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About the Author
vii
Brief Content
viii
Brief Content ix
x
Contents xi
Glossary 309
Index 315
Preface
Welcome to the wonderful world of finance! What is the first thing that comes to your
mind when someone mentions corporate finance or financial management? If you’re
like many students and nonfinancial managers, your initial response may be “It sounds
like something I don’t need to know” or “It sounds complex, and it deals with lots of
numbers” or “It doesn’t sound like the most exciting business subject I have studied.” Yet
my experience teaching business undergraduates, MBAs, and executives has led me to
conclude that virtually everyone can overcome these initial feelings through an educa-
tional process that:
Shows how finance integrates with other areas of business
Shows the practical side of finance, rather than just the theoretical concepts
Shows that finance is a dynamic, interesting, and topical area of study
Understanding finance is critical to understanding business in general, because
finance is a key driver of a firm’s activities. Familiarity with financial concepts also helps
you fully understand many of the stories featured every day in the financial press.
Key Features
Financial Management: Concepts and Applications is made distinctive by incorporation
of the following features:
It introduces a unique financial management framework that serves as a unifying
theme throughout the book. At the beginning of each chapter, we return to the
framework and describe how the concepts in the chapter relate to the unifying
theme. The benefit of this approach is that you won’t get lost in the trees but will
always have an eye on the greater forest.
It emphasizes practical examples and applications of concepts. Throughout the
book, we focus on Home Depot, Inc., the world’s largest home improvement retailer.
For example, after we discuss the topic of cost of capital, we’ll look at how to esti-
mate Home Depot’s cost of capital. The book also includes examples of other firms
and situations relevant to our discussions. Much of this information is conveyed
visually via charts, exhibits, and tables.
It integrates both the nonfinancial and financial areas of business. A unique feature
for a finance textbook is the inclusion of a chapter that presents a nonfinancial per-
spective of financial management to help students identify opportunities and risks
as well as to understand the corresponding financial implications.
It highlights the relevance of the concepts for practicing managers. Whether you are
a nonfinancial manager or an aspiring financial manager, you always want to know
“so what?” Each chapter includes a summary section that describes the relevance of
the concepts and ideas and the key take-aways for managers.
It concludes with a comprehensive case study that summarizes the major concepts
addressed throughout the book and presented in the unifying theme. The last chap-
ter focuses on a well-known retail giant, Wal-Mart Stores, Inc. (Walmart), and
xix
xx Preface
shows how we can apply all of the concepts introduced in the book to assess
Walmart’s performance and to identify ways that Walmart can create value for its
shareholders.
It is relatively short in length for a finance textbook, compared to many traditional
finance texts with over 1,200 pages.
This text is aimed primarily at nonfinancial executives and managers, as well as cur-
rent MBA and undergraduate students who are aspiring managers and want to be in a
position to better communicate with financial managers, accountants, and controllers.
The book is meant to be a practical guide to financial management, for those have never
had direct exposure to the field of finance. The emphasis is on the application of tools to
better understand a firm’s financial situation.
Thus, the three major objectives of the book are as follows:
To provide nonfinancial managers with insight into the various activities of a firm
that affect cash flows
To assist current and future managers in developing the analytical skills necessary for
evaluating business problems and opportunities from a financial perspective
To help nonfinancial managers better understand key concepts related to some of
the major decisions facing financial managers
At reveille it was reported that shortly after midnight the mayor and
city council had surrendered the city to General Worth. They said
that Santa Anna had withdrawn his army into the country. General
Worth forwarded the delegates to General Scott at Tacubaya, and he
had just been directed to march his troops to the Alameda. The
Quitman column was to occupy the plaza and raise the flag.
This seemed hard, but General Quitman had been first to seize a
gate, and had lost heavily. Besides, with his Mohawks and Marines
he had guarded the rear, at San Augustine, through a long period,
while other troops were winning honors.
The First Division, the Voltigeurs and the Riley brigade were halted
in column of companies in the green square or Alameda. Now all the
way on to the plaza, three blocks, the broad street was crowded with
the Mexican citizens, jostling along the walks and thronging the
balconies. The front of many of the buildings flew the neutral flags of
England, France, Spain, Portugal, Italy.
At seven o’clock music was heard and cheering. The Quitman
column appeared in sight: the handsome General Quitman and bluff
General Twiggs, and staffs, with escort of cavalry, at its head; then in
serried ranks the Rifles, with the regimental flags of the First Artillery,
the Third Infantry, the New Yorkers, the Marines, and the Ninth
Infantry following at the fore of their commands. Sections of the
Drum and Steptoe batteries rumbled behind.
The drums of the Worth regiments rolled, the men cheered
gallantly. With measured tread the Quitman column passed on, its
bands playing “Hail, Columbia!,” “Washington’s March,” and “Yankee
Doodle.” Presently there was a still louder burst of cheers, and the
united strains of the “Star Spangled Banner.” From the flag pole of
the national palace the Stars and Stripes had broken out; raised, as
was afterward learned, by Captain Roberts of the Rifles. He had
been foremost in the Quitman storming columns up Chapultepec hill.
Lieutenant Beauregard, of the engineers, bandaged from a wound,
dashed from the plaza, evidently bearing dispatches. About eight
o’clock the clatter of hoofs sounded. The Dragoons were coming.
Then—
“Huzzah! Huzzah! Huzzah! Huzzah for Old Fuss and Feathers!”
General Scott, plumed and girted and gloved, in full uniform
complete, towered at the front. Led by Colonel Harney and Major
Sumner, the dragoons, their mounted band in the advance, at a carry
sabers, filled the street from curb to curb. They, too, were spick and
span.
“Hail to the Chief!” That was the tune being played. The general
and escort swept by at a rapid trot, while the bands and the field
music of the Worth column likewise played “Hail to the Chief.” The
Mexican spectators forgot themselves, and cheered and clapped. No
one could deny that the chief and his cavalry made a splendid sight.
“Column—forward—quick time—march!”
The Worth men might move in at last. The street was so blocked
that the end files of the companies were obliged to brush the people
from the way. In the plaza the Second Dragoons band was playing
“Yankee Doodle.” The plaza also was crowded. There seemed to be
hundreds of blanketed, dirty beggars under foot. The dragoons rode
right and left, clearing the plaza with the flats of their sabers, but
careful to harm nobody.
“Column, halt!”
Just as General Worth was about to give orders a volley burst
from the top of a building; the balls pelted in, aimed at him and his
staff; but they passed over. Colonel Garland clapped his hand to his
side, and in Company B Lieutenant Sidney Smith sank limply.
As if the volley had been a signal other shots sounded; paving
stones rained down. It looked like a trap. Here were five thousand
Americans, almost the whole army, in the plaza and surrounded by
buildings and two hundred thousand people.
The orders were quick. In an instant Duncan’s battery and the
Reno howitzers galloped to the plaza corners; Steptoe’s and Drum’s
and Taylor’s guns were being unlimbered. Aides from General Scott
were spurring hither thither; skirmish squads were being told off, and
ordered to search the streets and buildings. The dragoons galloped.
The howitzers battered the building from which the first volley had
issued. Now all around the plaza there echoed the clatter of hoofs,
the thud of running feet, and the ringing reports of musket and rifle.
A number of leading Mexican citizens apologized to General
Worth and General Scott, and offered help to put down the
insurrection. The trouble-makers were two thousand convicts who
had been set free by Santa Anna.
The firing in the streets continued throughout the day, while the
reserves waited under arms. At night things had quieted somewhat.
The First Division bivouacked in the Alameda. After strong outposts
had been placed the men might talk again. What a two days,
September 13 and 14, that had been! And this was the end of the
campaign in the Halls of Montezuma.
The Riley men, quartered with the First, could tell the news from
the Quitman column. They had been at Chapultepec, and upon the
road to the Belen gate. The casualties were heavy. Major Loring, of
the Rifles, had lost an arm. The Drum battery had been cut to pieces
at the gate—Captain Drum and First Lieutenant Benjamin killed.
Lieutenant-Colonel Baxter, commanding the New Yorkers, was
dying; Major Gladden, commanding the Palmettos, was wounded.
General Shields’ wounded arm was in bad shape. General Pillow
would recover; was in the hospital at Chapultepec. The South
Carolinans were holding the Belen gate; the Second Pennsylvanians
were garrisoning the fort inside.
Colonel Garland, it was said, would get well; but Lieutenant Smith
was dead.
Jerry looked at his own mess. Brave Scotty MacPheel was gone;
so was Henry Brewer—he had been shot down yesterday. Corporal
Finerty bore an honorable wound; Fifer O’Toole’s head was
bandaged—a musket ball had scraped it.
In taking Chapultepec and the city ten officers and one hundred
and twenty rank and file had been killed; sixty-eight officers and six
hundred and thirty-five rank and file had been wounded; twenty-nine
men were missing; total, eight hundred and sixty-two, of whom
almost a tenth were officers. The loss to the army since it had
marched out of Puebla was three hundred and eighty-three officers,
two thousand, three hundred and twenty rank and file. Subtracting
the garrisons and rear guards, Old Fuss and Feathers had marched
into Mexico City with less than six thousand out of his ten thousand
with which he had left Puebla six weeks before.
And according to estimates, in the same time the Mexicans had
lost more than seven thousand killed and wounded, thirty-seven
hundred prisoners including thirteen generals, some twenty flags,
one hundred and thirty-two pieces of artillery, and twenty thousand
small arms.
So here the “gringo” army was.
Instead of permitting his men to pillage the city, General Scott
levied a money contribution upon it of one hundred and fifty
thousand dollars, for the support of the troops. Adjutant Mackall read
to the First Division, paraded to listen, the following orders:
“Well, boy,” said Hannibal, when he and Jerry got together after
dismissal, “you heard those orders. Maybe the war’s not ended for
General Scott, but it’s ended for me. I want to rest up.”
“It’s ended for Pompey, too, all right,” Jerry added. “He’s still crying
about Lieutenant Smith. Says he’s lost his ‘offercer,’ and he wants to
go home.”
“Yes,” Hannibal mused. “And the war’s been ended for Lieutenant
Smith and a lot of good men before him. That’s the way. War costs.”
End
Transcriber’s Notes:
Except for the frontispiece, illustrations have been moved to follow the text
that they illustrate, so the page number of the illustration may not match the
page number in the Illustrations.
Obvious printer’s, punctuation and spelling inaccuracies were silently
corrected.
Archaic and variable spelling has been preserved.
Variations in hyphenation and compound words have been preserved.
*** END OF THE PROJECT GUTENBERG EBOOK INTO MEXICO
WITH GENERAL SCOTT ***
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