Business Investment Proposal

Agenda 2

01 02 03
MOBILE APPS DIGITAL MARKETING SENSORS AI
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04 05 06
AGENDA AGENDA AGENDA
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 INDEX 3

GO – TO – MARKET
01 TITLE
PLAN 06

PROBLEM / COMPETITIVE
02 OPPORTUNITY 07
ANALYSI
S
MANAGEMENT
03 VALUE PROPOSITION
TEAM 08

FINANCIAL
04 UNDERLYING MAGIC
PROJECTIONS 09

FINANCIAL
05 BUSINESS MODEL
PROJECTIONS 10
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 Problem Template 1 4

Problem 1
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Problem 2
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 Problem Template 2 5

First Problem Second Problem

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 Market Gap Opportunity Template 6

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Market Text Here

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Opportunity
audience's attention.

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 Market Gap Opportunity Template 7

Text Here
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attention.

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your needs and capture your audience's
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 Solution Template 8

Solution 1
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Solution 2
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Solution 3
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 Value Proposition Product Benefits 9

Product Benefit 4 Product Benefit 1

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100%

Product Benefit 3 Product Benefit 2

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 Value Proposition Product Benefits 10

Benefit 06 Benefit 01
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attention.

Benefit 05 Benefit 02
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attention.

Benefit 04 Benefit 03
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 Underlying Magic 11

UNDERLYIN
G MAGIC

 Describe the technology,

secret sauce or
underlying magic behind
your product or service

 Visualize-show, don’t tell

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 Business Model Template 1 12

Deliver Financial Targeted Land Buying

Results And Effective Planning
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your audience's attention. audience's attention.

Industry Leading Outstanding

Customer Experience Design
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your audience's attention. audience's attention.

Innovative Sales And Construction Excellence

Marketing And Efficiency
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 Business Model Template 2 13

01 02 03 04

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editable. Adapt it to editable. Adapt it to editable. Adapt it to editable. Adapt it to
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 Business Model Template 3 14

Designed For Dropbox Inc.

Key Activities Customer

Key Partners Key Relationships Customer
Propositions Segments

Key Resources Channels

Cost Structure Revenue

Streams

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 Go To Market Plan 15

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needs and capture your audience's What
attention.

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needs and capture your audience's
attention.
Get
Strategy
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needs and capture your audience's
How Who
attention.

Customized Value Propositions

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 Go-to-Market Strategy Roadmap 16

Provocation Discovery Diagnostic Design Recommendation

 What Are We Trying  What Are The  Where Should We  What Go To Market  What Is Winning
Key To Accomplish? Potential Markets ? Compete And What Aooroach Is Optimal? Worth?
Question: Must We Deliver?

 Clarify Desired  Identify Market  Understanding The  Identify And Assess  The Best Channel
Outcomes/ Attractiveness Opportunity To Market Channel Approach
Focus: Objectives Factors, And ‘As Is’ Create Deferential Options
Situation Advantage

 Review Market Data  Identify Define, &  Asses Addressable  Determine The  Develop
 Validate Project Map Markets Markets W/ Optimal Offering & Recommendation
Approach  Determine Buying Attractiveness Positioning For For Go To
 Design & Processes And Criteria Target Markets Market Approach
Schedule Choice Drivers  Determine  Determine Ideal  Market-channel
Work Plan Company’s Ability To Channel Partner Positioning
 Organize Core & Compete In Attractive Criteria Platform Tested
Steering Teams Markets  Identify, Assess And  Organizational
 Identify Key Buying Prioritize Potential Alignment
Inputs/ Influencers & Desired Channel Partners By Assessed
Tasks: Behavioral Targets Markets
Objectives
 Goal  Verify The Nature Of  Determine How You  Determine How You  Identify How You Will
Outcomes Alignment/Valid The Market Will ‘Win’ Will ‘Play’ (GTM Measure Results
ation Opportunity Model) (Metrics)

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 Go-to-Market Strategy Roadmap 17

Your Text
Here

Text Text
Here
Here
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it Text Text it to your needs and Capture
to your needs and Capture your Here Here your audience's attention.
Text
audience's attention. Here

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Adapt it to your needs and it to your needs and Capture
Capture your audience's This slide is 100 editable. Adapt your audience's attention.
attention. it to your needs and Capture
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Go-to-Market Strategy- Market Segmentation 18

Market Segments Market

15%

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 Channel Strategy 19

E- Commerce Yo Customer
u

Direct Personal
Yo Sale Person Customer
Selling
u

Retail (On/
Yo Retailer Customer
Offline)
u

Indirect Yo Distributor Sale Person Customer

u

Component Or
Yo OEM Customer
Private
u
Label

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 Marketing Strategy 20

Social

Media

Digital
Website Paid Analytics &
Marketing
Design Advertising Reporting
Strategy

This Slide Is 100 Search This Slide Is 100 This Slide Is 100 This Slide Is 100
Editable. Editable. Editable. Email Editable.
Engine Blog
Marketing
Optimization

This Slide Is 100 This Slide Is 100 This Slide Is 100

Editable. Editable. Editable.

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 Marketing Strategy Template 21

Objectives Strategies Tactics

 Tactic A
1. Strategy  Tactic B
1. Objective
 Tactic C
 Tactic D
 Tactic E
1. Strategy
 Tactic F
 Tactic G
2. Objective  Tactic F
1. Strategy  Tactic D
 Tactic G

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 Competitive Analysis Template 1 22

Competitive Factor Your Business Competitor1 Competitor2 Competitor3

Years Of Existence

Years Of Existence

Products Or Service

Quality

Price ($)

Services

Warranty (Years)

Business Reputation

Sale Funnel

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 Competitive Analysis Template 2 23

Competitor1 Competitor2 Competitor3 Competitor4

Navigation High Medium Low High

Content Hierarchy Medium High Low Medium

Labeling And
Medium High Medium Low
Taxonomy

Site Search Low Low High Medium

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 Competitive Analysis Template 3- SWOT Analysis 24

Strengths
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S W Weaknesses
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attention.

Opportunities
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needs and capture your audience's

T
attention.

O Threats
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needs and capture your audience's
attention.

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 25
Competitive Analysis Template 4- Scatter Chart/Radar Chart
Our Our Our
Software Software Software

competitor competitor competitor

competitor competitor competitor

competitor competitor competitor competitor competitor competitor

competitor competitor competitor

Our Our Our

software Software Software
competitor competitor competitor

competitor competitor competitor

competitor competitor competitor competitor competitor competitor

competitor competitor competitor

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 26
Competitive Analysis Template 5- Comparison Table

My Competitor Competitor Competitor Competitor

Factors
Business 1 2 3 4

Factors 1

Factors 2

Factors 3

Factors 4

Factors 5

Factors 6

Factors 7

Factors 8

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 Competitive Analysis Template 6- Scatter Chart 27

Users Interface

Data Import

Example

Pricing

Support

Update

Tutorials

Easy to use

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 Competitive Analysis Template 7- Bubble Chart 28

12.00

Product 1
10.00
1 Product 2
8.00
3 Product 3
6.00

Product 4
4.00 2
6 Product 5
2.00

5 Product 6
0.00 4
0 1 2 3 4 5 6

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 Compétitive Analysis Template 8- Matrix Chart 29

Product Product After Sales Customer Shipping

Our Business Price
Quality Fidelity Service Service Speed

Competitor 1

Competitor 2

Competitor 3

Competitor 4

Competitor 5

Competitor 6

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 Management Team Template 1 30

EMILY
(Marketing Head)
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and
capture your audience’s attention.

CHARLIE
(CEO)
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and capture your audience’s attention.

JESSICA
(Manager)
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and
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 Management Team Template 2 31

EMIL JESSICA JOHN CHARLIE

Y
(Marketing Head) (Manager) (Graphic Designer) (CEO)

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 Management Team Template 3 32

EMILY
01
Your Text Here
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your audience's attention.

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your audience's attention.

(Marketing Head)

CHARLIE
02
Your Text Here
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your audience's attention.

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your audience's attention.

(CEO)
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 Management Team Template 4 33

LILY MARY EMILY

(Editor) (Financial Advisor) (Marketing Head)
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HARRY CHARLIE JOHN

(Director) (CEO) (Graphic Designer)
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 Management Team Template 5 34

John
(Graphic
Designer)

Lily Charlie
(Editor) (CEO)

Carol Jessica
(Clerk) (Manager)

Mary Harry
(Financial
(Director)
Advisor)

Peter Smith Emily

(Web Designer) (Marketing Head)

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 Management Team Template 6 35

LILY MARY JESSICA

(Editor) (Financial Advisor) (Manager)

HARRY CHARLIE PETER SMITH

(Director) (CEO) (Web Designer)

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 Financial Projections And Key Metrics 36

Year Year Year Year

1
Year 2 3 4 5

# of Customers

# of Employees

Sales

Expenses

Profits

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 Financial Projection Graph 37

Annual Sales, Gross Margin, Net Profit

$6.00

$5.00
5.5

$4.00
4.5 4.5
$3.00
3.5 3.5 3.5
$2.00
2.5 2.5
$1.00
1.5
$0.00
Year 1 Year 2 Year 3

Total Sales Gross Margin Net Income

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 Financial Projection Graph 38

Annual Sales Forecast

$2.5000

$2.0000

$1.5000

$1.0000

$0.5000

$0.0000
Year 1 Year 2 Year 3

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 Financial Projections Table 1 39

Financial Projections

($000) 2015 2016 2017 2018

Clients 31 87 120 172

Revenue $530 1,580 3,450 4,320

Net $530 1,580 3,450 4,320

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 Financial Projections Table 2 40

($000) 2013 2014 2015 2016 2017

Customers 3 7 10 14 22

Revenue $507 2,451 3,481 7,446 14,305

Ebitda $62 1,534 2,420 5007 12,065

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 Key Metrics 41

White
22%
Asian & Indian
Hispanic
Black
4%
2% Two More
67% 2% Races
1%
Other Not
Disclosed

Your Text Hare

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editable. Adapt it to your
needs and capture your
audience's attention.

Company Overall Tec Non -Tech Leadership

h
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 Conversion Rate Template 1 42

4.5
4
3.5
3

79%
+ 142 2.5
2
1.5
From Last Year 1
0.5
0

NET REVENUE GROSS REVENUE

6,734.89 9,362.74

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 Conversion Rate Template 2 43

20 People

Conversion Rate Template

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your Rate 70%
audience's attention.

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your audience's attention. 14
Sales

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 Current Status Of Product 44

Text Here

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 Accomplishments To Date 45

Jan 2017 May 2017 July 2017 Sept 2017

Product Demo Live Testing With Beta

Development Began Completed 5 Companies Release
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 Roadmap For Future 46

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 Use Of Funds 47

New Hires
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18% Operational Cost

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40%
30% Marketing
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12% Product Development

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 48

ADDITIONAL
SLIDES

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 About Us 49

OLIVIA
CEO
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EMILY
Account Manager
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JAMES
Marketing Director
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 Dashboard 50

137% 180% 270% 228%

Text Here Text Here Text Here Text Here

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editable. Adapt it to your editable. Adapt it to your Editable. Adapt It To Your editable. Adapt it to
needs and capture your needs and capture your Needs And Capture Your your needs and
audience's attention. audience's attention. Audience's Attention. capture your
audience's attention.

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 Timeline 51

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2017 2018 2019 2020 2021

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 News Paper 52

BUSINESS NEWS
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needs and capture your audience's attention. needs and capture your audience's attention.
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needs and capture your audience's attention. needs and capture your audience's attention.
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needs and capture your audience's attention. needs and capture your audience's attention.
This slide is 100% editable. This slide is This slide is 100% editable. This slide is
100% editable. Adapt it to your needs and 100% editable. Adapt it to your needs and
capture your audience's attention. This slide capture your audience's attention. This slide
is 100% editable. is 100% editable.

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 Circular 53

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Adapt Adapt it to your needs and
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05 01

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04 02 This slide is 100% editable.
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03

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 Ven 54

n
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to
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03 01
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to
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02 Adapt it your needs and
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 Matrix 55

High

Text Here

Low High

Text Here
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 Silhouettes 56

Text Here
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 Swimlanes 57

Your Text Here

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Your Text Here Your Text Here Your Text Here

Your Text Here Your Text Here

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 Magnifying Glass 58

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 Funnel 59

Text Here
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01 audience's attention.

Text Here
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02
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 60

THANK
YOU
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# street number, city, state 08785644562 dress@[Link]