Business Model v2

Introduction
Perfect Gift is an online business on

Facebook platform that provide the
service of gift registry for special events
such as birthdays, weddings, baby
showers, graduation, etc.
We are one of the creative and reliable
door gift suppliers in corporate gift
industry located in Shah Alam, Selangor.
Background
We are one stop premium gift supplier
where we supply as well as able to
personalize the gift items with logo printing.
We can propose and advise you appropriate
premium gifts to meet your marketing or
event objectives with our expertise and
experience.
We have broad range of ready stock
promotional products to meet your urgent
requirements.
Our extensive range of advertising gifts ranging from

budget promotional items like promotional plastic pen,
key chain, button badge, notepad and memo pad to
elegant executive gifts like premium metal pen,
wooden gift set and executive PU leather type of bags.
Our wide range of business gifts will always ensure you
will be able to find the right type personalized gifts for
your marketing events, press conference, product
launching, sport days and appreciation gifts for staff.
We have many unique design promotional gifts like
bottle umbrella and trendy sport bottle which is very
popular as door gift for annual dinner and wedding door
gifts inexpensive for guests.
Problem
1.Customer nowadays prefer to buy from online as it
is convenient and saves time.
2.Not many shop are opening their business via
online.
3.The fashion for handmade items as a gift is
Evergreen. People prefer to purchase handmade
stuff as it provides them with a level of individuality
which is not available from mass market retailers.
They prefer personalized gifts on lavish items.
Objective
1.To gain highest level satisfaction of
customer
2.To acquire and personally design a
product line of "one-of-kind"
handcrafted and unique products.
3.To provide customized product and
services that are tailor- made to
each customers personal style
Scope
1. Focus on purchasing quality
materials at minimum cost
2. Target market is on local which is
within Malaysia .
Apa yang kita cover dekat business
Vision
Our vision is to be the best Once stop
center for crafter and non crafter
shop on Klang Valley and Malaysia
Mission
Perfect Gift will strive to provide gift
solutions for all ages. Using creativity
and teamwork, our products will
provide happiness for both giver and
receiver.
e Business Model Canvas

Key Partners
Siapa
er?
supplier?
Siapa suppli
Key Activities
Value Proposition
1.
bute
Distribute
1. Distri
fyers
to
fyers to
publi
publicc
1.
1.
Key Resources
Cost Structure
Prefect Gift
1. people with
high
creativity
skills
2. people with
have
different
ideas
ce
1.
tenance
maintenan
IT main
1. IT
the
ose the
compose
that comp
2.
who that
ent who
Payment
2. Paym
produ
cts
products
1.
nable
Reasonable
1. Reaso
2.
ive
Creative
2. Creat
3.
tion
Innovation
3. Innova
Customer Relationship
1. Low Cost
SelfService
2. Up to
date our
product
Channels
1. Website
2. Faceboo
k
Customer Segments
1. Event
Host
2. Guests
3. Internet
User
Revenue Streams
1. Commissions from
host
2. Advertisements
3. Payment revenue
Key Elements of a Business Model?

Value Proposition
Revenue Model
Market Opportunity
Competitive
environment
Competitive Advantage
Market Strategy
Organizational
development
Management Team
Value Proposition
Revenue Model
Market Opportunity
Competitive environment
ONLINE
FB: SUS n d FELT PRODUCT
FB: Ayu's FELT CRAFT products
FB: MayMayShop Craft Supplies
Competitive Advantage
Compelling brand image and story The packaging,
presentation and profile of the Prefet Gift brand fit
together extremely well with the product. Although
we may improve on the design in the future, this is
a package that comes close to selling itself. It is also
a brand and a story, which has successfully gained
free media coverage, and should continue to do so.
Management Team We have developed a team
with the right combination of sales experience and
market creativity that is capable of growing the
company
Market Strategy
Promotion:- Facebook, website, social Media
Target market:- Upper and middle class - for any function
example wedding, birthday, teachers day and etc.
Pricing:- Affordable and competitive price for every class
level
Business and development
Developing a good range of designs
Developing an image in customers mind
Developing a good atmosphere of work.
Organizational development
Management
HR
HR / Finance
Production
Purchasing
Sales
Marketing
Management Team
1. Azura Awang (CEO)
2. Anida Salleh (CO-Founder)
2. Nurul Ema Sabirin (COFounder)
Brand, Logo & Tagline

Brand : Perfect Gift
Logo : we chose Blue and
Pink color to denotes that
blue for boys/ male and
pink for girls / women.
Tagline : Inpired By You

- Try to fulfill customers
requirement based on
their perfect budget.

Business Model v2

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Business Model v2

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Introduction

Perfect Gift is an online business on

Our extensive range of advertising gifts ranging from

Apa yang kita cover dekat business

e Business Model Canvas

Key Elements of a Business Model?

2. Anida Salleh (CO-Founder)

2. Nurul Ema Sabirin (COFounder)

Brand, Logo & Tagline

Tagline : Inpired By You

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