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    cp2 title page(1)

    Uploaded by

    Dhruv Raval
    CP 2 Project

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    cp2 title page(1)

    Uploaded by

    Dhruv Raval
    5 views6 pages
    CP 2 Project

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    © © All Rights Reserved

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    DOCX, PDF, TXT or read online from Scribd

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    CP 2 Project

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    5 views6 pages

    cp2 title page(1)

    Uploaded by

    Dhruv Raval
    CP 2 Project

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
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    A

    PROJECT REPORT

    ON

    “THE STUDY OF CUSTOMER BUYING BEHAVIOUR ON MEN’S


    BRANDED READYMADE GARMENTS"

    A Comprehensive Project Report Submitted in Partial Fulfillment of award of


    MBA Degree

    Project Guide

    Prof.

    Submitted by

    Submitted to

    2017-18
    CERTIFICATE

    This is to certify that Mr. student(s) of MBA 2nd year of S. K. Patel Institute of
    Management and Computer Studies, have completed their Comprehensive Project titled
    “THE STUDY OF CUSTOMER BUYING BEHAVIOUR ON MEN’S BRANDED READYMADE
    GARMENTS” in the year 2018, in partial fulfillment of curriculum requirements for the
    award of MBA degree under Kadi Sarva Vishwa Vidhyalaya University.

    Director Coordinator Project Guide

    Date: - __/__/____

    Place: - Gandhinagar
    PREFACE

    This report is the summary of information gathered during the survey on Consumer Behavior towards
    Men’s readymade garments.

    The project report provides an elementary insight the consumer mind readymade garments.

    A thorough reading of this report will sharpen the grasp of the fundamental perception of consumer on
    Men’s readymade garments.

    We have made an all-out effort to present a comprehensive picture of the awareness of Men’s readymade
    garments.

    We hope that this project will receive a warm welcome from the faculties of MBA.

    Valuable suggestions from the teachers as well as students are welcome for the improvement of the
    project.
    DECLARATION

    We the undersigned, Juhil Modi, Dhruv Raval, Dilip Thummar students of M.B.A. SEMESTER – IV
    hereby declare that the Comprehensive Project II titled, “THE STUDY OF CUSTOMER BUYING
    BEHAVIOUR ON MEN’S BRANDED READYMADE GARMENTS " is original to the best of our
    knowledge and has not been published elsewhere. This is for the purpose of partial fulfillment of Kadi
    Sarva Vishwa Vidhyalaya University requirements for the award of the title of Master of Business
    Administration, only.

    Student(s) Name(s) Signature

    JUHIL MODI (65)

    DHRUV RAVAL (88)

    DILIP THUMMAR (106)

    Dr. Bhavin Pandya Prof. Krupa Mehta

    Director Project Guide


    ACKNOWLEDGEMENT

    Any work will be incomplete without guidelines, help and motivation. This task would also be too
    without extending our gratitude to all individuals who made us walk through that gate.

    This project was developed under the guidance of Prof. Krupa Mehta. Working under her has been an
    extremely fruitful and exciting experience. We have absorbed and imbibed a lot during this period of
    time. This will without a doubt be beneficial in providing a head start towards building a successful
    career.

    I would also like to thank our Director Sir, Mr. Bhavin Pandya for giving us a peaceful and calm
    atmosphere to help in our Study.

    I express my Gratitude to the S. K. Patel Institute of Management and Computer Studies for the
    support and the environment it has provided us.
    TABLE OF CONTENT

    Chap-1 GENARAL INFORMATION 1


    1 OVERVIEW OF WORLD MARKET 2
    2 INDIAN GARMENT INDUSTRY 5

    Chap-2 KEY PLAYERS


    Chap-3 RESEARCH METHODOLOGY
    Chap-4 DATA ANALYSISI & INTERPRETATION

    FINDING
    CONCLUSION
    BIBILOGRAPHY

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