Ice Cream Shop Business Plan

Ice Cream Shop Sample
Business Plan
How to Use this Sample Business Plan

This sample business plan is based on a fictitious business. Every business is unique,
and your business plan should reflect that.
Use this sample business plan as inspiration and when you’re ready to create your own
pitch, plan, and financials - consider a tool like LivePlan.
With expert guidance, prompts, and automatic financials - save time and ensure your
plan will impress lenders or investors. As a bonus for downloading this sample plan,
click here to get 50% of LivePlan today.
Executive Summary
CoolScoops Ice Cream is an artisanal ice cream shop dedicated to enriching the
community with unique, high-quality ice cream flavors made from locally sourced
ingredients. Our shop serves as a vibrant gathering place for friends and families,
promoting a sense of community through delicious treats, local art, and collaborative
events.
Company Purpose / Mission Statement

To provide a memorable ice cream experience by offering an array of artisanal flavors,
fostering community connections, and supporting local suppliers, all within a welcoming
and dynamic atmosphere.
Problem We Solve
The saturation of the ice cream market with mass-produced flavors leaves consumers
yearning for novel, quality options and a more engaging, personalized ice cream
experience.
Our Solution
CoolScoops differentiates itself with a diverse menu of handmade, artisanal ice cream,
including options for vegan and gluten-free diets. We prioritize local ingredients,
enhancing both taste and community economic health. Our store is a hub for local
events, art showcases, and collaborations, creating a strong community bond.
Target Market
We cater to a wide audience, including families, young adults, and health-conscious
individuals seeking premium, artisanal ice cream. Our inclusive menu ensures there’s
something for everyone, making CoolScoops a destination for diverse tastes.
Team
The team is led by an Owner/Operator with a passion for ice cream and community
engagement, supported by a Store Manager who ensures operational excellence, and a
Marketing Coordinator who drives brand awareness and customer loyalty.
Financial Summary
CoolScoops aims for steady growth, with year-on-year revenue increases from
$200,000 in Year 1 to $320,000 by Year 3, and profits growing from $20,000 to
$100,000 in the same period.
Funding Needed
An initial investment of $150,000 is needed to secure and renovate our shop location,
purchase initial inventory and equipment, and fund early marketing efforts to build brand
presence.
⭐ Pro tip: You can certainly crunch these numbers yourself in spreadsheets but
LivePlan makes calculating your numbers much easier with automatic financials, charts,
and graphs.
Products & Services
Problem Worth Solving

The community’s craving for unique, artisanal ice cream experiences, supported by
local economies and integrated into communal activities.
Our Solution
A rotating selection of artisanal ice creams, including diet-specific options, leveraging
local, high-quality ingredients, and serving as a catalyst for community events and
collaborations.
Target Market
Market Size & Segments
Our primary audience spans across age groups with a special focus on artisanal
product enthusiasts and those engaged in community activities.
Competition
Current Alternatives
• National ice cream franchises
• Local dessert parlors
• Supermarket offerings
Our Advantages
CoolScoops stands out through its commitment to local sourcing, artisanal quality, and
active community participation, creating a unique space that transcends traditional ice
cream shops.
Marketing & Sales
Market Positioning
As a premium artisanal ice cream shop, CoolScoops is positioned as the go-to
destination for unique flavors and community engagement, distinguishing us from
conventional options.
Unique Value Proposition

Our unique approach combines exceptional, locally sourced ice cream with a strong
commitment to community building, setting us apart in the marketplace.
Operations
Location & Facilities
Our flagship location is designed to be an inviting space that encourages community
interaction, equipped with state-of-the-art ice cream making facilities.
Technology
We embrace modern technology for efficient operations, including an online ordering
system for pickup and local delivery, and a dynamic social media presence for
engagement and promotion.
Milestones and Metrics

Milestones
• Launch in Summer 2024
• Introduce seasonal avors in Fall 2024
• Start online ordering in Winter 2024
• Sponsor our rst community event in Spring 2025
• Open a second location by Summer 2026
fi
fl
Company Overview and Team
Organizational Structure
CoolScoops is led by a dedicated team focused on delivering high-quality products and
fostering community connections, with clear roles aligned with our mission.
Financial Plan and Forecast

Projected Profit and Loss
Revenue
Year 1: $200,000
Year 2: $260,000
Year 3: $320,000
Expenses/Costs
Year 1: $180,000
Year 2: $200,000
Year 3: $220,000
Pro t
Year 1: $20,000
Year 2: $60,000
Year 3: $100,000
Appendix
Supporting documents, including detailed market analysis, technological innovations,
and strategic plans, are available to further illustrate our business model and growth
strategies.
fi

Ice Cream Shop Business Plan

Uploaded by

Copyright:

Available Formats

Ice Cream Shop Business Plan

Uploaded by

Document Information

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Ice Cream Shop Business Plan

Uploaded by

Copyright:

Available Formats

Ice Cream Shop Sample

How to Use this Sample Business Plan

Company Purpose / Mission Statement

Products & Services

Problem Worth Solving

Unique Value Proposition

Milestones and Metrics

Financial Plan and Forecast

You might also like