INTERNATIONAL BANKS

BY – ANUJ JINDAL
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Table of Contents
INTERNATIONAL BANKS’ TAGLINES .......................................................................................................... 4
CITI BANK ................................................................................................................................................ 5
STANDARD CHARTERED BANK ................................................................................................................. 6
AMERICAN EXPRESS BANK ....................................................................................................................... 6
HSBC BANK .............................................................................................................................................. 8
ROYAL BANK OF SCOTLAND ..................................................................................................................... 9
DEUTSCHE BANK ...................................................................................................................................... 9
DBS Bank ............................................................................................................................................... 10
BNP PARIBAS BANK ............................................................................................................................... 10
 INTERNATIONAL BANKS’ TAGLINES

1. CITI BANK – Citi never sleeps and

Lets Get it Done

2. STANDARD CHARTERED BANK –

Your Right Partner

3. AMERICAN EXPRESS BANK –

Don’t leave Home without it

4. HSBC BANK – The World’s local

Bank

5. ROYAL BANK OF SCOTLAND –

Make it Happen
 6. DEUTSCHE BANK – A passion to
perform

7. DBS BANK - Live more, Bank less

8. BNP Paribas - The Bank for a

Changing World

CITI BANK

Ø WHAT – Citi Bank is the consumer division of Citigroup Financial Service provider which aims to
provide innovative and simple financial solutions to the consumers across the world.
o Headquarters is in New York

Ø TELL ME MORE – Citibank was founded in 1812 as the City Bank of New York, and later
became First National City Bank of New York.
STANDARD CHARTERED BANK

Ø WHAT – It is a British multinational banking and financial services company. Standard

Chartered came into existence after the merger of Standard Bank and Chartered Bank in 1969.
o Headquarters – London, UK

Ø WHY – In 1853, James Wilson set up the Chartered Bank of India, Australia, and China. The
branches were opened in Mumbai, Kolkata, Shanghai, Hong Kong, and Singapore.
o John Paterson formed the Standard Bank of British South Africa in 1862 in Port
Elizabeth. Later, the bank network spread across Africa.
o Later in 1969, Standard Bank and Chartered Bank were merged to form the “Standard
Chartered Bank”.

Ø TELL ME MORE – It is India's largest international bank with 100 branches in 43 cities. It
has been operating in India since 1858.

AMERICAN EXPRESS BANK

Ø WHAT – American Express Company, also known as Amex, is an American multinational

financial services corporation. It primarily issues credit cards, processes payments, and provides
travel-related services worldwide.
o Headquarter – New York

Ø TELL ME MORE – It was founded in 1850. American Express is the world’s largest
charge card issuer, the world’s largest travel company and the world’s largest travellers’ cheques
issuer.
o It also offers financial planning, brokerage services, mutual funds, insurance and other
investment products.
o It operates in 175 countries with 2,300 offices across the world.
o It is the parent organisation of three major companies: American Express Travel Related
Services (TRS), The American Express Bank Ltd. (AEBL) and American Express Financial
Advisors.
o In India, the company offers a full range of travel, financial and network service
products. American Express established its first office in India in 1921 in Kolkata.
o The American Express Bank Ltd. in India: The bank commenced its operations in India in
1921 to provide financial and commercial banking services to leading corporations in
India.
o American Express Travel Related Services in India: The company offers cards, consumer
financial services, travel services and travellers' cheques to individual and corporate
customers. It has the largest travel network across the country.
o American Express (India) Private Ltd. Finance Centre- East: It was set up in 1994. It is a
100% Export Oriented Unit (EOU) which consolidates accounting and financial processes
of the American Express Company’s businesses around the world.
§ Located in New Delhi, this is American Express’ first venture into shared
servicing, and is one of three such centres in the world.
o American Express Global Service Centre: Established to provide fraud and risk modelling
and financial processing to American Express customers worldwide.
§ The Global Service Centre Asia was first opened in 2001 and it is headquartered
in India.
HSBC BANK

Ø WHAT – HSBC was born in March 1865 in Hong Kong to fulfil financial needs of trade between
Europe and Asia. It has one simple motto – a local bank serving international needs.
o Headquarters – London, UK

Ø TELL ME MORE – HSBC is one of the largest banking and financial services
organisations in the world, with operations in 64 countries and territories.
o The bank helps people manage their money, encourage savings and investments, and helps
in economic growth.
o It trades and invests in overseas markets. It has an international network to connect its
customers with high-growth markets.
o It promotes use of high-tech services like digital banking and blockchain.
 o It encourages sustainable economic growth.

ROYAL BANK OF SCOTLAND

Ø WHAT – The RBS Group is a large international banking and financial services company. It
serves over 30 million customers in the United Kingdom, Europe, the Middle East, the Americas and
Asia. It aims to provide banking services for individuals, businesses and institutions.
o Headquarters – Edinburgh

Ø TELL ME MORE – In 1921, the first branch of RBS opened in India. Client portfolio of
RBS-India includes blue-chip Indian corporations, leading multinational corporations, large financial
institutions, the Indian Government and high net-worth Individuals.
o RBS offers a suite of banking, investment, credit, and enhanced referral services like wealth
planning services and real estate services offered through our non-banking arm - RBS
Financial Services.
o RBS Private Banking India has four offices in Mumbai, New Delhi, Bengaluru and Chennai.
o RBS’s microfinance program in India is the largest amongst other foreign banks in India. The
program is aimed at delivering credit to the target community of impoverished rural woman
via microfinance institutions.

DEUTSCHE BANK

Ø WHAT – Deutsche Bank AG is a multinational investment bank and financial services company
which is dual-listed in US Stock Exchange and Germany’s Stock Exchange. It was founded in 1870.
o Headquarters – Frankfurt, Germany
 Ø TELL ME MORE – Deutsche Bank is a leading global investment bank which operates in
more than 70 countries.
o Today's Deutsche Bank AG was established on May 2, 1957 by the (re-) merger of three
regional institutions which had been demerged from Deutsche Bank in 1952.
o Deutsche Bank established its first branch in India in 1980 and currently operates branches
in 16 cities as on December 31, 2019.

DBS Bank

Ø WHAT – DBS (earlier known as Development Bank of Singapore) was established in 1968 with
Hon Sui Sen as its first chairman and president. It is a multinational banking and financial services
corporation.
o Headquarters – Singapore

Ø TELL ME MORE – In 2018, DBS is recognised by Euromoney as the World’s Best Digital
Bank. DBS was also named as the World’s Best Bank for SMEs for the first time by Euromoney.
o DBS has been accorded the “Safest Bank in Asia” award by Global Finance for ten
consecutive years from 2009 to 2018.
o DBS set up a representative office in India in 1994 and opened its first bank branch in 1995.
It currently operates in 19 cities in India.
o In 2016, DBS India launched Digibank, a ground-breaking mobile app in the country. The
bank is providing data-driven lending solutions for small and medium enterprises.

BNP PARIBAS BANK

Ø WHAT – BNP Paribas Group is a leading European bank with a strong global footprint across 71
markets. Asia Pacific is a key strategic region for BNP Paribas and it continues to develop its
franchise in the region.
o Headquarters – Paris, France

Ø TELL ME MORE – Currently with a presence in 13 markets in the Asia-Pacific region,

BNP Paribas is one of the best-positioned international financial institution with an uninterrupted
presence since 1860.
o The bank established its first branches in China and India in 1860.
o In India, the bank currently has branches in eight major cities – Mumbai, Delhi, Kolkata,
Chennai, Hyderabad, Bangalore, Ahmedabad and Pune.
o BNP Paribas was the second foreign bank to establish a presence in India beginning with
operations in Kolkata. Today, BNP Paribas is among the leading corporate banks in India.
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