the complicated tangle of
worker exploitation, global migration, and human rights viola-
tions behind many of the celebrated buildings, often in the Mid-
dle East, designed by prominent architects.
There will always be plenty of architects available to design
homes for the rich for high fees; it would make a difference if
there were also more of them willing to design socially beneficial
projects—community centers, temporary housing, cultural fa-
cilities, public places—in underserved neighborhoods, on a pro
bono basis. In 2016 the jury that awards the Pritzker Prize, the
celebrated honor that is widely considered the highest award an
architect can achieve, saw fit to select as its laureate Alejandro
Aravena, a Chilean who has devoted much of his career to cre-
ating exactly this kind of socially responsible work. And in 2022
the Pritzker went to Diébédo Francis Kéré, the first Black archi-
tect ever to win the prize, whose work both in his native Burkina
Faso and in Germany, where he bases his practice, is exception-
ally attuned to social justice, local materials, and native architec-
tural traditions, all of which he weaves together with a sophisti-
cated modernist sensibility. In terms of symbolism, at least, there
could be nothing more encouraging than these recent Pritzkers.
There also is a growing movement among architects to refuse
outright to design prisons and centers for incarceration, which
is surely an attempt to establish some ethical standard beyond
246 Afterword
mere client service. On another front, many architects have be-
come leaders in the quest for greater sustainability, encouraging
clients toward the use of new materials and systems that conserve
energy; others make a point of building simply and using locally
sourced materials, a construction equivalent of the farm-to-table
culinary movement. And others decline commissions for which
the carbon footprint would be unacceptable.
These are laudable actions, and to say that they are more ur-
gent today than they were when the first edition of this book was
written would be an understatement. I could say the same about
efforts in urbanism that seem to take on greater importance to-
day than they did in 2009. I wrote about the street as being a
more important building block of the city than the individual
building, and of the need for buildings to be designed with an
awareness of how they fit together to make a street, and this is as
true today as it ever was. But I did not deal with the question of
who uses the street, or what uses the street, and today, as the pre-
eminence of the automobile comes more and more into question,
the shift away from cars has had a significant impact on the de-
sign of the street, and the way in which the city works. Many cit-
ies now have bike-share systems and networks of cycling lanes, a
notable step away from the hegemony of the private car. In many
cities the experience of dining during the Covid-19 pandemic led
restaurants to set up outdoor dining not just on the sidewalk but
sometimes on the street itself, taking even more space away from
automobiles. These dining sheds, which range from creative and
elegant to decrepit and awful, have all changed the look of cities,
mostly for the better.
Afterword 247
Many things look different today than they did then, which is
why the most significant change in the text of this book is in the
section of chapter 1 that deals with the University of Virginia. It
may have been naïve to have written in 2009 about Thomas Jef-
ferson’s campus purely in aesthetic terms, but it would be entirely
unthinkable today to discuss Jefferson’s sublime design without
acknowledging its intimate connection to the institution of slav-
ery, since enslaved people not only built the campus but also op-
erated it until the Civil War. If Jefferson’s design was primarily an
attempt to use classicism as a living architectural lesson, its form
was also guided by the need to accommodate to a vast population
of enslaved laborers. Thanks to important scholarship that has
appeared since 2009, it is now inconceivable to look at Jefferson’s
great creation in an aesthetic vacuum, as we once did, as a thing
separate from the social context within which it was made. It
reminds us again that the making of architecture is inseparable
from power.
But if no building can be fully divorced from its social context,
and the making of architecture is always a reflection of someone’s
power, it is also true that the appreciation of it can and must be
about more than the history of the power that built it. In other
words, there are many situations in which a problematic social
context does not and should not impact our experience of a work
of architecture in as overt a way as at the University of Virginia.
In recent years there has been increasing criticism of the archi-
tect Philip Johnson’s extended flirtation with fascism in his early
career; it is a reprehensible period in Johnson’s life, but do we
need to view his Glass House, built years after he had renounced
248 Afterword
his foolish and dangerous political efforts, through the lens of
fascism? Jefferson designed the University of Virginia as an ex-
pression of a slaveholding society, and we have no choice but to
see it within the context of his political views. Johnson designed
the Glass House and its many outbuildings not as an expression
of his former fascist tendencies but rather as an expression of his
wish to pursue aesthetic experience before all else. Elevating aes-
thetic experience above all was Johnson’s greatest ambition, but
also arguably his greatest weakness. His architecture needs to be
seen and judged in that vein, which is why, unlike the passages
about the University of Virginia, the references to Johnson’s work
in this book have not been changed for this edition. His past,
awful as it is, may color our perceptions of the Glass House, but
it should not be the predominant framework through which we
view it. Johnson’s past should be discussed openly (as it is by the
curators of the Glass House, now a public museum operated by
the National Trust for Historic Preservation), but it is only a
part of the context of the Glass House, which is shaped at least
as much by Johnson’s knowledge of architectural history, by his
complicated relationships to his mentors such as Mies van der
Rohe, and by his deep connections to the worlds of art and art
history.
Johnson’s Glass House is but one example of a social context
that is significant but needs to be seen in balance with aesthetic
experience. Another, quite different, is the new wave of super-tall,
super-thin towers that have been built in many cities, dramati-
cally remaking their skylines. Many of these buildings contain
mainly apartments for the very rich, who rarely use them. They
Afterword 249
are often financed by global investment capital, which means
that neither the builders nor the occupants of these buildings
have much connection to the neighborhoods of which they are
a part, or, indeed, much interest in the welfare of the city that
spreads out beneath them. In New York, an entire group of these
towers overlooking Central Park has become known as “Billion-
aire’s Row,” and it has changed the vista from within the park
and changed the nature of the neighborhood just south of the
park.
All these towers are troubling in terms of the social context
that they represent, manifestations of an income inequality that
has always been present in the city, but rarely demonstrated as
forcefully, and as conspicuously, as here. Still, as works of archi-
tecture, some of these towers are much better than others. The
architect Robert A. M. Stern has produced three that are hand-
some and dignified, evoking traditional New York apartment
houses from the era between the two world wars, reconceived at
the new scale of the twenty-first century. They are undoubtedly
easier on the eye than many of their garish neighbors. Jean Nou-
vel has designed a tower nearby, beside the Museum of Modern
Art, that is far more exciting than the Stern buildings and con-
tributes genuine life and drama to the skyline, evoking the spirit
of Manhattan’s classic skyscrapers in a less literal way than Stern’s
towers do. The same could be said of the thinnest tower of all,
designed by the architectural firm SHoP, and of another one by
Rafael Viñoly, whose facade is a simple grid of identical squares,
rising more than 1,300 feet into the sky. In one way or another
every one of these buildings is better than the myriad of gaudy
250 Afterword
glass towers around them, their peers in terms of social context
if not design. Should we write off all these buildings together,
since they are all part of the same dispiriting social context, so to
speak? Or should we make a distinction between the ones that
offer some aesthetic pleasure as a tradeoff?
I opt for the latter, not to forgive a lack of social responsibility,
or to suggest that it is possible to be co-opted by architectural
ambition (or to be bedazzled by architectural theatrics), but to
acknowledge that there is a difference between buildings that
provide visual pleasure, even if they are contributing relatively
little to society other than as investment vehicles, and buildings
that do not. The way a building looks is also a kind of contribu-
tion to society at large—that is the point. Design that makes
us feel pleasure, design that makes life better in some way, is a
way that the architecture of any building makes a gesture to the
public. How a building looks matters. It is not everything, not
by any means, but it always has some effect, either subliminal or
direct, on everyone who sees it, whether or not they will ever have
reason to enter it. Some designs speak to the public and offer a
facade that encourages us to look more carefully, to ponder what
we see, and to feel enriched by seeing it. Other buildings merely
scream at us, and some turn away altogether.
As I said in chapter 1, architecture’s legacy is not power alone,
though it behooves us to pay attention to its relation to power.
Architecture’s legacy is ultimately form and space, and the im-
pact that these things have on us—the way architecture confers
a sense of place, and the way it impacts on our memory. Archi-
tecture exists in the real world. It is an experience of physical
Afterword 251
reality, not of virtual reality, which can be technically dazzling,
but which exists as a simulacrum of experience. Virtual reality is
a tool that can sometimes help us understand architecture, but
it is not the same as architecture. Why Architecture Matters was
written to investigate the material reality of the built world, and
the many different kinds of effects, both good and bad, that it
can have on us.
It comes down, in the end, to joy, to delight, to the nurtur-
ing experience of good architecture and to the exhilarating, even
sublime, experience of great architecture. We need both types of
architecture—the good and the great—and we need to be able
to recognize that while there is a difference between them, there
is no clear dividing line between the good architecture that cares
for us and the sublime architecture that thrills and moves us.
We need good architecture to nurture us quietly; we need great
architecture to uplift us at special moments. Proportion, scale,
texture, light, materials, how all of these are put together, how
they interact with one another, what kind of composition they
make on the outside and what kind of space they make on the
inside—these are the things that make us respond to any work
of architecture, whether it is a prominent building intended to
occupy the foreground, or a quiet building intended to contrib-
ute something to a civilized background. All these things have
always made architecture matter, and they still do.
252 Afterword