Air Charter

Market Research Report

2022-2023
 22 January 2023

Air Charter Services – Market Outlook

Market Definition:
An unscheduled flight that is not part of a regular airline routing is a charter flight. With a charter flight, one can rent a private aircraft or helicopter and can decide on
the departure/arrival locations and times as per requirement.

Global Market Size

According to Verified Market Research, Air Charter Services Market was valued at USD 26.1 Billion in 2019 and is projected to reach USD 34.9 Billion by
2026, growing at a CAGR of 4.04% from 2019 to 2026.

Global - Air Charter Services Market Size (2019-2026)

40
34.9
35 33.4
32.1
30.8
29.5
30 28.3
27.2
26.1
25

20

15

10

0
in Billion USD

2019 2020 2021 2022 2023 2024 2025 2026

Private Air Charter Services Industry https://www.verifiedmarketresearch.com/product/air-charter-services-market/

 22 January 2023

Trends & Growth Factors

The rise in the trend of on-demand travel in many regions around the globe can be attributed to the growth of charter jet services. The addition of
innovations to charter service portals has proven to be market advancement. The use of online bookings has provided air charter booking websites with the
ease and efficiency of allowing hassle-free and instant private jet bookings, providing critical information to customers and allowing them to make the best
booking decision, thereby lowering travel costs. The introduction of new charter programmes and innovative membership schemes is encouraging people to
fly. Furthermore, the feasibility of flight-sharing is increasing demand for charter jet services, making them more accessible and affordable to a larger
population.

Technology advancements are having a big impact on the market for business jets. Most users of these jets utilize them for either personal or professional
reasons. The jet provides convenient, affordable access to locations across the country and around the globe, efficient lengthy flight times, safety, and
security.

The proliferation of various charter jet services over the years has resulted in increased market completion. The increase in the number of charter jet
services is increasing the number of options available to customers. Because of the increased competition, the market players are being forced to provide
offers and price reductions in order to attract customers. Many private aviation companies are trying to expand their customer base by making private jet
flying more accessible to regular travellers. As a result, service providers are providing extra benefits to entice customers.

North America is the leading market for helicopter and jet charter. The United States holds the majority of the market share in the region and is expected to
maintain its position as the leading market in the coming years due to the increasing ease with which individuals can now access private aircraft and the
growing awareness of the country's overall air charter market. In the United States, the frequency of flights has increased, necessitating increased
maintenance and management of the flight department - staffing, inspection downtime, and maintenance - to support the market. The increased number of
flights in the region is boosting the overall growth of the helicopter charter industry. For instance, North America had the biggest private jet fleet in the
world, with 15,547 registered aircraft from various countries in the region. The US fleet holds roughly 89% of the total jets on the continent. Mexico comes
second at 6%, while the third biggest fleet goes to Canada at 3%.

Private Air Charter Services Industry https://www.stratosjets.com/blog/private-jet-statistics/

 22 January 2023

Market Statistics
Reasons for private jet flights worldwide 2020
During a 2020 survey, people were asked about the reasons why they prefer to fly privately and 559 of respondents stated that saving time is the main
motivation for flying privately. The ability to use airports that airlines don't serve was revealed as the second most important reason for private flying.

Private Air Charter Services Industry https://www.statista.com/statistics/1171349/reasons-private-jet-flights-worldwide/

 22 January 2023

Time, it takes to book a private flight

In 2019, (most recent data available) three percent of private jet customers revealed that they booked and flew the same day. Over the recent years, the
number of private jet bookings and flights that took on the same day somewhat declined.

Private Air Charter Services Industry https://www.statista.com/statistics/1171501/time-book-private-flight-worldwide/

 22 January 2023

Private jet customers' means of flight by aircraft type 2019

Roughly 45 percent of private jet customers revealed that they used a small jet to fly between their desired destinations. During that period, only very small
part of private jet customers demanded a flight with regional and large airliners.

Private Air Charter Services Industry https://www.statista.com/statistics/1171496/private-jet-customers-aircraft-type/

 22 January 2023

Switzerland Market Statistics

Switzerland has the fourth largest number of private jet flights in Europe behind France, Germany and the UK. On average, Switzerland sees 56,000 business
aviation flight movements per year.

Private Jet Airports – Switzerland

With 36,395 private jet flight movements per year, Geneva Cointrin airport is the busiest private jet airport in Switzerland and the second busiest private
jet airport in Europe.

Popular Private Jet Routes – Switzerland

1. Geneva – Paris Le Bourget
2. Geneva – Nice Cote d’Azur
3. Geneva – Zurich
4. Zurich – Geneva
5. Geneva – London Farnborough
6. Geneva – London Luton
7. Geneva – Cannes Mandelieu
8. Geneva – Moscow Vnukovo
9. Zurich – Nice Cote d’Azur
10. Zurich – Paris Le Bourget

Private Air Charter Services Industry https://www.privatefly.com/inspirational-jet-flights/private-jet-switzerland.html

 22 January 2023

Competitor Analysis
LunaJets
LunaJets is a private jet broker with headquarters in Geneva, Switzerland, where it has
been based since it was founded in 2007 by former Ogilvy advertiser Emetic Segard.
Additionally, they have opened offices throughout the years in London, Paris, Monaco,
Riga and Dubai.

Company Overview
Website HQ Industry Company size Fleet Size Services Destinations

Corporate Charter
Leisure Charter
Group Charter Europe
https://www.lunajets.com/en Geneva, Switzerland Airlines & 51-200 employees 102 Cargo Charter Asia
Aviation Last Minute Charter North America
Helicopter Charter
Emergency Charter

Revenue Marketing Strategy Mobile App Monthly Website Instagram Facebook Twitter
visits Followers Followers Followers
Google Ads
Facebook Ads
$100 Million SEO Yes 113,837 22.8K 6.3K 10.7K
Referral Marketing
YouTube Ads

Private Air Charter Services Industry https://pro.similarweb.com/#/digitalsuite/websiteanalysis/overview/website-

performance/*/999/3m?webSource=Total&key=lunajets.com
 22 January 2023
Pricing
Aircraft type Price / Hour Flight Time (up to) Capacity (passengers)
Very Light Jets From 2,500€ 2h30 4-5
Light Jets From 3,000 € 2h45-3h30 5-8
Super Light Jets From 4,000€ 3h45-4h30 6-8
Midsize Jets From 5,000€ 4h30-5h30 6-9
Super Midsize Jets From 6,000€ 5h30-6h30 7-9
Large Jets From 7,000€ 6h30-7h30 10-12
Super Large Jets From 8,500€ 7h50-10h00 12-15
Long Range Jets From 9,500€ 10h00-14h00 12-15

Website Visits by Top Countries

Private Air Charter Services Industry https://pro.similarweb.com/#/digitalsuite/websiteanalysis/overview/website-

performance/*/999/3m?webSource=Total&key=lunajets.com
 22 January 2023
Website Audience Demographics
LunaJets users are 53.72% male and 46.28% are female, the largest age group is 25-34 years old.

Private Air Charter Services Industry https://pro.similarweb.com/#/digitalsuite/websiteanalysis/audience-demographics/*/

999/3m?webSource=Total&key=lunajets.com
 22 January 2023

Simply Jet
Simply Jet is a private jet brokerage company based in Switzerland and operating
worldwide.

Company Overview

Website HQ Industry Company size Fleet Size Services Destinations

Corporate Charter
Leisure Charter Europe
https://www.simply-jet.ch/de/ +41 41 410 44 14 Airlines & 11-50 employees 45 Group Charter Asia
Aviation Helicopter Charter North America
Emergency Charter

Revenue Marketing Strategy Mobile App Monthly Website Instagram Facebook Twitter
visits Followers Followers Followers

SEO
Na Referral Marketing No 19,788 1,904 938 55
YouTube Ads

Private Air Charter Services Industry https://pro.similarweb.com/#/digitalsuite/websiteanalysis/overview/website-

performance/*/999/3m?webSource=Total&key=simply-jet.ch
 22 January 2023
Aircraft Type
Aircraft type
Very Light Jets
Light Jets
Midsize Jets
Large Jets
Airliners

Turbo Props

Website Visits by Top Countries

Private Air Charter Services Industry

 22 January 2023
Website Audience Demographics
Simply Jet users are 58.62% male and 41.38% are female, the largest age group is 25-34 years old.

Private Air Charter Services Industry https://pro.similarweb.com/#/digitalsuite/websiteanalysis/audience-demographics/*/

999/3m?webSource=Total&key=simply-jet.ch
 22 January 2023

Private Jet Charter

Private Jet Charter provides domestic and commercial air charter services, with over 30
years of experience in providing luxury travel around the world. Private jet rental
services and chartered flights from leading providers in the UK.

Company Overview
Website HQ Industry Company size Fleet Size Services Destinations

Business Jet Charter

Commercial Air Charter
Medevac Aircraft Services Europe
https://privatejetcharter.com/ +44 20 8068 2250 Airlines & 11-50 employees 30 Air Freight & Cargo Asia
Aviation Corporate Jet Travel North America

Revenue Marketing Strategy Mobile App Monthly Website Instagram Facebook Twitter
visits Followers Followers Followers

SEO
Na Referral Marketing No 20,882 21.1K 15,530 8
YouTube Ads

Private Air Charter Services Industry https://pro.similarweb.com/#/digitalsuite/websiteanalysis/overview/website-

performance/*/999/3m?webSource=Total&key=privatejetcharter.com
 22 January 2023
Aircraft Type
Aircraft type
Very Light Jets
Light Jets
Super Midsize Jets
Midsize Jets
Large Jets
Ultra-Long-Range Jets
Airliners
Turbo Props

Website Visits by Top Countries

Private Air Charter Services Industry

 22 January 2023
Website Audience Demographics
Private Jet Charter users are 55.77% male and 44.24% are female, the largest age group is 25-34 years old.

Private Air Charter Services Industry https://pro.similarweb.com/#/digitalsuite/websiteanalysis/audience-demographics/*/

999/3m?webSource=Total&key=privatejetcharter.com
 22 January 2023

IBC Aviation SA
Founded by business aviation experts, IBC Aviation specializes in private jet charter services,
management, and acquisition services. IBC Aviation clients have access to a panel of
services, such as helicopter and limousine transfer, villa and hotel reservations or tailor-
made travel solutions.

Company Overview

Website HQ Industry Company size Fleet Size Services Destinations

Private Jet Charter Europe

https://www.ibc-aviation.com/ +33 1 41 69 88 88 Airlines & 11-50 employees 27 Management Asia
Aviation Acquisition North America

Revenue Marketing Strategy Mobile App Monthly Website Instagram Facebook Twitter
visits Followers Followers Followers

SEO
$5.4 Million Referral Marketing No 5,000 2,488 980 331
YouTube Ads

https://www.zoominfo.com/c/ibc-aviation/56839256
https://pro.similarweb.com/#/digitalsuite/websiteanalysis/overview/website-performance/*/999/3m?
Private Air Charter Services Industry
webSource=Total&key=ibc-aviation.com
 22 January 2023
Aircraft Type

Aircraft type
Very Light Jets
Light Jets
Super Midsize Jets
Midsize Jets
Large Jets
Ultra-Long-Range Jets
Airliners
Turbo Props

Website Visits by Top Countries

Private Air Charter Services Industry

 22 January 2023
Website Audience Demographics
IBC Aviation users are 54.71% male and 45.29% are female, the largest age group is 25-34 years old.

Private Air Charter Services Industry https://pro.similarweb.com/#/digitalsuite/websiteanalysis/audience-demographics/*/999/3m?

webSource=Total&key=ibc-aviation.com
 22 January 2023

Global Jet
Global Jet is a leading European provider of executive jet charter and personalized travel
services.

With a substantial fleet of modern, comprehensively equipped, luxuriously appointed

medium to ultra-long-range jets and helicopters under full technical and operational
management, the company also offers a "start to finish"​service for the sale and
acquisition of new and pre-owned aircraft.

Company Overview
Website HQ Industry Company size Fleet Size Services Destinations

Private Jet Charter Europe

http://globaljet.aero/en Geneva Airlines & 500-1000 employees 98 Aircraft Sales & Asia
Switzerland Aviation Acquisitions North America
Aircraft Management

Revenue Marketing Strategy Mobile App Monthly Website Instagram Facebook Twitter
visits Followers Followers Followers

SEO
$104.2 Million Referral Marketing No 18,049 11.1K 4.1K Na
YouTube Ads

Private Air Charter Services Industry tps://pro.similarweb.com/#/digitalsuite/websiteanalysis/overview/website-

performance/*/999/3m?webSource=Total&key=globaljet.aero
 22 January 2023
Aircraft Type
Aircraft type
Very Light Jets
Light Jets
Super Midsize Jets
Midsize Jets
Large Jets
Ultra-Long-Range Jets
Airliners
Turbo Props

Website Visits by Top Countries

Private Air Charter Services Industry

 22 January 2023
Website Audience Demographics
Global Jet users are 57.48% male and 42.52% are female, the largest age group is 25-34 years old.

Private Air Charter Services Industry https://pro.similarweb.com/#/digitalsuite/websiteanalysis/overview/website-performance/*/999/3m?

webSource=Total&key=globaljet.aero
 22 January 2023

Customer Analysis
Gender: Male

Age: 30 – 40 Years Old

Most Preferred Jets: Ultra-light jets & Light Jets

Customer Profession: Business Owner, Executives, Influencers,

Searchers for Flight: Desktop 59% - Mobile 31%

Customer Association Industries: Financing, Investment, Banking

Technology - Real Estate - Industrial Conglomerates

Customer Hobbies: Sports – Philanthropy – Outdoor – Politics, Public Speaking

Customer Travel Reason: 70% Business – 30% Leisure

He books his flight at late notice, less than a week before take-off.

He travels with 3 or 4 passengers

Private Air Charter Services Industry

 22 January 2023

Marketing Strategy
Marketing your private charter service for jets can be tricky. It can be a niche market and there are so many angles that you will want to cover. The key will
be to advertise in a truthful yet highly appealing manner. Do it right and on the right channels, you will guarantee yourself great exposure. Here are some
Strategies that you can use for your private jet service.

Strategy Cost Result

YouTube Video Content ➜ Low Brand Exposure

Promotional videos ➜ Medium Brand Awareness

Customer Reviews ➜ Free Trust & Credibility

Email marketing ➜ Free Brand Awareness

Social Media Advertising ➜ Medium Lead Generation

SEO Strategy ➜ Medium SEO

Business cards ➜ Low Brand Awareness

Print Media Marketing ➜ Medium Brand Awareness

Private Air Charter Services Industry

 22 January 2023

SWOT Analysis

Strengths
Increasing Number of High-Net-Worth Individuals across the Globe

Rising Demand for Recommencement of Global Economic Growth

Rising Passion of People to Travel the World in Private Planes

Rising Demand for Low-Cost Ultra-Short-Haul Journeys is one of the Trending paces in this Industry

High customer retention rates

Unlimited Income Potential

Private Air Charter Services Industry

 22 January 2023
Private Jet charter is known for its luxury. Features like, bedrooms, full-reclining cushioned seats, customized catering, big-screen TV etc. are some of
the exclusive amenities which are not available with any commercial flights.

Pets Can Fly with passengers

Private jets have Ability to Land at Smaller Airports

Allows individuals to fly without being recognized

Weaknesses
Very small fleet size means low market share

Swiss Luxury Services has to establish itself on international destinations

Swiss Luxury Services has low Brand Awareness

Swiss Luxury Services has low Social Media Engagement

Hire professional pilots and ground crews can be challenging

Opportunities
Globalization along with boom in digital marketing and social media has considerably reduced the risks of market entry and marketing in international
market.

Private Air Charter Services Industry

 22 January 2023

Over the last few years the market size has grown at brisk pace. The influx of new customers has also led to evolution of consumer preferences and tastes.
- You can offer Jet Card options to clients

You may add FAQs on your website, some of the questions you can answer are:
Can I fly to multiple destinations on the same day?
Do private jets have Wi-Fi?
How much luggage can we take on board an aircraft?
Will there be catering on the flight?
Will there be attendants on the aircraft?
Can I add passenger/s at the last minute?
How long before my private flight do I need to check in?
What happens if my aircraft has a technical issue and cannot fly?

You are based in a city with a large expo centre that holds important trade fairs and conferences. Keep track of this, and whenever possible, use these in
your marketing campaigns.

Threats
The growing inequality is one of the biggest threat to not only globalization but also to capitalism. Some competitors first hand witnessed the impact of
it where it has seen lower demand of its products from middle class customers in US and EU market.

Increasing costs component for working in developed market because of environmental regulations

Over the years the bargaining power of customers has increased significantly that is putting downward pressure on prices

Threats of New Entrants

Rising Fuel Prices

Private Air Charter Services Industry