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    Creating Brochures

    Uploaded by

    Anthony
    The document discusses different types of brochures, including gatefold, tri-fold, bi-fold, folders and insert, and z-fold brochures. It notes that gatefold brochures are uncommon but can make a great impact, tri-fold brochures provide space for information across six panels, and bi-fold brochures are the most common due to their low cost. It also recommends including a compelling image, the brochure's purpose, contact info, a call to action, and time/date on brochures.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Creating Brochures

    Uploaded by

    Anthony
    41 views20 pages
    The document discusses different types of brochures, including gatefold, tri-fold, bi-fold, folders and insert, and z-fold brochures. It notes that gatefold brochures are uncommon but can make a great impact, tri-fold brochures provide space for information across six panels, and bi-fold brochures are the most common due to their low cost. It also recommends including a compelling image, the brochure's purpose, contact info, a call to action, and time/date on brochures.

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    © © All Rights Reserved

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    The document discusses different types of brochures, including gatefold, tri-fold, bi-fold, folders and insert, and z-fold brochures. It notes that gatefold brochures are uncommon but can make a great impact, tri-fold brochures provide space for information across six panels, and bi-fold brochures are the most common due to their low cost. It also recommends including a compelling image, the brochure's purpose, contact info, a call to action, and time/date on brochures.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    41 views20 pages

    Creating Brochures

    Uploaded by

    Anthony
    The document discusses different types of brochures, including gatefold, tri-fold, bi-fold, folders and insert, and z-fold brochures. It notes that gatefold brochures are uncommon but can make a great impact, tri-fold brochures provide space for information across six panels, and bi-fold brochures are the most common due to their low cost. It also recommends including a compelling image, the brochure's purpose, contact info, a call to action, and time/date on brochures.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 20

    Creating

    brochures
    •Brochure
     a common marketing tool used to
    advertise a service or product offering
     allows businesses to introduce new
    products & services to existing
    customers
     can be handed out in person, mailed,
    or left at specific businesses that are
    willing to help you reach customers
    Types of Brochures
    • Gatefold Brochures
     are fairly uncommon, but can have a
    great impact when used correctly
     mostly used for high-end marketing
     are made of high quality paper that
    make them durable and reach the
    targeted customer/client
    • Tri-fold Brochure
     has three folds and you can call it
    the next version of the bi-fold
    brochure
     provide you with enough space to
    present your information as it
    creates six panels
     very common type of brochures
    because of their low cost
    • Bi-fold Brochure
     most common type of brochure being
    used by many companies as it is fairly
    inexpensive to print
     provide you with enough space to
    present your information as it
    creates six panels
     are folded in half, forming four panels,
    the front cover, the back cover and
    two internal panels
    • Folders and Insert Brochures
     have an additional feature of folders
    within the brochure
     it is useful to store a feedback
    form, or an enrollment form, in
    some instances which can be
    filled on-the-spot by the customer
    • Z-fold Brochure
     this brochure goes by its name and
    folds into a 'Z'
     the Z fold gives an extravagant look
    to the brochure and will leave the
    reader thoroughly impressed
     a good alternative to a tri-fold
    brochure
    5 Important Things to
    Include on your
    Brochure

    1. Compelling Image
    2. Purpose of the
    Brochure
    3. Contact Info.
    4. TIME AND DATE
    5. Call to Action
    1. It is a brochure mostly used for high-
    end marketing
    2. It is a very common type of brochure
    because of its low cost
    3. A type of brochure which is folded in half,
    forming four panels, the front cover, the
    back cover and two internal panels
    4. A brochure that has an additional
    feature of folders within the brochure
    5. This brochure goes by its name and
    folds into a 'Z'

    6-10. Give 5 Important Things to Include


    in a Publication

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