Entrep Question Paper

D.A.V.
PUBLIC SCHOOL, THANE

SESSION: 2022 - 2023
PERIODIC TEST -3
SUBJECT: ENTREPRENEURSHIP
STD : XI TIME : 1.5 hrs
DATE : Jan 04, 2023 MAX. MARKS : 40 M
General Instructions:
1. All the Questions are compulsory.

2. Marks for each question are indicated against each question.
3. Section I and II Multiple Choice Question and Short answer question for
1 marks each.
4. Section-III has 2 Short answer type questions of 2 marks each.
5. Section -IV has 4 Long answer type question of 4 marks each.
6. Section-V has 2 Very Long answer type questions of 5 marks each.
7. Section-VI has 1 Practical type questions of 6 marks each.
SECTION – I
Q.1. Hindustan Liver Introduced many brands in soap, such as Dove for the ultra-
premium segment, Lifebuoy in the economy segment and so on. They follow this policy
to (1)
a. encourages frequency of use
b. attracts new clientele
c. attract competitors customer
d. all of the above
Q.2 Consider the following steps in Marketing survey process (1)

i) Field Work ii) Analysis and Interpretation of data
iii) Report Making iv) Planning the Survey
the correct sequence is

a. i) ii) iii) iv)
b. iv) i) ii) iii)
c. ii) i) iv) iii)
d. iv) ii) i) iii)
SECTION – II
Q.3. Give One major difference between Market Research and Market survey (1)
Q.4 Cash flow projection and Cash flow statement are different. How ? (1)
SECTION – III
Q.5. Difference between Backward Integration and Forward Integration. (2)

Q.6 What do you mean by Non -cash Expenses. (2)
SECTION – IV
Q.7 Define Product Mix. What dimensions of the product are to be considered by the
entrepreneurs herein? (4)
Q.8 State the main steps involved in Marketing Research. (4)
Q.9 Mohan, who manufactures a toy car using non- toxic components wants to compute
his breakeven point. His fixed expenses in the form of Rent, depreciation and salaries of
administrative staff amount to Rs. 25,000 per month. He sells the car for Rs. 200 and his
variable cost per car is Rs. 150. Find out his Breakeven Point. (4)
Q.10 Explain in detail the various types of Cost. (4)
SECTION –V
Q. 11 What is Market Expansion Grid and Discuss the various strategies for Intensive
Expansion. (5)
Q.12 Suman has started selling bedsheets from her own house. She purchased 25
bedsheet from a whole sale dealer @ 100 per bedsheet and sells @ 200 per bedsheet. She
spent Rs . 500 for advertisement. Calculate her income by preparing an income
statement.
(b) If suman sells only 20 bedsheets out of 25 bedsheets purchased, what will be her
income statement. (5)
SECTION – VI
Q. 13 Transactions for the month of Aug , 2022 of M/s Pee Kay Co. are given below.
You are required to enter the same in an appropriate Cash and Bank Book. (6)
Aug 2022 Transactions
1 Cash In Hand Rs 1200, and cash at bank Rs. 2500

2 Paid salary by cheque Rs 1000
5 Made cash purchases Rs. 700
15 Received Rs. 830 by cheque from Sanjeev and allowed him a discount of
Rs. 20
16 Paid cheque to Rajeev Rs. 300 in full settlement of his account Rs. 320
18 Donated Rs. 250 to an old age home
19 Cash sales Rs. 1000
20 Brought Furniture Rs. 500 and paid by cheque
22 Bank credited Rs. 150 as interest
25 Received a cheque for Rs. 1250 from Renu
31 Deposited cash into Bank Rs. 500
ANSWER KEY
D.A.V. PUBLIC SCHOOL, THANE
SESSION: 2022 - 2023
PERIODIC TEST -3
SUBJECT: ENTREPRENEURSHIP
STD : XI TIME :
DATE : MAX. MARKS : 40 M
General Instructions:
1. All the Questions are compulsory.

2. Marks for each question are indicated against each question.
3. Read Questions carefully before answering
SECTION – I
Q.1. Hindustan Liver Introduced many brands in soap, such as Dove for the ultra-
premium segment, Lifebuoy in the economy segment and so on. They follow this policy
to (1)
a. encourages frequency of use
b. attracts new clientele
c. attract competitors customer
d. all of the above
Q.2 Consider the following steps in Marketing survey process (1)

i) Field Work ii) Analysis and Interpretation of data
iii) Report Making iv) Planning the Survey
the correct sequence is

a. i) ii) iii) iv)
b. iv) i) ii) iii)
c. ii) i) iv) iii)
d. iv) ii) i) iii)
SECTION – II
Q.6. Give One major difference between Market Research and Market survey (1)
Q.7 Cash flow projection and Cash flow statement are different. How ? (1)
SECTION – III
Q.12. Difference between Backward Integration and Forward Integration. (2)

Q.13 What do you mean by Non -cash Expenses. (2)
SECTION – IV
Q.14 Define Product Mix. What dimensions of the product are to be considered by the
entrepreneurs herein? (4)
Q.15 State the main steps involved in Marketing Research. (4)
Q.16 Mohan, who manufactures a toy car using non- toxic components wants to
compute his breakeven point. His fixed expenses in the form of Rent, depreciation and
salaries of administrative staff amount to Rs. 25,000 per month. He sells the car for Rs.
200 and his variable cost per car is Rs. 150. Find out his Breakeven Point.
(4)
Q.17 Explain in detail the various types of Cost. (4)
SECTION –V
Q. 18 What is Market Expansion Grid and Discuss the various strategies for Intensive
Expansion. (5)
Q.19 Suman has started selling bedsheets from her own house. She purchased 25
bedsheet from a whole sale dealer @ 100 per bedsheet and sells @ 200 per bedsheet. She
spent Rs . 500 for advertisement. Calculate her income by preparing an income
statement.
(b) If suman sells only 20 bedsheets out of 25 bedsheets purchased, what will be her
income statement. (5)
SECTION – VI
Q. 20 Transactions for the month of Aug , 2022 of M/s Pee Kay Co. are given below.
You are required to enter the same in an appropriate Cash and Bank Book. (6)
Aug 2022 Transactions
1 Cash In Hand Rs 1200, and cash at bank Rs. 2500

2 Paid salary by cheque Rs 1000
5 Made cash purchases Rs. 700
15 Received Rs. 830 by cheque from Sanjeev and allowed him a discount of
Rs. 20
16 Paid cheque to Rajeev Rs. 300 in full settlement of his account Rs. 320
18 Donated Rs. 250 to an old age home
19 Cash sales Rs. 1000
20 Brought Furniture Rs. 500 and paid by cheque
22 Bank credited Rs. 150 as interest
25 Received a cheque for Rs. 1250 from Renu
31 Deposited cash into Bank Rs. 500

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D.A.V.

PUBLIC SCHOOL, THANE

1. All the Questions are compulsory.

Q.2 Consider the following steps in Marketing survey process (1)

the correct sequence is

Q.5. Difference between Backward Integration and Forward Integration. (2)

Aug 2022 Transactions

1 Cash In Hand Rs 1200, and cash at bank Rs. 2500

1. All the Questions are compulsory.

Q.2 Consider the following steps in Marketing survey process (1)

the correct sequence is

Q.12. Difference between Backward Integration and Forward Integration. (2)

Aug 2022 Transactions

1 Cash In Hand Rs 1200, and cash at bank Rs. 2500

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