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EMJB
9,3
Work characteristics and
work performance of
knowledge workers
268 Tomislav Hernaus
Department of Organization and Management,
Received 7 November 2013
Revised 30 January 2014 Faculty of Economics and Business, University of Zagreb, Zagreb, Croatia, and
8 March 2014 Josip Mikulić
Accepted 8 March 2014
Department of Tourism Faculty of Economics and Business,
University of Zagreb, Zagreb, Croatia
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Abstract
Purpose – The purpose of this paper is to investigate a specific pattern of relationships among
various task, knowledge and social characteristics of work design and work outcomes. It clearly shows
how particular work characteristics influence task and contextual performance.
Design/methodology/approach – The empirical research was conducted through a field survey
of the largest Croatian organizations with more than 500 employees. A cross-sectional and
cross-occupational sample of 512 knowledge workers from 48 organizations is analyzed by applying
the partial least squares structural equation modeling technique.
Findings – The results confirmed the existence and importance of the interaction between work
characteristics and work outcomes. However, the findings suggest that only knowledge characteristics
of work design exhibit a significant effect on both dimensions of work behavior, while task and social
characteristics showed different effects on task and contextual performance, respectively.
Practical implications – The research findings clearly show that work design efforts are not
straightforward but rather context-specific, and with diverging performance effects. Organizations can
significantly enhance their bottom-line performance by designing challenging and cognitively
demanding configurations of work tasks for their knowledge workers.
Originality/value – The paper extends previous research by capturing a broader set of work
characteristics of knowledge workers. The results suggest that different categories of work characteristics
have different effects on task and contextual performance. By revealing the nature of work design in
the central and eastern European context, this study indicates the existence of possible differences in work
design practices in various backgrounds.
Keywords Work design, Work characteristics, PLS-SEM, Contextual performance,
Task performance
Paper type Research paper
1. Introduction
Global business trends are dramatically changing the settled ways of organizing
and working (e.g. Oldham and Hackman, 2010; Hernaus, 2011a). Work has become
more cognitively demanding and complex, flexible working arrangements are gaining
momentum, teamwork has almost become a norm while workforce composition is
much more diverse than it used to be. Substantial changes in the nature of work
and the rise of knowledge economy have recently revived the academic interest and
EuroMed Journal of Business
Vol. 9 No. 3, 2014
pp. 268-292 The authors are grateful to the Editor-in-Chief and the two anonymous reviewers for their
r Emerald Group Publishing Limited
1450-2194 insights and recommendations. The authors also thank Marylene Gagne and Nina Pološki Vokić
DOI 10.1108/EMJB-11-2013-0054 for valuable feedback on earlier drafts of this work.
broadened the research focus from job design to work design, and from task Work
characteristics to job/work characteristics. A wider range of work characteristics have characteristics
been recognized (e.g. Parker et al., 2001; Molinsky and Margolis, 2005; Morgeson and
Humphrey, 2006; Grant, 2007; Humphrey et al., 2007; Grant et al., 2010b; Dierdorff and work
and Morgeson, 2013) in a search for better understanding of contemporary jobs, performances
employees’ work behavior and performance.
Although work design, as an antecedent of organizational behavior, represents the 269
central pillar of performance, it is still an under-researched topic. This holds true for
intellectually challenging working environments. For instance, a multidimensionality
of work characteristics has not been emphasized enough (e.g. Grant et al., 2010a) and a
large number of knowledge work relationships (e.g. job specialization, problem solving,
and information processing) have not been sufficiently and systemically studied
yet (Grant, 2007; Humphrey et al., 2007). A better understanding of the knowledge
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work context could be achieved by expanding the range of work characteristics beyond
task characteristics and studying their interaction and multidimensionality more
thoroughly (e.g. Parker and Ohly, 2008; Grant et al., 2010a). Although Campion and
Thayer (1985) and Morgeson and Humphrey (2006) among the others have developed
a very broad understanding of modern work design theory, their models should be
empirically tested in different contexts in order to be validated and further improved.
The aim of the current study is to capture a broader set of work characteristics and
to determine a specific pattern of relationships among various task, knowledge, and
social characteristics of work design and work outcomes. Knowledge workers are in
the focus of the research as they are an increasingly important and voluminous group
of employees, including a quarter to a half of workers in advanced economies
(e.g. Drucker, 1959; Davenport, 2005; Levenson, 2012). Work design practices of
Croatian workers were examined using an adapted Work Design Questionnaire (WDQ)
and by applying variance-based structural equations modeling (SEM).
The study clearly shows how particular bundles of work characteristics are related
to both task and contextual performance. By taking into consideration an extensive
number of work characteristics and two distinct work outcome measures, research
findings offer a more generalized view of work design and provide useful insights for
both HRM theory and practice. Additionally, as we know very little about how work
design is done in transitional economies (e.g. Fay and Frese, 2000) this empirical study
revealed the nature of jobs and respective work characteristics in the central and
eastern European context.
are getting more involved in complex knowledge processing (e.g. Kumar, 2011).
The increase of knowledge workers whose jobs mainly deal with knowledge or
information (Drucker, 1993, 1999; Cortada, 1998; Huang, 2011) requires a more
thorough investigation of work characteristics of this important and distinct group of
employees (e.g. Von Glinow, 1988; Allee, 1997; Horibe, 1999; Yan et al., 2011).
Thus, researchers devoted a great attention to extending the model conceptually to
include a broader range of work characteristics. The interdisciplinary perspective
developed by Campion and Thayer (1985) and Campion (1987) was one of the most
significant efforts. Warr (1987) concurrently created his extensive Vitamin Model,
while several years later Parker et al. (2001) introduced their Elaborated Model of
Work Design, distinguishing among five categories of variables (i.e. antecedents,
work characteristics, outcomes, mechanisms, and contingencies). Finally, Humphrey
et al. (2007) conducted a meta-analysis and provided an integrative work design
typology that placed 18 work characteristics into three major categories: motivational
(task and knowledge), social, and contextual. Obviously, the aforementioned extensions
to the original JCM addressed important work features that should be additionally
investigated within the knowledge work context. Besides the traditionally addressed task
characteristics, it has been argued that both social and knowledge job characteristics
should be studied more thoroughly (e.g. Grant, 2007; Morgeson and Humphrey, 2008;
Grant and Parker, 2009; Parker and Ohly, 2009).
Social job characteristics provide a unique perspective on work design beyond
motivational characteristics (Humphrey et al., 2007). They are the structural features
of jobs that influence relational coordination and emphasize interpersonal interactions
and social environment as pervasive and important determinants of work design.
Social characteristics of work have become especially important due to a recent wider
application of teams and teamwork in organizations, following the realization that people
often cannot handle complex tasks by themselves. Interdependence, both received and
initiated, strongly determines the nature of a particular work. However, there are also
other relevant social job characteristics such as: social support, interaction outside the
organization, and feedback from others (e.g. Kiggundu, 1981; Grant, 2007; Humphrey
et al., 2007; Morgeson and Humphrey, 2008; Grant and Parker, 2009).
Recent dissemination of service work and an overflow of knowledge workers
have particularly emphasized the importance of cognitive ability for handling working
issues. As organizations increasingly struggle with complexity and tend to build
their future on the knowledge work, they should be able to recognize, understand and
design jobs that will utilize competencies of their workers. Cognitive or knowledge
characteristics of work reflect the kinds of knowledge, skill, and ability demands that Work
are placed on an individual as a function of what is done on the job (Morgeson and characteristics
Humphrey, 2006). They are the structural features of jobs that affect the development
and utilization of information and skills (Parker et al., 2001). The most prominent and work
knowledge job characteristics are: job complexity, information processing, skill variety, performances
problem solving, skill utilization, and job specialization (e.g. Morgeson and Humphrey,
2006, 2008; Vough and Parker, 2008). 271
Although the abovementioned work characteristics explain a respective amount
of variance in work outcomes (e.g. Humphrey et al., 2007), the list is not exhaustive. Not
only that some work characteristics cannot fit neatly into these three categories, but
there are other significant categories (e.g. physical characteristics, temporal characteristics,
group characteristics, organizational characteristics, occupational characteristics) that
represent attributes of the broader work environment and also strongly shape the
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work and influence employees’ outcomes (e.g. Parker and Wall, 1998; Parker et al., 2001;
Morgeson and Campion, 2003; Morgeson and Humphrey, 2008; Dierdorff and Morgeson,
2013). However, it is not possible to address their entire complexity in a single study, so the
research focus was on the most relevant task, knowledge, and social job characteristics of
knowledge workers, and their relationship with work outcome variables.
Research hypotheses
Task and contextual performance as outcome variables represent a starting point in
determining the overall contribution of a knowledge worker to a wider, organizational
272 system. Both outcomes were found to be important in determining work quality,
which is responsible for enhancing individual work performance (e.g. Motowidlo and
Van Scotter, 1994). However, task and contextual performance are affected by work
characteristics in a specific manner. For instance, extensive research suggests that
employees, who work in jobs with enriched work characteristics, tend to manifest
higher task performance and more frequent OCBs (e.g. Grant, 2012). Since earlier
studies were mostly focussed on the JCM and its traditional job (task) characteristics,
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there is a lack of studies that explicitly compare the effect of other (e.g. knowledge and
social) work characteristics on distinctive job-related outcomes. Although Humphrey
et al. (2007) have done the groundwork for such research, by analyzing numerous work
characteristics and outcomes, unfortunately they did not put enough emphasis on
work performance, particularly not on its contextual dimension.
Previous research efforts dominantly reported a significant influence of task
characteristics on individual job performance of non-managerial, clerical, and
manual workers (e.g. Hackman and Oldham, 1976; Fried and Ferris, 1987; Dodd and
Ganster, 1996; Singh, 1998; Morgeson and Humphrey, 2006, 2008; Humphrey et al.,
2007; Indartono et al., 2010). In addition, the results of meta-analyses revealed that task
characteristics are weakly related to task performance (e.g. Fried, 1991; Podsakoff et al.,
1996; Sonnentag et al., 2008) and somewhat stronger associated with contextual
performance (e.g. Podsakoff et al., 1996; Purvanova et al., 2006; Johari, 2011).
However, studies that jointly examine the relationship between bundles of work
characteristics and both task and contextual performance of knowledge workers are
scarce. Although several studies suggest that task job characteristics have a stronger
link with contextual than they do with task performance (e.g. Parker and Wall, 1998;
Chen and Chiu, 2009), we still do not know whether this is valid for knowledge
workers. Knowledge work is clearly distinct from non-knowledge work (e.g. Yan et al.,
2011) and it could potentially have diverse effects on work behavior. Knowledge
workers require greater autonomy, they would like to handle a more significant and
identifiable piece of work, and should perform a wider range of different tasks
than manual or clerical workers. Enriched task job characteristics of knowledge
workers should increase their motivation and encourage individual work efforts.
However, putting larger emphasis on work autonomy and task identity could have
a differing effect on handling contextual activities and practising cooperative
behavior. Knowledge workers might not be motivated to collaborate with others
if their jobs require handling complex tasks from a beginning to an end. Therefore, we
assume that task job characteristics should have a diverse impact on various work
performance dimensions:
contribution, knowledge workers could easily lose focus on their individual work activities.
Thus, we formulate the following hypotheses:
H2a. Social job characteristics do not have a significant impact on task performance
of knowledge workers.
Finally, we should not neglect the influence of knowledge job characteristics on work
outcomes. Their recent development reflects the wide increase of knowledge work
and knowledge workers in modern business (Huang, 2011). Given the intellectual
nature of knowledge workers, the enriched knowledge job characteristics should be
positively related to perceived skill utilization (e.g. Morrison et al., 2005) and they are
important for achieving the person-job fit (e.g. Edwards, 1991; Cable and Judge, 1996;
Kristof-Brown et al., 2005). If they are enriched, knowledge job characteristics can
create challenging task bundles and provide workers with opportunities to solve
problems, process complex information, and to apply deep and broad skills (e.g.
Morgeson and Campion, 2002; Morgeson and Humphrey, 2006). Such a demanding and
complex work setting is aligned with personal traits and KSAs of knowledge workers,
and therefore should result in a positive work behavior:
Workers with enriched motivational (task and knowledge) and social job
characteristics may feel grateful to the organization for providing desirable jobs
(Slattery et al., 2010). According to Grant (2012), their core motives can be satisfied
by enriched work designs that provide meaning, connection, and the sense of social
belonging, as well as learning and developmental opportunities. Eventually,
such positive, motivational and challenging stimuli should result in better
work performance results in general although some distinctive effects on different
performance dimensions should be present.
EMJB WORK DESIGN WORK PERFORMANCE
CHARACTERISTICS OUTCOMES
9,3
Task characteristics
Work autonomy
Task variety
Task significance H1a
274 Task identity
Nature of the task H1b
Task
Knowledge characteristics performance
Job complexity H3a
Skill variety
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Job specialization
Problem solving H3b Contextual
Information processing performance
Skill utilization
H2a
Social characteristics
Task interdependence H2b
Figure 1. Interaction with others
Research model Group cooperation
3. Method
Sample
The empirical research was conducted through a field study of employees from
large-sized Croatian organizations. The population consisted of 226 organizations
with more than 500 employees listed by the Croatian Chamber of Economy.
A cross-sectional and cross-occupational research design was applied in order to
include knowledge workers – managers and professionals – from a variety of different
jobs and occupations.
The data collection process began in November 2009 and lasted until February
2010. The self-administered questionnaire supplemented with a cover letter and
a short brochure was distributed by postal mail to CEOs of targeted organizations.
The snowball sampling strategy was used in order to increase the sample variety.
Contact persons in each organization, chosen by their CEOs, received guidelines for
choosing the sample of managers and professionals, which represented various parts
and levels of the organization. Respondents were surveyed regarding the nature
of their work characteristics.
A total of 139 managers and 373 professionals from 48 organizations were chosen
to participate in the research with the overall response rate of 21.2 percent. The survey
sample included organizations from 12 different industries. Manufacturing
organizations (33.3 percent), along with transport and financial companies (each
12.5 percent) were mostly represented. The chosen sampling strategy ensured a
considerable number of diverse jobs at the individual level (185 different job titles),
thereby increasing the external validity of the findings (e.g. Chen and Chiu, 2009).
The modal number of respondents per organization was six, M ¼ 10.69, SD ¼ 7.72.
Most of the participants were 30-39 years old, with more than ten years of work
experience (60.9 percent), and 48.7 percent were female. Respondents dominantly had
a university diploma (77.0 percent) and were mainly positioned on the third or the Work
fourth hierarchical level within the organization (56.5 percent). characteristics
Research instrument and work
The work characteristics were assessed using the adapted WDQ, a comprehensive performances
instrument and a general measure of work design originally developed and validated
by Morgeson and Humphrey (2006). Since WDQ provides a very good platform 275
for work design research (e.g. Truxillo et al., 2012), we decided to adopt 11 out of
21 original WDQ measures, and followed a later example of Dierdorff and Morgeson
(2013), who computed work autonomy and interdependence measures into a single
variable each. Other measures, related to the nature of task, skill variety, skill utilization,
and group cooperation have been adopted from the revised Job Diagnostic Survey ( JDS)
(Idaszak and Drasgow, 1987), Karasek’s Job-Demand-Control ( JDC) model (Xie, 1996) and
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Data analysis
In order to test the previously formulated research hypotheses we applied partial least
squares structural equation modeling (PLS-SEM). PLS-SEM is a variance-based
modeling technique that has been gaining increasing popularity in organizational
research (e.g. Becker et al., 2012; Hair et al., 2012; Peng and Lai, 2012; Wilden
et al., 2013). An important advantage of PLS-SEM toward covariance-based SEM
(e.g. LISREL, AMOS) is that it deals more efficiently with non-normal data and
facilitates model estimations that involve both reflectively and formatively identified
variables (Ringle et al., 2012). The latter feature is the main reason for applying
PLS-SEM in the present study, since the focal exogenous variables cannot be
appropriately modeled as reflectively identified constructs (i.e. task, social, and
knowledge job characteristics). These variables were modeled as second-order
formative constructs with several reflectively identified first-order constructs.
EMJB Number Cronbach’s
9,3 Category Variable Source of items a
Work characteristics
Task job Work autonomy (AUTON) WDQb 3 0.765
characteristics (TASK) Task variety (VARIETY) WDQ 3a 0.704
276 Task significance (SIGNIF) WDQ 4 0.700
Task identity (IDENTITY) WDQ 4 0.844
Nature of the task (NATURE) Hernaus (2010) 3 0.604
Knowledge job Job complexity ( JCOMPLEX) WDQ 3 0.676
characteristics (KNOW) Skill variety (SKILVAR) JDS 2a 0.737
Job specialization ( JOBSPEC) WDQ 4 0.861
Problem solving (PROBSOLV) WDQ 4 0.653
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The endogenous or outcome variables (i.e. task and contextual performance) were
modeled as first-order reflective constructs.
A two-step analytical approach was taken. Reliability and validity of the
measurement model were thoroughly examined before analyzing the inner path
structures of the model. The reporting guidelines for the formative and the reflective
model evaluation by Ringle et al. (2012) were applied. The sequential latent variable
score (LVS) method was used in estimating the model (Wetzels et al., 2009; Hair et al.,
2013b). This method involves two stages. In the first stage, LVS of the first-order
reflective constructs are calculated without the second-order construct being present
(e.g. Agarwal and Karahanna, 2000). Single-factor solutions were extracted with a
varimax rotation. In the second stage, LVSs of these first-order reflective constructs
enter the main model in which they are used as manifest indicators of the respective
second-order formative construct (i.e. task, social, and knowledge job characteristics).
Although recent studies advocate the use of a variant of the repeated indicator
approach for reflective-formative higher-order constructs (such as the ones in our
study), it is acknowledged that the two-stage approach proves more useful when the
researcher’s interest is in the path coefficients from and to the higher-order constructs
(Becker et al., 2012). Moreover, this approach results in a more parsimonious model
which incorporates only focal higher-order constructs.
All model estimations in this study were conducted with the SmartPLS 2.0 software Work
(Ringle et al., 2005). Prior to the estimations the data were mean-centred. The path characteristics
weighting scheme was used and missing data were excluded case-wise. Pre-modeling
activities included a thorough explorative data analysis. The SPSS software package and work
was used to check the normality of the data and to calculate other descriptive statistics, performances
including correlation coefficients. The Shapiro-Wilk test indicated that our data are
non-linear ( p-value ¼ 0.000). As an introduction to the results, Table II displays means, 277
standard deviations, and the matrix of correlations for all examined variables.
4. Results
Measurement model results
First we examined the reflectively identified parts of the model. The Cronbach’s a and the
composite reliability scores for the two reflectively identified endogenous constructs
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indicate high internal consistency. Respective values significantly exceed the cut-off value
of 0.7 (Bagozzi and Yi, 1988). The average variances extracted of the two constructs also
exceed the cut-off value of 0.5, which indicates sufficient convergent validity. Furthermore,
both constructs meet the Fornell-Larcker criterion of discriminant validity (Fornell and
Larcker, 1981; Henseler et al., 2009). An examination of absolute standardized outer
loadings further reveals a sufficient level of indicator reliability. Although not all the
loadings exceed the cut-off value of 0.7 (i.e. job complexity and problem solving), scores
above 0.5 can be considered acceptable when the respective construct is measured by other
indicators as well (e.g. Chin, 1998).
To assess the quality of the formative measurement model we examined the magnitude
of indicator weights and their significance. Since significance-levels are not automatically
reported in PLS-SEM we applied a bootstrap procedure to calculate standard errors and
to obtain t-statistics (Tenenhaus et al., 2005). The number of bootstrap samples was set to
5,000 with the number of cases set equal to the number of cases in the original sample
(n ¼ 512). The results of this analysis revealed the statistical significance of most
indicators, with three exceptions, all of them related to knowledge job characteristics – i.e.
job specialization, problem solving, and skill variety (see Table III).
An examination of collinearity statistics did not reveal redundancy of any of the
first-order constructs. The tolerance statistic was significantly above the cut-off value
of 0.2 for all the indicators (Hair et al., 2013a), with maximum variance inflation factors of
1.479, 1.240, and 2.066 within task, social, and knowledge job characteristics, respectively.
All indicators of the formative second-order constructs were thus retained in the model.
9,3
278
EMJB
Table II.
Correlation matrix
Variables Mean SD 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
where R2included is the coefficient of determination in the main model (all exogenous
variables included), and R2excluded the coefficient of determination with the focal predictor
omitted from the model. Threshold values of 0.02, 0.15, and 0.35 were used to classify the
effect sizes into small, medium, and large ones, respectively (Cohen, 1988). This analysis
yielded small effect sizes for all the three categories of work characteristics, except
the medium effect size of knowledge job characteristics on contextual performance
( f 2 ¼ 0.152). The results are summarized in Table IV.
We then examined the Stone-Geisser’s Q2 statistic to assess the predictive relevance of
the model (Stone, 1974; Geisser, 1975). This statistic evaluates how well endogenous
variables are explained by exogenous variables in the structural model (Chin, 1998; Hair
et al., 2013b). This statistic should be above zero (it is reported as cross-validated
redundancy in SmartPLS 2.0). We further computed scores of cross-validated
communality (q2) which measures the model’s ability to predict the manifest indicators
from the calculated latent variables (Tenenhaus et al., 2005). Cross-validated communality
scores of 0.02, 0.15, and 0.35 are indicative of a weak, a moderate, and a strong degree of
predictive relevance of each effect, respectively. Both cross-validated redundancy and
communality were obtained following the blindfolding and jackknife re-sampling
approaches. Results are presented in Table V. The Q2 measure exceeds zero for all inner
model variables, thus indicating predictive relevance of their explanatory variables
(Henseler et al., 2009). The q2 measure indicates strong predictive relevance for knowledge
job characteristics, a medium level for task job characteristics, and very weak predictive
relevance for social job characteristics.
R2 f2
TASKPERF CONPERF TASKPERF CONPERF
interaction with others, group cooperation) have shown a statistically significant effect
on contextual performance, t ¼ 4.302, po0.001, but not on task performance of the
same group of respondents, t ¼ 1.235, p40.01. Accordingly, we were able to accept the
second set of hypotheses (H2a and H2b) and to conclude that social job characteristics
have a significant impact on contextual performance of knowledge workers, while their
influence on task performance is absent.
Finally, our data unambiguously show that knowledge job characteristics (i.e. job
complexity, skill variety, job specialization, problem solving, information processing, and
skill utilization) have a significant effect on both contextual and task performance
of knowledge workers, t ¼ 10.618, po0.001 and t ¼ 6.784, po0.001, respectively. The
path coefficient is, however, larger between knowledge job characteristics and contextual
performance than between knowledge job characteristics and task performance (0.460
and 0.336, respectively). This result is in line with the earlier calculated effect size
statistic f 2 (see Table III). Accordingly, the third set of hypotheses (H3a and H3b) of our
research is also accepted.
within the US occupational research context (Dierdorff and Morgeson, 2013; Morgeson
and Garza, 2013), we examined work design practices of Croatian knowledge workers.
Theoretical contribution
Our research confirmed the existence and importance of the relationship between work
design and work performance. Initial assumptions about differential effects of work
characteristics on task and contextual performance were supported by our data.
First, we found that task job characteristics of knowledge workers have a
significant impact on task performance, but they do not have a statistically significant
influence on contextual performance. Although such results are somewhat different
from the existing literature (e.g. Podsakoff et al., 1996; Purvanova et al., 2006; Johari,
2011), they clearly emphasize the existence of work design trade-offs. On the one
hand, knowledge workers handle very complex and non-repetitive tasks on a daily
basis. When their task job characteristics are enriched, managers, and professionals
probably feel more responsible for the work itself and are keen to offer even greater
task performance. In such circumstances, they also presumably create higher value
directly through their work tasks. However, on the other hand, their organizational
contribution remains at the same level. By being responsible for a larger and more
diverse set of tasks, knowledge workers are challenged and motivated to provide
an additional individual effort. “Task enrichment” obviously sharpens their focus on
formal job elements, but fails to address informal ones.
Second, social job characteristics of knowledge workers seemed to have more
adverse effects on their work performance than task job characteristics. “Social
enrichment” emphasizes informal job elements and creates cohesion in the workplace.
It requires employees to take a broader perspective and stimulates them to
communicate among themselves, mutually support each other and generously share
ideas, knowledge and information. Therefore, higher levels of performance are not
primarily achieved by handling formal tasks, but through providing service to other
people (e.g. colleagues, partners, customers, suppliers). However, such altruistic or
prosocial behavior (e.g. Parker et al., 2006; Grant, 2012, 2013; Dierdorff and Morgeson,
2013) often requires extra time and effort from “givers,” which can cause a less visible
contribution. This is especially valid within the knowledge work context, where tasks
are complex and uncertain, and employees are expected to simultaneously handle
cognitively demanding individual tasks while providing help to others. Knowledge
workers with enriched social job characteristics certainly have more opportunities to
work and behave proactively (e.g. Grant and Parker, 2009), which can eventually result
in higher contextual performance, but their task performance will remain unchanged. Work
In other words, increased interaction with others and greater task interdependence characteristics
could offer synergistic effects among the workforce, but will not lead to a higher job
result of a particular, altruistic manager or professional. and work
Third, knowledge job characteristics seem to have it all. “Knowledge enrichment” performances
provides a significant influence on both task and contextual performance. Knowledge
job characteristics were reported to be the most influential bundle of work 283
characteristics within our study because their path coefficient estimates significantly
outweigh the effects of other work characteristics. Such results confirm a distinctive
nature and the importance of knowledge work for the modern business society.
Obviously, knowledge workers require and favor complex problem solving and
information processing opportunities, skill variety and utilization, or the use of
specialized knowledge and skills in their workplace. In such a work environment, they
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are challenged to provide additional work efforts and therefore increase not solely their
own performance, but also the performance of their colleagues. Enriched knowledge
job characteristics offer managers and professionals the opportunity for continuous
development and for expanding their knowledge base. Eventually, this could result in a
spillover effect, where employees will start to share their knowledge and help each
other in handling challenging and interdependent tasks.
Finally, given the focus on professional and managerial employees, our study
demonstrated that contextual performance is an at least as equally important work
outcome measure as the traditionally established and extensively investigated task or
in-role performance. In other words, our findings, along with similar studies (e.g. Hoffer
Gittell et al., 2008; Grant, 2012), suggest that knowledge jobs should be designed with
explicit attention to how well they contribute to other beneficiaries. Interestingly, it seems
that prosocial work behavior can be achieved not solely through “social enrichment”
(e.g. Morgeson and Humphrey, 2006; Grant, 2012), but also, as shown in the case of
Croatian knowledge workers, through “knowledge enrichment” (e.g. Parker et al., 1997).
However, one must be careful to find the balance among various dimensions of job
enrichment, whereas some bundles of work characteristics have distinctive effects.
Practical implications
The research findings have several important implications for theory and practice.
They offer valuable insights about work design and its impact on work performance
to academicians, managers, and HRM professionals. It is clearly shown that work
design efforts are not straightforward but rather context-specific, and with diverging
performance effects. For the modern business environment, “knowledge enrichment”
seems to be particularly important, although “social enrichment” and “task enrichment”
are also quite stimulating for knowledge workers. Organizations can significantly
enhance their bottom-line performance by designing challenging and cognitively
demanding configurations of work tasks for their knowledge workers. Job enrichment in
general and “knowledge enrichment” in particular, can lead toward better skill utilization,
higher employee satisfaction and further development of the workforce (e.g. Morrison
et al., 2005). Such a work design approach is recommendable for knowledge workers and
it goes hand in hand with their motivational background. However, we need to find
a balance between work requirements and human capabilities. Chronic job demands
and over-enriched work design have potential drawbacks and can eventually result in
a burnout (e.g. Kinnunen et al., 2011).
Moreover, our study highlights the importance of contextual performance for
determining a knowledge worker’s overall contribution. Apparently, managers and HRM
professionals should no longer be focussed solely on in-role or individual performance.
Nowadays, organizations can be successful only if their employees collaborate and Work
help each other. Because doing business has become a team sport, old-fashioned characteristics
performance measurement and individual reward systems need to be adjusted in order
to promote prosocial behavior within the organization. and work
Finally, the conducted study suggests a heterogeneous impact of task and social job performances
characteristics on different individual performance dimensions. While the former bundle
of work characteristics loads more strongly on traditional metrics of in-role performance, 285
the latter set primarily boosts extra-role performance, thereby having certain implications
on organizational performance. Although we found that work characteristics have
a distinctive effect on work performance of knowledge workers, it should not be an
argument for or against “task” and “social” enrichment, but rather a call for their mutual
adjustment and refinement, in order to enhance overall work performance.
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6. Conclusion
Knowledge workers are here to stay. They represent strategic resources of an organization
creating value, delivering service, generating innovations, or disseminating knowledge.
Thus, designing knowledge work is more important than ever. Although work design
and core job (task) characteristics have been heavily researched topics in the field of
organizational psychology and behavior (e.g. Griffin and McMahan, 1993; Oldham, 1996;
Foss et al., 2009), we still do not know enough about organizing and optimizing cognitive
processes of the educated workforce. As work design decisions are complex and
heterogenous, HR managers need to take into account diverse aspects of the workplace.
Task, knowledge, and social job characteristics are certainly among the most important
ones. However, their impact on employee’s motivation and work performance is not
uniform, which means that “task enrichment,” “knowledge enrichment” and “social
enrichment” of knowledge work are HRM practices that should be approached very
carefully if we want to create well-designed jobs. Ultimately, we should be aware that
knowledge jobs that are “too” enriched can be even more dangerous than jobs that are
insufficiently enriched and not challenging enough.
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Further reading
Hackman, J.R. and Oldham, G.R. (1980), Work Redesign, Addison-Wesley, Reading, MA.
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at numerous conferences and published widely in academic journals such as Journal of Marketing
Management, Australasian Marketing Journal, Journal of Travel and Tourism Marketing and Business
Horizons. FitzgeraldMartin Martin Fitzgerald Associate Professor Martin Fitzgerald, University of
Newcastle – Central Coast, Australia. Associate Professor Martin Fitzgerald is the Head of Disciple
(Management) and he teaches management and related courses at the University of Newcastle, Australia.
Martin has held several Senior Executive and Leadership roles at the University of Newcastle and several
other academic bodies. HoulcroftLouise Louise Houlcroft Dr Louise Houlcroft, University of Newcastle
– Central Coast, Australia. Dr Houlcroft holds a Doctorate in Psychology and is a Research Assistant at
the Faculty of Business and Law, University of Newcastle’s Central Coast Campus. Central Coast Business
School, Faculty of Business and Law, University of Newcastle, Ourimbah, Australia Faculty of Business
and Law, University of Newcastle, Ourimbah, Australia . 2016. Factors affecting smart working: evidence
from Australia. International Journal of Manpower 37:6, 1042-1066. [Abstract] [Full Text] [PDF]
2. Professor Carla C.J.M. Millar and Dr Vicki Culpin Tomislav Hernaus Department of Organization and
Management, Faculty of Economics and Business, University of Zagreb, Zagreb, Croatia Nina Pološki
Vokic Department of Organization and Management, Faculty of Economics and Business, University of
Zagreb, Zagreb, Croatia . 2014. Work design for different generational cohorts. Journal of Organizational
Change Management 27:4, 615-641. [Abstract] [Full Text] [PDF]