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Introduction To IO Psychology

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INTRODUCTION TO

INDUSTRIAL AND
ORGANIZATIONAL
PSYCHOLOGY
MS. NOR-HAMIDAH M. ABANTAS, RPm
THE CONCEPT OF WORK
 Every day 2/3 of Filipinos go to work. They spend 8-12 hours
a day earning a living and will do so for most of their lives.

 Works and organizations thus become vital factors that


shape our well-being and quality of life.
WHAT IS I/O PSYCHOLOGY?

 Industrial/Organizational Psychology studies


human behavior in work settings (Rucci, 2008)

 Industrial/Organizational Psychology, applies


the principles of psychology to the workplace.
DIFFERENCE BETWEEN I/O
AND BUSINESS PROGRAMS
 I/O Psychology examines factors that affect the
people in an organization as opposed to the broader
aspects of running an organization.

 I/O Psychology relies extensively on research,


quantitative method, and testing technique.
Industrial Organizational

• Recruitment • Socialization
• Selection • Motivation
• Classification • Health and Well-being
• Compensation • Leadership
• Performance Appraisal • Social Norms
• Training • Fairness/ Equity and
Equality
MAJOR FIELDS IN I/O PSYCHOLOGY

Personnel Psychology

- field of study that concentrates on the selection


and evaluation of employees

- examines various methods that can be used to


train and develop employees
Organizational Psychology

- field of study that investigates the behavior of


employees within the context of an organization.

- implement organizational-wide programs


designed to improve employee performance
Human Factors/ Ergonomics

- field of study that concentrates on the interaction


between humans and machines

-concentrate on workplace design human-machine


interaction, ergonomics, and physical fatigue and
stress
THE DEVELOPMENT OF I/O PSYCHOLOGY

1903- Walter Dill Scott published


“The Theory of Advertising”

1913- Hugo Munsterberg published


“Psychology and Industrial Efficiency”
HUGO MUNSTERBERG
(1863- 1916)

 Father of Industrial Psychology

 A charter member and one-time president of the APA.

 Trained in Germany and came to the United States to


oversee a psychological laboratory at Harvard.

 His professional interests were broad, but it is his


leadership in the application of Psychology to business
and industry that he is best remembered today.
HUGO MUNSTERBERG
(1863- 1916)

 He studied safety in the workplace and aptitude and work


sample testing for the employee section.

 He also was one of the first to introduce validation as a


formal standard of checking the accuracy of such
workload.
WALTER DILL SCOTT
(1869-1955)

 A psychologist trained in Germany.

 He conducted psychological research in the field of


advertising; in the selection and placement of
salespeople; and in the testing and classification of
army officer candidates.

 Scott offered his psychological expertise to help the


U.S military select personnel during WWI.
WALTER DILL SCOTT
(1869-1955)
 His personnel selection methods include tests to
measure desirable characteristics to fit workers to the
job and rating scales to measure people skills on
necessary qualities.

 His approach is still in use today by HR departments


and recruitment companies.

 In addition to rating scales, he developed tests on


intelligence.
WORLD WAR I (WWI)

 Robert Yerkes – an American psychologist who pioneered


the study of human and primate intelligence. He also leads
the development of:

 Army Alpha – a test developed to screen literate


recruits.
 Army Beta – a test developed to screen non-literate
recruits.

 John Watson developed perceptual and motor tests for pilots

 Henry Gantt increased cargo ship efficiency


 Best known for their use of motion studies to
improve productivity and reduce fatigue in work.
WALTER BINGHAM
(1932-2018)

 He started the Division of Applied Psychology


the first academic program in industrial psychology.

 He was responsible for entrance tests, vocational


training, and the execution of courses in
psychology and education.
WALTER BINGHAM
(1932-2018)

 He developed the Bureau of Salesman Research


to train salespeople.

 He headed the Personal Research and directed


The Psychological Corporation

 He was instrumental in Scott’s and Robert


Mearns Yerke’s development of the mental testing
program.
WORLD WAR II (WWII)

 Contributed greatly to the growth of I/O psychology.

 Two tests were developed: Aircrew Classification Test Battery


and Army General Classification Test

 These two tests were aimed to assist in personnel


selection and classification.

 Around the turn of the 20th century, Frederick Taylor, an


engineer, believed that scientific principles could be applied to
the study of work behavior.
FREDERICK WINSLOW TAYLOR
(1856-1951)
 Taylor developed Time and Motion studies -
procedures in which work tasks are broken down
into simple component movements timed to develop
a more efficient method for performing the tasks.

 Taylor considered the manual worker to be stupid,


slow and unintelligible, with little or no thinking
abilities
ELTON MAYO
(1880-1949)

 He was seen as an alternative to Taylor’s scientific


management. He proposed the Human relations
approach which encourages being nice to workers
on the assumptions:

–“that a certain style of supervision and of reaching


decisions with subordinates will greatly increase the
morale and satisfaction of workers” and
ELTON MAYO
(1880-1949)

- that the more satisfied a worker is (e.g. in his social


relations with his work group) the harder he will work.”

 Mayo’s approach was given recognition after the


Hawthorne Studies in the 1920’s.
HAWTHORNE STUDY
 A study conducted by psychologists to Hawthorne, Illinois
Plant of Western Electric Company.

 This study added areas on the field of Industrial Psychology


including Organizational Functions:

Human Relations
Developing Employee Morale
Work Motivation
Physical Aspects of Work Environment
Improving Work Efficacy
Hawthorne Effect

 also known as the observer effect. It is a phenomenon


discovered during the Hawthorne studies that when a
worker is being observed he/she tends to improve or
modify their behavior towards his/her job.
Rosenthal-Jacobson Study

 a study that resulted and supported the hypothesis that


reality can be positively or negatively influenced by
expectations of others.

Rosenthal Effect – also known as the Pygmalion


effect. A phenomenon whereby greater expectation leads to
greater performance.
Golem Effect – A phenomenon whereby low
expectations leads to a low performance.
HOW TO BECOME AN
INDUSTRIAL PSYCHOLOGIST?

1.Obtain a bachelor's degree.


2.Complete a master's degree program.
3.Pursue an internship.
4.Consider earning a Ph.D. or Psy.D.
5.Complete licensing requirements.
EMPLOYMENT OF I/O PSYCHOLOGIST
HAVE A NICE DAY!
STAY SAFE 

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