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  • Digital Payment

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    Motivation Girl
    24 views26 pages
    The document summarizes research on users' perceptions of digital payments in Kathmandu Valley. It discusses the research methods used, including a survey of users and merchants. Key findings include that 100% of respondents were aware of digital payments and 69% prefer them to cash. Most users are male, aged 18-25 with a bachelor's degree. Merchants find digital payments convenient but have some technical issues. The conclusion is that users have a positive attitude toward digital payments but improvements could focus on reliability and technical problems.

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    The document summarizes research on users' perceptions of digital payments in Kathmandu Valley. It discusses the research methods used, including a survey of users and merchants. Key findings include that 100% of respondents were aware of digital payments and 69% prefer them to cash. Most users are male, aged 18-25 with a bachelor's degree. Merchants find digital payments convenient but have some technical issues. The conclusion is that users have a positive attitude toward digital payments but improvements could focus on reliability and technical problems.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    24 views26 pages

    Digital Payment

    Uploaded by

    Motivation Girl
    The document summarizes research on users' perceptions of digital payments in Kathmandu Valley. It discusses the research methods used, including a survey of users and merchants. Key findings include that 100% of respondents were aware of digital payments and 69% prefer them to cash. Most users are male, aged 18-25 with a bachelor's degree. Merchants find digital payments convenient but have some technical issues. The conclusion is that users have a positive attitude toward digital payments but improvements could focus on reliability and technical problems.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 26

    USER'S PERCEPTION

    TOWARDS DIGITAL
    PAYMENT IN
    KATHMANDU VALLEY
    Our Team Consists of

    Anupam Birju Malla Nuna Ghimire Sailendra Swikrit Gautam


    Shrestha Roll No.: 12 Roll No.: 23 Maharjan Roll No.: 40
    Roll No.: 07 Roll No.: 29
    CONTENT SUMMARY
    1. INTRODUCTION
    ……………….. 4
    2. RESEARCH METHODS……
    7
    3. DATA ANALYSIS 3

    …………….. 9
    4. FINDINGS
    …………………………..
    5. LIMITATIONS
    ……………………..
    6. CONCLUSION
    Introduction
    Let’s start with why we
    chose this specific topic
    CONTEXT “
    • Recent pandemic has changed the
    traditional way of transection
    • The main purpose of the proper insight
    how what demographic use which
    payment method, for what purpose at
    which frequency
    • Both general public and Merchants were
    included in the survey to have a rough
    idea from both spectrum
    5
    Purpose of Study
     To analyze the problems faces by the users
    while using digital payment services, 

     To study the awareness level of digital


    payment system on respondents.  6

     To suggest viable solution to the concerned


    parties regarding problems faced by users 
    Research Methods
    Research Methodology
    •Used to specify study area, type of research, techniques and
    tools that are used in present study to collect and interpret
    data

    •It also shares what data sources used by the researchers and 8

    research design. 
    i.Research Design
    ii.Source of Data
    iii.Population and Sample
    iv.Data Processing and Analysis
    Contd.
    •Research Design
    – Aim towards perception of digital in Kathmandu
    •Source of Data
    – Collected form both primary and secondary data source
    9
    •Population and Sample
    – Survey population and total sample size of Data
    collection
    •Data Processing and Analysis
    – Initial Data collection was done in Google Sheet
    – For Further Evaluation MS. Excel was used
    DATA ANALYSIS
    11
    12
    13
    14
    FINDINGS
    Finding from the Survey
     100% of respondents are aware of the digital payment system and
    everyone has experienced it.
     The majority of the respondents i.e., 69% prefer digital payment over
    traditional cash payment methods.
     The majority of the respondents (53.4%) using digital payment are
    male. Only 46.6% are female.
     The respondents using digital payment are mostly of the age group
    18-25. Most of them (56.9%) have an academic qualification of a
    Bachelor’s degree (56.9%).
    16
    Finding from Survey for Merchants
     The satisfaction level of most of the customers (31%) towards digital
    payment is neutral, 22.4% are satisfied, 20.7% are dissatisfied, 15.5% are
    highly satisfied and 10.3% are highly dissatisfied.
     58% of the merchants have customers who usually pay digitally whereas
    only 42% of them have customers who mostly use cash for payment.
     The satisfaction level of most of the customers (31%) towards digital
    payment is neutral, 22.4% are satisfied, 20.7% are dissatisfied, 15.5% are
    highly satisfied and 10.3% are highly dissatisfied.

    17
    Finding from Survey for Merchants
     Most of the merchants (also customers) agreed that digital payment system is
    convenient, easy to use, safe and secure and trustworthy.
     The majority of the merchants (67%) prefer digital mediums whereas 33% of
    them prefer cash for accepting payment.
     It is found that most of them (50%) have been facing technical issues, 25%
    have found the system non-reliable, 17% have privacy issues and 8% have an
    issue with fraud and theft.

    18
    LIMITATIONS
    Constraints
     Since the sample size is small, so the result derived may
    not be generalizable. 
     Basic evaluation and documentation tools such as MS
    Word and MS Excel were used 
     Only basic descriptive statistics were employed. 
     Further research and multiple survey are required to
    accurately draw the conclusion
    20
    CONCLUSION
    As conclusion
    • Majority of USER’s have positive attitude towards digital payment.
    a. 100% awareness among all
    b. Usage of electronic payment weekly
    c. Using for at least 1-2 years
    d. Wi-fi for payment
    e. Preference of digital payment over cash-based payment
    f. Neutral satisfaction level 22
    • Areas for improvement
    a. Technical issues
    b. Non-reliability

    23
    Implications
    • Various offers and discounts should be provided
    • Dominant respondents using digital payment were male, so the
    marketing programs, awareness campaigns can be run to enhance the
    24
    participation of female to make them use e-payment system.
    • Should be easy access to the safe and secure internet facility.
    • Should have user friendly interface of the digital payment systems.,
    such as multiple language options
    Thank
    you!
    25
    89,526,124$
    That’s a lot of money

    185,244
    And a lot of users
    USERS 26

    100%
    Total success!

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