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Questions 1 - 5 Evaluation

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CharlieAimee24

This document discusses the conventions used in creating a mock rock music magazine called TRM. It examines the front cover, contents page, and double page spreads for conformity to typical rock magazine design. Images are used that portray musicians energetically or powerfully from low angles, fitting expectations of the genre. Locations are dark and gloomy. The target audience is identified as male teenagers through a questionnaire. Bauer Media is proposed as a suitable publisher since they already produce the similar magazine Kerrang, and target precise niches like TRM's rock focus. Their established distribution channels would help TRM succeed without much added investment.

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Media evaluation By Harry Wright
Question one - Identify conventions with page layout and genre?
How is my front cover conventional? My work In my production I have tried to make my production work as conventional as possible, I have done this by constantly looking at different issues of Kerrang and other rock genre magazines. I have used a similar font for the masthead which is also in white, I chose this particular font due to its aggressive looks and rocky feel. To be more conventional I used very similar colour schemes which I found on Kerrang issues, I went with using red and yellow alongside black and white, other colours would have been conventional however it wouldn’t be too conventional to have a huge variety of different colours. In terms of page layout, I have given the front cover a cluttered layout, with the main image over lapping the masthead. I have followed conventions by not having a background on the image displayed on the front cover.
How is my contents page conventional? My work Kerrang
This is my contents page I have conventionally used the same colour scheme on this page to create a house style. The section which states contents , issue and date are not only in the same place but also a similar font. The black and white image at the top of the page is black and white as it gives it more of rocky feel. The use of drums as props fit with the rock genre as they are often a huge part of a rock song. I used light in this picture to add more depth and field of vision. I have chosen all the listings based on what is in an already existing rock magazine. I have also used the same font as the masthead for the writing saying “TRM THIS WEEK” this is what Kerrang have done.
How is my double page spread conventional? These two double page spreads are following the same colours schemes; red, black and white. They also both feature a female artist, although male figures are more popular in the rock genre females are still out there. I have also used a dropped capital this is because its conventional in all magazines and gives a good professional finish.
Question two – explain how the people in your magazine have been represented?
Front cover This is the original image that I have displayed on my front cover. I used this as I feel it fits the rock genre. This picture is a mid shot as this is convention for the rock to have this type of image on the front cover. I have made the artist look as though she isn’t the happiest of people
Contents page This picture shows the energy that rock artists put into their music, I have used this image also because of the instrument being a big part of them, this picture shows this passion. I chose to take this picture at a low angle to show that the model is big and superior, this is conventional of most pictures in rock magazines. I cropped part of the image so that the posters on the door are no longer visible. I used a male model to be represent a drummer as most drummers are males I used a monochrome filter as it is conventional for the rock genre
Double page spread This is the photo that I used for the double page spread, this like the contents page image is taken at a low angle. By doing the photo at this angle I have created a powerful looking music artists. I used an old church location as this created a gloomy and tensioned atmosphere. I used a sense of distance to show that the artist has independence and also another way to show her power. The location is dark, not only does outline the artist but also fits with the conventions of the rock genre.
Institutions What publishing company would you like to distribute your magazine? The publishing company that would distribute my are Bauer media, they are based in London and write their magazines in English. Why would they be suitable? Bauer media group would be suitable for publishing my magazine, because from research I have found that they are the company that produce the Kerrang magazine, which in my opinion is the most like ‘TRM’. How does your magazine fit into their portfolio of brands? My magazine will fit into their portfolio of brands as it is focused on the rock genre which is the same as Kerrang. Bauer media aim to very precise niche audiences, this is what I've tried to do with ‘TRM aiming it a male teenagers.
What different niche audiences do they target? From the above images we car see that there are very particular niche images. I feel that ‘TRM’ would fit in. From the above images we can see that there are brands aimed at people who like golf, music from the 60’s and cars, these are all very diverse subjects.
How would Bauer Media be able to help your magazine be successful? Bauer media group are an already well known and well established company. Bauer also already have chains of distribution under control so would not need to invest in much to start selling ‘TRM’.
Question four – Target audience The demographics for ‘TRM’ is similar to ‘Kerrang’ below is the media pack for ‘TRM’. To find out who my target audience is, I had constructed a questionnaire to find out how I should address my magazine. I chose to use images of popular rock bands including; Foo Fighters and Greenday. I've also included instruments related to the rock genre and images of rock festival line ups and stages. Lastly I've incorporated clothing associated with the rock genre and also symbols which signify the rock genre.

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Questions 1 - 5 Evaluation

  • 2. Question one - Identify conventions with page layout and genre?
  • 3. How is my front cover conventional? My work In my production I have tried to make my production work as conventional as possible, I have done this by constantly looking at different issues of Kerrang and other rock genre magazines. I have used a similar font for the masthead which is also in white, I chose this particular font due to its aggressive looks and rocky feel. To be more conventional I used very similar colour schemes which I found on Kerrang issues, I went with using red and yellow alongside black and white, other colours would have been conventional however it wouldn’t be too conventional to have a huge variety of different colours. In terms of page layout, I have given the front cover a cluttered layout, with the main image over lapping the masthead. I have followed conventions by not having a background on the image displayed on the front cover.
  • 4. How is my contents page conventional? My work Kerrang
  • 5. This is my contents page I have conventionally used the same colour scheme on this page to create a house style. The section which states contents , issue and date are not only in the same place but also a similar font. The black and white image at the top of the page is black and white as it gives it more of rocky feel. The use of drums as props fit with the rock genre as they are often a huge part of a rock song. I used light in this picture to add more depth and field of vision. I have chosen all the listings based on what is in an already existing rock magazine. I have also used the same font as the masthead for the writing saying “TRM THIS WEEK” this is what Kerrang have done.
  • 6. How is my double page spread conventional? These two double page spreads are following the same colours schemes; red, black and white. They also both feature a female artist, although male figures are more popular in the rock genre females are still out there. I have also used a dropped capital this is because its conventional in all magazines and gives a good professional finish.
  • 7. Question two – explain how the people in your magazine have been represented?
  • 8. Front cover This is the original image that I have displayed on my front cover. I used this as I feel it fits the rock genre. This picture is a mid shot as this is convention for the rock to have this type of image on the front cover. I have made the artist look as though she isn’t the happiest of people
  • 9. Contents page This picture shows the energy that rock artists put into their music, I have used this image also because of the instrument being a big part of them, this picture shows this passion. I chose to take this picture at a low angle to show that the model is big and superior, this is conventional of most pictures in rock magazines. I cropped part of the image so that the posters on the door are no longer visible. I used a male model to be represent a drummer as most drummers are males I used a monochrome filter as it is conventional for the rock genre
  • 10. Double page spread This is the photo that I used for the double page spread, this like the contents page image is taken at a low angle. By doing the photo at this angle I have created a powerful looking music artists. I used an old church location as this created a gloomy and tensioned atmosphere. I used a sense of distance to show that the artist has independence and also another way to show her power. The location is dark, not only does outline the artist but also fits with the conventions of the rock genre.
  • 11. Institutions What publishing company would you like to distribute your magazine? The publishing company that would distribute my are Bauer media, they are based in London and write their magazines in English. Why would they be suitable? Bauer media group would be suitable for publishing my magazine, because from research I have found that they are the company that produce the Kerrang magazine, which in my opinion is the most like ‘TRM’. How does your magazine fit into their portfolio of brands? My magazine will fit into their portfolio of brands as it is focused on the rock genre which is the same as Kerrang. Bauer media aim to very precise niche audiences, this is what I've tried to do with ‘TRM aiming it a male teenagers.
  • 12. What different niche audiences do they target? From the above images we car see that there are very particular niche images. I feel that ‘TRM’ would fit in. From the above images we can see that there are brands aimed at people who like golf, music from the 60’s and cars, these are all very diverse subjects.
  • 13. How would Bauer Media be able to help your magazine be successful? Bauer media group are an already well known and well established company. Bauer also already have chains of distribution under control so would not need to invest in much to start selling ‘TRM’.
  • 14. Question four – Target audience The demographics for ‘TRM’ is similar to ‘Kerrang’ below is the media pack for ‘TRM’. To find out who my target audience is, I had constructed a questionnaire to find out how I should address my magazine. I chose to use images of popular rock bands including; Foo Fighters and Greenday. I've also included instruments related to the rock genre and images of rock festival line ups and stages. Lastly I've incorporated clothing associated with the rock genre and also symbols which signify the rock genre.